We are looking for an experienced Marketing Content Manager to lead the development and execution of dynamic content strategies that drive brand engagement and business growth. This role requires a creative and analytical thinker who can manage a team, optimize content performance, and align marketing efforts with organizational objectives. If you thrive in a fast-paced environment and enjoy creating impactful content, this position is ideal for you.<br><br>Responsibilities:<br>• Develop and implement strategic content marketing plans that align with overall business goals and objectives.<br>• Oversee the creation and management of high-quality content across multiple formats while maintaining brand consistency.<br>• Lead and mentor a team of content creators, ensuring timely and cohesive project delivery.<br>• Collaborate cross-functionally with design, product, and marketing teams to streamline processes and enhance content output.<br>• Analyze key performance metrics to optimize content strategies and improve engagement and ROI.<br>• Manage and enhance on-page SEO strategies to boost organic traffic and search engine visibility.<br>• Conduct audience research and competitive analysis to inform content decisions and improve targeting.<br>• Utilize analytics tools to generate reports and provide actionable insights for continuous improvement.<br>• Identify opportunities for process optimization and implement changes to improve efficiency.
<p>As a Product Marketing Manager, you will drive brand strategy, strengthen end-user engagement, and develop compelling product messaging aligned with overall business objectives. In this role, you’ll collaborate cross-functionally, manage content for retail and in-store initiatives, oversee packaging development, and support competitive market positioning to enhance brand visibility and customer experience.</p><p><br></p><ul><li>Develop end-user demand by shaping long-term brand strategies and executing integrated marketing plans.</li><li>Maintain brand standards and ensure consistency across all communication channels.</li><li>Lead product packaging initiatives, establishing clear communication hierarchy and partnering with design teams for visual execution.</li><li>Craft differentiated product messaging that elevates market presence and drives engagement.</li><li>Produce content for in-store activations, including videos, merchandisers, and point-of-purchase materials.</li><li>Oversee creation and distribution of product launch materials, coordinating with print and fulfillment partners.</li><li>Manage sales collateral inventory and recommend updates or new materials as needed.</li><li>Serve as a market intelligence resource, analyzing consumer purchasing behavior and key buying criteria.</li><li>Monitor the competitive landscape and assess shifts in industry positioning.</li><li>Evaluate the effectiveness of marketing initiatives and recommend improvements based on performance insights.</li><li>Manage updates and functionality enhancements for brand websites in partnership with external vendors.</li><li>Perform additional responsibilities to support brand positioning and product engagement initiatives.</li></ul><p><br></p><p><br></p>
<p>Robert Half HR Solutions is partnered with a long-term client seeking a <strong>Recruiting Assistant</strong> to join their dynamic HR team in Lithonia, GA area. This position is primarily focused on full-cycle recruiting—including job posting, sourcing, screening, and interviewing—and plays a key role in helping us attract top talent. While recruiting is the core function, this role also offers valuable exposure to broader HR initiatives including onboarding, training, and orientation programs. This is a great opportunity for someone passionate about talent acquisition who wants to grow within a supportive, collaborative HR team.</p><p><strong>Key Responsibilities</strong></p><ul><li>Post open positions across job boards, social platforms, and internal channels.</li><li>Source active and passive candidates using various tools and techniques.</li><li>Review resumes and conduct initial phone screens to evaluate candidate qualifications.</li><li>Coordinate and schedule interviews with hiring managers and candidates.</li><li>Maintain accurate candidate data within the applicant tracking system (ATS).</li><li>Support recruiting metrics, reporting, and tracking of candidate pipelines.</li><li>Assist with onboarding activities, including preparing new-hire paperwork and coordinating orientation sessions.</li><li>Participate in training and orientation initiatives as part of the HR team’s ongoing efforts to support new employees.</li><li>Represent the company professionally and positively in all candidate interactions.</li></ul><p><strong>Qualifications</strong></p><ul><li>4+ years of recruiting or talent acquisition experience, preferably in a high-volume or fast-paced environment.</li><li>Demonstrated experience sourcing candidates through job boards, social media, and other channels.</li><li>Strong communication and interpersonal skills with a professional and engaging approach.</li><li>Highly organized, detail-oriented, and able to manage multiple priorities simultaneously.</li><li>Comfortable working independently while collaborating closely with the HR team.</li><li>Experience using an ATS or similar recruitment tools is preferred.</li><li>Salary administration or experience with salary-based positions is required.</li><li>HR or recruiting coursework/certifications are a plus but not required.</li></ul><p><br></p>
<p>We are seeking an experienced and results-driven <strong>Product Marketing Manager</strong> to lead the creation and execution of brand strategies that fuel growth and deepen customer engagement. In this role, you will shape compelling product messaging, manage marketing assets, and leverage market insights to strengthen competitive positioning. This is a highly collaborative role with opportunities to influence cross-functional initiatives, enhance marketing performance, and drive the brand’s long-term success.</p><p><strong>Key Responsibilities</strong></p><ul><li>Develop and execute go-to-market (GTM) strategies for new product launches and feature releases.</li><li>Craft clear, differentiated messaging and positioning that communicates product value and drives market demand.</li><li>Partner with product management to understand the roadmap, gather customer insights, and influence product direction.</li><li>Enable sales teams with effective tools, presentations, and competitive intelligence to support successful selling.</li><li>Collaborate with demand generation, brand, and digital teams to create targeted campaigns that drive awareness and adoption.</li><li>Conduct market research and competitor analysis to identify opportunities and refine strategic direction.</li><li>Analyze product performance, customer engagement, and market feedback to optimize marketing strategies and inform future decisions.</li><li>Serve as a key storyteller—turning data, insights, and customer success stories into compelling narratives across marketing channels.</li></ul><p><br></p>
We are looking for a skilled Product Analyst to join our team in Atlanta, Georgia. The ideal candidate will play a key role in bridging the gap between business needs and technical solutions, ensuring the effective implementation of promotional strategies and system enhancements. This role offers the opportunity to work closely with stakeholders, analyze data, and drive impactful decisions.<br><br>Responsibilities:<br>• Collaborate with business stakeholders to convert promotion planning needs into actionable system features and workflows.<br>• Evaluate promotional and optimization data to uncover trends, insights, and opportunities for better decision-making.<br>• Propose and implement process improvements to streamline and standardize trade promotion operations.<br>• Create detailed documentation to validate new business requirements and ensure clear communication across teams.<br>• Support testing, deployment, and training activities to facilitate successful adoption of new solutions.<br>• Advocate for change by guiding teams through the adoption of innovative tools, processes, and methodologies.
