<p>Are you a strategic communications leader who loves shaping narratives, elevating brands, and guiding high-performing teams? This is a high-impact opportunity to own public relations, thought leadership, crisis communications, and social media strategy for a global organization within the insurance or annuities industry. Ideal candidate will have 10+ years of experience in a senior PR capacity within a life insurance or annuities company or within a communications firm with clients in the life insurance or annuities space.</p><p><br></p><p>This role reports directly to the Corporate Vice President of Global Brand & Marketing and leads a team of two.</p><p>________________________________________</p><p>About the Role</p><p>As the Director of Public Relations & Social Media, you will drive all external communications that strengthen brand reputation, elevate visibility, and position organizational leaders as trusted industry voices. You’ll build proactive media strategies, lead crisis communications, and shape a cohesive, forward-thinking social media presence across platforms. This is a role for a strategic storyteller, strong relationship builder, and hands-on leader who can move seamlessly between high-level strategy and day-to-day execution.</p><p>________________________________________</p><p>What You’ll Do</p><p>Public Relations & Media</p><p>• Build and execute a PR strategy that expands brand visibility and industry influence.</p><p>• Secure high-impact media opportunities: interviews, op-eds, bylines, and speaking engagements.</p><p>• Serve as the primary media contact and manage relationships with key reporters and industry publications.</p><p>• Monitor media coverage, sentiment, and impact to guide future strategy.</p><p>• Lead crisis communications—including messaging, rapid response, and exec-level alignment.</p><p>Social Media Strategy</p><p>• Own the social media strategy across all platforms to drive brand awareness, thought leadership, and audience engagement.</p><p>• Ensure consistent voice, tone, and visual identity aligning with global brand standards.</p><p>• Oversee content planning, editorial calendars, and integrated campaigns with marketing, research, events, and product teams.</p><p>• Stay ahead of trends and platform changes to continuously evolve performance.</p><p>• Lead analytics and reporting to optimize engagement and reach.</p><p>Leadership & Cross Functional Collaboration</p><p>• Lead, mentor, and develop a PR and social media team of two.</p><p>• Partner closely with marketing, research, events, membership, and executive leadership.</p><p>• Build strong relationships with industry partners, peer associations, and external vendors.</p><p>• Manage agency resources as needed to scale capabilities.</p><p><br></p><p><br></p>
<p><strong>What You'll Do:</strong></p><ul><li>Draft, edit, and proof marketing content: blogs, emails, social copy, presentations, case studies, video scripts, and more</li><li>Coordinate content workflows from concept through launch, keeping teams and timelines on track</li><li>Build and manage editorial calendars, recommending fresh topics and creative content formats</li><li>Support content deployment, publishing, and reporting, tracking key performance metrics and optimizing results</li><li>Distill complex industry research into concise, engaging content for diverse audiences</li><li>Ensure accuracy, member focus, and brand consistency in everything you create</li></ul>
<p>Director of Marketing with 8+ years of experience in growth-stage marketing roles needed for a full-time, fully remote position with our AI start-up client. This is a highly confidential position with a well-capitalized company that will be launching its product in the next two months. Looking for someone who has experience working very closely with the CEO and who has experience using AI tools to create outsized capabilities and efficiencies. Must be someone who excels in asking questions, diving, in, and risking failure. Can’t be the type of person who gets caught in the weeds. Must be willing and able to fight hard to create speed and efficiencies. Salary is 150-175K with a combination of cash bonus and equity.</p><p> </p><p>We’re seeking an execution-focused Director of Marketing to lead hands-on strategy and day-to-day performance, translating brand vision into measurable growth in a dynamic, founder-led environment.</p><p><strong> </strong></p><p><strong>Responsibilities:</strong></p><ul><li>Lead and execute multi-channel marketing (digital, content, SEO, events, PR)</li><li>Drive growth for membership, events, and advisory offerings</li><li>Build and manage marketing systems and performance dashboards</li><li>Manage content calendar, campaigns, and brand positioning</li><li>Partner with CEO and business unit leaders on growth priorities</li><li>Oversee external agencies and vendors</li></ul>
<p>Robert Half’s marketing & creative client is seeking a UX Content Strategist for a 3+ month in the Greater Boston area. This is a remote, 37.5-hour-per-week opportunity; candidates must be willing and able to work eastern (ET) hours. The UX Content Strategist will lead web content strategy and optimization across multiple digital properties, collaborating with internal teams to create, manage, and evolve content frameworks that enhance user experience and support organizational goals.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and manage strategic content deliverables (audits, matrices, models, journey maps, sitemaps)</li><li>Oversee creation, curation, optimization, and measurement throughout content lifecycle lifecycle</li><li>Collaborate with researchers, designers, and stakeholders to identify opportunities to improve</li><li>Conduct content testing and improvements based on insights, data, and analytics</li><li>Lead competitive research and make recommendations for new content opportunities</li><li>Optimize content for SEO, metadata, tagging strategies, and CTAs</li><li>Manage content strategy best practices and support content governance</li></ul>
