<p>Our team is seeking a proactive Marketing Assistant to support both sales and marketing initiatives and drive business growth. This contract-to-permanent opportunity offers exposure to a range of functions, including relationship building, market research, and collaborative project execution.</p><p><strong>Key Responsibilities:</strong></p><ul><li>Serve as a liaison between inside sales representatives and external marketing firms to enhance collaboration and customer engagement.</li><li>Conduct market research to identify potential clients and key decision-makers.</li><li>Track and manage sales and marketing activities using CRM tools to ensure accurate data reporting and progress monitoring.</li><li>Provide insights and feedback to marketing teams to help shape lead generation strategies.</li><li>Coordinate meetings and networking events to support relationship-building efforts.</li><li>Assist in the creation and execution of email campaigns, direct marketing initiatives, and social media strategies.</li><li>Organize and manage administrative tasks, such as inbox management and scheduling.</li><li>Collaborate with sales leadership to align marketing strategies with business development goals.</li><li>Monitor and evaluate the effectiveness of marketing activities and recommend adjustments to ensure optimal results.</li><li>Support event planning and execution to enhance brand visibility and customer engagement.</li></ul>