<p>Digital Marketing Specialist</p><p>Location: Dallas, TX (On-site, 5 days/week)</p><p>Salary Range: $80,000–$85,000</p><p>Employment Type: Full-time</p><p><br></p><p>About the Role</p><p>We are seeking a Growth Marketing Specialist to lead advertising strategy and execution across multiple business units for our client. This role is ideal for a data-driven marketer who thrives in a fast-paced, collaborative environment and is passionate about driving measurable growth.</p><p><br></p><p>Key Responsibilities</p><ul><li>Lead Generation: Develop and execute marketing strategies to generate qualified leads for three distinct business units: commercial, residential, and specialty services.</li><li>Advertising Management: Own and manage advertising budgets ($150K–$250K annually) across digital and traditional channels.</li><li>Digital Marketing: Plan and optimize campaigns on Google Ads, Meta Ads, and LinkedIn Ads.</li><li>Monitor performance and adjust strategies for maximum ROI.</li><li>Traditional Marketing: Coordinate direct mail campaigns and print advertising.</li><li>Analytics & Reporting: Track, analyze, and report on campaign performance using Google tools and other analytics platforms.</li><li>Collaboration: Partner with sales teams to ensure lead quality and CRM optimization.</li><li>Work closely with internal marketing team on content, creative, and brand awareness initiatives.</li><li>Liaise with external SEO vendor for organic growth strategies.</li><li>CRM Management: Utilize and improve existing CRM systems (industry-specific software and Pipedrive).</li></ul>
We are looking for an experienced Multimedia Production Manager to oversee a dynamic team in Lewisville, Texas. This role involves enhancing in-house multimedia capabilities and driving strategic initiatives to produce high-quality visual content. The ideal candidate will bring creativity and leadership to streamline production processes while delivering impactful video, animation, and presentation materials.<br><br>Responsibilities:<br>• Supervise and lead a team of multimedia professionals, including direct oversight of two video production staff.<br>• Assess and prioritize multimedia requests to ensure efficient workflow and timely delivery.<br>• Select appropriate formats for content, such as video or other media, based on project needs.<br>• Provide creative direction in storytelling, script writing, and overall quality of multimedia projects.<br>• Expand the team's capabilities by integrating advanced techniques in video, graphics, animation, and presentations.<br>• Collaborate with internal communications and marketing teams to support organizational initiatives.<br>• Facilitate the implementation of streaming platforms for virtual events, including town halls and large-scale gatherings.
<p>Be the driving force behind a growing B2B e‑commerce platform—improving how customers browse, buy, and engage online while helping shape the future of digital commerce in a specialized industry. We are seeking a detail‑oriented and forward‑thinking E‑Commerce Specialist to support and enhance a company’s online commerce platform. </p><p><br></p><p>This role plays a key part in optimizing daily website operations, improving user experience, and supporting digital growth initiatives. You will collaborate across sales, marketing, IT, and operations to ensure the online store is efficient, accurate, and customer‑focused. Support e‑commerce leadership in executing strategies that increase website adoption and drive business growth.</p><p><br></p><ul><li>Maintain the e‑commerce platform to ensure optimal performance, usability, and accurate product data</li><li>Create and manage compelling product content, including descriptions, images, and supporting media</li><li>Oversee day‑to‑day online storefront operations, including order processing and customer support inquiries</li><li>Partner with internal departments to deliver a seamless and consistent customer experience</li><li>Monitor trends, tools, and technologies to recommend enhancements that improve functionality and user experience</li><li>Identify and implement process improvements that increase efficiency and reduce operational friction across e‑commerce workflows, </li></ul><p><br></p>
