<p>This position is based out of our headquarters located in Miami, FL and requires travel to special events as needed (approximately 30%).</p><p><br></p><p>Roles & Responsibilities</p><p><br></p><p>Brand Strategy & Marketing Execution (60%)</p><p>Lead the development and execution of brand strategies and go-to-market plans that excite consumers and energize sales teams</p><p>Build and maintain a brand activity calendar, product release schedule, and manage budgets accordingly</p><p>Drive product development from ideation to shelf — including positioning, packaging, timelines, storytelling, and cross-functional execution</p><p><br></p><p>Business & Brand Performance (20%)</p><p>Monitor and report on brand performance, financial KPIs, and consumer engagement metrics</p><p>Manage brand P& Ls and collaborate with Sales, Supply Chain, and Business Intelligence on forecasting, ROI analysis, and demand planning</p><p>Recommend budget revisions, resource allocation, and optimization strategies based on performance and business needs</p><p><br></p><p>Promotional & Event Activation (10%)</p><p>Execute marketing communications including digital campaigns, print, social, TV/radio, signage, event collateral, and point-of-sale materials</p><p>Support and attend key industry events to maximize brand exposure and connect with core consumers</p><p>Coordinate all brand presence at events including planning, setup, and live activation</p><p><br></p><p>Consumer & Market Insights (10%)</p><p><br></p><p>Stay on top of industry trends, consumer behaviors, and competitive activity</p><p>Conduct regular market visits and leverage internal and external data sources (SAP, Power BI, etc.) to inform brand strategy</p><p>Partner with other brand managers to share intelligence and uncover white space opportunities</p><p><br></p><p>Skills & Abilities</p><p>Ability to lead inter-departmental teams to achieve brand objectives</p><p>Strategic thinking and analytical capability</p><p>Ability to multitask and prioritize in a deadline-driven environment</p><p>Ability to work in teams or on an individual basis</p><p>Demonstrated ability to produce creative ideas and elicit creative ideas from others</p><p>Understanding of the full marketing mix</p><p>Ability to communicate effectively to all levels of staff</p><p>Proficiency with Microsoft Office products, SAP, and data reporting software such as Power BI</p><p>Knowledge of budget and financial reporting, providing analytics</p><p>Strong strategic thinker with creative flair and business acumen</p><p>Excellent communicator with experience influencing across departments</p><p>Highly organized, deadline-driven, and comfortable working in fast-paced, entrepreneurial environments</p><p>Proficiency in Microsoft Office, SAP, and data tools like Power BI</p><p><br></p><p>Requirements</p><p><br></p><p>3+ years of brand management or consumer product marketing experience</p><p><br></p><p>Must be comfortable working in a smoking environment</p><p><br></p><p>Experience in tobacco, spirits, luxury, or lifestyle categories preferred</p><p><br></p><p>Spanish language proficiency a plus</p>
<p>Robert Half is currently seeking a skilled Marketing Manager to join our client's team in Lansing, Michigan. As the Marketing Manager, you will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness, attract new customers, and foster customer loyalty.</p><p> </p><p>Responsibilities:</p><ul><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media.</li><li>Conduct market research to identify trends, customer preferences, and competitors' activities.</li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts.</li><li>Manage and analyze marketing campaign performance, track key metrics, and provide regular reports to stakeholders. </li></ul><p><br></p>
<p>Robert Half is seeking a talented and experienced Marketing Manager for our client in Detroit. As a Marketing Manager, you will be responsible for leading and implementing strategic marketing initiatives to promote the company's products and services. </p><p> </p><p>Responsibilities: </p><p> </p><p>Develop and execute comprehensive marketing plans aligned with the company's objectives and target audience. </p><p>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media. </p><p>Conduct market research to identify customer needs, trends, and competitors' activities. </p><p>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts. </p><p>Manage the marketing budget and allocate resources effectively to achieve marketing goals. </p><p>Analyze marketing campaign performance using metrics and KPIs to measure effectiveness. </p><p>Provide leadership and guidance to the marketing team, fostering a collaborative and innovative environment. </p><p>Stay up to date with industry trends and best practices to drive continuous improvement in marketing strategies. </p><p>Present marketing strategies and campaign results to stakeholders and management. </p>
<p>Robert Half is seeking a talented and experienced Marketing Manager for our client in Kalamazoo. As a Marketing Manager, you will be responsible for leading and implementing strategic marketing initiatives to promote the company's products and services.</p><p> </p><p>Responsibilities: </p><ul><li>Develop and execute comprehensive marketing plans aligned with the company's objectives and target audience.</li><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media.</li><li>Conduct market research to identify customer needs, trends, and competitors' activities.</li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts.</li><li>Manage the marketing budget and allocate resources effectively to achieve marketing goals.</li><li>Analyze marketing campaign performance using metrics and KPIs to measure effectiveness.</li><li>Provide leadership and guidance to the marketing team, fostering a collaborative and innovative environment.</li><li>Stay up to date with industry trends and best practices to drive continuous improvement in marketing strategies.</li><li>Present marketing strategies and campaign results to stakeholders and management.</li></ul><p><br></p>
We are looking for a dynamic and results-driven Marketing Manager to lead innovative marketing strategies and drive brand growth. Based in Boca Raton, Florida, this role is ideal for someone with a passion for creating impactful campaigns, enabling sales teams, and developing product messaging that resonates with diverse audiences. The ideal candidate will thrive in a fast-paced environment and collaborate effectively across departments to achieve strategic goals.<br><br>Responsibilities:<br>• Equip sales teams with updated product materials, presentations, and messaging to enhance customer engagement.<br>• Manage customer databases and lead qualification processes while supporting lead generation initiatives.<br>• Oversee the creation and maintenance of sales tools, including dashboards, proposals, and sales decks.<br>• Assist sales teams with demos, pitches, and negotiations to ensure successful client interactions.<br>• Train sales staff on product features, marketing strategies, and platform usage.<br>• Execute integrated marketing campaigns to boost lead generation and strengthen brand visibility.<br>• Plan and manage trade shows and events, handling logistics, collateral development, and media preparation.<br>• Lead digital marketing efforts, including paid advertising and campaign optimization using analytics tools.<br>• Develop product messaging and positioning tailored to various industries and international markets.<br>• Collaborate with product, engineering, and executive teams to ensure brand consistency and alignment.
<p>Are you an innovator, storyteller, or data-driven marketer ready to make an impact? Robert Half is expanding our network of Marketing Managers and creative leaders who know how to blend strategy, creativity, and results. From launching breakthrough campaigns to designing standout creative to fine-tuning performance down to the click — we want you in our network.</p><p><br></p><p>We partner with organizations across industries who rely on top marketing leaders to drive growth and engagement. Opportunities vary, but as a Marketing Manager, you could:</p><p><br></p><ul><li>Develop and execute integrated strategies across digital, social, and traditional channels.</li><li>Strengthen brand identity and elevate creative direction.</li><li>Lead teams and projects while collaborating across departments.</li><li>Leverage data and insights to refine campaigns and maximize ROI.</li><li>Deliver impactful marketing that inspires audiences and drives results.</li></ul><p><br></p>
We are looking for an experienced Marketing Manager to lead strategic initiatives and drive impactful campaigns in the education sector. This role requires a creative thinker who excels in digital and B2B marketing strategies to enhance brand visibility and engagement. Join our team in Scotch Plains, New Jersey, to make a difference in shaping our marketing efforts.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing strategies tailored to the education industry.<br>• Lead the planning and management of email campaigns to maximize audience engagement.<br>• Drive B2B marketing initiatives, building strong relationships with partners and stakeholders.<br>• Oversee digital marketing efforts, including social media, SEO, and paid advertising.<br>• Analyze campaign performance data to identify opportunities for improvement and optimization.<br>• Collaborate with cross-functional teams to ensure brand consistency across all platforms.<br>• Create and manage budgets for marketing campaigns to ensure cost-effective execution.<br>• Research market trends and competitor activities to inform strategic decisions.<br>• Foster brand awareness through innovative campaigns and targeted messaging.<br>• Monitor industry advancements to incorporate new tools and techniques into marketing plans.
<p>We’re seeking a Customer Experience Marketing Manager to design and implement a best-in-class customer journey program for a growing, national service brand. This is a high-impact role that blends customer experience, digital marketing, and franchise support—perfect for someone who thrives at the intersection of brand, analytics, and training.</p><p><br></p><p>Over 24–36 months, you’ll learn the system, map the customer journey from first contact through 5-star reviews, and build scalable programs that drive consistency, satisfaction, and growth across hundreds of locations nationwide.</p><p><br></p><p><strong>Key Responsibilities</strong></p><p><strong></strong></p><ul><li><strong>Customer Experience & Journey Mapping</strong></li><li>Analyze and optimize customer touchpoints (web, call-in, onsite service, follow-up).</li><li>Develop training, scripts, and standards to ensure a consistent 5-star experience.</li><li>Lead Voice of Customer (VoC) initiatives to identify friction points.</li></ul><p><br></p><ul><li><strong>Franchisee Training & Support</strong></li><li>Create playbooks, templates, and training modules.</li><li>Deliver one-on-one coaching and support adoption of CX initiatives.</li><li>Audit local marketing efforts for consistency with brand standards.</li></ul><p><br></p><ul><li><strong>Digital Marketing & Analytics</strong></li><li>Manage SEO/local listings strategy (with agency support).</li><li>Track and translate analytics into actionable improvements.</li><li>Support social media, paid digital campaigns, and reputation management.</li></ul><p><br></p><ul><li><strong>Marketing Operations</strong></li><li>Serve as backup for graphic design and social media management.</li><li>Partner with cross-functional marketing team (design, email, video, listings).</li><li>Help ensure smooth rollout of new initiatives across the network.</li></ul><p><br></p>
We are looking for an experienced Digital Marketing Manager to oversee and execute strategies that drive growth for an e-commerce platform specializing in sales to Amazon warehouses. This role is based in Pompano Beach, Florida, and is a Contract-to-permanent opportunity. The ideal candidate will have a proven track record in managing digital campaigns and a deep understanding of the e-commerce and retail sectors.<br><br>Responsibilities:<br>• Develop and execute comprehensive digital marketing strategies across platforms such as Google Ads, Meta Ads, and LinkedIn Ads.<br>• Monitor and analyze campaign performance metrics to optimize results and drive sales.<br>• Manage the company’s digital presence, including its website, mobile platforms, and social media channels.<br>• Identify growth opportunities through data-driven analysis and implement solutions to improve performance.<br>• Collaborate directly with the business owner to align marketing strategies with overall business goals.<br>• Create and manage paid advertising campaigns to boost customer acquisition and retention.<br>• Ensure all marketing efforts are aligned with the e-commerce and retail industry standards.<br>• Stay updated on the latest trends and innovations in digital marketing to maintain a competitive edge.
<p>We are recruiting for a Sr. Product Manager opportunity with a consumer products company based here in Irvine, CA. Thi sis a hybrid position (3 days/week in office) and is ideal for someone who thrives in dynamic environments, enjoys shaping product vision, and can drive execution from concept through launch.</p><p><br></p><p>Key Responsibilities</p><ul><li>Lead product strategy and execution, working closely with cross-functional teams to define requirements, guide development, and ensure successful delivery.</li><li>Act as a catalyst for innovation—embracing ambiguity, encouraging experimentation, and fostering a collaborative culture.</li><li>Translate consumer behaviors and market trends into actionable product roadmaps and business cases.</li><li>Own the product lifecycle, from ideation to launch, ensuring alignment with global strategies and local market needs.</li><li>Collaborate with internal stakeholders across design, engineering, marketing, and operations to deliver products that meet cost, quality, and timeline goals.</li><li>Serve as the voice of the customer, integrating insights into product features and experiences.</li><li>Guide market research efforts and apply methodologies like design thinking to validate concepts and strategies.</li><li>Manage budgets and resources, ensuring projects stay on track and deliver measurable business outcomes.</li><li>Develop launch materials and partner with marketing teams to ensure product messaging reflects consumer insights.</li><li>Present updates and strategic direction to senior leadership and represent the product at industry events and media engagements.</li></ul>
<p>Robert Half's marketing & creative client is looking for a Digital Marketing Manager for a 3+ month contract in Boston. This is a remote, 40-hour-per-week opportunity; local candidates who are able to join occasional onsite meetings are preferred. The Marketing Manager will maintain momentum on key content marketing initiatives during a transition period. They will oversee content marketing execution across email, digital display, and social media while managing a small team to ensure consistency and timely delivery of projects. Prior financial or professional services experience is preferred. </p><p><br></p><p><strong>Key Responsibilities: </strong></p><ul><li>Develop and execute multi-channel content marketing campaigns across email, digital display, and social platforms</li><li>Collaborate with Subject Matter Experts (SMEs) and internal content teams to create high-quality marketing content</li><li>Manage cross-functional teams to ensure effective communication and project timelines </li><li>Track campaign performance</li><li>Oversee messaging and brand alignment across all campaigns to optimize audience engagement and ROI</li></ul>
<p>Robert Half Marketing and Creative Atlanta is looking Traffic Manager to join a growing agency team in Midtown Atlanta. The Traffic Manager will facilitate workflow on retail and channel graphic projects. Duties include managing internal traffic systems, creating schedules and tracking project progress, routing work for review and approval, archiving files and assets and opening and closing projects. This position partners and builds strong relationships with internal clients and team members. This position is regarded by the client as a trusted advisor and works closely with the designers, and account/project managers to set project milestones, create project timelines and track schedules to ensure all deliverable deadlines are met on time and on brand. The Traffic Manager must have a thorough understanding of the creative/print production process. </p><p><br></p>
<p>Robert Half Marketing and Creative Atlanta is looking Traffic Manager to join a growing agency team in Midtown Atlanta. The Traffic Manager will facilitate workflow on retail and channel graphic projects. Duties include managing internal traffic systems, creating schedules and tracking project progress, routing work for review and approval, archiving files and assets and opening and closing projects. This position partners and builds strong relationships with internal clients and team members. This position is regarded by the client as a trusted advisor and works closely with the designers, and account/project managers to set project milestones, create project timelines and track schedules to ensure all deliverable deadlines are met on time and on brand. The Traffic Manager must have a thorough understanding of the creative/print production process. </p><p><br></p>
We are looking for an Email Marketing Manager to lead our lifecycle marketing efforts and drive engagement across all digital channels. This role requires a creative and analytical individual who can craft compelling campaigns, optimize user experiences, and work collaboratively with internal teams to enhance customer retention. Based in Doral, Florida, this position offers an exciting opportunity to contribute to the growth of our brand.<br><br>Responsibilities:<br>• Design and implement automated email marketing flows, including welcome sequences, replenishment reminders, cross-sell campaigns, and win-back strategies.<br>• Conduct A/B testing of subject lines, creative assets, calls-to-action, and email send times to improve overall performance.<br>• Partner with creative and copywriting teams to ensure content aligns with brand voice, bilingual requirements, and regulatory standards.<br>• Manage e-commerce promotions, product bundles, and merchandising calendars for platforms like Shopify, Amazon, and TikTok Shop.<br>• Optimize product pages by refining titles, descriptions, cross-sell opportunities, and clearance strategies to maximize sales.<br>• Enhance on-site user experience by managing banners, pop-ups, landing pages, and checkout flows.<br>• Collaborate with development and UX teams to improve website speed, navigation, and mobile-first design.<br>• Monitor analytics to identify gaps in the conversion funnel and recommend actionable solutions.<br>• Align email marketing initiatives with broader brand campaigns and retail launches to maintain consistency.<br>• Stay updated on emerging lifecycle marketing tools and present insights to the team.
<p>We are looking for a dynamic Integrated Brand Marketing Manager to join our team on a long-term contract basis in Irvine, California. In this role, you will lead marketing initiatives to drive brand awareness, oversee campaign strategies, and deliver impactful results in the B2B digital marketing space. If you have a passion for crafting innovative campaigns and optimizing marketing performance, we encourage you to apply.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement strategic marketing plans to enhance brand visibility and drive business growth.</p><p>• Manage end-to-end email marketing campaigns, including content creation, execution, and performance analysis.</p><p>• Drive B2B marketing initiatives to target key audiences and achieve organizational goals.</p><p>• Plan and execute digital marketing campaigns across multiple platforms, ensuring alignment with overall brand strategy.</p><p>• Monitor and analyze campaign performance metrics to identify opportunities for improvement and optimization.</p><p>• Collaborate with cross-functional teams to ensure the consistency of messaging and branding in all marketing efforts.</p><p>• Conduct market research to identify trends, opportunities, and challenges within the industry.</p><p>• Oversee the creation of marketing materials and content that resonate with target audiences.</p><p>• Maintain a strong understanding of emerging marketing tools and technologies to keep strategies competitive.</p>
<p>Our association client in Alexandria, VA is seeking a <strong>highly motivated Marketing Manager</strong> to join their team on a long-term contract. This role offers the chance to make a real impact by shaping campaigns, collaborating across departments, and driving results that matter.</p><p>As Marketing Manager, you’ll be at the heart of campaign execution—working closely with sales, communications, and leadership teams to ensure marketing initiatives not only run smoothly but also deliver measurable success. If you’re a creative problem solver with a sharp eye for detail and a passion for storytelling, this could be your next big opportunity.</p><p><br></p><p>What You’ll Do</p><ul><li>Partner with sales reps and vendors to oversee advertising placements, sponsorships, and website tracking.</li><li>Support the Director of Marketing Operations and Growth in monitoring campaign performance and ensuring projects stay on track and on budget.</li><li>Turn organizational objectives and KPIs into actionable marketing strategies and deliverables.</li><li>Collaborate with the Communications and Community Manager to maintain a consistent brand voice across all channels.</li><li>Contribute to cross-functional initiatives designed to boost brand visibility and member engagement.</li><li>Design and manage digital content—including visuals, web, and multimedia assets—that drive engagement.</li><li>Create and optimize landing pages and web content (Drupal, HubSpot) to maximize conversions.</li><li>Develop tools and templates that empower teams and support sales enablement.</li><li>Manage creative assets, ensuring alignment with brand standards and version control.</li><li>Leverage Adobe Creative Suite to produce high-quality marketing visuals and multimedia content.</li></ul><p><br></p>
<p><strong>About the Role:</strong></p><p>We are seeking a strategic and data-driven <strong>Marketing Manager</strong> to lead the digital growth and brand presence for our steel and metals supply business. This role blends <strong>eCommerce strategy</strong>, <strong>product marketing</strong>, and <strong>SEO/SEM execution</strong> with a deep understanding of <strong>digital marketing best practices</strong> to drive awareness, traffic, and conversions. You’ll be responsible for developing and implementing omnichannel campaigns that position our products competitively in the industrial supply space while scaling our online sales ecosystem.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><p><br></p><p><strong>eCommerce & Digital Growth</strong></p><ul><li>Oversee the eCommerce strategy, ensuring high-performing product pages, user experience optimization, and accurate digital merchandising.</li><li>Drive digital engagement across web and online storefronts through conversion-rate optimization and strategic content enhancements.</li><li>Monitor UX metrics, session behavior, and traffic sources to identify improvement opportunities.</li></ul><p><strong>Product Marketing</strong></p><ul><li>Create and manage product positioning, messaging, and digital content across the steel and metals product catalog.</li><li>Lead go-to-market plans for new products and service rollouts, including content, digital support, and campaign planning.</li><li>Collaborate with internal teams to produce technical documentation, spec sheets, and sales enablement materials.</li></ul><p><strong>SEO, SEM & Paid Media</strong></p><ul><li>Own SEO/SEM strategy for the website and product pages—conduct keyword research, optimize content, and monitor technical SEO health.</li><li>Manage Google Ads, remarketing campaigns, and paid LinkedIn programs to drive qualified leads and conversions.</li><li>Run A/B testing and performance audits; use data to inform decisions and adjust strategy.</li></ul><p><strong>Digital Marketing & Campaign Execution</strong></p><ul><li>Lead end-to-end digital marketing campaigns across email, social media, and paid channels.</li><li>Build nurture flows, retargeting segments, and tailored messaging to increase engagement and lifetime value.</li><li>Align campaigns with the sales cycle to support pipeline velocity and customer acquisition goals.</li></ul><p><strong>Analytics, Reporting & Optimization</strong></p><ul><li>Track KPIs across all digital channels, report on campaign performance, and continuously test and optimize efforts.</li><li>Use tools like Google Analytics, SEMrush or HubSpot to assess trends and report ROI to stakeholders.</li><li>Manage digital budgets effectively and allocate resources toward highest-performing channels.</li></ul><p><br></p>
We are looking for a skilled Marketing Manager II to join our team in Philadelphia, Pennsylvania. This long-term contract position offers an exciting opportunity to lead marketing initiatives across various channels and drive impactful campaigns. The ideal candidate will excel in coordinating strategies, managing budgets, and collaborating with vendors to deliver exceptional results.<br><br>Responsibilities:<br>• Develop and execute comprehensive marketing plans across multiple platforms, including direct mail, paid media, and offline channels.<br>• Coordinate with vendors and service providers to ensure seamless implementation of marketing programs and promotional events.<br>• Manage budgets and expense accounts, ensuring adherence to financial guidelines while maximizing campaign effectiveness.<br>• Lead the creation and execution of lead generation campaigns, leveraging cross-channel tactics to achieve business objectives.<br>• Provide ongoing support for mobile app marketing initiatives and other technical projects.<br>• Oversee program management activities, ensuring alignment with strategic goals and timelines.<br>• Collaborate with internal teams to integrate sales, marketing, and technical support efforts for cohesive results.<br>• Monitor and analyze campaign performance metrics to optimize future strategies and drive growth.<br>• Plan and execute promotional events that enhance brand visibility and engage target audiences.<br>• Work closely with stakeholders to refine marketing tactics and adapt to evolving business needs.
We are looking for a detail-oriented Email Marketing Manager to join our team in New York, New York. In this Contract-to-Permanent position, you will play a pivotal role in managing and executing email marketing campaigns while ensuring seamless collaboration across multiple teams. This role requires adaptability, precision, and the ability to thrive in a fast-paced environment.<br><br>Responsibilities:<br>• Manage and execute email marketing campaigns using platforms such as Salesforce, HubSpot, or similar tools.<br>• Collaborate with regional teams to address ticket requests and ensure timely campaign delivery.<br>• Conduct quality assurance checks to maintain high standards for email design and functionality.<br>• Build and optimize email journeys using tools like Salesforce Journey Builder.<br>• Support promotional projects for festivals and events throughout the year, including push notifications and digital wallet passes.<br>• Work with internal teams to ensure alignment and effective execution of marketing strategies.<br>• Adapt to changing priorities and fast-paced workflows while maintaining composure under pressure.<br>• Travel occasionally to support events and campaigns as needed.<br>• Assist with ad hoc projects, ensuring timely and accurate delivery of marketing assets.
<p>Robert Halfs enterprise client is looking for an experienced Marketing Product Manager to lead the strategic direction of marketing technology products. In this role, you will be responsible for defining and prioritizing product roadmaps while ensuring an exceptional user experience for marketing tools. This is a long-term contract position based in Philadelphia, Pennsylvania.</p><p><br></p><p>Responsibilities:</p><ul><li>Define and own the marketing product roadmap for a new AI solution, ensuring alignment with company goals and customer needs.</li><li>Lead the creation of a new solution by outlining critical product features, customer journey flows, and configurable options for diverse client profiles.</li><li>Collaborate with internal marketing stakeholders and external vendors to co-develop a seamless onboarding experience leveraging AI to reduce customer setup effort.</li><li>Transition into supporting engineering alignment by contributing to the documentation and refining the scope for technical execution.</li><li>Partner with engineering teams to validate product feasibility, define priorities, and assist with pilot deployment planning.</li><li>Drive strategic thinking and clarity in ambiguous environments, ensuring consistent progress toward key milestones.</li><li>Serve as an advocate for end-user experience, ensuring marketing technology products deliver intuitive and impactful benefits for customers.</li></ul>
<p>We’re seeking a dynamic <strong>Marketing Manager</strong> to lead and execute strategic marketing initiatives that drive audience engagement and business growth. This role blends creative storytelling with data-driven execution, requiring strong writing, design, and project management skills. The ideal candidate thrives in collaborative environments and brings a sharp eye for detail and a passion for crafting compelling brand experiences.</p><p><br></p><p><strong>Key Responsibilities</strong></p><p><strong>Content Creation & Visual Design</strong></p><ul><li>Develop persuasive, audience-tailored content for digital campaigns, websites, promotional materials, press releases, and social platforms.</li><li>Maintain brand consistency across messaging and visual assets.</li><li>Design engaging graphics and presentations that support marketing efforts.</li><li>Partner with internal teams to ensure clarity and impact in all creative deliverables.</li></ul><p><strong>Campaign Management & Lead Generation</strong></p><ul><li>Assist in launching multi-channel campaigns across digital, event, and partnership platforms.</li><li>Align campaign goals with sales and business development teams to ensure measurable outcomes.</li><li>Evaluate and refine marketing channels based on performance metrics.</li><li>Translate technical or complex ideas into accessible, audience-friendly messaging.</li></ul><p><strong>Analytics & Reporting</strong></p><ul><li>Maintain marketing dashboards and assist in performance tracking and ROI analysis.</li><li>Provide actionable insights based on campaign data and market trends.</li><li>Communicate findings clearly to stakeholders to inform strategic decisions.</li></ul><p><strong>Cross-Team Collaboration</strong></p><ul><li>Support product and service launches through coordinated marketing efforts.</li><li>Share competitive intelligence and customer feedback to enhance messaging and positioning.</li><li>Uphold quality control standards across all marketing outputs.</li></ul><p><br></p>
<p>We are looking for a skilled Marketing/Communications Manager to join our team in northern New Jersey. In this long-term contract role, you will play a key role in developing and executing effective marketing strategies that align with organizational goals. This position offers an exciting opportunity to leverage advanced AI tools and innovative techniques to enhance communication efforts and drive engagement.</p><p><br></p><p>Responsibilities:</p><p>• Develop and execute comprehensive marketing plans, including email campaigns, social media strategies, and editorial content.</p><p>• Create engaging and visually appealing materials using tools such as Canva and Photoshop.</p><p>• Utilize AI tools like ChatGPT, Claude, Luminol, and Copilot to optimize marketing communication and content creation.</p><p>• Coordinate multiple projects simultaneously, ensuring timely delivery and alignment with branding guidelines.</p><p>• Craft compelling copy for various platforms, including social media, email campaigns, and presentations.</p><p>• Manage and curate social media content to enhance audience engagement and brand visibility.</p><p>• Design impactful PowerPoint presentations to support marketing initiatives and stakeholder communication.</p><p>• Collaborate with cross-functional teams to align marketing strategies with organizational objectives.</p><p>• Analyze campaign performance metrics and generate reports to inform future marketing decisions.</p><p>• Maintain proficiency in Office 365 to support daily marketing operations.</p><p><br></p><p>02720-0013290771</p><p><br></p>
<p>We are looking for an experienced Digital Strategist to join our team in Atlanta, Georgia. As part of the Restaurants & Catering industry, this role focuses on creating innovative strategies that drive engagement and enhance customer experiences across digital platforms. This is a long-term contract position with opportunities to collaborate closely with creative teams and brand managers.</p><p><br></p><p>Responsibilities:</p><p>• Lead the creative briefing process to ensure campaigns align with brand voice, strategic objectives, and customer expectations.</p><p>• Collaborate with senior strategists, creative teams, and brand managers to ensure all digital touchpoints reflect overarching campaign goals.</p><p>• Monitor and analyze campaign performance metrics, using data insights to refine strategies and enhance outcomes.</p><p>• Conduct A/B testing to optimize content, subject lines, and user journeys, delivering measurable improvements.</p><p>• Share insights and foster a collaborative environment that encourages continuous learning and innovation.</p><p>• Utilize tools like Movable Ink and MoEngage to create dynamic content and personalized lifecycle campaigns.</p><p>• Develop strategies based on data-driven decision-making, leveraging analytics for campaign reporting and optimization.</p><p>• Balance creative thinking with analytical approaches to craft customer journeys and engaging digital experiences.</p><p>• Effectively communicate complex strategies to creatives and stakeholders, ensuring alignment and understanding.</p><p>• Manage multiple projects and priorities in a fast-paced environment, maintaining organization and meeting deadlines.</p>
<p>We are looking for an experienced Product Marketing Manager to lead the strategic development and execution of marketing initiatives for B2B banking products. This role involves driving product positioning, market segmentation, and lifecycle management to ensure successful product launches and sustained market growth. The ideal candidate will have a strong background in product management and marketing, coupled with expertise in developing strategies that resonate with target audiences. B2B banking product specific experience is required. This position is 3 days per week in the office. </p><p><br></p><p>Responsibilities:</p><p>• Develop and implement marketing strategies for B2B banking products, focusing on positioning, pricing, and segmentation.</p><p>• Manage the complete product lifecycle, from ideation to launch and ongoing market performance.</p><p>• Collaborate with cross-functional teams to design and execute new product development and implementation plans.</p><p>• Conduct market research to identify customer needs and emerging trends, ensuring products remain competitive.</p><p>• Lead the creation of compelling marketing content to support product launches and campaigns.</p><p>• Monitor and analyze product performance metrics to refine strategies and optimize results.</p><p>• Partner with sales teams to align product marketing strategies with business objectives and drive revenue growth.</p><p>• Coordinate product launch efforts, ensuring all aspects of the rollout are executed seamlessly.</p><p>• Develop and maintain strong relationships with stakeholders to ensure clear communication and alignment.</p><p>• Provide insights and recommendations to senior leadership based on market analysis and competitive positioning.</p>
<p>Robert Half is partnering with a Plymouth area client in the recruiting for a Marketing Manager to join their team. This role is ideal for a creative and strategic thinker who thrives in a fast-paced environment and has a proven track record of success in event marketing. The ideal candidate will play a key role in shaping and executing marketing strategies to enhance brand visibility, foster partnerships, and drive growth.</p><p><br></p><p>This a permanent placement opportunity offering competitive benefits package, generous annual bonus eligibility, 401k match and additional profit sharing. <strong>Must be willing to work some weekends with events during an 8-5, no weekend nights.</strong></p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Event Strategy Development: Design and implement comprehensive event marketing strategies aligned with organizational goals, including trade shows, conferences, product launches, and experiential events. </li><li>Event Execution: Coordinate end-to-end logistics of events, including vendor relationships, budget management, site selection, and team collaboration.</li><li>Promotional Campaigns: Develop and execute integrated promotional campaigns to support events across digital, social, and traditional marketing channels.</li><li>Audience Engagement: Optimize event experiences to ensure active audience participation, brand consistency, and retention.</li><li>Data Analysis: Track, analyze, and report on event-specific metrics, including attendance, engagement, lead generation, and ROI.</li><li>Collaborative Leadership: Manage cross-functional collaboration with internal teams, stakeholders, and external sponsors to deliver seamless event experiences.</li><li>Budget Management: Develop, monitor, and optimize budgets relating to event marketing activities while ensuring cost-effectiveness.</li><li>Trend Monitoring: Stay updated on industry trends and innovative practices in event marketing to continuously improve strategies.</li></ul>
