2 Results for Brand Manager Jobs in Carlsbad, CA

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Digital Marketing Manager

Irvine, California
onsite
Permanent / Full Time
80000 - 115000 USD / Yearly
We are looking for a Digital Marketing Manager for a world class consumer technology company based in Irvine, CA to lead multi-channel marketing efforts that expand brand reach and support business growth. This role will oversee campaign strategy across digital platforms, using performance data to refine audience targeting, strengthen engagement, and improve return on investment. The ideal candidate brings a strong mix of analytical thinking, creative planning, and hands-on experience managing paid and email marketing initiatives. Responsibilities:• Develop and manage digital marketing strategies across paid media, email, and social channels to increase visibility, generate leads, and support revenue goals.• Plan, launch, and optimize Google Ads campaigns, adjusting budgets, keywords, and audience settings to improve performance and cost efficiency.• Oversee paid social advertising initiatives, creating channel-specific campaigns that align with brand objectives and target audience behavior.• Build and execute email marketing programs, including campaign calendars, audience segmentation, testing strategies, and performance follow-up.• Monitor campaign effectiveness through Google Analytics and other reporting tools, translating data into actionable recommendations for continuous improvement.• Partner with internal stakeholders to align digital campaigns with broader marketing priorities, promotions, and business objectives.• Evaluate channel performance regularly and prepare clear summaries on traffic, conversions, engagement, and return on ad spend.• Identify opportunities to improve digital processes, campaign workflows, and platform usage to strengthen overall marketing execution.
2026-09-18T00:00:00Z

Principal Product Manager

San Diego, California
remote
Temporary / Contract
100 - 105 USD / Hourly
**** For Faster response on the position, please send a message to Jimmy Escobar on LinkedIn or send an email to Jimmy.Escobar@roberthalf(.com) with your resume.**** We are looking for a Principal Product Manager to guide the direction of a workforce-focused product serving healthcare organizations in San Diego, California. This Long-term Contract position will shape strategy by connecting customer needs, operational realities, and measurable business outcomes across staffing, finance, HR, and clinical leadership. The ideal candidate brings strong product judgment, a deep understanding of workforce-related challenges, and the ability to turn complex insights into a clear product path that delivers meaningful value. Responsibilities:• Lead product direction by ensuring the team focuses on meaningful customer and business problems rather than feature delivery alone.• Build a strong understanding of workforce planning, staffing operations, nursing leadership, finance, HR, and vendor management to inform product decisions.• Convert customer pain points, market opportunities, and desired outcomes into a practical product strategy and sequencing approach.• Evaluate and prioritize high-impact opportunities such as unified data visibility, confidence in staffing data, demand forecasting insight, supply optimization, guided decision support, cost control, workflow collaboration, and compliance support.• Define and track success measures tied to business impact, including staffing efficiency, labor cost reduction, internal fill improvement, forecasting adoption, and confidence in workforce data.• Partner with cross-functional stakeholders across operations, finance, IT, legal, compliance, and leadership to align on direction while maintaining focus on user needs and outcomes.• Use discovery methods such as interviews, assumption testing, prototype evaluation, concierge testing, and business-case analysis before committing to complex product investments.• Apply data fluency to challenge inconsistent metric definitions and clarify how key workforce measures are interpreted across teams and facilities.• Make informed prioritization decisions in ambiguous situations and identify the best entry point for product adoption and value creation.• Connect product performance indicators to broader organizational results such as reduced agency spend, lower avoidable overtime, faster staffing gap resolution, and less manual reconciliation effort.
2026-09-10T00:00:00Z

2 results for Brand Manager in Carlsbad, CA