We are looking for a skilled Paid Media Manager to oversee and optimize our digital advertising strategies across multiple platforms. This role offers an exciting opportunity to drive impactful campaigns that focus on lead generation, e-commerce growth, and full-funnel performance. Based in Lower Gwynedd, Pennsylvania, you will collaborate with cross-functional teams to ensure alignment between creative assets, audience targeting, and campaign objectives.<br><br>Responsibilities:<br>• Develop and implement paid media strategies across platforms such as Google Ads, Meta (Facebook/Instagram), Microsoft, YouTube, and other paid social channels.<br>• Manage high-budget campaigns, focusing on lead generation, e-commerce, and full-funnel growth to achieve measurable results.<br>• Optimize audience segmentation, retargeting, and remarketing flows within search and social ecosystems.<br>• Collaborate with creative teams to produce ad creatives and landing pages that enhance funnel performance.<br>• Monitor and analyze campaign performance using tools like Google Analytics and platform-specific analytics, delivering actionable insights.<br>• Stay up-to-date with industry trends and platform updates to ensure strategies remain innovative and effective.<br>• Prepare and present detailed reports for executive leadership, highlighting campaign results and scalability opportunities.<br>• Oversee the execution of Performance Max, Shopping, Search, Display, Video, and Paid Social campaigns to drive growth.<br>• Lead cross-departmental collaboration to align media strategies with broader business objectives.
<p>We are looking for an experienced Omnichannel Marketing Manager to lead and execute demand generation strategies while driving growth through innovative campaigns. This role involves designing and managing omnichannel marketing initiatives to enhance brand visibility and audience engagement. The position offers an opportunity to work on cutting-edge paid media strategies and audience segmentation. This role requires HCP audience experience.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement comprehensive growth marketing strategies to drive demand generation.</p><p>• Manage and optimize omnichannel campaigns, ensuring alignment with brand objectives.</p><p>• Oversee paid media initiatives, including paid social and paid search, to maximize ROI</p><p>• Support lead generation and nurture campaigns targeting pharma brand marketers, media agencies, and omnichannel strategists</p><p>• Develop and execute acquisition strategies that align with audience segmentation, content consumption trends, and specialty focus</p><p>• Build and optimize onboarding flows and lifecycle journeys that drive repeat visits, registration, and engagement</p><p>• Utilize audience segmentation techniques to create targeted and impactful campaigns.</p><p>• Monitor and analyze campaign performance to identify trends and enhance effectiveness.</p><p>• Collaborate with cross-functional teams to align marketing efforts with overall business goals.</p><p>• Leverage automation tools to streamline campaign workflows and improve efficiency.</p><p>• Conduct thorough market research to identify opportunities for audience engagement.</p><p>• Optimize email marketing campaigns and Google Ads for better reach and conversions.</p><p>• Continuously refine strategies based on data insights and analytics.</p>
We are looking for a dynamic Communications and Events Manager to lead strategic initiatives that amplify our mission and create meaningful connections with global audiences. In this role, you will develop impactful content strategies, oversee high-profile events, and ensure brand-aligned messaging across platforms. Ideal candidates are highly organized individuals with expertise in storytelling, project management, and cross-functional collaboration.<br><br>Responsibilities:<br>• Develop and implement annual communication strategies and content plans in partnership with senior leadership to enhance awareness and engagement.<br>• Create and manage content across various platforms, including websites, newsletters, blogs, PR campaigns, and educational materials, while ensuring brand consistency.<br>• Plan and execute mission-driven events such as conferences, galas, and virtual speaker series, handling logistics, branding, and post-event reporting.<br>• Collaborate with vendors, venues, and creative partners to ensure seamless event execution, adherence to budgets, and exceptional audience experiences.<br>• Lead public relations efforts, including PR calendar development, media tracking, and managing storytelling pipelines.<br>• Work closely with marketing and digital teams to align content strategies with visual and social media initiatives.<br>• Supervise and mentor design interns, fostering their growth while maintaining brand standards.<br>• Conduct audits of digital and print materials to ensure accuracy and relevance, implementing improvements based on performance metrics.<br>• Track and analyze engagement metrics for digital content, PR campaigns, and events to optimize future initiatives.<br>• Collaborate with subject matter experts to create educational resources, grant templates, and mission-aligned collateral.
<p>Robert Half has a client seeking a Social Media Director with strong experience in the pharmaceutical industry. This is a long-term consulting opportunity that can be done remotely (EST). You will develop and implement digital strategies to connect with patients and healthcare professionals, while ensuring strict compliance with industry regulations. You will be responsible for creating compliant and engaging content, monitoring social channels for adverse events and patient feedback, managing paid advertising campaigns, and analyzing data to optimize performance and build brand trust, all while collaborating closely with legal and compliance teams.</p><p> </p><p>Responsibilities include:</p><ul><li>Develop and execute a social media strategy, create a content calendar, and produce engaging and compliant content for platforms like LinkedIn, X (formerly Twitter), and others. </li><li>Ensure all social media content and activities comply with complex pharmaceutical regulations, working closely with Legal, Medical, and Regulatory (MLR) teams. </li><li>Actively monitor social channels to identify and respond to adverse events, product complaints, patient inquiries, and misinformation.</li><li>Run and manage paid social media campaigns, optimizing ad spend and targeting to reach the right audiences.</li><li>Track key performance indicators (KPIs), analyze campaign data, and prepare reports to demonstrate success and inform future strategies.</li></ul><p><br></p>
<p>Robert Half has a client seeking a Campaign and Content Marketing Manager to help drive client engagement and acquisition through digital-first strategies. This is a long-term consulting opportunity that requires working onsite in Philadelphia, PA 2-3 days per week. This role focuses on crafting compelling online content, developing automated email journeys, and planning integrated campaigns that bring the brand to life across web, social, search, and other digital channels. You’ll collaborate with internal teams, external agencies, and compliance partners to ensure every digital touchpoint is clear, compliant, and designed to guide prospects through the client journey.</p><p><br></p><p><strong>Responsibilities:</strong></p><p><strong>Nurture & Engagement Programs</strong></p><ul><li>Build and manage automated email journeys (e.g., welcome series, educational sequences, event follow-ups) using Salesforce Marketing Cloud.</li><li>Maintain a centralized Email Preference Center with optimized tagging, categorization, and consistent client experience.</li><li>Partner with stakeholders to streamline email workflows and improve campaign searchability.</li><li>Develop content that nurtures prospects and engages existing clients.</li></ul><p><strong>Integrated Campaign Planning</strong></p><ul><li>Collaborate with internal teams to design multi-channel campaigns (digital, social, events).</li><li>Ensure cohesive experiences across all touchpoints, from initial outreach to follow-up content.</li></ul><p><strong>SEO/SEM Support</strong></p><ul><li>Provide keyword recommendations based on client needs, market trends, and feedback.</li><li>Integrate priority keywords into web and content assets.</li></ul><p><strong>Content Creation & Messaging</strong></p><ul><li>Write compelling copy for emails, landing pages, website content, articles, and social media.</li><li>Ensure messaging aligns with brand standards and compliance requirements.</li></ul><p><strong>Agency & Partner Collaboration</strong></p><ul><li>Work with media and creative agencies to execute campaign concepts.</li><li>Review targeting strategies, creative assets, and ad copy for goal alignment and compliance.</li></ul><p><strong>Performance Tracking & Optimization</strong></p><ul><li>Monitor campaign and email performance metrics.</li><li>Recommend improvements based on engagement and conversion data.</li></ul><p><br></p>
We are looking for an experienced Marketing Manager to lead strategic initiatives and drive impactful campaigns in the education sector. This role requires a creative thinker who excels in digital and B2B marketing strategies to enhance brand visibility and engagement. Join our team in Scotch Plains, New Jersey, to make a difference in shaping our marketing efforts.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing strategies tailored to the education industry.<br>• Lead the planning and management of email campaigns to maximize audience engagement.<br>• Drive B2B marketing initiatives, building strong relationships with partners and stakeholders.<br>• Oversee digital marketing efforts, including social media, SEO, and paid advertising.<br>• Analyze campaign performance data to identify opportunities for improvement and optimization.<br>• Collaborate with cross-functional teams to ensure brand consistency across all platforms.<br>• Create and manage budgets for marketing campaigns to ensure cost-effective execution.<br>• Research market trends and competitor activities to inform strategic decisions.<br>• Foster brand awareness through innovative campaigns and targeted messaging.<br>• Monitor industry advancements to incorporate new tools and techniques into marketing plans.
We are looking for a dynamic and adaptable Product Manager to join our team in Fort Washington, Pennsylvania. In this role, you will work in a fast-paced, evolving environment that values innovation and collaboration. The ideal candidate will bring a unique blend of business analysis, technical project management, and agile methodologies to lead product development initiatives.<br><br>Responsibilities:<br>• Collaborate with developers, stakeholders, and cross-functional teams to gather and document detailed product requirements.<br>• Facilitate agile ceremonies such as sprint planning, daily stand-ups, backlog grooming, and retrospectives.<br>• Manage product backlogs and ensure prioritization aligns with business objectives and timelines.<br>• Monitor and track progress across development cycles, ensuring timely delivery of high-quality products.<br>• Lead QA processes, including test case review and issue tracking, to maintain product standards.<br>• Communicate effectively with stakeholders to provide updates, reports, and insights into project milestones.<br>• Identify opportunities to incorporate AI tools and technologies to improve productivity and streamline processes.<br>• Balance evolving processes and priorities in a startup-like environment, building structure and clarity where needed.<br>• Support release planning and manage demos to showcase product progress.<br>• Act as a liaison between technical teams and business stakeholders, ensuring alignment and understanding.
We are looking for an experienced and innovative Marketing Manager to join our team in New York, New York on a Contract to permanent basis. In this role, you will be responsible for driving audience growth, boosting event participation, and enhancing member engagement for a leading cultural institution. This position offers a unique opportunity to combine traditional marketing strategies with data-driven audience outreach to attract and retain members from diverse industries such as media, sports, gaming, entertainment, and technology.<br><br>Responsibilities:<br>• Develop and implement marketing strategies to increase daily visitation and achieve audience growth goals.<br>• Drive attendance at events, including family programs, screenings, and gaming tournaments.<br>• Collaborate with internal teams to create engaging member experiences and promotional campaigns.<br>• Lead targeted outreach initiatives to recruit and retain members, focusing on diverse industries like media, sports, and entertainment.<br>• Represent the organization as a brand ambassador during public events and across communication channels.<br>• Support the planning and execution of exclusive events, such as exhibition previews, galas, and receptions.<br>• Manage the creation of marketing materials, including brochures, newsletters, and digital content.<br>• Analyze campaign performance and provide regular reports on trends and opportunities for improvement.<br>• Work closely with the Development team to enhance member engagement through marketing and social media outreach.
We are looking for a dedicated Paid Social Manager to oversee and optimize our social advertising initiatives. This role requires a blend of creative insight and analytical expertise to drive impactful campaigns that resonate with our audience. Based in New York, New York, you will play a key part in shaping our advertising strategy and maintaining our competitive edge.<br><br>Responsibilities:<br>• Develop and implement comprehensive paid social strategies, covering all aspects from planning to execution and performance analysis.<br>• Design and execute a testing roadmap to enhance channel performance, scalability, and overall effectiveness.<br>• Partner with the creative team and external collaborators to produce high-performing advertisements that align with customer preferences and insights.<br>• Monitor and manage campaigns to ensure optimal results, maintaining channel integrity and applying key learnings to future efforts.<br>• Research and adopt emerging trends in the industry, introducing innovative approaches to keep campaigns fresh and competitive.<br>• Analyze campaign performance using tools like Google Analytics, creating detailed reports to guide decision-making.<br>• Maintain a consistent focus on improving ROI by identifying and implementing strategies for efficiency.<br>• Collaborate with cross-functional teams to align advertising efforts with broader company goals.
We are looking for an experienced Demand Generation Manager to lead strategic initiatives that increase brand awareness and drive customer acquisition. In this role, you will develop and execute multi-channel campaigns to generate leads and optimize conversion rates. Join our team in Pearl River, New York, and play a pivotal role in expanding our market reach.<br><br>Responsibilities:<br>• Plan and implement comprehensive demand generation strategies across multiple digital channels.<br>• Analyze campaign performance using digital analytics tools to identify opportunities for improvement.<br>• Develop and manage marketing campaigns using platforms such as HubSpot.<br>• Drive lead generation efforts by creating compelling content and targeted outreach initiatives.<br>• Collaborate with cross-functional teams to align marketing strategies with business goals.<br>• Optimize media campaigns to ensure maximum engagement and ROI.<br>• Monitor industry trends and competitor activities to refine and enhance marketing efforts.<br>• Create detailed reports on campaign outcomes to inform future decision-making.<br>• Manage budgets effectively to maximize the impact of marketing activities.<br>• Ensure all campaigns comply with brand guidelines and deliver a consistent message.
<p>Our client is looking for a dedicated Agency Manager to oversee the daily operations of an in-house insurance agency in the Asbury Park, New Jersey area. This leadership role will involve managing staff, growing the agency's book of business, and serving as a liaison for funeral homes to ensure their insurance needs are met. The ideal candidate will bring a strong background in insurance management and a commitment to upholding the organization’s mission and values.</p><p><br></p><p>Responsibilities:</p><p>• Manage the overall operations and administration of the insurance agency, including developing, documenting, and maintaining business processes, policies, and procedures.</p><p>• Supervise and provide direction to licensed insurance representatives and administrative staff, ensuring their activities align with agency goals.</p><p>• Build relationships with member firms and actively participate in industry events to promote agency services and identify growth opportunities.</p><p>• Expand and maintain existing client accounts while delivering exceptional customer service.</p><p>• Serve as the primary contact between insurance carriers, funeral homes, and agency staff to facilitate smooth operations.</p><p>• Organize and conduct business meetings with potential clients, delivering tailored presentations to address their needs.</p><p>• Safeguard confidential client records and ensure compliance with company policies regarding data protection.</p><p>• Collaborate with accounting staff to manage billing reconciliations and oversee receivables.</p><p>• Mentor and coach team members, providing training and conducting annual performance evaluations.</p><p>• Contribute to budget planning, monitor expenditures, and approve financial decisions as necessary.</p>
We are looking for a talented Media Director to lead and manage media strategies for our organization. This is a Contract position based in New York, New York, offering a unique opportunity to shape impactful communication campaigns and oversee digital media initiatives. The ideal candidate will possess a deep understanding of media relations, corporate communications, and digital media planning, ensuring that our campaigns deliver measurable results.<br><br>Responsibilities:<br>• Develop and implement strategic media plans to effectively communicate key messages across various platforms.<br>• Cultivate and maintain strong relationships with media outlets to enhance brand visibility and reputation.<br>• Oversee the creation and execution of digital media campaigns, ensuring alignment with organizational goals.<br>• Collaborate with internal teams to design and deliver communication strategies that resonate with target audiences.<br>• Manage and optimize media budgets, leveraging tools such as Prisma for efficient campaign execution.<br>• Analyze campaign performance metrics to measure success and adjust strategies as needed for optimal results.<br>• Provide leadership and guidance to team members involved in media planning and execution.<br>• Ensure all media activities are in compliance with corporate branding and communication policies.<br>• Stay informed about industry trends and emerging digital media technologies to maintain a competitive edge.
<p>Our client, a<strong> </strong>recognized leader in the fashion, entertainment, and digital media<strong> </strong>space is looking for a Staff Accountant to support its expanding Finance function. This is a high-impact role within a dynamic, creative environment. It’s ideal for a finance professional who thrives on collaboration and teamwork. The position will report to the Accounting Manager with visibility up to the Director of Finance. In addition to a competitive compensation package, the company offers excellent benefits including generous time off with a 2-week closure during the holidays, matching 401k, and free gym membership.</p><p><br></p><p><strong><u>Responsibilities: </u></strong></p><ul><li>Reconcile monthly bank statements and maintain accurate financial records</li><li>Support month-end close processes with journal entries and account reconciliations</li><li>Manage invoicing, billing adjustments, and payment application for high-profile clients</li><li>Process vendor payments while ensuring tax compliance</li><li>Collaborate with agents to ensure alignment between billing and contracts</li><li>Contribute to audit preparation and drive process improvements for financial accuracy </li></ul>
<p>We are looking for a talented Communication Specialist to join our team in Plymouth Meeting, Pennsylvania. This position is ideal for someone who excels in developing clear, engaging, and accurate content. The role requires strong attention to detail and the ability to effectively manage multiple projects while delivering high-quality results. Industry experience in the benefits administration, HR communications, or actuarial communications is required. This position is 5 days per week in office. </p><p><br></p><p>Responsibilities:</p><p>• Collaborate with internal teams to revise and maintain employee benefit materials for client funds</p><p>• Ensure all documentation accurately reflects the specific benefit offerings of each client, including complex structures</p><p>• Audit and update plan content to ensure compliance with regulations and clarity for employees</p><p>• Draft and edit compelling content for monthly health initiative newsletters</p><p>• Develop and refine open enrollment materials, ensuring they are user-friendly and consistent</p><p>• Organize and optimize the company’s letter library to streamline communication processes</p>
We are looking for a talented and experienced Business Development and Marketing Senior Specialist to join our team in New York, New York. In this role, you will work closely with attorneys and firm leadership to create and execute strategic marketing initiatives that drive business growth and strengthen our firm's market presence. This is a unique opportunity for an individual with a strong background in legal marketing to contribute to the success of key practice areas.<br><br>Responsibilities:<br>• Collaborate with practice groups to design and implement targeted marketing strategies that align with business development objectives.<br>• Manage directory submissions and ensure accuracy and timeliness in updating attorney bios, practice descriptions, and related materials.<br>• Support the creation and dissemination of client alerts, articles, blog posts, and other thought leadership content to highlight the firm's expertise.<br>• Develop and maintain compelling attorney profiles, practice overviews, and case studies for use in pitches and marketing collateral.<br>• Organize speaking engagements, webinars, and presentations to enhance the visibility of the firm's attorneys.<br>• Provide assistance with target account planning, including relationship mapping and tracking business development activities.<br>• Prepare high-quality materials for client meetings, proposals, and new business pitches.<br>• Monitor and evaluate digital marketing metrics to optimize campaign performance and refine online visibility strategies.<br>• Coordinate firm-sponsored events and relationship-building initiatives to strengthen client connections.
We are looking for a skilled Marketing Analyst to join our team on a contract basis in New York, New York. In this role, you will analyze marketing data to provide actionable insights and optimize strategies across various platforms. The ideal candidate will have expertise in digital analytics tools and a strong ability to translate data into impactful business decisions.<br><br>Responsibilities:<br>• Analyze marketing performance data to identify trends, patterns, and actionable insights.<br>• Utilize tools such as Google Analytics, Adobe Analytics, and Google AdWords to monitor and improve campaign effectiveness.<br>• Collaborate with marketing and sales teams to enhance CRM strategies and customer engagement.<br>• Develop and present comprehensive reports to communicate findings and recommendations to stakeholders.<br>• Conduct competitor analysis to assess market positioning and opportunities.<br>• Optimize digital advertising campaigns based on performance metrics and analytics.<br>• Support data-driven decision-making by providing accurate and timely analysis.<br>• Ensure data accuracy and integrity in all analytics processes.<br>• Stay updated with the latest trends in marketing analytics and tools.
