<p>We are looking for a forward-thinking Digital Marketing Lead to spearhead our direct-to-consumer growth efforts. This role will be pivotal in crafting and executing performance marketing strategies while driving customer acquisition and retention. The ideal candidate will collaborate across teams to create impactful campaigns and optimize digital ecosystems to achieve measurable business goals.</p><p><br></p><p>Responsibilities:</p><p>• Develop and execute digital performance strategies across platforms such as Meta, Google, YouTube, and affiliate networks.</p><p>• Manage media budgets, optimizing campaigns to meet key performance indicators and ensure efficiency.</p><p>• Partner with external media agencies to plan, implement, and enhance paid digital marketing initiatives across various channels.</p><p>• Conduct media budget forecasting and allocate spend effectively to maximize channel performance.</p><p>• Collaborate with the social media team to produce high-performing branded content and ad creatives.</p><p>• Lead funnel optimization efforts by implementing testing protocols, analyzing results, and refining retention strategies.</p><p>• Monitor and report analytics, attribution, and campaign performance using tools like Shopify and other data sources.</p><p>• Experiment with emerging growth channels and identify innovative opportunities to scale.</p><p>• Stay informed about industry trends in beauty, health, and longevity to ensure cutting-edge marketing practices.</p>
We are looking for a motivated Account Manager to join our team in Mason, Ohio. This Contract to Permanent position offers an excellent opportunity to build lasting relationships with clients while driving success across various initiatives. If you thrive in a dynamic environment and enjoy working collaboratively, we encourage you to apply.<br><br>Responsibilities:<br>• Maintain strong relationships with existing members, ensuring their needs are met and expectations exceeded.<br>• Proactively engage with clients to address inbound inquiries and provide tailored solutions.<br>• Assist in planning and coordinating events to support organizational goals and member engagement.<br>• Leverage social media platforms to enhance communication and promote company initiatives.<br>• Identify opportunities to expand client relationships and drive B2B growth.<br>• Collaborate with internal teams to ensure seamless account management.<br>• Monitor client satisfaction and develop strategies for continuous improvement.<br>• Deliver consistent updates and reports to stakeholders regarding account progress.<br>• Build trust and credibility with clients through consistent communication and meticulous expertise.
