<p>We are looking for a skilled Digital Marketing Specialist to join our team in New Jersey. In this role, you will focus on creating, implementing, and analyzing digital marketing strategies to drive brand growth and customer engagement. This is a dynamic opportunity to apply your expertise in online marketing tools and techniques to make a measurable impact.</p><p><br></p><p>Responsibilities:</p><p>• Develop and execute digital marketing campaigns across various platforms to achieve business objectives.</p><p>• Manage Google Ads accounts, ensuring optimal performance and return on investment.</p><p>• Create and monitor email marketing campaigns to foster customer engagement and retention.</p><p>• Analyze website traffic and user behavior using Google Analytics to provide actionable insights.</p><p>• Optimize marketing strategies through data-driven adjustments and A/B testing.</p><p>• Collaborate with internal teams to align marketing efforts with overall business goals.</p><p>• Monitor industry trends and competitor activities to identify new opportunities.</p><p>• Generate detailed performance reports for digital marketing initiatives and present findings to stakeholders.</p><p>• Maintain and update content on digital platforms to ensure relevance and accuracy.</p>
We are looking for a detail-oriented E-Commerce Specialist to join our team in Norwalk, Connecticut. In this role, you will leverage your technical expertise to optimize workflows and systems within the Shopify ecosystem, ensuring seamless operations and enhanced online retail performance. This position requires hands-on configuration and troubleshooting skills to support the integration and functionality of various e-commerce platforms.<br><br>Responsibilities:<br>• Configure and optimize Shopify Plus settings, apps, and workflows to maximize efficiency.<br>• Troubleshoot and resolve technical issues across e-commerce systems to ensure smooth operations.<br>• Collaborate with development teams and system integrators to implement solutions and enhancements.<br>• Manage integrations with third-party platforms such as Amazon Marketplace and eBay.<br>• Oversee content management processes to maintain accurate and appealing product information.<br>• Analyze and report on e-commerce performance metrics to identify opportunities for improvement.<br>• Ensure compliance with best practices for online retail operations and platform utilization.<br>• Provide recommendations for new tools or apps to enhance the e-commerce experience.<br>• Support the team with system updates and testing to ensure functionality aligns with business needs.
<p>We are looking for a dynamic Director of Social Media to lead and shape our social media strategy in New Jersey. This role requires a strategic thinker who can oversee paid social campaigns, develop innovative social media strategies, and drive engagement across various platforms. If you are passionate about creating impactful campaigns and elevating brand presence, we invite you to join our team.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement comprehensive social media strategies to enhance brand visibility and engagement.</p><p>• Lead the planning and execution of paid social campaigns across multiple platforms.</p><p>• Oversee the creation and management of social media content to ensure consistency and alignment with brand identity.</p><p>• Analyze campaign performance metrics and use insights to optimize future social media efforts.</p><p>• Collaborate with cross-functional teams to align social media initiatives with overall marketing goals.</p><p>• Manage budgets for paid social campaigns and ensure maximum ROI.</p><p>• Monitor industry trends and emerging platforms to identify opportunities for innovation.</p><p>• Establish guidelines and best practices for social media activities and campaigns.</p><p>• Provide leadership and mentorship to the social media team.</p><p>• Ensure all social media efforts comply with legal and ethical standards.</p>
