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5 results for Marketing in Edgewood, MD

Director of Marketing

Wilmington, DE
remote
Permanent / Full Time
125000 - 170000 USD / Yearly
Our client is rebuilding and scaling a regional marketing strategy function to strengthen alignment between corporate marketing and local market leadership. This role will serve as a strategic liaison between marketing, regional GMs, and performance teams—ensuring marketing investments are localized, data-driven, and tied directly to lead performance, revenue, and service line growth. This is a heavy analytics and strategy role, ideal for a marketing leader who deeply understands full-funnel performance, ROAS, market dynamics, and local activation across multi-location environments. Candidates must be based in the Northeast region. Key Responsibilities • Act as the primary marketing partner to regional and local leadership, building strong relationships with GMs and on-site teams.• Own regional marketing strategy across ~7 locations, with a strong focus on local market insights, activation, and service line optimization.• Analyze market-level performance using zip-code analysis, market research, and downstream performance metrics.• Translate what’s happening in each local market (demand shifts, competition, lead quality, volume trends) into actionable marketing recommendations.• Evaluate marketing spend down to revenue generated—identifying where to invest more, where to pull back, and how to improve ROAS.• Monitor full-funnel KPIs including top-of-funnel performance, lead quality, conversion, and downstream revenue health. • Partner closely with internal performance teams and external agency partners to optimize execution and outcomes.• Provide clear, data-backed recommendations to corporate marketing on budget allocation and opportunity areas.• Support the rebuild and scale of the regional strategy function as the team is re-established. Data, Analytics & Tools• Leverage reporting tools (Power BI and similar platforms) to export, analyze, and interpret marketing and performance data.• Track marketing performance, dollar spend, and revenue attribution at the regional and location level.• Apply advanced analytical thinking to uncover trends, inefficiencies, and growth opportunities across markets.
2026-05-05T00:00:00Z

Marketing Associate

Wilmington, DE
onsite
Temporary / Contract
30 - 33 USD / Hourly
Robert Half is partnering with our client, a Fortune 500 organization within the financial services industry, in this search for a Marketing Associate. This role sits within a high-impact team supporting consumer credit card products and retail branch marketing initiatives, with a focus on acquisition, engagement, and product launches. Location: Wilmington, DE (2 days onsite, 3 days remote)Duration: 12-month contract with potential to extend or convert to FTEPay Rate: $30–33/hourHours: 40 hours/week Position Overview:The Marketing Associate will support branch readiness efforts for multiple product launches and updates across a portfolio of consumer credit card offerings. This role is critical to ensuring seamless execution of acquisition and engagement initiatives across a large retail branch network. This individual will partner closely with product, marketing, and cross-functional teams to coordinate updates, manage go-to-market workflows, and ensure that tools, training, and collateral are accurate, aligned, and delivered on time. The ideal candidate is highly collaborative, detail-oriented, and thrives in a fast-paced environment. Key Responsibilities:<ul><li>Support branch readiness for new product launches, refreshes, and marketing initiatives across consumer credit card offerings</li><li>Manage and track updates across go-to-market workstreams, ensuring accuracy and completeness of all materials and timelines</li><li>Coordinate updates to banker tools, training resources, and marketing collateral, including multilingual assets</li><li>Review and approve test links and materials to ensure quality control and consistency</li><li>Partner with cross-functional teams including Product, Acquisitions, Sales & Strategy, Servicing, and Go-to-Market teams to align on priorities and execution</li><li>Identify opportunities to enhance customer and field engagement through improved processes and marketing support</li><li>Maintain and update trackers and documentation to support readiness forums and stakeholder alignment</li><li>Contribute to process improvements that enhance operational efficiency and support broader marketing initiatives</li></ul>
2026-05-13T00:00:00Z

Digital Marketing & Communications Manager

Towson, MD
remote
Temporary / Contract
22.838 - 26.444 USD / Hourly
We are looking for a Digital Marketing & Communications Manager to lead integrated marketing efforts that strengthen brand visibility, expand audience engagement, and support organizational growth in Towson, Maryland. This Long-term Contract position is ideal for a strategic marketer who can shape campaign direction, refine messaging, and bring high-impact initiatives to life across digital platforms. The role blends planning and execution, with a focus on building effective campaigns, guiding cross-functional collaboration, and using performance insights to improve results. Responsibilities: • Develop and lead multi-channel marketing campaigns that promote programs, services, and key initiatives while aligning content, timing, and audience strategy. • Establish clear messaging frameworks and market positioning that help teams communicate consistently across digital and promotional channels. • Plan and oversee email marketing initiatives, including audience segmentation, content coordination, deployment, and performance optimization. • Manage paid digital advertising efforts such as Google Ads and paid social campaigns to increase reach, engagement, and conversion opportunities. • Analyze campaign performance using Google Analytics and related reporting tools, then translate findings into actionable recommendations. • Partner with internal stakeholders to define campaign goals, prioritize high-value initiatives, and support execution within established marketing standards. • Provide hands-on leadership for select high-priority projects, ensuring deliverables are completed effectively and on schedule. • Create practical guidance and campaign structures that enable staff to execute marketing activities with consistency and measurable impact.
2026-05-11T00:00:00Z

Sales Support

Silver Spring, MD
onsite
Temporary / Contract
18 - 22 USD / Hourly
Seeking a Sales Support professional to help the sales team operate efficiently by managing documentation, customer communication, reporting, and process coordination. This position requires organizational skills, attention to detail, and a customer-focused attitude. Responsibilities: • Prepare sales reports, proposals, and presentations. • Maintain CRM databases and update client information. • Process sales orders and ensure accuracy in documentation. • Coordinate communication between sales, marketing, and operations teams. • Assist with client follow-ups and post-sale support.
2026-04-29T00:00:00Z

Sales Support

Hyattsville, MD
onsite
Temporary / Contract
18 - 22 USD / Hourly
Our client is seeking a Sales Support professional to provide administrative and operational support to the sales team to help drive revenue and maintain strong client relationships. This position requires organizational skills, attention to detail, and a customer-focused attitude. Responsibilities: • Prepare sales reports, proposals, and presentations. • Maintain CRM databases and update client information. • Process sales orders and ensure accuracy in documentation. • Coordinate communication between sales, marketing, and operations teams. • Assist with client follow-ups and post-sale support.
2026-04-29T00:00:00Z