<p>We are looking for a Marketing Manager to lead strategic marketing initiatives, a small team of creative marketers, and digital projects that strengthen brand visibility and support business growth in Auburn Hills, Michigan. This role is suited for a hands-on leader who can coach, mentor, and guide high-performing teams, develop compelling content, and drive data-informed campaigns across digital channels. The ideal candidate brings strong experience in B2B marketing, graphic design, and cross-functional collaboration within a fast-paced environment. Requirements for this role includes having experience marketing in trades industries (plumbing, HVAC, construction, etc). </p><p><br></p><p>Responsibilities:</p><p>• Lead the planning and execution of marketing programs designed to increase brand recognition and generate business opportunities.</p><p>• Manage and mentor team members while fostering a collaborative, accountable, and high-performance work environment.</p><p>• Create and oversee digital campaigns across social media and other online platforms to expand audience reach and engagement.</p><p>• Develop marketing content and visual assets using Adobe Creative Cloud tools, ensuring brand consistency and high-quality execution.</p><p>• Use business intelligence insights and campaign performance data to guide decisions, refine strategies, and improve results.</p><p>• Partner with internal stakeholders to align marketing activities with broader business objectives and sales priorities.</p><p>• Write, review, and edit marketing copy for presentations, campaigns, and promotional materials with a strong focus on clarity and impact.</p><p>• Coordinate onsite marketing operations and maintain organized project workflows to support timely delivery of initiatives.</p>
We are looking for a Marketing Assistant to support day-to-day promotional efforts for a construction and contractor-focused organization in Troy, Michigan. This Long-term Contract position is ideal for someone who can coordinate campaigns, assist with events, and help maintain a consistent brand presence across digital and direct outreach channels. The role offers the opportunity to contribute to marketing initiatives that strengthen audience engagement and support business growth.<br><br>Responsibilities:<br>• Assist with the planning, execution, and follow-up of email marketing initiatives to reach target audiences effectively.<br>• Support the coordination of marketing events, including scheduling, logistics, materials preparation, and on-site assistance as needed.<br>• Contribute to a variety of promotional projects by helping organize content, timelines, and campaign assets.<br>• Help develop and distribute direct marketing materials that align with campaign goals and brand standards.<br>• Maintain and update social media content to promote company services, events, and key announcements.<br>• Track marketing activities and provide administrative support to help ensure projects move forward on schedule.<br>• Work with internal team members to gather information and prepare materials for ongoing outreach efforts.
We are looking for a PPC Specialist/Paid Search to join a construction and contractor organization in Troy, Michigan. This contract-to-permanent opportunity is ideal for a detail-oriented digital marketing specialist who can strengthen paid media performance, interpret campaign data, and turn insights into measurable growth. The role focuses on paid search, paid social, and analytics across key advertising platforms while partnering with internal teams to improve lead generation and overall marketing effectiveness.<br><br>Responsibilities:<br>• Plan, launch, and refine paid search and paid social campaigns across major advertising platforms to support business growth.<br>• Track campaign performance closely and use analytics tools to identify trends, opportunities, and areas for improvement.<br>• Manage budgets, bidding strategies, audience targeting, and ad placements to improve return on ad spend.<br>• Conduct A/B testing on ad copy, creative, landing pages, and audience segments to improve conversion results.<br>• Review website and campaign metrics through GA4 and related reporting tools to measure traffic quality and user behavior.<br>• Collaborate with marketing and business stakeholders to align paid media efforts with lead generation and brand visibility goals.<br>• Apply SEO and search ranking knowledge to support stronger overall digital marketing performance alongside paid initiatives.<br>• Prepare clear performance reports and communicate campaign insights, recommendations, and next steps to stakeholders.