<p>Robert Half is seeking a dynamic and experienced Social Media Manager for our client in Grand Rapids. As a Social Media Manager, you will be responsible for developing and executing social media strategies to drive brand awareness, engagement, and customer loyalty. </p><p> </p><p>Responsibilities: </p><p> </p><ul><li>Develop and implement comprehensive social media strategies aligned with the client's marketing goals. </li><li>Create and curate compelling content for social media platforms, including Facebook, Instagram, Twitter, and LinkedIn. </li><li>Manage social media accounts, monitor comments, and respond to inquiries in a timely and detail-oriented manner. </li><li>Utilize social media analytics to track performance, measure ROI, and identify opportunities for improvement. </li><li>Stay updated with social media trends, best practices, and emerging platforms. </li><li>Collaborate with the marketing team to integrate social media campaigns with overall marketing initiatives. </li><li>Plan and execute paid social media advertising campaigns to reach target audiences effectively. </li><li>Engage with followers and influencers to build and nurture a strong online community. </li><li>Monitor and analyze competitors' social media activities to identify potential strategies and opportunities. </li></ul>
<p>We are looking for a skilled Social Media Community Manager to join our client's team in Grand Rapids, Michigan. In this long-term contract position, you will be instrumental in building meaningful connections with online audiences and ensuring outstanding customer engagement across social platforms. This is an exciting opportunity to contribute to a dynamic company with reputable brands, servicing as the main social media customer support specialist, and make a positive impact through strategic online communication. If you have 1-2+ years of experience in a customer success position, or strong background in social media community engagement, apply today! </p><p><br></p><p>Responsibilities:</p><p>• Monitor and respond to online reviews, addressing both positive and negative feedback professionally.</p><p>• Utilize social media management tools like Sprout to tag posts and engage with the community effectively.</p><p>• Moderate and manage Facebook groups, identifying urgent posts and ensuring timely responses.</p><p>• Engage with customers by responding to comments, direct messages, and inquiries across all social channels.</p><p>• Conduct research to address customer questions, providing thoughtful solutions and valuable resources.</p><p>• Foster strong community engagement by maintaining consistent and friendly communication.</p><p>• Develop strategies to enhance the brand's online presence and customer satisfaction.</p><p>• Collaborate with internal teams to align social media efforts with overall marketing goals.</p><p>• Track and analyze social media performance metrics to optimize engagement strategies.</p>
<p>Robert Half is seeking a talented and experienced Marketing Manager for our client in Kalamazoo. As a Marketing Manager, you will be responsible for leading and implementing strategic marketing initiatives to promote the company's products and services. </p><p> </p><p>Responsibilities: </p><p> </p><ul><li>Develop and execute comprehensive marketing plans aligned with the company's objectives and target audience. </li><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media. </li><li>Conduct market research to identify customer needs, trends, and competitors' activities. </li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts. </li><li>Manage the marketing budget and allocate resources effectively to achieve marketing goals. </li><li>Analyze marketing campaign performance using metrics and KPIs to measure effectiveness. </li><li>Provide leadership and guidance to the marketing team, fostering a collaborative and innovative environment. </li><li>Stay up to date with industry trends and best practices to drive continuous improvement in marketing strategies. </li><li>Present marketing strategies and campaign results to stakeholders and management. </li></ul>
<p>Robert Half is currently seeking a proactive and organized Part-Time Marketing Assistant for our client in Grand Rapids. As a Marketing Assistant, you will provide essential support to the marketing team in various tasks to help drive successful marketing campaigns and initiatives. </p><p> </p><p>Responsibilities: </p><p> </p><ul><li>Assist in the execution of marketing campaigns across multiple channels, including digital, print, and social media. </li><li>Coordinate and manage marketing materials, ensuring they are up to date and readily available. </li><li>Conduct market research and competitor analysis to provide valuable insights for marketing strategies. </li><li>Assist in the creation and proofreading of marketing content, such as blog posts, emails, and social media posts. </li><li>Help maintain and update the client's website content and ensure it aligns with marketing efforts. </li><li>Support the organization and coordination of marketing events and trade shows. </li><li>Monitor and analyze marketing data to track campaign performance and report on key metrics. </li><li>Collaborate with team members and external partners to ensure seamless execution of marketing initiatives. </li><li>Stay informed about industry trends and best practices to contribute fresh ideas to the marketing team. </li></ul>