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Product Manager in Ann Arbor, MI

Product Manager job description

Product managers oversee the development and launch of marketing and creative campaigns designed to promote new or improved products or product lines. They help shape a product’s “story,” which explains the product’s usefulness in meeting target customers’ specific needs and supporting their goals. Product managers need strong communication, collaboration and organizational skills, as their role requires them to work closely with the various teams — such as social media, public relations and sales — responsible for communicating to and engaging with target audiences. Most employers seek candidates with a proven track record of leading marketing and campaign initiatives, and some may prefer to hire product managers with knowledge of or experience in their company’s industry.

Typical product manager duties:

Researching and creating buyer personas (profiles of a product’s ideal customers) and crafting user stories detailing target customers’ needs and goalsDeveloping go-to-market strategies for new products or product linesEducating sales teams on a product’s value for customers and ensuring they’re equipped with marketing and creative content that helps communicate that value

Looking for a product manager or a product manager job?

Request candidates now and a specialized recruiter will typically contact you within one business day to discuss your staffing needs and help you hire a product manager.Search product manager openings and apply now or submit your resume to be considered for opportunities that match your experience.
Salary for Product Manager in Ann Arbor, MI

97631 - 145806

Low
97631
The candidate is new to the role or has limited experience and is still developing core skills.
Mid
125306
The candidate has moderate experience in the role or one similar, meets most requirements and may hold transferable skills or relevant certifications.
High
145806
The candidate has extensive experience in the role, demonstrates advanced skills and often brings specialized certifications or industry experience.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 176813 213200 257019 Vice President of Marketing 154006 180400 207563 Marketing Director 113006 137863 171431 Product Marketing Manager 94813 118644 143500 Marketing Manager 93275 111725 131969 Marketing Coordinator 52275 64319 78413 Brand Manager 84050 100706 120438 Marketing Project Manager 72775 86356 104550 Market Researcher 61244 76875 94556 Media Director 100194 121206 141450 Media Buyer 65856 74056 89688 Media Planner 62525 72775 87125 Communications Manager 80719 95069 109931 Communications Specialist 56631 66881 81231 Event Manager 58169 72263 88663 Event Coordinator 46125 53556 62781

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The salary benchmarks in the Salary Guide From Robert Half are the result of a rigorous, multistep process designed to reflect projected market trends for 2027. They are based on actual compensation for professionals Robert Half has placed nationwide, along with third-party job posting data from Textkernel that we use for independent validation. Learn more about our methodology.
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