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5 results for Digital Asset Manager in Atlanta, GA

Digital Performance Specialist
  • Atlanta, GA
  • onsite
  • Permanent / Full Time
  • 0 - 0 USD / Yearly
  • <p>The Digital Performance Specialist supports the execution of digital marketing initiatives that enhance local visibility, drive enrollment, and improve overall performance across franchise locations. This role plays a key part in supporting franchise teams with day-to-day digital needs, helping resolve issues, optimize platforms, and ensure consistency across the system.</p><p>This position serves as a primary resource for digital support, handling platform-related requests such as review management, local listing updates, and search visibility challenges, while escalating more complex issues as needed. It also assists with onboarding and setup for new locations, including website launches, ownership transitions, and digital platform migrations.</p><p>The role contributes to local SEO and listings (GEO) efforts, helping maintain accuracy, improve search performance, and identify optimization opportunities. In addition, the Specialist supports website enhancements, testing initiatives, and performance tracking in partnership with internal teams and agency partners.</p><p>This individual will also help develop training resources and provide guidance to franchise owners, enabling stronger understanding and adoption of digital marketing best practices. Overall, the position helps shift the broader team from reactive support to more proactive, performance-driven initiatives.</p><p><br></p>
  • 2026-06-04T00:00:00Z
Digital Performance Specialist
  • Atlanta, GA
  • onsite
  • Permanent / Full Time
  • 72000 - 90000 USD / Yearly
  • We are looking for a Digital Performance Specialist to strengthen our digital marketing efforts and help expand online visibility across Atlanta, Georgia. In this permanent role, you will support enrollment-focused campaigns, improve local search presence, and contribute to lead generation initiatives for a multi-location brand. The ideal candidate brings strong analytical thinking, a collaborative approach, and a passion for using digital channels to drive measurable results.<br><br>Responsibilities:<br>• Drive digital marketing activities that improve brand visibility, support parent enrollment objectives, and contribute to franchise lead generation.<br>• Oversee and refine local business listing information across multiple locations to increase search visibility, website visits, and inbound inquiries.<br>• Assist with online reputation efforts by encouraging review growth, guiding response approaches, and helping resolve escalated feedback issues.<br>• Coordinate digital setup for newly opened locations, including business profile activation and local search readiness.<br>• Act as the first point of contact for routine digital marketing support requests, addressing standard needs and routing complex issues to appropriate partners.<br>• Track local digital performance metrics, identify patterns in results, and share actionable recommendations to improve campaign effectiveness.<br>• Collaborate with internal teams and external partners on website updates, testing efforts, and broader optimization projects.<br>• Create and maintain reference materials, guides, and training content that promote consistent digital marketing practices across the organization.<br>• Organize campaign and channel performance data to support reporting, planning, and strategic decision-making.
  • 2026-06-04T00:00:00Z
Director, Digital Performance
  • Atlanta, GA
  • onsite
  • Permanent / Full Time
  • 0 - 0 USD / Yearly
  • <p>The Director of Digital Performance leads the strategy and optimization of the company’s digital ecosystem, including websites, CRM, and emerging platforms. This role partners with Technology to ensure scalable architecture, seamless integrations, and high-performing digital experiences that drive engagement, lead generation, and conversion.</p><p>Responsibilities include leading the website roadmap (UX, testing, and ongoing optimization), managing external agencies and vendors, and overseeing analytics (GA4/GTM) to deliver accurate, actionable insights. The role also drives SEO and CRM/lifecycle marketing efforts to improve visibility, lead quality, and conversion.</p><p>This leader will establish governance standards across platforms, champion AI-driven innovation, and optimize end-to-end customer journeys using data and user insights. They will serve as a digital subject matter expert for internal teams while leveraging market trends to continuously enhance performance.</p>
  • 2026-06-04T00:00:00Z
Director of Digital Performance
  • Atlanta, GA
  • onsite
  • Permanent / Full Time
  • 150000 - 160000 USD / Yearly
  • We are looking for a strategic digital marketing leader to oversee and elevate the performance of our consumer-facing online ecosystem in Atlanta, Georgia. This role will shape the vision for websites, listings, and emerging platforms while partnering across teams to deliver seamless user experiences, measurable growth, and strong conversion outcomes. The ideal candidate brings deep expertise in digital optimization, analytics, governance, and innovation, with the ability to turn data and market insight into scalable marketing performance.<br><br>Responsibilities:<br>• Shape and execute the roadmap for digital platforms, including site enhancements, user experience improvements, testing strategies, and ongoing performance optimization.<br>• Guide external development partners and platform vendors to ensure dependable integrations, sound quality standards, and scalable technical solutions.<br>• Oversee digital measurement frameworks and analytics tools to deliver accurate reporting and actionable insight across customer touchpoints.<br>• Define and enforce governance practices for digital properties, with attention to data quality, privacy expectations, compliance standards, and responsible use of AI.<br>• Drive the strategy and results for business listings and other discoverability channels to strengthen visibility, traffic relevance, and conversion performance.<br>• Lead lifecycle and lead-nurture initiatives that improve engagement quality and support stronger progression through the customer journey.<br>• Analyze user behavior and customer pathways to remove friction, refine interactions, and improve the end-to-end digital experience.<br>• Identify and implement AI-enabled marketing opportunities that improve personalization, content effectiveness, lead generation, and team efficiency.<br>• Act as the primary digital performance advisor for field-level stakeholders by sharing best practices, supporting launches, and resolving escalated platform issues.<br>• Track industry developments and competitor activity, then translate findings into practical recommendations for digital growth and platform advancement.
  • 2026-06-04T00:00:00Z
Digital Marketing Specialist
  • Atlanta, GA
  • onsite
  • Permanent / Full Time
  • 65000 - 75000 USD / Yearly
  • <p>We’re partnering with a growing organization to find a Digital Marketing Specialist<strong> </strong>to support performance marketing initiatives across multiple business lines. This role focuses on executing, monitoring, and optimizing paid digital campaigns that drive traffic, engagement, and conversion.</p><p><br></p><p><strong>MUST BE ABLE TO WORK HYBRID ONSITE IN ATLANTA, GEORGIA</strong></p><p><br></p><p>What You’ll Do</p><ul><li>Build, launch, and manage paid media campaigns across Google Ads, Meta, and other digital platforms</li><li>Handle day-to-day campaign setup, trafficking, pacing, and QA</li><li>Support audience creation, keyword research, and negative keyword management</li><li>Monitor performance metrics including CPC, CPM, CTR, CPA, and ROAS</li><li>Pull and analyze daily/weekly performance reports, identifying trends and optimization opportunities</li><li>Assist with A/B testing, documentation of learnings, and ongoing optimization efforts</li><li>Ensure accurate tracking, UTM tagging, and attribution</li><li>Collaborate with internal marketing, creative, and product teams to align campaigns with business goals</li></ul>
  • 2026-05-22T00:00:00Z