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3 results for Marketing in Carlsbad, CA

Director of Marketing

Costa Mesa, CA
onsite
Permanent / Full Time
120000 - 140000 USD / Yearly
We are looking for an experienced Director of Marketing to lead digital growth initiatives and strengthen customer acquisition efforts. This role combines strategic planning with hands-on execution across paid media, demand generation, analytics, and conversion improvement. The ideal candidate brings strong business acumen, deep performance marketing expertise, and the ability to partner across teams to deliver measurable results. Responsibilities: • Shape and lead a multi-channel digital marketing roadmap that supports revenue growth, pipeline development, and brand visibility goals. • Direct large-scale paid media investments, balancing budget allocation, forecasting, and ongoing optimization to improve marketing return. • Use performance data and attribution insights to refine acquisition strategies, increase lead quality, and improve conversion outcomes across campaigns. • Build and manage relationships with leading media and publishing partners to expand reach through sponsored content, native placements, and audience development programs. • Guide search engine optimization efforts, including technical improvements, keyword planning, and content enhancement to strengthen organic traffic performance. • Partner with creative, content, web, sales, and executive stakeholders to deliver digital experiences that increase engagement and support business objectives. • Oversee landing page strategy, website updates, and conversion rate initiatives to create a more effective path from interest to lead. • Evaluate campaign effectiveness through tools such as Google Analytics and advertising platforms, translating insights into actionable recommendations for growth. • Establish clear performance indicators, growth projections, and reporting frameworks that inform leadership decisions and support marketing accountability.
2026-08-25T00:00:00Z

Digital Marketing Manager

Irvine, CA
onsite
Permanent / Full Time
80000 - 115000 USD / Yearly
We are looking for a Digital Marketing Manager for a world class consumer technology company based in Irvine, CA to lead multi-channel marketing efforts that expand brand reach and support business growth. This role will oversee campaign strategy across digital platforms, using performance data to refine audience targeting, strengthen engagement, and improve return on investment. The ideal candidate brings a strong mix of analytical thinking, creative planning, and hands-on experience managing paid and email marketing initiatives. Responsibilities:• Develop and manage digital marketing strategies across paid media, email, and social channels to increase visibility, generate leads, and support revenue goals.• Plan, launch, and optimize Google Ads campaigns, adjusting budgets, keywords, and audience settings to improve performance and cost efficiency.• Oversee paid social advertising initiatives, creating channel-specific campaigns that align with brand objectives and target audience behavior.• Build and execute email marketing programs, including campaign calendars, audience segmentation, testing strategies, and performance follow-up.• Monitor campaign effectiveness through Google Analytics and other reporting tools, translating data into actionable recommendations for continuous improvement.• Partner with internal stakeholders to align digital campaigns with broader marketing priorities, promotions, and business objectives.• Evaluate channel performance regularly and prepare clear summaries on traffic, conversions, engagement, and return on ad spend.• Identify opportunities to improve digital processes, campaign workflows, and platform usage to strengthen overall marketing execution.
2026-09-18T00:00:00Z

E-Commerce and Marketplace Manager

Irvine, CA
onsite
Permanent / Full Time
105000 - 115000 USD / Yearly
We are looking for an E-Commerce Manager to lead online marketplace execution and strengthen digital sales performance across Amazon and other major retail channels for a consumer electronics company based in Irvine. This role is suited for a driven individual who can turn channel objectives into practical action plans, coordinate cross-functional teams, and keep initiatives moving from concept through launch. The ideal candidate brings a strong command of marketplace operations, digital merchandising, and performance analysis, with a focus on improving visibility, conversion, and revenue. Responsibilities:• Direct daily operations and performance across Amazon and other online retail platforms, with a focus on expanding sales, improving conversion rates, and increasing product visibility.• Build channel-specific plans that convert broader business goals into clear priorities, timelines, and measurable deliverables.• Coordinate initiatives across Sales, Marketing, Product, Creative, Analytics, and external partners to ensure projects are completed accurately and on schedule.• Manage digital merchandising activities by overseeing product pages, visual assets, enhanced content, promotional placements, and brand presentation across e-commerce channels.• Review digital shelf performance regularly to identify gaps in content quality, pricing, availability, search visibility, and competitive positioning, then implement corrective actions.• Lead Amazon marketplace execution, including storefront management, detail page optimization, promotional planning, advertising support, and overall platform health.• Monitor key channel metrics such as traffic, sales, conversion, inventory levels, Buy Box status, reviews, and advertising efficiency to uncover risks and growth opportunities.• Develop reporting that gives leadership clear insight into channel results, active projects, emerging issues, and recommended next steps based on performance data.
2026-09-10T00:00:00Z