<p>We are seeking a detail-oriented Marketing Analytics Specialist to help measure, optimize, and report on marketing performance across digital and traditional channels. This role partners with marketing, creative, and digital teams to provide actionable insights that drive campaigns, audience engagement, and ROI.</p><ul><li>Collect, analyze, and interpret marketing data from multiple sources (Google Analytics, CRM, ad platforms, social, email)</li><li>Build dashboards and reports to track KPIs and campaign performance</li><li>Conduct A/B tests, attribution analyses, and marketing experiments</li><li>Provide actionable insights to improve targeting, engagement, and conversion rates</li><li>Support campaign planning with data-driven recommendations</li><li>Collaborate with marketing, design, and digital teams to measure creative performance</li><li>Maintain data integrity and ensure accurate tracking across platforms</li><li>Monitor trends, benchmarks, and competitive performance</li></ul><p><br></p>
<p>Marketing Analyst (Contract)</p><p><strong>Location:</strong> Atlanta, GA (Onsite 3–4 days/week)</p><p> <strong>Duration:</strong> Contract</p><p><strong>Overview:</strong></p><p> The Marketing Analyst will support marketing teams by analyzing performance data and delivering actionable insights.</p><p><strong>Responsibilities:</strong></p><ul><li>Analyze marketing campaign performance and KPIs</li><li>Build reports and dashboards for stakeholders</li><li>Identify trends, opportunities, and optimization areas</li><li>Partner with marketing teams to inform strategy</li></ul>
<p>We are looking for an experienced Marketing Analyst to join our tech client remotely. In this role, you will leverage your expertise in marketing analytics to provide actionable insights and help drive strategic decisions. As a key contributor, you will work closely with leadership to manage marketing metrics and support data-driven initiatives.</p><p><br></p><p>Responsibilities:</p><p>• Develop and maintain comprehensive definitions for marketing metrics and organizational performance indicators.</p><p>• Oversee and enhance the functionality and accuracy of the organization's marketing dashboard.</p><p>• Design and implement business intelligence dashboards and reports to support data-informed decision-making for marketing leaders.</p><p>• Prepare and deliver weekly updates on marketing performance metrics.</p><p>• Conduct in-depth analyses of marketing data to uncover insights related to campaign effectiveness, channel performance, and pipeline conversions.</p><p>• Evaluate online channel performance and provide actionable recommendations based on KPI benchmarks and trend analysis.</p><p>• Analyze customer segments and their journey to assess funnel conversions and digital engagement, offering optimization strategies.</p><p>• Create and present PowerPoint slides and narratives to share insights across sales, marketing, and product teams.</p><p>• Collaborate on various projects and take on additional responsibilities as assigned by management.</p>
<p><strong>Marketing Analyst (4-Month Contract)</strong></p><p><br></p><p>Join our team as a Marketing Analyst for a 4-month contract opportunity. As part of a high-impact marketing and creative team, you will leverage data and analytics to enhance marketing strategies, drive decision-making, and support campaign optimization. This is a chance to contribute directly to key projects and initiatives—ideal for professionals who thrive in fast-paced, results-driven environments.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Collect, analyze, and interpret marketing data to uncover actionable insights and trends.</li><li>Monitor and report on campaign performance across multiple channels (digital, social media, email, etc.).</li><li>Collaborate with stakeholders to support data-driven strategy development.</li><li>Design and maintain dashboards and reports for key marketing metrics.</li><li>Assist in market research, competitor analysis, and forecasting.</li><li>Translate data findings into clear recommendations for campaign improvements.</li></ul>
We are looking for a skilled Data Analyst with expertise in marketing analytics and reporting to join our team on a long-term contract basis. This role will focus on transforming data from various digital marketing channels into actionable insights that drive strategic decision-making. Based in Somerville, New Jersey, you will collaborate with cross-functional teams to optimize campaign performance and user experience through data-driven solutions.<br><br>Responsibilities:<br>• Design and manage dashboards and reports using tools such as Power BI, Tableau, or Looker to monitor key performance indicators across marketing initiatives.<br>• Utilize SQL and Python to extract, clean, and analyze large datasets from multiple sources, including websites and advertising platforms.<br>• Conduct audits of website and organic search health using tools like Screaming Frog, identifying opportunities to enhance visibility and traffic.<br>• Analyze user behavior through platforms like HotJar to uncover UX insights and recommend actionable improvements.<br>• Collaborate with teams to define measurement requirements and implement effective tracking solutions.<br>• Develop and maintain scalable LookML models and explore layers in Looker to support self-service reporting.<br>• Provide regular summaries of campaign performance, including forecasting models and data analyses, to stakeholders.<br>• Automate routine reporting processes to ensure efficient and consistent data delivery.<br>• Present complex data findings in visually compelling formats, translating them into practical recommendations for marketing strategies.
We are looking for an experienced Director to join our Media Analytics & Customer Success team in Pearl River, New York. In this role, you will lead strategic initiatives that drive client success by combining data-driven insights with advanced media analytics. You will collaborate with cross-functional teams to deliver impactful solutions for a diverse portfolio of clients across multiple media channels.<br><br>Responsibilities:<br>• Develop and oversee the implementation of measurement frameworks, campaign data strategies, and media testing plans to optimize client campaigns.<br>• Act as a senior analytics lead for key accounts, translating complex performance data into actionable strategies and communicating insights to executive-level stakeholders.<br>• Enhance media analytics offerings by identifying links between performance metrics and variables such as touchpoints, geography, creative sequencing, and channel placement.<br>• Design and manage advanced reporting solutions using tools like Tableau, Datorama, and Excel to deliver clear and visually engaging campaign insights.<br>• Analyze diverse data sources, including first-party and third-party data, ad server logs, and market research, to uncover insights that refine marketing strategies.<br>• Provide leadership and mentorship to a team of analysts, setting annual goals, conducting performance reviews, and refining team structure to achieve optimal results.<br>• Collaborate with internal teams such as Client Services, Data Science, and Business Intelligence to identify and implement the best solutions for client needs.<br>• Lead client-facing discussions, offering thought leadership and strategic guidance to ensure alignment with business objectives.<br>• Stay updated on industry trends and innovations to continuously evolve analytics strategies and practices.
Position: CDP DATA ANALYT - ENTERPRISE DIGITAL TEAM<br> Location: REMOTE<br> Salary: UP TO $140,000 BASE + BENEFITS<br> <br> *** For immediate and confidential consideration, please send a message to MEREDITH CARLE on LinkedIn or send an email to me with your resume. My email can be found on my LinkedIn page. ***<br> <br> Join a greenfield digital initiative backed by a Fortune 500 parent company. Help design and build a Customer Data Platform (CDP) from scratch to deliver unified customer insights and enable personalization at scale.<br> Key Responsibilities:<br> • Define CDP data requirements and design data models for a 360° customer view.<br> • Integrate data from CRM, ERP, web, and mobile sources.<br> • Implement data quality checks, governance, and compliance standards.<br> • Build dashboards and reports for segmentation and analytics.<br> Required Skills & Experience:<br> • 5+ years in data analysis with customer data focus.<br> • Advanced SQL and Python for data manipulation.<br> • Experience with ETL/ELT pipelines and tools (dbt, Airflow).<br> • Familiarity with CDP platforms or custom-built solutions.<br> • Knowledge of cloud data architectures (AWS, Azure, GCP).<br> Nice to Have: Identity resolution, customer journey analytics, personalization strategies.<br> <br> <br> *** For immediate and confidential consideration, please send a message to MEREDITH CARLE on LinkedIn or send an email to me with your resume. My email can be found on my LinkedIn page. Also, you may contact me by office: 515-303-4654 or mobile: 515-771-8142. Or one click apply on our Robert Half website. No third party inquiries please. Our client cannot provide sponsorship and cannot hire C2C. ***
<p>Robert Half Marketing and Creative has a client seeking a hands-on Paid Media Buyer with a proven track record in managing and optimizing digital advertising campaigns. The ideal candidate will have at least 2 years of experience, a deep understanding of paid media channels, and demonstrable success with consumer-packaged goods (CPG) brands is a major plus. Agency experience is also preferred.</p><p><br></p><p>Key Responsibilities:</p><p><br></p><p>Plan, execute, and optimize paid media campaigns across multiple platforms (including but not limited to Google Ads, Meta/Facebook, Instagram, and programmatic networks)</p><p>Manage day-to-day activities for campaign setup, monitoring, and reporting, ensuring delivery against KPIs and budget</p><p>Conduct ongoing A/B testing and performance analysis to drive continuous campaign improvement</p><p>Collaborate with creative and analytics teams to develop and iterate ad copy, creative, and landing page strategies</p><p>Analyze campaign performance data and provide actionable insights and recommendations to maximize ROI</p><p>Stay current with digital marketing trends, channel updates, and best practices, especially around CPG/direct-to-consumer sectors</p><p>Liaise with internal stakeholders and external partners/vendors to ensure seamless campaign execution</p><p>Prepare detailed reports and present campaign results to clients or management</p><p>Qualifications:</p><p><br></p><p><br></p>
<p>We are seeking a strategic and hands-on Director of Marketing to lead all aspects of our marketing efforts. This senior role will be responsible for developing and executing marketing strategies that drive brand awareness, elevate our industry presence, and support client acquisition across diverse market sectors. The ideal candidate brings a mix of creativity, construction industry insight, and a proven ability to lead cross-functional teams and campaigns.</p><p><br></p><p>Key Responsibilities</p><p>Strategy & Planning</p><p>• Develop and execute a comprehensive annual marketing plan aligned with company goals, including brand strategy, client engagement, and business development support.</p><p>• Conduct market research and competitor analysis to identify trends, positioning opportunities, and new growth segments in commercial construction.</p><p>• Define and track key performance indicators (KPIs) across all marketing activities, ensuring data-driven decision-making.</p><p>Branding & Execution</p><p>• Lead the development and refinement of the brand voice, visual identity, and messaging across all channels and materials.</p><p>• Manage all content creation including project case studies, brochures, proposal graphics, and website updates.</p><p>• Ensure consistent and high-quality messaging in presentations, and marketing collateral.</p><p>• Oversee social media strategy, PR initiatives, email campaigns, and trade publication presence to increase visibility in target markets.</p><p>• Manage photography, videography, and documentation of completed projects and construction milestones.</p><p>Digital & Technology</p><p>• Oversee website management and optimization, including SEO, project pages, and analytics.</p><p>• Lead the implementation and use of marketing technologies, CRM tools (e.g., Salesforce, Wrike), and automation platforms to enhance outreach and reporting.</p><p>• Maintain digital asset libraries and ensure up-to-date content across all platforms.</p><p>Leadership & Collaboration</p><p>• Manage and mentor a marketing team and external creative partners (agencies, photographers, writers).</p><p>• Work closely with Business Development, Estimating, and Operations teams to develop marketing strategies that support sales efforts.</p><p>• Coordinate with HR and Recruiting to support employer branding, career fair materials, and talent acquisition efforts.</p><p>• Represent the company at industry events, trade shows, and award submissions.</p><p><br></p><p>Required Skills and Qualifications</p><p>• Bachelor’s degree in Marketing, Communications, Journalism, Business, or a related field (Master’s preferred).</p><p>• 8+ years of marketing experience, with at least 3–5 years in a senior leadership role, preferably within the AEC (Architecture, Engineering, Construction) industry.</p><p>• Proven track record of building and managing marketing teams and delivering measurable business results.</p><p>• Strong knowledge of the construction project lifecycle and the client decision-making process.</p><p>• Excellent writing, editing, and visual communication skills tailored for both internal and external stakeholders.</p><p>• Proficiency in Adobe Creative Suite, WordPress, CRM systems (e.g., Salesforce, Wrike), and Google Analytics.</p><p>• Deep understanding of digital marketing, brand management, and content strategy.</p><p><br></p>
<p>We are looking for a skilled Programmatic Media Buyer to join our team on a long-term contract basis in Manhattan, NY. This role is ideal for someone with a strong background in digital media and brand marketing, who thrives on analyzing data and optimizing campaign performance. If you have a passion for innovation and are eager to explore emerging programmatic environments, this is an excellent opportunity to make a meaningful impact.</p><p><br></p><p>Responsibilities:</p><p>• Develop and execute digital media campaigns using DSP platforms such as DV360, Yahoo, and Amazon.</p><p>• Monitor campaign performance and utilize optimization strategies to achieve key performance metrics.</p><p>• Analyze data from dashboards and reports to provide actionable insights and recommendations.</p><p>• Manage multiple campaigns simultaneously, ensuring precision and adherence to deadlines.</p><p>• Collaborate with internal teams and external vendors to align strategies and achieve marketing objectives.</p><p>• Create detailed documentation and reporting to track campaign progress and results.</p><p>• Troubleshoot issues related to campaign execution and provide timely solutions.</p><p>• Drive innovation by exploring and implementing strategies in emerging programmatic environments, including audio.</p><p>• Optimize budget allocation and media buying processes to maximize return on investment.</p><p>• Design and maintain dashboards to streamline reporting and performance tracking.</p>
<p>Our company is seeking an accomplished Senior Marketing Specialist with proven real estate industry experience for a dynamic contract role. This opportunity is ideal for a marketing leader ready to make a significant impact and deliver results within a fast-paced, client-driven environment.</p><p><br></p><p><strong>Responsibilities:</strong></p><ul><li>Develop and execute integrated marketing campaigns targeting real estate audiences.</li><li>Create compelling content across digital, print, and social platforms to drive engagement and brand awareness.</li><li>Leverage analytics and market insights to optimize campaigns and measure ROI.</li><li>Collaborate closely with sales, design, and leadership teams to align marketing strategies with business goals.</li><li>Manage lead-generation initiatives and nurture relationships with buyers, sellers, and partners.</li><li>Provide strategic guidance and support for listing promotions, open houses, and email marketing efforts.</li><li>Stay current on industry trends, market conditions, and regulatory changes impacting real estate marketing.</li></ul><p><br></p>
We are looking for a highly skilled Data Engineer to join our Decision Engine Team in Columbus, Ohio. This position focuses on developing and optimizing real-time customer engagement strategies by leveraging advanced data engineering techniques. As part of a collaborative team, you will play a critical role in creating and maintaining the infrastructure necessary to deliver personalized, data-driven messages across various customer channels. This is a long-term contract position offering the opportunity to work on cutting-edge technology and impactful projects.<br><br>Responsibilities:<br>• Develop, implement, and manage scalable data pipelines that support real-time decision-making and marketing initiatives.<br>• Collaborate with marketing, analytics, IT, and modeling teams to ensure seamless execution of customer messaging strategies across multiple channels.<br>• Conduct thorough testing and validation to ensure data accuracy, integrity, and reliability.<br>• Enhance and integrate decision engine platforms, including tools such as Adobe Campaign, Salesforce, and Unica Interact.<br>• Automate workflows and reporting processes using technologies like Python, Tableau, or cloud-based tools.<br>• Troubleshoot and resolve data-related issues in production environments to maintain system efficiency.<br>• Participate in the deployment of new features and upgrades to the decision engine software.<br>• Manage and catalog curated data assets to facilitate enterprise-wide reuse and governance.<br>• Provide guidance on best practices for data testing, quality assurance, and pipeline optimization.
<p>Robert Half is seeking a Full Time/Direct Hire Digital Marketing Manager with one of our clients on-site in Atlanta, GA.</p><p><br></p><p>The Digital Marketing Manager drives the execution and optimization of omnichannel marketing campaigns that grow audience engagement, brand awareness, and lead generation. This role oversees the digital strategy across SEO, paid media, email, website optimization, and analytics. The ideal candidate is a data-driven marketer with a strong grasp of digital tools and a creative approach to testing and innovation.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and implement a holistic digital marketing strategy across paid search, display, social media, email, and web.</li><li>Lead SEO/SEM initiatives to increase organic traffic and improve search rankings.</li><li>Own the website’s performance, UX enhancements, and content optimization in collaboration with internal or external development teams.</li><li>Plan, launch, and optimize paid media campaigns in Google Ads, Meta, LinkedIn, or programmatic platforms.</li><li>Analyze campaign performance and report on KPIs such as CTR, conversion rate, CAC, and ROI.</li><li>Collaborate with content, creative, and product marketing to ensure consistent messaging and brand alignment across channels.</li><li>Manage marketing tech stack including CRM, CMS, and analytics platforms.</li></ul><p><br></p>
<p>We are looking for a skilled Senior Marketing Manager to lead and execute comprehensive B2B marketing strategies in Irvine, California or San Diego, CA. This role involves driving sales growth through innovative campaigns, managing retail partnerships, and optimizing multi-channel marketing efforts. The ideal candidate will excel in translating data into actionable insights, fostering brand awareness, and delivering impactful results.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement marketing strategies aimed at driving sales growth for retail partners.</p><p>• Collaborate closely with divisional leaders to align marketing efforts with business objectives.</p><p>• Create and manage campaigns across various channels, including paid media, organic social media, and influencer strategies.</p><p>• Oversee retail content marketing initiatives to optimize product visibility and engagement.</p><p>• Utilize analytics and data to identify opportunities for innovation and performance improvement.</p><p>• Coordinate go-to-market plans for new product launches and promotional efforts.</p><p>• Manage relationships with retail partners such as Lowe's, Home Depot, and Walmart to enhance brand presence.</p><p>• Optimize marketing automation tools and processes to improve efficiency and outcomes.</p><p>• Analyze campaign performance and prepare detailed reports for stakeholders.</p><p>• Stay informed on industry trends and best practices to ensure marketing strategies remain competitive.</p>
We are looking for an innovative Digital Marketing Specialist to join our team in St. George, Utah. This role demands a strategic thinker who can craft and execute impactful campaigns that align with organizational goals. The ideal candidate will bring creativity, analytical expertise, and a results-driven approach to enhance digital engagement and brand visibility.<br><br>Responsibilities:<br>• Develop and execute digital marketing strategies that align with organizational objectives and drive measurable results.<br>• Conduct in-depth analysis of market trends, customer behavior, and campaign performance to optimize marketing efforts.<br>• Manage the company’s social media channels, fostering engagement and building a strong online presence.<br>• Create and oversee content strategies designed to boost traffic, enhance engagement, and increase conversions.<br>• Monitor and evaluate the performance of marketing campaigns, providing data-driven insights and actionable recommendations.<br>• Collaborate with various teams to ensure seamless integration and alignment of marketing initiatives.<br>• Stay informed about emerging digital tools, platforms, and strategies to maintain a competitive edge.<br>• Oversee email marketing campaigns, ensuring effective communication and audience targeting.<br>• Utilize tools like Google Analytics and Google AdWords to track and improve campaign effectiveness.<br>• Implement innovative ideas to enhance brand visibility and customer engagement across digital platforms.
We are looking for a dynamic and experienced Marketing Manager to join our team in Houston, Texas. This Contract to permanent position offers an exciting opportunity to shape and lead marketing initiatives while working closely with a growing team. The role involves overseeing digital strategies, managing a small team, and driving brand development within an evolving eCommerce environment.<br><br>Responsibilities:<br>• Lead and manage a marketing team, providing guidance and training to ensure project success.<br>• Collaborate with executives and external groups to develop and execute high-level marketing strategies.<br>• Oversee the company's website operations, ensuring smooth functionality and alignment with SEO goals.<br>• Direct marketing programs, campaigns, and designers to achieve brand awareness and business objectives.<br>• Manage digital advertising initiatives, including in-house and external partnerships, to optimize performance.<br>• Shape and implement strategies for eCommerce growth, with long-term opportunities to expand leadership responsibilities.<br>• Analyze data using tools like Google Analytics to monitor and refine marketing efforts.<br>• Develop innovative approaches for B2B marketing and brand positioning.<br>• Coordinate efforts to bring media and digital capabilities in-house while maintaining external product-related SEO partnerships.<br>• Ensure day-to-day marketing operations are streamlined and effective.
<p>We are looking for a skilled Digital Marketing Specialist to join our team in New Jersey. In this role, you will focus on creating, implementing, and analyzing digital marketing strategies to drive brand growth and customer engagement. This is a dynamic opportunity to apply your expertise in online marketing tools and techniques to make a measurable impact.</p><p><br></p><p>Responsibilities:</p><p>• Develop and execute digital marketing campaigns across various platforms to achieve business objectives.</p><p>• Manage Google Ads accounts, ensuring optimal performance and return on investment.</p><p>• Create and monitor email marketing campaigns to foster customer engagement and retention.</p><p>• Analyze website traffic and user behavior using Google Analytics to provide actionable insights.</p><p>• Optimize marketing strategies through data-driven adjustments and A/B testing.</p><p>• Collaborate with internal teams to align marketing efforts with overall business goals.</p><p>• Monitor industry trends and competitor activities to identify new opportunities.</p><p>• Generate detailed performance reports for digital marketing initiatives and present findings to stakeholders.</p><p>• Maintain and update content on digital platforms to ensure relevance and accuracy.</p>
<p>The marketing retention analyst will work alongside the broader marketing and BI teams to identify areas of opportunity to retain our most valuable assets and drive further business growth. They will support a culture of data driven decision making, provide actionable insights and recommendations as well as identify key opportunities and efficiencies within the broader marketing business, including CRM, omnichannel and loyalty. The ideal candidate will be a motivated analytical thinker who thrives in collaborative environments to inform key business decisions. They will also need to efficiently manage multiple projects across several different key business priorities within the marketing space. It is vital for this person to feel comfortable interfacing with key internal and external business leaders. </p><p><strong>Responsibilities </strong></p><p>· Responsible for leading the development and delivery of actionable insights and analysis in response to key business questions</p><p>· Efficiently manage multiple short- and long-term projects to keep on track with deadlines and continue to push the business forward</p><p>· Lead the analytics strategy within the CRM, Omnichannel & Loyalty space in collaboration with the marketing business leads</p><p>· Interface with internal and external stakeholders regularly to identify areas of focus within the business </p>
We are looking for a motivated Digital Marketing Coordinator to join our team in Charlotte, North Carolina. In this role, you will manage and optimize various digital marketing initiatives to drive engagement and brand visibility. This is a long-term contract position within the insurance industry, offering the opportunity to work on diverse projects and contribute to the growth of our online presence.<br><br>Responsibilities:<br>• Design and build engaging landing pages for new content and campaigns.<br>• Coordinate the publication of video content on YouTube, ensuring timely uploads and optimized descriptions.<br>• Monitor and manage comments on technician recruiting advertisements to maintain a positive brand image.<br>• Plan and schedule weekly social media posts using Hootsuite to enhance audience engagement.<br>• Collect and organize monthly ad receipts for accurate expense tracking.<br>• Review Google Maps brand locations to ensure accuracy and consistency.<br>• Track and respond to social mentions of the brand across various platforms.<br>• Generate and analyze monthly marketing metrics to measure the success of campaigns and identify areas for improvement.
<p>We are offering an exciting opportunity for a Benefits Analyst in ENGLEWOOD, Colorado, United States. As a part of our team, you will be working in the financial services industry, utilizing your skills in a diverse set of roles including processing claims, maintaining customer records, and resolving inquiries.</p><p><br></p><p>Responsibilities:</p><p><br></p><ul><li>Manages and maintains assigned book of business. Has a good understanding of relevant compliance regulations and stays up to date on changes and new legislation. Works within the guidelines, ensures compliance.</li><li>Develop and maintain key relationships critical to the sales process and negotiate with carrier contacts to seek competitive options for clients.</li><li>Coordinates with account team to understand client’s strategy, and to define roles and responsibilities including deadlines.</li><li>Prepares requests for proposals (RFP’s) for all submissions to market. Responds to all carrier and client requests.</li><li>Responsible for ensuring timely target renewal delivery. Collaborates with insurance carriers and vendors to obtain preliminary and/or firm renewals.</li><li>Analyze current benefits, evaluating coverage, effectiveness, cost, plan utilization and trends.</li><li>Analyze all marketing and plan option responses, evaluates for accuracy and completeness, and requests clarifications and revisions, as needed. Develops plan options to best meet client’s strategy.</li><li>Presents all final results to account team. Determines content and structure of renewal presentation and identifies what to include (i.e; marketing results, utilization review, contribution strategy, benchmarking, financial reporting, etc.). Prepares renewal presentation.</li><li>Gather, review and validate all information related to assigned clients for renewal analysis and marketing purposes to include cost and contract terms</li><li>Provide analysis of benchmarking, contributions, data analytics, network disruption, as applicable</li><li>Applies underwriting as needed for trend analysis, high-cost claim analysis, contribution strategy, etc.</li><li>Monitor administrative costs of benefit plans and programs. Recommend cost containment strategies, including alternative methods for administration and funding.</li><li>Work with internal team regarding negotiations with carriers</li><li>Manage outsourcing of vendors and ensure reporting and other service needs are met</li><li>Build custom financial/utilization reports as needed and update monthly or as needed. Provide written and oral summary of findings.</li><li>Stays abreast of market competitiveness, carrier products and services, rate trends as well as State and Federal laws and regulations.</li><li>Supports data audits.</li><li>Updates financial summary and benefit highlight comparisons with all final renewal negotiation results</li><li>Complies with agency management system CRM standards. Saves and documents work product.</li><li>Will work primarily with medium to large clients who are fully insured and self-funded. Will also assist with the small group book of business on an as needed basis.</li></ul>
<p>Marketing Manager needed for a full-time, fully onsite position in Central Massachusetts. Looking for someone with 7+ years of experience in the B2B professional services space and who can be a marketing team of one. Looking for someone who can help our client consolidate several external vendors and bring the digital marketing function back in-house. Must be strong technically and be able to update and optimize their website. Must be strong with email marketing, SEO, and social media including Facebook, Instagram, and Tik Tok. This is a fully onsite position so only local candidates who can work fully onsite in Central MA will be considered. Target salary is 80-100K depending on experience.</p>
<p>Position: Pricing Analyst (Pricing & Operations Focus) </p><p>Location: Western Overseas – Cypress (Fully Remote Eligible)</p><p> </p><p>About the Role </p><p>This role is ideal for someone who enjoys deep pricing work and wants to influence profitability and operational efficiency. The position is heavier on pricing strategy and analysis, while also supporting operational execution and process improvement in a global environment.</p><p> </p><p>Key Responsibilities</p><p>- Develop, analyze, and maintain pricing models to support margin and profitability goals </p><p>- Analyze pricing structures, discounts, and cost drivers </p><p>- Conduct competitive and market pricing analysis </p><p>- Support customer, product, and contract pricing decisions </p><p>- Monitor pricing performance and recommend adjustments </p><p>- Partner with operations to ensure pricing accuracy and proper implementation </p><p>- Support pricing workflows, approvals, and documentation </p><p>- Identify opportunities to improve pricing processes and reporting </p><p>- Prepare recurring pricing, margin, and performance reports for stakeholders </p><p> </p><p> </p>
We are looking for an experienced Product Manager to join our team in Baltimore, Maryland. In this role, you will lead product innovation and lifecycle management, ensuring alignment with brand strategy and market demands. This position requires a proactive individual who excels in cross-functional collaboration and is passionate about delivering impactful solutions that meet consumer and business needs.<br><br>Responsibilities:<br>• Develop and manage a product innovation roadmap that leverages consumer insights, market trends, competitive analysis, and strategic brand direction.<br>• Lead the Stage-Gate process for product innovation, ensuring cross-functional teams are aligned and projects are executed on schedule.<br>• Work closely with the Brand Marketing team to integrate product innovation into the overarching brand strategy.<br>• Oversee all stages of the product lifecycle, including concept development, research, pricing, packaging design, commercialization, launch, and ongoing optimization.<br>• Collaborate with teams across R& D, Finance, Supply Chain, and Science to create formulations, packaging, and claims that meet consumer expectations, profitability goals, and regulatory requirements.<br>• Analyze market trends, consumer behavior, and competitive activity to refine product strategies and achieve business objectives.<br>• Monitor post-launch product performance, utilizing data analysis to identify opportunities for improvement and rationalization.<br>• Partner with marketing and sales teams to design go-to-market strategies, develop pricing models, and create marketing assets to drive product growth.<br>• Work with Training teams to create educational materials for internal and external audiences, enhancing product knowledge and engagement.
<p><strong>Contract Type:</strong> 1-year Contract to Hire</p><p><strong>Location:</strong> Hybrid. Must be near one of the following hubs and available onsite two days per week:</p><ul><li>Boston, MA – 02108</li><li>Nashville, TN – 37067</li><li>Charlotte, NC – 28217</li></ul><p><strong>Pay:</strong> $40-42/hr</p><p> </p><p><strong>About the Role</strong></p><p>We are looking for a CX-driven Digital Product Manager to own and elevate the digital customer experience on their website. This is more than a product role—it’s about designing customer journeys, optimizing campaign experiences, and driving measurable engagement and conversion.</p><p> </p><p>You will be the voice of the customer, applying user-centered design principles, journey mapping, and data insights to create digital experiences that delight users and support business growth.</p><p>If you thrive at the intersection of UX, marketing campaigns, and analytics, this is the role for you.</p><p> </p><p><strong>What You’ll Do</strong></p><ul><li>Own and optimize customer journeys and campaign experiences across their own website.</li><li>Apply UX and user-centered design principles to improve engagement, conversion, and satisfaction.</li><li>Analyze behavioral and qualitative data, including Medallia surveys, to identify friction points and opportunities.</li><li>Partner with marketing, UX, engineering, and content teams to design and launch campaign journeys, lead gen pages, and CMS-driven experiences.</li><li>Map customer journeys, uncover insights, and recommend actionable improvements.</li><li>Serve as a strategic advisor, translating data into decisions and aligning stakeholders around user-focused solutions.</li><li>Use tools like Contentsquare and Builder.io to monitor and enhance digital performance.</li><li>Drive initiatives independently while maintaining close collaboration across cross-functional teams.</li></ul><p> </p>
<p>Digital Experience Specialist</p><p>6 month contract to hire position</p><p>Hybrid role with 3 days onsite, two days remote</p><p>Mid-level position with opportunity to convert to full time employment and professional growth</p><p><br></p><p>We are seeking a Digital Experience Specialist to optimize the user experience of member and employer digital portals through data-driven content strategy, UX best practices, and strong technical execution. This role blends UX writing, content design, and user research to transform complex information into intuitive, accessible digital experiences that measurably improve engagement, task completion, and satisfaction. This position partners closely with product, brand, analytics, compliance, and technology teams to ensure content is accurate, compliant, and user-first.</p><p><br></p><p>Key Responsibilities</p><p>Content Strategy & User-Centered Design</p><ul><li>Conduct content audits and user journey mapping to identify gaps, redundancies, and optimization opportunities</li><li>Analyze user behavior data (heatmaps, click paths, session recordings) to inform content structure, placement, and format</li><li>Apply information architecture principles to improve findability and align content to user mental models</li><li>Design clear content hierarchies that prioritize user tasks and reduce cognitive load</li><li>Help define when content should live within internal portals versus external or vendor sites</li></ul><p>Technical Content Optimization</p><ul><li>Apply UX writing best practices including progressive disclosure, microcopy, contextual help, and clear calls to action</li><li>Ensure content is mobile-responsive, performant, and compliant with WCAG 2.1 AA accessibility standards</li><li>Apply SEO fundamentals to improve discoverability within portal environments</li></ul><p>User Research & Testing</p><ul><li>Independently configure and run usability testing (e.g., UserTesting), analyze results, and present insights to stakeholders</li><li>Translate qualitative and quantitative research into actionable content improvements</li><li>Run A/B tests on content variations such as headlines, CTAs, and layouts</li><li>Monitor analytics dashboards (Google Analytics, Hotjar, etc.) and make data-backed optimization recommendations</li></ul><p>Content Development & Governance</p><ul><li>Review, edit, and maintain digital content that balances compliance requirements with user needs</li><li>Translate complex information into plain language, scannable layouts, and visual hierarchies</li><li>Create low-fidelity content prototypes prior to copy development</li><li>Build scalable content templates and contribute to content design systems</li><li>Perform content QA in development environments, including validation of dynamic and audience-specific content</li><li>Manage annual content reviews, inventories, style guides, and version control</li></ul><p>Cross-Functional Collaboration</p><ul><li>Partner with developers to ensure content and design work together seamlessly</li><li>Collaborate with product managers and subject matter experts to align content with user needs and business goals</li><li>Work with compliance and legal partners while advocating for user-first language</li><li>Support marketing and analytics teams with content that drives engagement and measurable outcomes</li></ul>
