We are looking for an experienced Content Strategist to shape and enhance digital experiences for our customers in Irvine, California. This role is pivotal in transforming marketing strategies and consumer insights into engaging and impactful digital content. The ideal candidate will excel at bridging creative production with customer experience, ensuring content resonates across various channels.<br><br>Responsibilities:<br>• Develop and implement content strategies that align with marketing objectives and enhance the customer journey.<br>• Collaborate with cross-functional teams, including Product, Marketing, Digital, and Analytics, to ensure cohesive content delivery.<br>• Create compelling digital assets, including visuals, videos, and interactive media, tailored to target audiences.<br>• Analyze customer insights and data to refine content strategies and improve engagement.<br>• Oversee content production workflows to ensure timely and high-quality output.<br>• Optimize content distribution across multiple channels to maximize reach and impact.<br>• Ensure all content aligns with brand guidelines and strengthens brand perception.<br>• Monitor and evaluate the performance of content to identify opportunities for improvement.<br>• Lead storytelling initiatives that resonate with diverse audiences and drive purchasing decisions.<br>• Stay updated on industry trends and digital innovations to enhance content strategies.
We are looking for a Marketing Automation Manager to join our team on a contract-to-permanent basis in Irvine, California. This role offers an exciting opportunity to lead impactful marketing campaigns and optimize automation strategies. The initial contract will last 3-6 months, with the potential for a permanent position based on performance.<br><br>Responsibilities:<br>• Design, implement, and optimize marketing automation workflows to drive lead generation and customer engagement.<br>• Manage email marketing campaigns, ensuring they are targeted, personalized, and effective.<br>• Utilize platforms such as Salesforce and Customer.io to track campaign performance and generate actionable insights.<br>• Collaborate with cross-functional teams, including sales and product, to align marketing efforts with business objectives.<br>• Monitor and analyze key performance metrics to continuously improve campaign outcomes.<br>• Develop and maintain segmentation strategies to enhance audience targeting and personalization.<br>• Ensure compliance with data privacy regulations and best practices in all marketing activities.<br>• Provide training and guidance to team members on marketing automation tools and techniques.<br>• Stay updated on industry trends to recommend innovative approaches to marketing automation.
We are looking for a highly analytical and detail-driven Product Manager to oversee the performance and optimization of our product offerings. Based in Irvine, California, this role involves leveraging data insights, monitoring tools, and analytical techniques to ensure product functionality and success. This is an exciting opportunity for someone who thrives at the intersection of technology, data, and product innovation.<br><br>Responsibilities:<br>• Define and track key performance metrics for products and features from launch through continuous improvement.<br>• Develop and implement success criteria for product initiatives to ensure alignment with organizational goals.<br>• Utilize analytics platforms and monitoring tools to assess product functionality and performance.<br>• Create and maintain real-time systems for monitoring product health and identifying performance issues.<br>• Analyze feature-level data such as latency, error rates, and user engagement trends to identify opportunities for enhancement.<br>• Lead troubleshooting and root cause analysis efforts to resolve issues and improve reliability.<br>• Conduct in-depth analyses using statistical and analytics tools to uncover patterns, challenges, and growth opportunities.<br>• Establish robust data instrumentation standards to ensure precise tracking across all product features.<br>• Implement automated alerts and anomaly detection systems to proactively address potential problems.<br>• Support product launches by managing planning, execution, and post-launch performance evaluation.
We are looking for a Product Manager to lead the strategy, measurement, and continuous improvement of AI-powered products in Irvine, California. This role will guide initiatives from early discovery through launch, using data, experimentation, and close cross-functional partnership to improve customer and internal user experiences. The ideal candidate brings strong technical product judgment, hands-on experience with AI systems, and the ability to translate business and operational needs into scalable product solutions.<br><br>Responsibilities:<br>• Establish performance measures for AI solutions and deliver regular reporting on business and operational outcomes such as resolution effectiveness, completion rates, conversion trends, abandonment patterns, and revenue impact<br>• Lead recurring reviews of live AI products, investigate performance declines across prompts, models, data inputs, and connected systems, and coordinate corrective actions through completion<br>• Create quality review programs for conversations and interactions, synthesize observations from sampling and audits, and convert findings into improvements for prompts and user flows<br>• Drive new AI initiatives from initial idea to production deployment by defining the product approach, setting measurable goals, coordinating build efforts, and overseeing successful releases<br>• Manage proof-of-concept programs with clear test objectives, structured evaluation methods, decision criteria, and recommendations for expansion or discontinuation<br>• Oversee third-party AI vendor assessments by gathering requirements, comparing options, validating references, supporting contract evaluation, and guiding onboarding within governance standards<br>• Develop, refine, and maintain prompts for voice, chat, and assistive AI experiences across customer-facing and employee-facing journeys<br>• Design evaluation methods for prompt and model output using real interaction data, apply scoring frameworks, and iterate systematically to improve quality and consistency<br>• Partner with data and engineering teams to define tracking, reporting structures, and integrations needed to measure product performance, investigate issues, and support decision-making<br>• Act as the primary owner for assigned AI products by aligning stakeholders across business, compliance, legal, operations, and engineering while ensuring adherence to governance and regulatory expectations
<p>We are looking for a Marketing Content Specialist to support creative and digital initiatives for a growing team in Southern California. This Long-term Contract position is ideal for someone with 3+ years of experience who can manage campaigns, coordinate content, and keep projects moving across multiple marketing channels. The role offers the opportunity to contribute to email, social, web, and event efforts while partnering with stakeholders to deliver effective marketing programs.</p><p><br></p><p>Responsibilities:</p><p>• Plan and execute integrated marketing initiatives across digital, email, social media, and event channels to strengthen brand visibility and audience engagement.</p><p>• Develop, edit, and organize content for social platforms, email communications, and marketing materials while maintaining a consistent brand voice.</p><p>• Manage campaign timelines, priorities, and deliverables using project management tools to ensure work is completed accurately and on schedule.</p><p>• Support website updates and content publishing in WordPress, helping keep online information current, functional, and aligned with campaign goals.</p><p>• Build and coordinate email marketing efforts in platforms such as HubSpot, including scheduling, content setup, and performance tracking.</p><p>• Create and refine visual and promotional assets using Adobe Creative Cloud to support campaigns, presentations, and branded communications.</p><p>• Collaborate with internal teams and partners to organize marketing activities and event-related initiatives from planning through execution.</p><p>• Monitor campaign effectiveness and engagement metrics, then share insights and recommendations to improve future marketing performance.</p>
We are looking for a skilled and motivated Marketing Specialist to join our team in Encinitas, California. This role involves creating compelling marketing materials, coordinating promotional activities, and collaborating with internal and external stakeholders to enhance brand visibility. The ideal candidate will bring creativity, organizational skills, and a passion for connecting company goals with impactful marketing strategies.<br><br>Responsibilities:<br>• Develop and execute marketing plans, including proposals and promotional activities.<br>• Create and edit detailed resumes, project descriptions, organizational charts, and other marketing collateral.<br>• Collaborate with technical staff to craft proposal sections and define scopes of work.<br>• Maintain and update website content to reflect current company initiatives and achievements.<br>• Coordinate with consultants and external partners to optimize marketing efforts.<br>• Conduct market research to identify opportunities and target audiences.<br>• Plan and organize special events, including designing banners, flyers, and other promotional materials.<br>• Ensure all marketing activities align with the company's vision and objectives.<br>• Manage multiple projects simultaneously while adhering to deadlines.
<p>We are looking for an experienced Digital Strategist to lead and refine our digital marketing initiatives within the mortgage industry. This role involves overseeing strategies in SEO, online reputation management, and marketing automation, with Salesforce serving as the core platform. The ideal candidate will combine strategic thinking with hands-on expertise to deliver measurable outcomes while maintaining compliance with industry regulations.</p><p><br></p><p>Responsibilities:</p><p>• Evaluate and implement scalable frameworks for customer segmentation and nurturing CRM/Salesforce campaigns.</p><p>• Develop and implement a comprehensive SEO strategy that includes technical, on-page, and off-page optimizations.</p><p>• Conduct keyword and competitive research to align marketing efforts with customer intent.</p><p>• Lead online reputation management initiatives to enhance brand credibility and address potential risks.</p><p>• Design and optimize marketing automation workflows, ensuring seamless integration with Salesforce systems.</p><p>• Establish structured processes for monitoring, responding to, and generating customer reviews.</p><p>• Manage and mentor team members and external partners to ensure accountability and high performance.</p><p>• Translate business goals into actionable marketing plans with clear KPIs and priorities.</p><p>• Monitor industry trends and algorithm updates, making data-driven recommendations for continuous improvement.</p><p>• Ensure all marketing strategies comply with regulatory standards and align with the mortgage industry’s requirements.</p><p>• Evaluate and implement scalable frameworks for customer segmentation and nurturing campaigns.</p>