<p>Digital Marketing Specialist with 2+ years of solid, hands-on digital marketing experience needed for a full-time, fully onsite position with our small agency client in Greater Boston. While this is a fully remote position, only candidates within 100 miles of Boston will be considered. Must be proficient in Google Ads and Google Analytics. Must be familiar with programmatic advertising, streaming, and geofencing. Must have either external or internal client-facing skills. Experience working with clients in the auto, retail, financial, education, legal, and/or professional services industries would also be ideal. Target salary is 65-70K.</p>
We are looking for a talented Digital Content Writer to join our team in Pompano Beach, Florida. In this Contract-to-Permanent position, you will play a pivotal role in creating compelling digital content that aligns with our branding and storytelling objectives. This role offers an opportunity to contribute to impactful marketing campaigns within the non-profit industry.<br><br>Responsibilities:<br>• Develop engaging and creative content for digital platforms, ensuring alignment with brand identity and messaging.<br>• Write, edit, and proofread content for marketing materials, advertisements, blogs, and social media posts.<br>• Collaborate with cross-functional teams to implement content strategies that support organizational goals.<br>• Utilize tools like Adobe Creative Cloud and content management systems to enhance content production.<br>• Monitor and analyze digital content performance using platforms such as Facebook Insights.<br>• Ensure adherence to AP Style and editorial quality standards across all written materials.<br>• Research and stay updated on emerging trends in digital storytelling and brand marketing.<br>• Optimize content for SEO and user engagement to maximize reach and effectiveness.<br>• Support the development of brand awareness campaigns through targeted storytelling.<br>• Manage multiple projects simultaneously while meeting deadlines and maintaining quality.
<p> We are currently supporting an innovative client based out of Southfield, Michigan, who is searching for a strategic Digital Product Manager to join their evolving team. If you are customer-focused, comfortable making data-driven decisions, and passionate about developing new digital solutions, this opportunity is for you. </p><p> </p><p>Responsibilities: </p><p> </p><p>Define, lead and execute digital product strategies and roadmaps to drive product growth and engagement. </p><p>Gather and manage product requirements, using feedback, user insights, and data analysis to guide product development. </p><p>Work closely with cross-functional teams, including design, engineering, and marketing to deliver a final product that meets user and business needs. </p><p>Track and measure product performance, making decisions based on critical metrics. </p>
<p>We are looking for an experienced Digital Strategist to join our team in Atlanta, Georgia. As part of the Restaurants & Catering industry, this role focuses on creating innovative strategies that drive engagement and enhance customer experiences across digital platforms. This is a long-term contract position with opportunities to collaborate closely with creative teams and brand managers.</p><p><br></p><p>Responsibilities:</p><p>• Lead the creative briefing process to ensure campaigns align with brand voice, strategic objectives, and customer expectations.</p><p>• Collaborate with senior strategists, creative teams, and brand managers to ensure all digital touchpoints reflect overarching campaign goals.</p><p>• Monitor and analyze campaign performance metrics, using data insights to refine strategies and enhance outcomes.</p><p>• Conduct A/B testing to optimize content, subject lines, and user journeys, delivering measurable improvements.</p><p>• Share insights and foster a collaborative environment that encourages continuous learning and innovation.</p><p>• Utilize tools like Movable Ink and MoEngage to create dynamic content and personalized lifecycle campaigns.</p><p>• Develop strategies based on data-driven decision-making, leveraging analytics for campaign reporting and optimization.</p><p>• Balance creative thinking with analytical approaches to craft customer journeys and engaging digital experiences.</p><p>• Effectively communicate complex strategies to creatives and stakeholders, ensuring alignment and understanding.</p><p>• Manage multiple projects and priorities in a fast-paced environment, maintaining organization and meeting deadlines.</p>
We are looking for an experienced Digital Marketing Manager to oversee and execute strategies that drive growth for an e-commerce platform specializing in sales to Amazon warehouses. This role is based in Pompano Beach, Florida, and is a Contract-to-permanent opportunity. The ideal candidate will have a proven track record in managing digital campaigns and a deep understanding of the e-commerce and retail sectors.<br><br>Responsibilities:<br>• Develop and execute comprehensive digital marketing strategies across platforms such as Google Ads, Meta Ads, and LinkedIn Ads.<br>• Monitor and analyze campaign performance metrics to optimize results and drive sales.<br>• Manage the company’s digital presence, including its website, mobile platforms, and social media channels.<br>• Identify growth opportunities through data-driven analysis and implement solutions to improve performance.<br>• Collaborate directly with the business owner to align marketing strategies with overall business goals.<br>• Create and manage paid advertising campaigns to boost customer acquisition and retention.<br>• Ensure all marketing efforts are aligned with the e-commerce and retail industry standards.<br>• Stay updated on the latest trends and innovations in digital marketing to maintain a competitive edge.
<p>Robert Half is seeking a results-driven Digital Marketing Specialist for a long-term employment opportunity in Southfield, Michigan. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to enhance online presence and drive customer engagement. </p><p> </p><p>Responsibilities: </p><p> </p><p>Plan, execute, and optimize digital marketing campaigns across various channels such as social media, search engine marketing (SEM), email marketing, and display advertising. </p><p>Monitor and analyze campaign performance using analytics tools to identify areas for improvement and optimize conversion rates. </p><p>Conduct market research and competitor analysis to identify digital marketing trends and opportunities. </p><p>Track and report on key metrics to measure the success of digital marketing initiatives. </p>
We are looking for an experienced Digital Project Manager to oversee the execution and optimization of investor marketing funnels. This position involves managing cross-functional teams, ensuring seamless technical integrations, and driving performance improvements across all campaigns. As a long-term contract role based in Carlsbad, California, this opportunity offers the chance to work on impactful initiatives that convert cold traffic into engaged leads.<br><br>Responsibilities:<br>• Lead daily team stand-up meetings to identify and resolve project roadblocks.<br>• Oversee the full lifecycle of marketing funnels, from ad clicks to booked calls or inquiries.<br>• Collaborate with designers, developers, media buyers, and copywriters to ensure timely delivery of campaign assets.<br>• Develop detailed project timelines, assign responsibilities, and monitor milestones to ensure deadlines are met.<br>• Review and approve deliverables while coordinating legal, product, and branding sign-offs.<br>• Manage technical integrations across tools like Zapier, Calendly, HubSpot, and Google Tag Manager.<br>• Perform quality assurance checks on funnels to identify and address broken links, tagging issues, or user friction points.<br>• Analyze campaign performance metrics, including conversion rates and booking rates, to optimize revenue.<br>• Make real-time adjustments to strategies, such as modifying CTAs or pausing traffic, to enhance outcomes.<br>• Provide actionable insights to improve the efficiency and effectiveness of marketing campaigns.
We are looking for a highly skilled Digital Marketing Specialist to join our team in San Antonio, Texas. This Contract-to-permanent position offers a dynamic opportunity to leverage data-driven strategies to enhance marketing performance and drive impactful business growth. The ideal candidate will combine technical expertise in analytics with strategic thinking to optimize multi-channel campaigns and deliver actionable insights.<br><br>Responsibilities:<br>• Develop and maintain marketing measurement frameworks to assess campaign performance across digital and traditional channels.<br>• Analyze complex datasets using tools like Looker Studio, Power BI, and Excel to extract actionable insights.<br>• Implement and refine multi-touch attribution models and predictive analytics to enhance marketing effectiveness.<br>• Build and manage dashboards for tracking advertising data from platforms such as Google Ads and Meta Ads.<br>• Collaborate with cross-functional teams to optimize campaign tracking using Google Analytics and Google Tag Manager.<br>• Conduct A/B testing and statistical analysis to identify opportunities for relationship-deepening strategies.<br>• Support the integration of advanced analytics solutions, including automated reporting systems and data pipeline development.<br>• Provide strategic recommendations based on customer lifecycle analysis and marketing mix modeling.<br>• Ensure accurate data tagging and tracking to enable personalized member experiences.<br>• Stay updated on emerging trends in analytics and marketing technologies to continually improve processes.
<p>We are seeking a <strong>Digital Marketing Specialist</strong> to support our franchise centers with local strategies that drive awareness, engagement, and growth. You’ll collaborate with franchise owners, execute tailored campaigns, and deliver insights that make a measurable impact.</p><p>What You’ll Do</p><ul><li><strong>Execute Local Plans</strong> – Implement digital strategies that boost visibility and generate leads.</li><li><strong>Franchise Collaboration</strong> – Act as the main contact for owners, leading strategy meetings and gathering feedback.</li><li><strong>Content Support</strong> – Coordinate creation and distribution of engaging, brand-aligned content.</li><li><strong>Research & Strategy</strong> – Track market trends to keep campaigns fresh and relevant.</li><li><strong>Performance Reporting</strong> – Analyze results and provide actionable recommendations.</li><li><strong>Teamwork</strong> – Partner with cross-functional teams to share insights and drive success.</li></ul><p>What You Bring</p><ul><li>Bachelor’s in Marketing, Communications, Digital Media, or related field.</li><li>2–4 years’ experience in digital marketing, account management, or related role.</li><li>Client-facing skills with ability to build relationships and present results.</li><li>Proficiency with digital marketing tools and scheduling platforms.</li><li>Strong communication, organizational, and analytical skills.</li><li>A proactive mindset and drive for innovation.</li></ul><p>What You Can Expect</p><ul><li>A collaborative, supportive, and fun team environment.</li><li>Commitment to your professional growth and career development.</li><li>The chance to make a meaningful impact on company success.</li><li><strong>Compensation:</strong> ~$55,000 base salary (DOE) + bonus up to 20%.</li><li><strong>Benefits:</strong> Medical, Dental, Vision, PTO, 401(k) Match, Life & Disability Insurance, Pet Insurance, free EAP.</li><li>Flexible schedules with <strong>half-day Fridays</strong> in Summer & Winter!</li></ul>
We are looking for a Digital Product Manager to lead the development and execution of innovative digital solutions. This role requires a strategic thinker with a keen eye for user-focused design and an understanding of personalized features. Join our team in Ronkonkoma, New York, to shape the future of digital experiences and drive impactful results.<br><br>Responsibilities:<br>• Develop and implement strategies to deliver cutting-edge digital products, ensuring alignment with long-term business goals.<br>• Collaborate closely with executives to identify digital capabilities and address product-related challenges.<br>• Partner with web designers and developers to create and refine digital solutions that meet client needs.<br>• Design wireframes and mockups to support the creation of user-centered applications and websites.<br>• Translate user feedback into tailored solutions, enhancing product functionality and engagement.<br>• Optimize digital platforms to improve performance, efficiency, and user experience.<br>• Prepare comprehensive technical documentation to ensure clarity and consistency across projects.<br>• Continuously monitor and analyze product performance, driving iterative improvements and innovation.
We are looking for an experienced Digital Strategist to join our team in Atlanta, Georgia. As part of the Restaurants & Catering industry, this role focuses on creating innovative strategies that drive engagement and enhance customer experiences across digital platforms. This is a long-term contract position with opportunities to collaborate closely with creative teams and brand managers.<br><br>Responsibilities:<br>• Lead the creative briefing process to ensure campaigns align with brand voice, strategic objectives, and customer expectations.<br>• Collaborate with senior strategists, creative teams, and brand managers to ensure all digital touchpoints reflect overarching campaign goals.<br>• Monitor and analyze campaign performance metrics, using data insights to refine strategies and enhance outcomes.<br>• Conduct A/B testing to optimize content, subject lines, and user journeys, delivering measurable improvements.<br>• Share insights and foster a collaborative environment that encourages continuous learning and innovation.<br>• Utilize tools like Movable Ink and MoEngage to create dynamic content and personalized lifecycle campaigns.<br>• Develop strategies based on data-driven decision-making, leveraging analytics for campaign reporting and optimization.<br>• Balance creative thinking with analytical approaches to craft customer journeys and engaging digital experiences.<br>• Effectively communicate complex strategies to creatives and stakeholders, ensuring alignment and understanding.<br>• Manage multiple projects and priorities in a fast-paced environment, maintaining organization and meeting deadlines.
We are looking for a skilled Digital Marketing Specialist to join our team in Chatsworth, California. As part of a respected nonprofit organization, you will play a pivotal role in enhancing the organization's digital presence and driving community engagement. This is a long-term contract position ideal for a detail-oriented individual passionate about mission-driven work.<br><br>Responsibilities:<br>• Develop and implement advanced social media strategies tailored to platforms like Facebook, Instagram, LinkedIn, TikTok, and YouTube.<br>• Create and execute donor engagement and volunteer recruitment campaigns to strengthen community connections.<br>• Analyze website performance and optimize conversion funnels to improve donor journeys and stakeholder experiences.<br>• Utilize Google Analytics and other tools to measure campaign effectiveness and generate detailed performance reports.<br>• Design visually compelling content using Adobe Creative Suite, ensuring brand consistency across all digital platforms.<br>• Manage video production and editing for impactful storytelling that resonates with military personnel, experienced individuals, and first responder audiences.<br>• Collaborate with cross-functional teams to maintain alignment with organizational goals and ensure cohesive messaging.<br>• Oversee the implementation and optimization of CRM tools like Salesforce to streamline donor and volunteer interactions.<br>• Foster online communities around mission-driven causes, ensuring active participation and engagement.<br>• Develop templates and standardized designs for consistent organizational communication.
<p>We are looking for a skilled Digital Marketing Specialist to join our team in Atlanta, Georgia. This Contract-to-permanent position offers a dynamic opportunity to work in the hospitality industry, contributing to impactful marketing campaigns and driving brand engagement. The role provides flexibility with remote or hybrid work arrangements based on your preference, and has the potential to transition into a permanent role.</p><p><br></p><p>Responsibilities:</p><p>• Conduct comprehensive quality assurance and testing to ensure campaigns meet branding standards and deliver a seamless user experience.</p><p>• Collaborate with internal teams to develop and implement engaging content, effective messaging, and compelling calls-to-action.</p><p>• Analyze campaign performance metrics, providing actionable insights to optimize engagement and results.</p><p>• Manage audience segmentation and tailor marketing strategies to target specific demographics effectively.</p><p>• Utilize data-driven approaches to refine digital marketing efforts and improve overall campaign performance.</p><p>• Create and oversee email campaigns, ensuring alignment with organizational goals and audience expectations.</p><p>• Maintain expertise in Google Ads and Google Analytics to enhance campaign tracking and reporting.</p><p>• Provide regular updates and reports to stakeholders, highlighting successes and areas for improvement.</p><p>• Stay informed about the latest trends and best practices in digital marketing to drive innovation.</p>
We are looking for an experienced Digital Project Manager to oversee the successful execution of a comprehensive web refresh project. This long-term contract position is based in Miami, Florida, and involves coordinating content development, managing digital workflows, and ensuring timely delivery of all project milestones. The ideal candidate will bring expertise in web refreshes, Shopify, and digital content management to collaborate with cross-functional teams effectively.<br><br>Responsibilities:<br>• Lead the content gathering process for a web refresh project, ensuring all materials align with established templates and mapping.<br>• Collaborate with internal teams and stakeholders to define content priorities for 140 products categorized in a tiered system.<br>• Manage project timelines to ensure all deliverables are completed and approved by the end of the year.<br>• Oversee the integration and functionality of content within a Shopify-based website.<br>• Work closely with the digital team to streamline content updates and ensure consistency.<br>• Utilize project management tools like Jira to track progress and maintain transparency with stakeholders.<br>• Implement effective strategies for content development and functionality enhancement based on user needs.<br>• Liaise with the Chief of Staff and other key personnel to ensure alignment with organizational goals.<br>• Conduct quality assurance checks to maintain high standards for web content and performance.<br>• Apply agile methodologies to adapt and respond to project demands efficiently.
We are looking for an experienced Digital Marketing Manager to lead online marketing initiatives and drive brand growth across multiple digital platforms. This role involves developing data-driven strategies, optimizing campaigns, and enhancing audience engagement to achieve business objectives. The ideal candidate is passionate about leveraging digital tools and platforms to deliver measurable results.<br><br>Responsibilities:<br>• Develop and execute comprehensive digital marketing strategies to support business goals and enhance brand visibility.<br>• Analyze website traffic and campaign performance using Google Analytics to identify opportunities for improvement.<br>• Manage and optimize paid social media campaigns across various platforms to maximize ROI.<br>• Utilize HubSpot to create, track, and optimize marketing workflows and email campaigns.<br>• Monitor and report on key performance metrics, providing actionable insights to stakeholders.<br>• Collaborate with cross-functional teams to align marketing efforts with company objectives.<br>• Research and implement emerging digital trends to keep strategies innovative and competitive.<br>• Oversee the budget for digital marketing initiatives, ensuring cost-effective allocation of resources.<br>• Conduct A/B testing and other methodologies to refine campaign effectiveness.<br>• Develop content strategies that resonate with target audiences and drive engagement.
<p>We are looking for a Digital Product Manager to join our team in Greater Cleveland, Ohio. In this role, you will oversee the development and scaling of innovative digital solutions, ensuring alignment with business goals and customer needs. This is an exciting opportunity for an individual with a proven track record in product management to make a significant impact in the transport industry.</p><p><br></p><p>Responsibilities:</p><p>• Lead the development and lifecycle management of digital products from concept to launch.</p><p>• Collaborate with cross-functional teams to define product strategies and deliver high-quality solutions.</p><p>• Translate business objectives and customer feedback into actionable product requirements.</p><p>• Manage product backlogs, prioritize features, and ensure alignment with Agile methodologies.</p><p>• Influence technical teams to implement effective strategies and solutions.</p><p>• Conduct market research to identify trends and opportunities for product improvement.</p><p>• Oversee digital transformation initiatives, focusing on SaaS products and customer-centric solutions.</p><p>• Utilize tools such as Jira, Aha!, and Confluence to streamline product management workflows.</p><p>• Provide clear documentation, guidance, and training to stakeholders at all organizational levels.</p><p>• Analyze complex problems and develop strategic solutions to enhance product performance.</p>
<p>Robert Half is assisting our client in seeking a talented <strong>Contract Digital Marketing Specialist</strong> to support their increasing marketing automation, SEO, paid search, and customer experience initiatives. This individual will contribute to driving digital strategies and campaign efforts that enhance brand presence, optimize return on investment (ROI), and deliver superior customer experiences.</p><p><br></p><p><strong>Responsibilities:</strong></p><ul><li><strong>Digital Campaign Management</strong>: Develop, implement, and monitor digital marketing campaigns across various platforms (e.g., Google Ads, social media, email marketing, etc.) aimed at optimizing engagement and conversions.</li><li><strong>SEO and Paid Search</strong>: Execute on-site and off-site search engine optimization (SEO) strategies and manage paid search campaigns to drive traffic, improve rankings, and achieve revenue goals.</li><li><strong>Analytics & Reporting</strong>: Utilize tools like Google Analytics and other data platforms to monitor and analyze campaign performance, providing actionable insights and recommendations for improvement.</li><li><strong>Content Optimization</strong>: Collaborate with internal teams to create, refine, and enhance digital content that aligns with campaign objectives and brand voice.</li><li><strong>Marketing Automation</strong>: Build and manage workflows in marketing automation platforms (e.g., HubSpot, Marketo, or Pardot) to nurture leads and optimize customer relationships.</li><li><strong>Project Coordination</strong>: Work with cross-functional teams, such as design and IT departments, to execute marketing strategies within deadlines.</li><li><strong>Customer Experience</strong>: Implement strategies aimed at improving user experience across digital channels, ensuring consistency and alignment with client needs.</li></ul><p><br></p>
<p><strong>Marketing Project Manager - 3 Month Contract, 40 hours a week ON-SITE in Austin!</strong></p><p>Robert Half, Marketing & Creative is looking for a <strong>Marketing Project Manage</strong>r for a client in the Austin area. The <strong>Marketing Project Manager</strong> will be developing and overseeing all project documents, scopes, timelines, specifics, and internal meetings. </p><p><strong>Marketing Project Manager</strong> will be working across ecommerce, performance, product and social teams to gather requirements and loop in feedback. <strong>Marketing Project Manager</strong> will be working on print and digital projects like email, web, packaging, social, retail and print. </p><p><strong>Marketing Project Manager </strong>will be responsible for marketing campaigns, packaging development and product launches. </p><p><br></p><p><br></p><p><br></p>
<p><strong>ONSITE IN HOUSTON, TX</strong></p><p>A leading provider of structural steel and manufacturing solutions is seeking a seasoned<strong> Digital Marketing Manager </strong>to lead and execute digital strategies that drive brand awareness, lead generation, and sales growth. This is a hands-on role ideal for a self-starter with deep experience in digital marketing and a passion for industrial and manufacturing sectors.</p><p>Key Responsibilities:</p><ul><li>Strategy & Execution: Develop, implement, and optimize digital marketing campaigns across Google, Microsoft, email/CRM, and social media platforms.</li><li>Content Collaboration: Partner with internal content creators to produce high-quality digital assets including ads, blog posts, email campaigns, and social media content.</li><li>Social Media Management: Oversee engagement and growth across social platforms to build brand presence and community.</li><li>SEO/SEM: Manage paid advertising and collaborate with web teams to enhance organic search performance.</li><li>Email Marketing: Design and execute targeted email campaigns to nurture leads and drive conversions.</li><li>Analytics & Reporting: Monitor campaign performance, analyze metrics, and present monthly reports to leadership.</li><li>Trend Monitoring: Stay current with digital marketing trends and technologies to maintain a competitive edge.</li></ul>
<p>Our client is seeking a skilled Digital Marketing Manager to develop and manage long-term strategies that drive membership growth, event attendance, professional development participation, and advocacy engagement. The role also includes planning paid media campaigns, creating engaging digital content, and leveraging analytics to optimize performance. This position requires expertise in digital marketing tools, analytics, and association management systems.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Collaborate with the Director of Marketing Operations to develop and manage digital marketing strategies supporting membership, events, and advocacy initiatives.</li><li>Plan and execute paid media advertising campaigns (Google Ads, LinkedIn, Meta, etc.), including segmentation, A/B testing, and automation workflows to drive traffic, conversions, and brand awareness.</li><li>Partner with the Director of Creative Services and VP of Web Strategies to develop engaging digital creative content guiding customers from awareness through conversion (ads, web pop-ups, landing pages).</li><li>Monitor and report on KPIs across all digital platforms using tools such as Google Analytics, HubSpot, and social media platforms.</li><li>Provide ongoing recommendations for campaign strategies, tactics, and optimizations to the marketing team.</li><li>Stay informed on digital trends and best practices in the association and nonprofit space.</li><li>Support persona development and drip email campaigns for inbound marketing in HubSpot.</li><li>Assist in integrating digital marketing efforts with AMS, LMS, and CRM systems.</li><li>Potential to grow into a supervisory role for the email marketing coordinator.</li></ul><p><br></p>
<p>We are looking for a detail-oriented Hubspot Digital Marketing Specialist for a ~30 hour per week through end of year. While the work can be done fully remotely, EST hours are required. In this long-term contract role, you will play a crucial part in enhancing digital marketing strategies and optimizing tools to drive impactful campaigns. This position is ideal for someone who thrives in the financial services industry and is eager to contribute their expertise to dynamic marketing projects.</p><p><br></p><p>Responsibilities:</p><p>• Manage and optimize HubSpot marketing tools to ensure effective campaign execution and tracking.</p><p>• Conduct audits and clean-ups within HubSpot to improve platform functionality and data accuracy.</p><p>• Design and implement email marketing campaigns aimed at engaging target audiences and driving conversions.</p><p>• Utilize Google Analytics to analyze campaign performance and generate actionable insights.</p><p>• Collaborate with teams to refine digital marketing strategies and align them with business goals.</p><p>• Work with Google Ads and Google AdWords to create compelling advertisements that increase brand visibility.</p><p>• Leverage expertise in Dynamics and GA4 to enhance integration and reporting capabilities.</p><p>• Monitor and report on key performance indicators (KPIs) to track marketing success and identify improvement areas.</p><p>• Stay updated on industry trends and best practices to bring innovative ideas to the table.</p><p>• Support the implementation of marketing tools and technologies to strengthen overall campaign effectiveness.</p>
We are looking for a highly skilled Digital Marketing Specialist to join our team on a long-term contract basis. This role requires expertise in driving online marketing strategies, optimizing campaigns, and utilizing data insights to enhance performance. Based in New York, New York, the position offers an exciting opportunity to contribute to impactful digital initiatives.<br><br>Responsibilities:<br>• Develop and execute comprehensive digital marketing strategies to achieve business goals.<br>• Manage and optimize Google Ads campaigns to maximize ROI and drive targeted traffic.<br>• Analyze website and campaign performance using Google Analytics to identify trends and opportunities.<br>• Oversee email marketing campaigns, ensuring content is engaging and aligned with brand guidelines.<br>• Conduct keyword research and implement SEO tactics to improve website visibility.<br>• Monitor and report on the effectiveness of digital campaigns, providing actionable recommendations.<br>• Collaborate with cross-functional teams to ensure consistent messaging across all digital platforms.<br>• Stay updated on industry trends and emerging technologies to maintain competitive advantage.<br>• Create and maintain detailed documentation of campaigns, processes, and analytics.<br>• Provide training or support to team members on digital tools and strategies as needed.
We are looking for a Digital Marketing Specialist to join our dynamic team in Princeton, New Jersey. This role is ideal for someone who thrives in a fast-paced environment and is eager to make a significant impact by driving innovative marketing strategies for eCommerce brands. If you have a passion for data-driven storytelling and a desire to shape the future of digital marketing, this position is perfect for you.<br><br>Responsibilities:<br>• Develop and execute effective digital marketing campaigns across multiple platforms, including Google Ads, Meta Ads, and Amazon Seller Central.<br>• Analyze performance metrics using tools like Google Analytics, Adobe Analytics, and Power BI to generate actionable insights.<br>• Create compelling reports and presentations to share data-driven findings with clients and internal teams.<br>• Lead team training sessions to ensure alignment with the latest marketing strategies and technological advancements.<br>• Mentor and guide team members to encourage growth and enhance paid media expertise.<br>• Collaborate with eCommerce clients to understand their goals and recommend tailored marketing strategies.<br>• Utilize advanced AI marketing tools like LXRInsights to optimize campaign performance.<br>• Stay ahead of industry trends, especially in AI and digital marketing, to maintain a competitive edge.<br>• Serve as a subject matter expert, providing strategic guidance to clients and internal teams.
<p>We at Robert Half are looking to add to our pool of Digital Marketing Specialists to develop, manage, and optimize digital campaigns across various platforms. You'll play a key role in tracking performance, implementing advanced analytics, and ensuring that digital marketing efforts are data-driven and effective. We are industry professionals that specialize in recruiting for top talent all over North America. Our dedicated Marketing and Creative team is here to put your needs first and passionately represent you!</p><p> </p><p><br></p><p><br></p>
<p><strong>Digital Creative Strategist</strong></p><p>Are you a creative, strategic thinker who thrives at the intersection of data, storytelling, and customer experience? We’re looking for a <strong>Digital Creative Strategist</strong> to lead email and owned channel campaigns that drive measurable engagement and conversions. In this role, you’ll combine creativity with precision, collaborating closely with design, brand, and digital teams to deliver high-impact campaigns across multiple brands.</p><p><strong>Key Responsibilities:</strong></p><ul><li>Own email marketing strategy, from audience segmentation and personalization to campaign performance optimization.</li><li>Collaborate with creative teams to develop seamless web and app experiences aligned with email campaigns.</li><li>Leverage tools like Movable Ink and MoEngage to create personalized, dynamic content.</li><li>Lead the creative briefing process to ensure campaigns reflect brand voice and strategic goals.</li><li>Partner with cross-functional teams to align digital touchpoints with overarching campaign strategies.</li><li>Analyze performance data and conduct A/B testing to continuously improve engagement and conversion rates.</li><li>Share insights and foster a collaborative team environment.</li></ul><p><br></p>
