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Marketing Manager in Ann Arbor, MI

Marketing Manager job description

A marketing manager is responsible for overseeing the promotion of a company’s brand, and for developing and executing successful marketing strategies that build awareness of the company’s products or services. This professional may manage marketing for a range of products or specialize in a particular product or service, depending on the size of the organization. Marketing managers evaluate previous marketing campaigns, initiate market research, and develop and implement new campaigns. Candidates should have experience in online marketing and social media strategy. A degree in marketing or business administration is often required.

Typical marketing manager duties:

Developing and deploying marketing campaigns through media, advertising and social media channelsOverseeing internal marketing teams, promotional messaging and products, and ensuring they meet brand guidelinesManaging the annual marketing budget, allocating funds, and reporting on the performance of strategies and campaigns

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Request candidates now and a specialized recruiter will typically contact you within one business day to discuss your staffing needs and help you hire a marketing manager.Search marketing manager openings and apply now or submit your resume to be considered for opportunities that match your experience.
AI marketing tools
Answer engine optimization (AEO) and SEO
Brand management
Content and social marketing
CRM strategy
Customer insights
Go-to-market strategy
Integrated campaigns
Marketing analytics
Marketing automation
Marketing strategy
Paid media
Project management
Salary for Marketing Manager in Ann Arbor, MI

93275 - 131969

Low
93275
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
111725
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
131969
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 176813 213200 257019 Vice President of Marketing 154006 180400 207563 Marketing Director 113006 137863 171431 Product Manager 97631 125306 145806 Product Marketing Manager 94813 118644 143500 Marketing Coordinator 52275 64319 78413 Brand Manager 84050 100706 120438 Marketing Project Manager 72775 86356 104550 Market Researcher 61244 76875 94556 Media Director 100194 121206 141450 Media Buyer 65856 74056 89688 Media Planner 62525 72775 87125 Communications Manager 80719 95069 109931 Communications Specialist 56631 66881 81231 Event Manager 58169 72263 88663 Event Coordinator 46125 53556 62781

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The salary benchmarks in the Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has placed nationwide, along with third-party job posting data from Textkernel that we use for independent validation. Learn more about our methodology.
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