<p>A Marketing Analyst is responsible for collecting, analyzing, and interpreting data related to market trends, consumer preferences, and campaign performance to guide business decisions and optimize marketing strategies. This role collaborates with cross-functional teams to provide actionable insights that drive growth and improve ROI.</p><p><strong>Key Responsibilities:</strong></p><ul><li>Gather and analyze data from various sources, including market research, digital analytics, sales metrics, and customer databases.</li><li>Monitor and report on marketing campaign effectiveness, channel performance, and key KPIs.</li><li>Identify trends, patterns, and opportunities within customer and market data.</li><li>Develop and present clear reports and dashboards for stakeholders to support data-driven marketing decisions.</li><li>Collaborate with marketing, sales, and product teams to recommend improvements to targeting, messaging, offers, and overall strategy.</li><li>Conduct competitive analysis and benchmarking to evaluate industry positioning.</li><li>Support A/B testing and other experimentation by designing, implementing, and analyzing results.</li></ul><p><br></p>
<p>Responsible for tracking, analyzing, and interpreting data related to website performance and user behavior. This role works closely with marketing, content, and development teams to provide actionable insights that drive website optimization and digital marketing effectiveness. Key responsibilities include configuring analytics tools, developing reports and dashboards, and making recommendations to enhance the user experience and achieve business objectives.</p><p><strong>Key Responsibilities:</strong></p><ul><li>Implement and manage web analytics tracking using tools such as Google Analytics, Adobe Analytics, or similar platforms.</li><li>Collect, analyze, and report on website traffic, user engagement, conversion rates, and other key performance indicators.</li><li>Generate insights and recommendations to improve website structure, content, and usability.</li><li>Collaborate with marketing and IT teams to support A/B testing, attribution modeling, and other data-driven initiatives.</li><li>Create and maintain custom dashboards and regular performance reports for stakeholders.</li><li>Stay current with best practices and trends in web analytics, SEO, and digital marketing.</li></ul><p><br></p>
<p>A <strong>Web Analytics Specialist</strong> is essentially the "digital detective" of the team. They don’t just report that traffic is up or down; they explain <em>why</em> it’s happening and where the money is being left on the table.</p><p>Here is a job description designed to attract a data-driven strategist who can turn raw clicks into actionable business growth.</p><p><br></p><p>Job Title: Web Analytics Specialist</p><p><strong>Location:</strong> Atlanta Georgia</p><p><strong>Department:</strong> Marketing / Growth / Data Science</p><p><br></p><p>Role Summary</p><p>We are looking for a <strong>Web Analytics Specialist</strong> who lives for "the story behind the data." You won’t just be pulling reports; you’ll be the architect of our tracking ecosystem and the voice of truth for our digital performance. Your goal is to ensure every click is captured correctly and translated into insights that help us optimize our user experience and marketing spend.</p><p><br></p><p><br></p>
<p><strong>Digital Marketing Analyst – Contract | Atlanta, GA | Onsite 4 Days/Week | 40 hrs/wk</strong></p><p> Analyze digital marketing performance and provide insights to optimize campaigns, reporting, and overall marketing strategy.</p><p><strong>Responsibilities:</strong></p><ul><li>Develop dashboards and reports to measure digital marketing impact</li><li>Analyze website, social, and campaign performance</li><li>Provide recommendations based on data insights</li><li>Collaborate with marketing teams on testing and optimization</li></ul><p><br></p><p><br></p>
<p>We are seeking a data-driven and creative Digital Marketing & Analytics Specialist to join our Marketing team. This role is responsible for managing digital campaigns, optimizing lead generation, and analyzing performance across multiple platforms to drive occupancy and brand growth for our multifamily portfolio.</p><p><strong>Key Responsibilities</strong></p><ul><li>Plan, execute, and optimize digital marketing campaigns across web, email, social, search, and listing platforms</li><li>Manage and analyze marketing performance data to improve lead quality, conversion rates, and resident engagement</li><li>Maintain and optimize CRM and property management systems such as Yardi, RentCafe, or comparable platforms</li><li>Track KPIs including traffic, leads, tours, leases, and ROI</li><li>Collaborate with onsite teams to ensure consistent branding and messaging</li><li>Oversee website content, SEO/SEM efforts, and online reputation management</li><li>Prepare reports and dashboards for leadership with insights and recommendations</li></ul><p><strong>Qualifications</strong></p><ul><li>Bachelor’s degree in Marketing, Communications, Business, Analytics, or related field</li><li>2+ years of experience in digital marketing, analytics, or multifamily marketing preferred</li><li>Proficiency with Yardi, RentCafe, or comparable CRM/property management software</li><li>Strong skills in Google Analytics, Meta/Google Ads, and marketing automation tools</li><li>Excellent analytical, organizational, and communication skills</li><li>Ability to manage multiple projects in a fast-paced environment</li></ul><p><strong>QUALIFIED CANDIDATES SHOULD APPLY AND REACH OUT TO STEFANIE FURNISS at 786-897-7903 </strong></p>
<p>We are looking for a highly skilled Marketing Business Analyst to join our team.This contract position offers the opportunity to play a pivotal role in tracking marketing campaigns, analyzing performance metrics, and delivering actionable insights to refine our marketing strategies. The ideal candidate will possess a strong analytical mindset and the ability to collaborate effectively with marketing and sales teams to create impactful dashboards and reports.</p><p><br></p><p>Responsibilities:</p><p>• Analyze marketing campaign performance and provide detailed insights to drive strategy optimization.</p><p>• Develop and maintain dashboards and reports to track key marketing metrics and KPIs.</p><p>• Collaborate with marketing and sales teams to align objectives and ensure accurate reporting across departments.</p><p>• Monitor and improve tracking systems for marketing activities across various channels.</p><p>• Identify opportunities for process improvement and recommend strategies to enhance efficiency.</p><p>• Manage the reporting framework for marketing campaigns, ensuring timely delivery of actionable data.</p><p>• Conduct deep-dive analysis to uncover trends and patterns that support strategic decision-making.</p><p>• Partner with offshore teams to ensure consistency and accuracy in reporting processes.</p><p>• Support sales operations through effective data integration and alignment with marketing efforts.</p><p>• Communicate findings and recommendations to stakeholders through clear and concise presentations.</p>
We are looking for a skilled Data Analyst with expertise in marketing analytics and reporting to join our team on a long-term contract basis. This role will focus on transforming data from various digital marketing channels into actionable insights that drive strategic decision-making. Based in Somerville, New Jersey, you will collaborate with cross-functional teams to optimize campaign performance and user experience through data-driven solutions.<br><br>Responsibilities:<br>• Design and manage dashboards and reports using tools such as Power BI, Tableau, or Looker to monitor key performance indicators across marketing initiatives.<br>• Utilize SQL and Python to extract, clean, and analyze large datasets from multiple sources, including websites and advertising platforms.<br>• Conduct audits of website and organic search health using tools like Screaming Frog, identifying opportunities to enhance visibility and traffic.<br>• Analyze user behavior through platforms like HotJar to uncover UX insights and recommend actionable improvements.<br>• Collaborate with teams to define measurement requirements and implement effective tracking solutions.<br>• Develop and maintain scalable LookML models and explore layers in Looker to support self-service reporting.<br>• Provide regular summaries of campaign performance, including forecasting models and data analyses, to stakeholders.<br>• Automate routine reporting processes to ensure efficient and consistent data delivery.<br>• Present complex data findings in visually compelling formats, translating them into practical recommendations for marketing strategies.
<p><strong>Web Analytics Specialist – Contract | Atlanta, GA | Onsite 4 Days/Week | 40 hrs/wk</strong></p><p> Collect, analyze, and report on website and digital campaign performance. Provide insights to drive decision-making and optimization across marketing channels.</p><p><strong>Responsibilities:</strong></p><ul><li>Implement and maintain analytics tracking (Google Analytics, Adobe Analytics, etc.)</li><li>Monitor KPIs, provide dashboards, and deliver insights</li><li>Identify trends and make recommendations for optimization</li><li>Support marketing teams with testing and reporting</li></ul><p><br></p><p><br></p>
We are looking for a Marketing Specialist to join our dynamic team in Houston, Texas. This is a Contract to permanent position, offering an excellent opportunity for a motivated individual to contribute to impactful marketing initiatives. The ideal candidate will excel in creating engaging content, optimizing digital performance, and driving inbound marketing strategies to enhance brand visibility and lead generation.<br><br>Responsibilities:<br>• Develop and execute content strategies, including website updates and optimization using WordPress, to ensure clarity, engagement, and improved SEO performance.<br>• Create and manage new website pages, refresh legacy content, and optimize blog posts for enhanced user experience and visibility.<br>• Design and implement landing pages, lead nurturing workflows, and other digital assets to support automated follow-up and conversion.<br>• Track and analyze content performance using Google Analytics and other tools, providing actionable insights to refine marketing campaigns.<br>• Conduct A/B testing to improve website and landing page conversion rates while adhering to SEO best practices.<br>• Collaborate with cross-functional teams, including social media and media specialists, to align content with broader digital marketing initiatives.<br>• Assist with the creation of newsletters and support marketing operations, including event follow-up campaigns and promotional materials.<br>• Manage website forms to streamline lead capture and ensure efficient routing.<br>• Contribute to marketing automation strategies, workflow optimization, and continuous learning to stay current on industry trends.<br>• Support the team in repurposing existing content across multiple channels to maximize reach and impact.
<p>Follow Shad on LinkedIn at #CHALKBOARDTALK and watch his videos on his open roles. Shad and his team at Robert Half is working with a West Houston Energy Client is looking for a Financial analyst. This newly created role will support supply, inventory and marketing. Role will work with various areas of the business to provide high quality advice on financial impacts through exceptional analytical and financial modeling skills. A snapshot of role will be Planning & forecasting and responsible for tracking company’s financial performance against a plan, analyzing business performance and market conditions to create forecasts, and help senior management make tactical and strategic decisions by providing periodic reports. Company's compensation make up is base salary, bonus potential and benefits and a hybrid work model. For confidential consideration for this opportunity please e-mail Shad at [email protected] with your Microsoft Word Resume with in the subject line.</p>
<p>Accountemps is looking for a temporary Financial Analyst to join a fast-growing company. In this position, you will conduct financial modeling on various financial products as well as measure, analyze and forecast performance in conjunction with operating plans. Additional duties include be responsible for advising management on the allocation of resources to best accomplish objectives and preparing reports for management. You will be a part of a dynamic team being a key business partner in areas such as forecasting, performance reporting, and expense management. </p><p>Role & Responsibilities</p><p> We are seeking a Financial Analyst who can support world class strategic and financial planning methods, build long-range operating plans to support business imperatives, develop rolling forecast processes to ensure resources each and every quarter are consumed at maximum effectiveness. You will also help with operationalizing and cultivating a more data-driven planning process and improved monthly and quarterly reporting. In this role, you will be directly involved in the coordination of the various planning cycles (annual planning, quarterly forecasts and monthly outlooks), and be the finance point person working a cross-functional team (Sales leadership, Business Operations, and Sales Operations) while providing strategic analyses and recommendations. You will provide variance analysis of bookings, revenues and expenses, clearly explaining the business reasons for variances and adjusting the outlook models to reflect operational adjustments.</p><p>· Seeking a highly flexible individual comfortable with large amounts of information, and adept at managing expectations </p><p>· Supporting weekly, quarterly and annual Area/Segment level Bookings and P& L forecasting </p><p>· Analyzing performance to date and assessing potential risks and opportunities </p><p>· Understanding and explaining internal and external drivers impacting performance and trending </p><p>· Learning and applying econometric and statistical methods to forecasting </p><p>· Enabling effective Business Intelligence (BI) to provide forward-looking insight and decision support </p><p>· Provide analytical support during New Year readiness/Year End planning cycle </p><p>· Drive the strategy and business planning process</p><p>· Become embedded within the Marketing and Customer Success organizations. Establish trust and quickly understand the key drivers of the business, economic trends and core metrics</p><p>· Work with senior executives on strategic deep dives by developing financial models and insights on topics such as: Retention forecasts, Campaign Planning & Tracking, return on investment of strategic investments, event tracking and execution, strategic resource allocation and prioritization</p><p><br></p>
<p>Calling all finance professionals! Our client is hiring a <strong>Senior Financial Analyst </strong>to join their top-tier FP& A team. It’s an opportunity to be the voice behind the numbers at a global healthcare leader. The role is particularly exciting because the work is driven by strategic thinking, not just routine reporting. Day to day, you’ll work with Sales, Marketing, Operations, and other business partners to lead high-impact FP& A initiatives, including KPI’s, profitability analysis and pricing. </p><p><br></p><p>This organization is reshaping healthcare in terms of access and innovation. The Senior Financial Analyst will play a critical role in driving this mission through sharp, actionable financial insights.</p><p><br></p><p><strong>Position Overview:</strong></p><ul><li>Collaborate with regional leadership and function as a trusted advisor and financial thought partner.</li><li>Analyze financial and operational performance to spot trends, risks, and opportunities.</li><li>Provide actionable recommendations on high-impact decisions.</li><li>Lead budgeting, forecasting, and monthly performance reviews for a key North American region.</li><li>Collaborate with the broader FP& A team on consolidated reporting, KPI tracking, and strategic planning.</li><li>Build dynamic models, run “what-if” scenarios, and drive ROI analyses to support clinical and business growth initiatives.</li></ul><p><br></p>
<p>We are looking for a skilled Sr. Compliance Analyst to join our team on a long-term contract basis. This role is remote for a Financial Technology Firm in San Francisco, California, and involves reviewing marketing material and ensuring adherence to federal regulations while collaborating closely with the marketing team. The ideal candidate will have substantial expertise in compliance and financial product marketing within the banking and financial sectors.</p><p><br></p><p>Responsibilities:</p><p>• Conduct thorough compliance reviews to ensure adherence to federal regulations and industry standards.</p><p>• Collaborate with the marketing team to identify and address potential compliance issues in financial product marketing.</p><p>• Develop and implement compliance strategies to minimize risks and maintain regulatory alignment.</p><p>• Monitor and evaluate marketing efforts to ensure they meet regulatory guidelines and standards.</p><p>• Provide expertise on compliance requirements around UDAAP and TILA.</p><p>• Prepare comprehensive reports on compliance assessments and findings for stakeholders.</p><p>• Stay updated on changes to federal regulations and ensure integration into organizational practices.</p><p>• Offer guidance and support to internal teams regarding financial products and services marketing compliance policies and procedures.</p>
<p>Be the driving force behind a growing B2B e‑commerce platform—improving how customers browse, buy, and engage online while helping shape the future of digital commerce in a specialized industry. We are seeking a detail‑oriented and forward‑thinking E‑Commerce Specialist to support and enhance a company’s online commerce platform. </p><p><br></p><p>This role plays a key part in optimizing daily website operations, improving user experience, and supporting digital growth initiatives. You will collaborate across sales, marketing, IT, and operations to ensure the online store is efficient, accurate, and customer‑focused. Support e‑commerce leadership in executing strategies that increase website adoption and drive business growth.</p><p><br></p><ul><li>Maintain the e‑commerce platform to ensure optimal performance, usability, and accurate product data</li><li>Create and manage compelling product content, including descriptions, images, and supporting media</li><li>Oversee day‑to‑day online storefront operations, including order processing and customer support inquiries</li><li>Partner with internal departments to deliver a seamless and consistent customer experience</li><li>Monitor trends, tools, and technologies to recommend enhancements that improve functionality and user experience</li><li>Identify and implement process improvements that increase efficiency and reduce operational friction across e‑commerce workflows, </li></ul><p><br></p>
<p>Marketing Director</p><p>The Marketing Director will lead the company’s marketing strategy and day‑to‑day execution, partnering closely with leadership to drive brand awareness, demand generation, and business growth. This role will oversee a small but growing marketing team and play a hands‑on role in digital initiatives.</p><p><strong>Key Responsibilities</strong></p><ul><li>Lead, mentor, and develop a high‑performing marketing team</li><li>Plan and execute digital marketing initiatives, including paid media, SEO, and online campaigns</li><li>Analyze performance metrics and adjust strategies based on data and insights</li><li>Collaborate with cross‑functional teams to support company goals and initiatives</li><li>Travel periodically to company locations and industry events as needed</li></ul><p><br></p>
<p>We are seeking a Marketing Specialist with strong design capabilities to lead our communications and marketing efforts. This role blends creative strategy, content development, and hands-on design work for a variety of audiences including researchers, corporate partners, investors, donors, and other stakeholders.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Lead and execute integrated marketing and communications strategies across digital, social, print, and presentation platforms.</li><li>Ensure consistent and cohesive visual and narrative branding for websites, presentations, campaigns, print collateral, and events.</li><li>Develop compelling messaging for diverse groups, ensuring alignment and accessibility standards.</li><li>Oversee design and production of reports, presentations, marketing campaigns, and event collateral.</li><li>Liaise and collaborate with internal teams and external vendors for production and content delivery.</li><li>Create original multi-format content including articles, features, videos, social media, and reports.</li><li>Support promotion and outreach for innovation and entrepreneurship programs, events, and thought leadership initiatives.</li><li>Support outreach to leadership, board members, foundations, and donors.</li></ul><p><br></p>
<p>We are looking for a skilled Data Analyst to join our team on a long-term contract basis in Southern California. In this role, you will take charge of analyzing complex datasets to derive actionable insights and support critical business decisions within the automotive industry. You will collaborate across teams to ensure data accuracy and streamline workflows while leveraging your expertise in advanced analytics and cloud-based platforms.</p><p><strong>What will this person be working on</strong></p><p>As a Data Analyst / CDP Developer, the candidate will support the customer data platform, improve data quality, implement scalable data solutions, and address end‑to‑end data challenges. This role requires advanced SQL development, CDP integration, pipeline operations, and troubleshooting across large‑scale datasets. The ideal candidate is highly analytical, detail‑oriented, and thrives in a fast‑paced, cross‑functional environment</p><p><strong>Responsibilities:</strong></p><p>• Analyze large-scale datasets to uncover trends, validate data quality, and provide insights that drive business strategies.</p><p>• Develop and optimize advanced queries using tools like Presto, Hive, and NoSQL to support data operations.</p><p>• Utilize Python for data processing, automation, and workflow development to enhance system functionality.</p><p>• Apply cloud data architecture principles within platforms such as AWS to improve data management.</p><p>• Conduct exploratory data analysis to identify anomalies, validate assumptions, and meet stakeholder needs.</p><p>• Document data processes, workflows, and business rules in platforms such as Confluence to ensure clarity and consistency.</p><p>• Collaborate with cross-functional teams, including engineering, marketing, and subject matter experts, to define and refine data requirements.</p><p>• Operate workflow orchestration tools like Digdag and TD Workflows to manage data pipelines and scheduled tasks.</p><p>• Implement and monitor data quality frameworks to ensure reliable data validation and system observability.</p><p>• Adhere to compliance and privacy standards while maintaining best practices for version control and CI/CD processes.</p>
We are looking for a highly skilled Sr. Marketing Automation Specialist to join our team in Washington, District of Columbia. In this long-term contract position, you will play a pivotal role in optimizing our marketing automation processes and ensuring seamless integrations across platforms. This role requires expertise in Salesforce Marketing Cloud and a strong ability to collaborate with cross-functional teams to drive impactful marketing campaigns.<br><br>Responsibilities:<br>• Lead the migration to a new marketing automation platform, ensuring accurate data transfers and functionality preservation.<br>• Work closely with sales and other departments to gather requirements and implement tailored marketing automation solutions.<br>• Monitor and resolve database issues, including automated data syncs, imports, and extensions.<br>• Organize and maintain lists, assets, and campaigns within the marketing automation platform for optimal usability.<br>• Integrate marketing tools and systems to streamline workflows and ensure data consistency.<br>• Investigate and address system errors to maintain platform reliability.<br>• Design and execute automated marketing campaigns, journeys, and lead scoring strategies for personalized customer experiences.<br>• Collaborate with stakeholders to develop dashboards, interfaces, and system integrations.<br>• Build and manage analytic dashboards to track performance metrics and campaign outcomes.<br>• Provide training and ongoing support to team members on marketing automation best practices.
<p>The Senior People Analytics Analyst will play a key role in advancing the organization’s people analytics capabilities. This is a hands‑on role suited for an experienced analytics professional who can translate complex workforce data into clear, actionable insights while contributing to the long‑term vision and strategy for people analytics.</p><p>In this role, you will partner closely with People, Talent, and business stakeholders to design and deliver operational reports, data extracts, and executive‑ready dashboards. You will work across core people systems—including HCM and applicant tracking platforms—and leverage Power BI to enable data‑driven decision‑making across the organization.</p><p><br></p><p><strong>What You’ll Do</strong></p><p><strong>Reporting & Analytics Delivery</strong></p><ul><li>Build and maintain operational and analytical reports across key people systems, including:</li><li>HCM platforms</li><li>ATS platforms</li><li>Additional HR technologies (LMS, performance tools, engagement platforms)</li><li>Create and manage data extracts to support downstream reporting and analysis.</li><li>Develop Power BI dashboards and visualizations that deliver clear, actionable insights for leaders and business partners.</li><li>Ensure accuracy, consistency, and governance across all reporting outputs.</li></ul><p><strong>Stakeholder Partnership</strong></p><ul><li>Collaborate with People, Talent, and Finance stakeholders to understand business questions and translate them into analytics solutions.</li><li>Present findings and trends in a clear and compelling way to both technical and non‑technical audiences.</li><li>Serve as a trusted advisor on people data, reporting standards, and workforce metrics.</li></ul><p><strong>People Analytics Maturity & Strategy</strong></p><ul><li>Apply best practices in people analytics, reporting design, and metric development.</li><li>Support the evolution of the organization’s people analytics framework, including:</li><li>Standard KPIs and metric definitions</li><li>Reporting cadences and self‑service enablement</li><li>Dashboard, visualization, and data‑quality standards</li><li>Identify and recommend opportunities to improve data quality, system integrations, and overall analytic capabilities.</li></ul><p><br></p>
<p>Digital Marketing Specialist</p><p>Location: Dallas, TX (On-site, 5 days/week)</p><p>Salary Range: $80,000–$85,000</p><p>Employment Type: Full-time</p><p><br></p><p>About the Role</p><p>We are seeking a Growth Marketing Specialist to lead advertising strategy and execution across multiple business units for our client. This role is ideal for a data-driven marketer who thrives in a fast-paced, collaborative environment and is passionate about driving measurable growth.</p><p><br></p><p>Key Responsibilities</p><ul><li>Lead Generation: Develop and execute marketing strategies to generate qualified leads for three distinct business units: commercial, residential, and specialty services.</li><li>Advertising Management: Own and manage advertising budgets ($150K–$250K annually) across digital and traditional channels.</li><li>Digital Marketing: Plan and optimize campaigns on Google Ads, Meta Ads, and LinkedIn Ads.</li><li>Monitor performance and adjust strategies for maximum ROI.</li><li>Traditional Marketing: Coordinate direct mail campaigns and print advertising.</li><li>Analytics & Reporting: Track, analyze, and report on campaign performance using Google tools and other analytics platforms.</li><li>Collaboration: Partner with sales teams to ensure lead quality and CRM optimization.</li><li>Work closely with internal marketing team on content, creative, and brand awareness initiatives.</li><li>Liaise with external SEO vendor for organic growth strategies.</li><li>CRM Management: Utilize and improve existing CRM systems (industry-specific software and Pipedrive).</li></ul>
We are looking for a detail-oriented Financial Analyst to join our team in Newport, Minnesota. In this role, you will leverage your expertise to analyze financial data and provide insights that drive strategic decisions within our sales and marketing departments. This position offers the opportunity to collaborate with cross-functional teams and contribute to the company’s growth through informed financial planning and reporting.<br><br>Responsibilities:<br>• Analyze sales and marketing data to identify performance trends and provide actionable insights.<br>• Build and maintain financial models to support strategic planning and decision-making processes.<br>• Create and deliver reports on critical metrics such as customer acquisition costs and sales pipeline efficiency.<br>• Collaborate with sales and marketing teams to assess campaign effectiveness and recommend optimal budget allocations.<br>• Track expenses and variances, ensuring alignment with financial goals while identifying opportunities for cost savings.<br>• Assist in the development of annual budgets and quarterly forecasts for sales and marketing departments.<br>• Conduct pricing and margin analyses to support decision-making, including customer profitability and segmentation.<br>• Manage and evaluate royalty rates, profitability of licensed products, and costing data to enhance financial outcomes.<br>• Present financial findings and recommendations to senior leadership in a clear and actionable format.<br>• Perform ad hoc financial analyses to support business strategies, pricing decisions, and organizational assessments.
<p><strong>Are you a tech-savvy marketer with a passion for streamlining campaigns and driving results through automation?</strong></p><p>Robert Half is seeking experienced <strong>Marketing Automation Specialists</strong> to fill contract roles with companies looking to optimize their marketing workflows and deliver personalized customer experiences. If you excel at leveraging automation tools to create efficient, data-driven campaigns—and have 3+ years of experience—this is your chance to work on exciting projects and showcase your expertise.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Design, implement, and manage marketing automation workflows across platforms such as HubSpot, Marketo, Pardot, or similar.</li><li>Develop and execute automated email campaigns, lead nurturing programs, and customer segmentation strategies.</li><li>Collaborate with marketing and sales teams to align automation efforts with business goals.</li><li>Monitor campaign performance, analyze data, and provide actionable insights to improve ROI.</li><li>Ensure data integrity and compliance with privacy regulations (GDPR, CAN-SPAM).</li><li>Stay current with automation trends and emerging technologies to keep campaigns innovative.</li></ul><p><br></p>
<p><strong>Are you a data-driven marketer with a passion for leveraging AI to create smarter, more impactful campaigns?</strong></p><p>Robert Half is seeking experienced <strong>AI Marketing Specialists</strong> to fill contract roles with companies eager to transform their marketing strategies through artificial intelligence. If you excel at blending creativity with analytics—and have 3+ years of experience in digital marketing and AI-driven tools—this is your chance to work on cutting-edge projects and shape the future of marketing.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and execute AI-powered marketing strategies across multiple channels, including social media, email, and paid advertising.</li><li>Utilize AI tools to automate workflows, personalize campaigns, and optimize performance.</li><li>Analyze data and generate actionable insights to improve ROI and customer engagement.</li><li>Collaborate with creative and technical teams to integrate AI solutions into marketing initiatives.</li><li>Stay ahead of emerging AI technologies and trends to keep campaigns innovative and competitive.</li><li>Ensure ethical and compliant use of AI in all marketing activities.</li></ul><p><br></p>
<p>Digital Experience Specialist</p><p>6 month contract to hire position</p><p>Hybrid role with 3 days onsite, two days remote</p><p>Mid-level position with opportunity to convert to full time employment and professional growth</p><p><br></p><p>We are seeking a Digital Experience Specialist to optimize the user experience of member and employer digital portals through data-driven content strategy, UX best practices, and strong technical execution. This role blends UX writing, content design, and user research to transform complex information into intuitive, accessible digital experiences that measurably improve engagement, task completion, and satisfaction. This position partners closely with product, brand, analytics, compliance, and technology teams to ensure content is accurate, compliant, and user-first.</p><p><br></p><p>Key Responsibilities</p><p>Content Strategy & User-Centered Design</p><ul><li>Conduct content audits and user journey mapping to identify gaps, redundancies, and optimization opportunities</li><li>Analyze user behavior data (heatmaps, click paths, session recordings) to inform content structure, placement, and format</li><li>Apply information architecture principles to improve findability and align content to user mental models</li><li>Design clear content hierarchies that prioritize user tasks and reduce cognitive load</li><li>Help define when content should live within internal portals versus external or vendor sites</li></ul><p>Technical Content Optimization</p><ul><li>Apply UX writing best practices including progressive disclosure, microcopy, contextual help, and clear calls to action</li><li>Ensure content is mobile-responsive, performant, and compliant with WCAG 2.1 AA accessibility standards</li><li>Apply SEO fundamentals to improve discoverability within portal environments</li></ul><p>User Research & Testing</p><ul><li>Independently configure and run usability testing (e.g., UserTesting), analyze results, and present insights to stakeholders</li><li>Translate qualitative and quantitative research into actionable content improvements</li><li>Run A/B tests on content variations such as headlines, CTAs, and layouts</li><li>Monitor analytics dashboards (Google Analytics, Hotjar, etc.) and make data-backed optimization recommendations</li></ul><p>Content Development & Governance</p><ul><li>Review, edit, and maintain digital content that balances compliance requirements with user needs</li><li>Translate complex information into plain language, scannable layouts, and visual hierarchies</li><li>Create low-fidelity content prototypes prior to copy development</li><li>Build scalable content templates and contribute to content design systems</li><li>Perform content QA in development environments, including validation of dynamic and audience-specific content</li><li>Manage annual content reviews, inventories, style guides, and version control</li></ul><p>Cross-Functional Collaboration</p><ul><li>Partner with developers to ensure content and design work together seamlessly</li><li>Collaborate with product managers and subject matter experts to align content with user needs and business goals</li><li>Work with compliance and legal partners while advocating for user-first language</li><li>Support marketing and analytics teams with content that drives engagement and measurable outcomes</li></ul>
<p>We are looking for a motivated and detail-oriented SEO Analyst to join our team on a long-term contract basis in Auburn, Maine. This role offers the opportunity to work across diverse SEO initiatives, including content optimization, technical SEO improvements, and AI-driven search strategies. If you have a passion for enhancing organic visibility, analyzing data, and collaborating with cross-functional teams, this position is an excellent fit for you.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><p><strong>Content Optimization & Editorial Support</strong></p><ul><li>Optimize blog posts, landing pages, and digital content following SEO best practices.</li><li>Assist editorial teams with keyword research, on-page optimization, and internal/external linking strategies.</li></ul><p><strong>SEO Data & Performance Analysis</strong></p><ul><li>Monitor and report on organic performance using tools such as Google Analytics, Google Search Console, and SEMrush.</li><li>Identify trends, insights, and opportunities through data analysis and provide actionable recommendations.</li></ul><p><strong>Technical SEO Assistance</strong></p><ul><li>Work with development teams to resolve technical issues related to site speed, mobile responsiveness, crawlability, and indexation.</li><li>Assist with schema markup and structured data to strengthen search visibility and feature eligibility.</li></ul><p><strong>AI & Emerging Search Optimization</strong></p><ul><li>Monitor how content appears in AI-driven search results and generative experiences (e.g., Google AI Overviews).</li><li>Support optimization strategies to help ensure content is trusted, authoritative, and surfaced within AI-powered search tools.</li></ul><p><strong>Content Audits & Updates</strong></p><ul><li>Conduct ongoing audits of existing content to identify gaps, outdated information, and optimization opportunities.</li></ul><p><strong>Cross-Functional Collaboration</strong></p><ul><li>Partner with marketing, design, and development teams to ensure SEO best practices are integrated across digital initiatives and product experiences.</li></ul><p><br></p><p><br></p><p><br></p>
