<p>Director of Social & Paid Media (Part-Time / Fractional)</p><p>Location: Atlanta, GA (Hybrid - 1 day/week in-office)</p><p>Role Type: Contract</p><p>Duration: Mid-June 2026 – January 1, 2027</p><p>Commitment: 15–25 hours per week</p><p><br></p><p>Position Overview</p><p>We are seeking a strategic and hands-on Director of Social & Paid Media to provide interim leadership for our social and influencer team. This role oversees strategy, paid social execution (primarily Meta and TikTok), and influencer marketing programs across a diverse portfolio of national and franchise brands.</p><p><br></p><p>The ideal candidate is a "player-coach" who can manage a team and maintain high-level client relationships while ensuring tactical execution remains flawless.</p><p><br></p><p>Key Responsibilities</p><ul><li>Team Leadership: Manage and direct the social media and influencer team, setting weekly priorities, workflows, and deliverables while maintaining quality control.</li><li>Paid Social Oversight: Oversee the planning, execution, and optimization of Meta boosting campaigns; monitor performance metrics (CPM, CPC, ROI) and manage budget allocations.</li><li>Influencer Management: Guide influencer campaign planning, creator selection, and negotiations, ensuring all partnerships meet brand standards.</li><li>Strategic Client Lead: Serve as the senior point of contact for key accounts, participating in client calls and translating high-level goals into actionable social strategies.</li><li>Optimization: Refine KPIs, reporting frameworks, and internal workflows to improve execution and identify opportunities to scale successful campaigns.</li></ul><p><br></p><p><br></p>
We are looking for a Marketing Automation Manager to lead the strategy and execution of scalable, data-driven campaign programs in Alpharetta, Georgia. This role combines technical platform expertise with a strong understanding of customer journeys, lead management, and performance analysis to improve marketing effectiveness. You will work across marketing, sales operations, content, and analytics to build efficient automation processes and turn campaign data into meaningful business insights.<br><br>Responsibilities:<br>• Lead the development and ongoing refinement of automated campaigns, nurture streams, trigger programs, and lifecycle workflows within Marketo.<br>• Manage connections between Marketo, NetSuite, and other business platforms using tools such as Dell Boomi, LaunchPoint, and Zapier to support reliable data flow.<br>• Establish standards for audience segmentation, tailored messaging, dynamic content, testing approaches, email deliverability, and regulatory compliance.<br>• Track campaign and funnel performance, interpret results, and recommend improvements that strengthen engagement and conversion outcomes.<br>• Partner with content, creative, analytics, and broader marketing teams to align program execution with messaging strategy and business goals.<br>• Oversee database quality by maintaining clean records, standardizing fields, reducing duplicates, and monitoring overall system health.<br>• Create and maintain documentation, including process guides, workflow instructions, and operating procedures for marketing automation activities.<br>• Keep current with platform enhancements and emerging marketing automation practices to identify opportunities for continuous improvement.<br>• Provide direction and support to less experienced team members involved in marketing operations or campaign automation work.
<p>Robert Half Marketing and Creative has an immediate need for a fulltime contractor for a Production Manager job with our client. This person will sit onsite fulltime in Atlanta. </p><p> </p><p>· Lead production and management of marketing collateral. Provide print procurement and coordination of all marketing collateral projects to include setting timelines, defining accurate estimate specifications, supplier negotiations, fulfillment and logistic distribution.</p><p>· Gather print requirements and data files for current and anticipated projects. Consult with the team regarding the print manufacturing process and the various requirements needed to efficiently (cost and time) produce print and print related collateral.</p><p>· Provide recommendations to process improvements to bolster improved quality, increased productivity and lower operating costs.</p><p><br></p>
We are looking for an experienced Digital Designer to join our team in Atlanta, Georgia. In this long-term contract role, you will take the lead on crafting compelling digital content that enhances online product presentation, drives engagement, and supports performance-focused marketing strategies. Collaborating across teams, you will be responsible for creating innovative ecommerce experiences and digital storytelling assets that align with brand standards and optimize user experience.<br><br>Responsibilities:<br>• Develop and execute tiered ecommerce content strategies, prioritizing high-value items with enhanced visual and motion-based assets.<br>• Create advanced digital content including imagery, videos, infographics, and storytelling visuals to elevate product presentation.<br>• Collaborate with designers to transform foundational assets into enriched digital experiences for retail platforms.<br>• Design digital marketing materials for paid and owned channels, such as search/display ads, retail media networks, and promotional placements.<br>• Optimize creative assets for various platforms and formats, ensuring alignment with campaign goals and performance metrics.<br>• Produce visual components for brand websites, including homepage modules, product pages, and seasonal campaigns.<br>• Ensure consistency across digital content while tailoring designs to meet the requirements of specific channels.<br>• Partner with creative leadership to maintain alignment with brand standards and visual strategy.<br>• Manage workflows efficiently using project management tools and contribute to the continuous improvement of creative processes.<br>• Participate in planning sessions for priority launches, campaigns, and ecommerce initiatives to align creative goals.
<p>We are looking for an experienced Digital Designer to join our team in Atlanta, Georgia. In this long-term contract role, you will take the lead on crafting compelling digital content that enhances online product presentation, drives engagement, and supports performance-focused marketing strategies. Collaborating across teams, you will be responsible for creating innovative ecommerce experiences and digital storytelling assets that align with brand standards and optimize user experience.</p><p><br></p><p>Responsibilities:</p><p>• Develop and execute tiered ecommerce content strategies, prioritizing high-value items with enhanced visual and motion-based assets.</p><p>• Create advanced digital content including imagery, videos, infographics, and storytelling visuals to elevate product presentation.</p><p>• Collaborate with designers to transform foundational assets into enriched digital experiences for retail platforms.</p><p>• Design digital marketing materials for paid and owned channels, such as search/display ads, retail media networks, and promotional placements.</p><p>• Optimize creative assets for various platforms and formats, ensuring alignment with campaign goals and performance metrics.</p><p>• Produce visual components for brand websites, including homepage modules, product pages, and seasonal campaigns.</p><p>• Ensure consistency across digital content while tailoring designs to meet the requirements of specific channels.</p><p>• Partner with creative leadership to maintain alignment with brand standards and visual strategy.</p><p>• Manage workflows efficiently using project management tools and contribute to the continuous improvement of creative processes.</p><p>• Participate in planning sessions for priority launches, campaigns, and ecommerce initiatives to align creative goals.</p>