<p>Robert Half is seeking a Full Time/Direct Hire Digital Marketing Manager with one of our clients on-site in Atlanta, GA.</p><p><br></p><p>The Digital Marketing Manager drives the execution and optimization of omnichannel marketing campaigns that grow audience engagement, brand awareness, and lead generation. This role oversees the digital strategy across SEO, paid media, email, website optimization, and analytics. The ideal candidate is a data-driven marketer with a strong grasp of digital tools and a creative approach to testing and innovation.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and implement a holistic digital marketing strategy across paid search, display, social media, email, and web.</li><li>Lead SEO/SEM initiatives to increase organic traffic and improve search rankings.</li><li>Own the website’s performance, UX enhancements, and content optimization in collaboration with internal or external development teams.</li><li>Plan, launch, and optimize paid media campaigns in Google Ads, Meta, LinkedIn, or programmatic platforms.</li><li>Analyze campaign performance and report on KPIs such as CTR, conversion rate, CAC, and ROI.</li><li>Collaborate with content, creative, and product marketing to ensure consistent messaging and brand alignment across channels.</li><li>Manage marketing tech stack including CRM, CMS, and analytics platforms.</li></ul><p><br></p>
<p>Robert Half is seeking a Director, Digital Marketing (Demand Gen) for one of our clients in Atlanta, GA. This role is an onsite/hybrid position. Candidates must be local to Atlanta, GA. This is a full time/direct hire search.</p><p><br></p><p>We are seeking a strategic, data-driven <strong>Digital Marketing Director</strong> to lead our demand generation efforts and accelerate pipeline growth. This role will be responsible for developing and executing full-funnel digital marketing strategies that attract, engage, and convert target audiences across multiple channels. The ideal candidate combines creative thinking with analytical rigor and has a proven track record of driving measurable results in B2B or high-growth environments.</p>
<p>We are looking for an experienced Director of Marketing to lead and execute strategic marketing initiatives for our client in Philadelphia. This role requires a dynamic leader with expertise in brand development, digital marketing, and communications strategy, particularly within law firm/legal services industry. You will be responsible for driving brand awareness, optimizing marketing operations, and implementing innovative strategies to achieve business goals.</p><p><br></p><p>Responsibilities:</p><p>• Develop and oversee comprehensive marketing strategies that enhance brand visibility and align with organizational goals.</p><p>• Lead the creation and execution of digital marketing campaigns, including SEO, paid search, and paid social initiatives.</p><p>• Manage brand development and ensure consistency across all marketing channels.</p><p>• Implement effective marketing automation tools to improve campaign efficiency and deliver measurable results.</p><p>• Build and execute a robust content strategy that supports business growth and engages target audiences.</p><p>• Drive social media marketing efforts to expand reach and foster meaningful engagement.</p><p>• Analyze marketing performance using tools like Google Analytics to identify opportunities for improvement.</p><p>• Collaborate with cross-functional teams to ensure alignment with business objectives and industry best practices.</p><p>• Develop and maintain strong relationships with external partners and vendors to support marketing initiatives.</p><p>• Monitor industry trends and competitor activities to inform strategic decisions.</p>
<p>We are seeking a detail-oriented <strong>SEO Specialist</strong> to join our marketing team. This role is responsible for executing search engine optimization strategies that drive qualified traffic and improve organic rankings.</p><p><strong>Responsibilities:</strong></p><ul><li>Perform keyword research and identify opportunities to improve visibility.</li><li>Optimize website content, landing pages, and blog posts for SEO best practices.</li><li>Manage on-page SEO elements (meta tags, headers, alt text, internal linking).</li><li>Collaborate with content creators to ensure SEO alignment.</li><li>Monitor website performance using Google Analytics, Search Console, and other SEO tools.</li><li>Track, analyze, and report on SEO KPIs to measure effectiveness.</li><li>Stay up to date with search engine algorithm changes and industry trends.</li></ul><p><br></p>
<p>We at Robert Half are looking to add to our pool of talented <strong>SEO Specialists</strong> who will develop and implement effective SEO strategies to enhance online visibility and drive organic traffic. You'll play a critical role in optimizing websites, analyzing data, and staying ahead of SEO trends to deliver measurable results. We are industry professionals specializing in recruiting top talent across North America, and our dedicated Marketing and Creative team is here to put your needs first and passionately represent you!</p><p> </p><p><strong>Location:</strong> Nashville, TN (open to hybrid or onsite)</p><p><strong>W2 Pay:</strong> $35-$50/hr</p><p><strong>We are looking for someone who is open to PT or FT, Contract, Contract to Hire, or Permanent Placements.</strong></p>
<p>Digital Marketing Specialist with 2+ years of solid, hands-on digital marketing experience needed for a full-time, fully onsite position with our small agency client in Greater Boston. While this is a fully remote position, only candidates within 100 miles of Boston will be considered. Must be proficient in Google Ads and Google Analytics. Must be familiar with programmatic advertising, streaming, and geofencing. Must have either external or internal client-facing skills. Experience working with clients in the auto, retail, financial, education, legal, and/or professional services industries would also be ideal. Target salary is 65-70K.</p>
<p>Digital Marketing Specialist — Contract — Atlanta, GA (Onsite)</p><p>Join a fast-paced marketing team executing multi-channel digital campaigns that drive engagement and growth.</p><p><strong>Responsibilities:</strong></p><ul><li>Coordinate campaigns across email, social, and display advertising.</li><li>Support creative asset production and content scheduling.</li><li>Monitor analytics dashboards, optimize for conversion and ROI.</li><li>Collaborate with cross-functional partners to align messaging and timing.</li></ul><p><br></p><p><br></p>
<p><strong>Digital Marketing Specialist</strong></p><p><strong>Location:</strong> Irving, TX 75063 (Hybrid Schedule)</p><p><strong>Duration:</strong> 2-month contract, full-time (40 hours/week)</p><p><br></p><p>Robert Half is seeking a <strong>Digital Marketing Specialist</strong> with strong HubSpot expertise to support a fast-paced marketing team for a leading client in Irving, TX. This is a hybrid role requiring onsite presence three days per week. The ideal candidate is a data-driven marketer with a passion for crafting impactful campaigns across digital channels.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><p> • Develop and optimize digital marketing campaigns using HubSpot, including email marketing, lead generation, and automation workflows.</p><p> • Execute inbound marketing strategies to attract and convert high-quality leads.</p><p> • Build and manage HubSpot workflows, lead scoring models, and segmentation strategies.</p><p> • Collaborate with cross-functional teams to create SEO-friendly content for blogs, landing pages, and email campaigns.</p><p> • Monitor campaign performance using analytics tools and refine strategies to maximize ROI.</p><p> • Align marketing efforts with sales and customer relationship teams through CRM integrations.</p><p> • Stay current on digital marketing trends and HubSpot updates to enhance campaign effectiveness.</p><p><br></p><p><strong>Email Marketing Focus:</strong></p><p> • Strategize and execute email campaigns aligned with business goals.</p><p> • Analyze performance metrics (CTR, open rates, conversions) and apply insights to improve results.</p><p> • Create personalized, engaging email content and manage A/B testing initiatives.</p><p> • Ensure responsive design and brand consistency across email communications.</p><p> • Build targeted customer lists and manage segmentation for improved outreach.</p>
We are looking for a skilled Digital Marketing Specialist to join our team in Chatsworth, California. As part of a respected nonprofit organization, you will play a pivotal role in enhancing the organization's digital presence and driving community engagement. This is a long-term contract position ideal for a detail-oriented individual passionate about mission-driven work.<br><br>Responsibilities:<br>• Develop and implement advanced social media strategies tailored to platforms like Facebook, Instagram, LinkedIn, TikTok, and YouTube.<br>• Create and execute donor engagement and volunteer recruitment campaigns to strengthen community connections.<br>• Analyze website performance and optimize conversion funnels to improve donor journeys and stakeholder experiences.<br>• Utilize Google Analytics and other tools to measure campaign effectiveness and generate detailed performance reports.<br>• Design visually compelling content using Adobe Creative Suite, ensuring brand consistency across all digital platforms.<br>• Manage video production and editing for impactful storytelling that resonates with military personnel, experienced individuals, and first responder audiences.<br>• Collaborate with cross-functional teams to maintain alignment with organizational goals and ensure cohesive messaging.<br>• Oversee the implementation and optimization of CRM tools like Salesforce to streamline donor and volunteer interactions.<br>• Foster online communities around mission-driven causes, ensuring active participation and engagement.<br>• Develop templates and standardized designs for consistent organizational communication.
We are looking for a skilled Digital Marketing Specialist to join our team in Chula Vista, California. In this long-term contract position, you will play a pivotal role in managing and optimizing digital content across various platforms while ensuring alignment with brand and regional standards. This is an excellent opportunity to contribute to impactful marketing initiatives and collaborate with cross-functional teams.<br><br>Responsibilities:<br>• Coordinate the creation and management of web content to support product launches across multiple markets, including the United States, Canada, and international regions.<br>• Oversee the import and acquisition of product details, streamlining processes for efficient updates and page creation.<br>• Develop and maintain product pages across website and app platforms, ensuring compliance with branding and regional guidelines.<br>• Collaborate with diverse teams to integrate content into web and mobile platforms, supporting initiatives such as digital photography enhancements.<br>• Ensure all digital assets meet quality, consistency, and compliance standards through meticulous attention to detail.<br>• Monitor and optimize digital campaigns using tools like Google Ads and Google Analytics.<br>• Execute targeted email campaigns to drive engagement and growth.<br>• Analyze data and performance metrics to refine marketing strategies and improve outcomes.<br>• Stay updated on industry trends to implement innovative digital marketing solutions.
<p>Email Marketing Specialist — Contract — Atlanta, GA (Hybrid)</p><p>We’re looking for an Email Marketing Specialist to develop and execute engaging email campaigns from concept to deployment. This role blends creative thinking with technical precision, supporting customer acquisition and retention initiatives.</p><p><strong>Responsibilities:</strong></p><ul><li>Plan, build, and deploy automated email campaigns (welcome series, re-engagement, promotions).</li><li>Create responsive HTML templates and ensure proper rendering across devices.</li><li>Manage segmentation, list hygiene, and compliance (CAN-SPAM, GDPR).</li><li>Partner with creative, analytics, and product teams to align messaging and visuals.</li><li>Track performance metrics, analyze results, and present data-driven insights.</li></ul><p><br></p><p><br></p>
We are looking for a Digital Marketing Specialist to join our dynamic team in Princeton, New Jersey. This role is ideal for someone who thrives in a fast-paced environment and is eager to make a significant impact by driving innovative marketing strategies for eCommerce brands. If you have a passion for data-driven storytelling and a desire to shape the future of digital marketing, this position is perfect for you.<br><br>Responsibilities:<br>• Develop and execute effective digital marketing campaigns across multiple platforms, including Google Ads, Meta Ads, and Amazon Seller Central.<br>• Analyze performance metrics using tools like Google Analytics, Adobe Analytics, and Power BI to generate actionable insights.<br>• Create compelling reports and presentations to share data-driven findings with clients and internal teams.<br>• Lead team training sessions to ensure alignment with the latest marketing strategies and technological advancements.<br>• Mentor and guide team members to encourage growth and enhance paid media expertise.<br>• Collaborate with eCommerce clients to understand their goals and recommend tailored marketing strategies.<br>• Utilize advanced AI marketing tools like LXRInsights to optimize campaign performance.<br>• Stay ahead of industry trends, especially in AI and digital marketing, to maintain a competitive edge.<br>• Serve as a subject matter expert, providing strategic guidance to clients and internal teams.
<p>Robert Half is seeking a results-driven Digital Marketing Specialist for a long-term employment opportunity in Southfield, Michigan. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to enhance online presence and drive customer engagement. </p><p> </p><p>Responsibilities: </p><p> </p><ul><li>Plan, execute, and optimize digital marketing campaigns across various channels such as social media, search engine marketing (SEM), email marketing, and display advertising. </li><li>Monitor and analyze campaign performance using analytics tools to identify areas for improvement and optimize conversion rates. </li><li>Conduct market research and competitor analysis to identify digital marketing trends and opportunities. </li><li>Track and report on key metrics to measure the success of digital marketing initiatives. </li></ul>
<p><strong>Digital Marketing Coordinator - 3+Month Contract - Ongoing! </strong></p><p>Robert Half, Marketing & Creative is looking for a <strong>Digital Marketing Coordinator</strong> for a 3-month contract with a client here in the Dallas-Fort Worth area. The<strong> Digital Marketing Coordinator</strong> will be supporting content authoring, sa well as the sales team on CRM best practices and usage. <strong>Digital Marketing Coordinator </strong>will be documenting and tracking details of all projects and issues, within the CRM tool. <strong>Digital Marketing Coordinator </strong>will be pulling multiple reports to create a master of updates to be customized by the team moving forward. </p><p><br></p><p><br></p><p><br></p>
We are looking for a creative and detail-oriented Marketing Specialist to join our team in Duluth, Georgia. In this role, you will oversee the development and execution of marketing initiatives designed to enhance brand visibility and drive engagement across various digital platforms. Your expertise in campaign management and digital marketing strategies will play a key role in achieving our business goals.<br><br>Responsibilities:<br>• Develop and implement marketing campaigns to effectively promote products or services.<br>• Manage email campaigns, ensuring content aligns with brand messaging and drives customer engagement.<br>• Collaborate with cross-functional teams to coordinate and execute marketing activities.<br>• Design and produce creative assets using Adobe Creative Cloud tools for digital and print use.<br>• Monitor campaign performance and analyze data to optimize strategies and improve results.<br>• Conduct market research and stay updated on industry trends to inform marketing decisions.<br>• Maintain a consistent brand presence across all digital channels, including social media.<br>• Assist in creating and managing budgets for marketing initiatives.<br>• Provide regular reports on campaign effectiveness and propose actionable recommendations.
<p>We are seeking an experienced <strong>Senior Marketing Specialist </strong>with 7+ years of experience for a fully remote position with our client on the East Coast. Must have experience in the insurance or financial services industries. Must be able to work East Coast hours. Must have experience with Salesforce, CRM platforms, Excel, and Tableau. Salary is up to 95K with some flex depending on experience and qualifications.</p><p><strong> </strong></p><p>The Senior Marketing Specialist develops member segmentation strategies, journey maps, and personalized experiences to drive engagement, growth, and retention. This role combines strategic thinking, creativity, data insights, and collaboration to deliver measurable marketing outcomes.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Create and execute marketing initiatives driven by business goals, segmentation strategies, and market trends.</li><li>Design personalized segmentation strategies, including account-based marketing, to enhance engagement and growth.</li><li>Collaborate with sales and member relations teams to align on priorities, goals, and execution.</li><li>Partner with digital, events, and content teams to ensure strategy alignment and maximize program effectiveness.</li><li>Track and analyze metrics to assess campaign effectiveness, optimize performance, and generate actionable insights.</li><li>Support sales teams with insights, campaign strategies, and marketing collateral.</li><li>Manage budgets and operational activities for segment-specific marketing programs.</li><li>Conduct market analysis to inform and refine marketing strategies.</li></ul>
<p>We are looking for a detail-oriented and data-driven <strong>Email Marketing Specialist</strong> to join our team. The ideal candidate has experience building, executing, and optimizing email campaigns that drive engagement, conversions, and customer retention. This role requires a strong understanding of email marketing platforms, customer segmentation, A/B testing, and analytics. You will work closely with cross-functional teams to deliver high-quality, on-brand communications that support business objectives.</p><p><strong>Key Responsibilities:</strong></p><ul><li>Build, schedule, and deploy <strong>email campaigns, newsletters, and automated workflows</strong> using an ESP (e.g., HubSpot, Marketo, Mailchimp, Salesforce Marketing Cloud, Constant Contact).</li><li>Segment audiences and develop targeted campaigns to improve <strong>open rates, CTRs, and conversions</strong>.</li><li>Conduct <strong>A/B testing</strong> on subject lines, creative, and CTAs to optimize performance.</li><li>Ensure all emails are optimized for <strong>deliverability, mobile responsiveness, and accessibility (WCAG/ADA compliance)</strong>.</li><li>Collaborate with content, design, and marketing teams to create compelling <strong>copy, visuals, and calls-to-action</strong>.</li><li>Monitor and analyze <strong>email campaign performance</strong>; provide regular reports with actionable insights.</li><li>Maintain <strong>list hygiene</strong> and manage subscriber preferences, opt-ins, and compliance with <strong>CAN-SPAM, GDPR, and other regulations</strong>.</li><li>Assist in developing and enhancing <strong>email marketing strategy</strong>, including nurture campaigns and lifecycle communications.</li><li>Stay updated on <strong>email marketing best practices, trends, and emerging technologies</strong>.</li></ul><p><br></p>
We are looking for an experienced Email Marketing Specialist to join our team in Atlanta, Georgia. In this long-term contract position, you will play a vital role in creating and managing impactful email campaigns that drive engagement and deliver measurable results. If you are passionate about leveraging email marketing strategies and possess strong expertise in Salesforce Marketing Cloud, we encourage you to apply.<br><br>Responsibilities:<br>• Develop and execute lifecycle email campaigns, ensuring optimal delivery, mobile responsiveness, and accessibility.<br>• Design and implement segmentation strategies, suppression lists, and deployment schedules to target specific audiences effectively.<br>• Monitor and maintain email list health, including domain authentication and compliance with industry standards.<br>• Conduct thorough quality assurance checks to ensure accuracy and functionality across email campaigns.<br>• Manage templates, integrations, and platform configurations within Salesforce Marketing Cloud.<br>• Collaborate with internal teams to align email marketing efforts with broader organizational goals.<br>• Analyze campaign performance metrics and provide actionable insights to improve future strategies.<br>• Stay updated on email marketing trends and best practices to enhance campaign effectiveness.<br>• Troubleshoot and resolve technical issues related to email platform functionality.
<p><strong>MUST BE LOCAL TO CHARLOTTE, NC</strong></p><p><br></p><p>We are looking for a skilled Web Analytics Specialist to join our team in Charlotte, North Carolina. In this role, you will play a vital part in tracking, analyzing, and interpreting digital performance data to drive business growth. This is a long-term contract position within the automotive industry, offering the opportunity to collaborate across teams and influence digital strategies through actionable insights.</p><p><br></p><p>Responsibilities:</p><p>• Manage and optimize web analytics platforms, including Google Analytics, GA4, Adobe Analytics, and Google Tag Manager.</p><p>• Configure and validate tracking tags, event pixels, and analytics setups for websites and digital campaigns.</p><p>• Analyze website metrics, user behavior, conversion funnels, and campaign performance to identify trends and opportunities.</p><p>• Develop and maintain dashboards and reporting tools to share insights with marketing, product, and leadership teams.</p><p>• Propose strategies to enhance user engagement, optimize conversion rates, and improve the overall digital experience.</p><p>• Work closely with marketing, UX, and development teams to ensure accurate and reliable data collection.</p><p>• Conduct ad-hoc analyses to address specific business questions and deliver actionable recommendations.</p><p>• Stay updated on emerging web analytics tools, technologies, and industry best practices.</p>
<p>We at Robert Half are looking to add <strong>Social Media Specialists</strong> to our pool of top-tier marketing professionals. In this role, you will drive engagement, increase brand awareness, and create compelling content across multiple social media platforms. You'll work with marketing teams to build and execute social strategies that deliver measurable results. We specialize in recruiting talented professionals across North America and are passionate about representing you and putting your career goals first!</p><p> </p><p><strong>We are looking for someone who is open to PT or FT, Contract, Contract to Hire, or Permanent Placements.</strong></p><p> </p><p><br></p>
<p>We are looking for a skilled Marketing Web Specialist to oversee the global implementation, optimization, and analysis of marketing technology solutions. This role involves enhancing the customer journey through digital platforms by collaborating with internal teams and external vendors. </p><p>Responsibilities:</p><p>• Manage global product content across multilingual websites, ensuring accuracy and consistency.</p><p>• Oversee Product Information Management (PIM) and Digital Asset Management (DAM) systems, maintaining their functionality and efficiency.</p><p>• Serve as the primary liaison between marketing, IT, and external agencies to align systems and execute digital initiatives.</p><p>• Analyze web and marketing automation data to identify opportunities for performance optimization.</p><p>• Provide training and support to global teams on digital marketing tools and best practices.</p><p>• Monitor and improve website analytics using tools like Google Analytics and Tag Manager.</p><p>• Coordinate updates to website content, ensuring alignment with branding and marketing strategies.</p><p>• Manage multiple priorities and projects to deliver high-quality results within set deadlines.</p><p>• Collaborate with stakeholders to optimize product listings and digital assets for maximum impact.</p><p>• Implement strategies for paid and organic web optimization to enhance user engagement</p>
<p>We are looking for a detail-oriented Hubspot Digital Marketing Specialist for a ~30 hour per week through end of year. While the work can be done fully remotely, EST hours are required. In this long-term contract role, you will play a crucial part in enhancing digital marketing strategies and optimizing tools to drive impactful campaigns. This position is ideal for someone who thrives in the financial services industry and is eager to contribute their expertise to dynamic marketing projects.</p><p><br></p><p>Responsibilities:</p><p>• Manage and optimize HubSpot marketing tools to ensure effective campaign execution and tracking.</p><p>• Conduct audits and clean-ups within HubSpot to improve platform functionality and data accuracy.</p><p>• Design and implement email marketing campaigns aimed at engaging target audiences and driving conversions.</p><p>• Utilize Google Analytics to analyze campaign performance and generate actionable insights.</p><p>• Collaborate with teams to refine digital marketing strategies and align them with business goals.</p><p>• Work with Google Ads and Google AdWords to create compelling advertisements that increase brand visibility.</p><p>• Leverage expertise in Dynamics and GA4 to enhance integration and reporting capabilities.</p><p>• Monitor and report on key performance indicators (KPIs) to track marketing success and identify improvement areas.</p><p>• Stay updated on industry trends and best practices to bring innovative ideas to the table.</p><p>• Support the implementation of marketing tools and technologies to strengthen overall campaign effectiveness.</p>
<p>Contract Email Marketing Specialist (Hybrid)</p><p>Location: Miami, Florida (Hybrid: 3 days onsite, 2 days remote)</p><p>Job Type: Contract (3+ Months)</p><p><br></p><p>We are seeking a highly skilled and results-driven Contract Email Marketing Specialist to join our marketing team in Miami. This is a crucial 3-month (or longer) contract role focused on the tactical execution, optimization, and reporting of complex email marketing campaigns and automated customer journeys.</p><p><br></p><p>The ideal candidate must be an expert in at least one enterprise-level Marketing Automation Platform and thrive in a fast-paced, hybrid work environment.</p><p><br></p><p>Key Responsibilities</p><p>Campaign Execution & Management</p><ul><li>Own the end-to-end execution of marketing, transactional, and promotional email campaigns, including template building, list segmentation, QA, and deployment.</li><li>Implement and manage complex automated workflows and drip campaigns (e.g., welcome series, lead nurturing, retention, and win-back) within the required marketing automation platform.</li><li>Conduct meticulous quality assurance (QA) checks on all campaigns, ensuring accuracy in content, links, personalization, segmentation logic, and proper rendering across all major email clients and mobile devices.</li><li>Ensure all email communications adhere to CAN-SPAM, GDPR, and other global data privacy regulations.</li></ul><p><br></p><p>Optimization & Strategy</p><ul><li>Design and execute rigorous A/B and multivariate tests on subject lines, body copy, creative elements, timing, and segmentation to continuously improve key metrics (Open Rate, CTR, Conversion Rate, Deliverability).</li><li>Utilize data to perform audience segmentation and list hygiene, managing data extensions, suppression lists, and subscriber preferences.</li><li>Collaborate with content and design teams to ensure email creative and copy are brand-aligned, compelling, and optimized for engagement.</li></ul><p><br></p><p>Reporting & Analytics</p><ul><li>Monitor daily, weekly, and monthly campaign performance, compiling reports and dashboards for stakeholders.</li><li>Provide actionable insights and data-driven recommendations to refine the email marketing strategy and maximize ROI.</li><li>Assist in troubleshooting deliverability issues and technical integration errors as needed.</li></ul><p><br></p><p><br></p>
We are looking for a skilled Email Marketing Specialist to drive impactful email campaigns and enhance customer engagement. This role requires expertise in crafting compelling email strategies, leveraging Salesforce Marketing Cloud, and collaborating with internal teams to achieve outstanding results. Join our dynamic team based in New York, New York, and contribute to the success of our credit union.<br><br>Responsibilities:<br>• Develop and execute email marketing campaigns that align with organizational goals and resonate with targeted audiences.<br>• Manage and optimize the use of Salesforce Marketing Cloud to ensure the effective delivery of personalized content.<br>• Design visually appealing and user-friendly email templates, adhering to brand guidelines.<br>• Collaborate with internal teams to gather insights and align email strategies with broader marketing objectives.<br>• Monitor campaign performance metrics and provide actionable recommendations for improvement.<br>• Implement A/B testing to refine email designs, subject lines, and content for maximum engagement.<br>• Ensure compliance with email marketing regulations and best practices.<br>• Maintain and update subscriber lists, ensuring data integrity and segmentation.<br>• Provide regular reporting and analysis of campaign outcomes to stakeholders.<br>• Stay updated on industry trends to continuously improve email marketing efforts.
<p>Robert Half has a client seeking a part-time Social Media Consultant with strong writing skills to elevate its digital presence. This position will be 20 hours per week and onsite in Philadelphia, PA. </p><p> </p><p>Key responsibilities include:</p><ul><li>Create and schedule engaging posts for primarily LinkedIn and Instagram</li><li>Assist in updating the company website</li><li>Evaluate and refine the existing social media plan</li><li>Help develop and execute social media strategies </li><li>Stay up to date with best practices for social media content creation and campaign management</li></ul>
