<p>We are seeking a hands-on <strong>Digital Marketing Specialist </strong>to provide immediate support across a variety of digital marketing initiatives. This is an excellent opportunity for an experienced marketing professional who can balance strategic thinking with day-to-day execution, particularly within <strong>Salesforce Marketing Cloud (SFMC)</strong>. The ideal candidate is a well-rounded digital marketer with strong CRM and campaign management experience, a solid understanding of digital marketing strategy, and the ability to jump in quickly to support an active marketing team.</p><p><br></p><p>Key Responsibilities</p><ul><li>Execute and optimize CRM and email marketing campaigns using <strong>Salesforce Marketing Cloud</strong></li><li>Support digital marketing initiatives across multiple channels, including email, social media, web, and paid campaigns</li><li>Develop and implement marketing campaigns aligned with broader business objectives</li><li>Contribute strategic recommendations and insights to improve campaign performance and audience engagement</li><li>Assist with social media marketing efforts, including organic and paid social campaigns</li><li>Collaborate with internal stakeholders to support SEO and website content initiatives</li><li>Manage and update content within CMS platforms as needed</li><li>Design and create marketing assets using Canva and other design tools</li><li>Analyze campaign performance and make data-driven recommendations for optimization</li><li>Work closely with internal marketing team members while supporting ongoing marketing priorities</li></ul><p><br></p>
We are looking for a Senior Insights Strategist to lead the development of impactful, data-driven strategies for clients in Falls Church, Virginia. This role is ideal for someone who excels at transforming complex data into actionable insights and delivering clear recommendations that support business and communication objectives. You will play a pivotal role in guiding clients through the interpretation of analytical findings and shaping their decision-making processes.<br><br>Responsibilities:<br>• Develop comprehensive strategic insights for clients, focusing on areas such as reputation analysis, narrative intelligence, risk assessments, competitive benchmarking, and identifying business opportunities.<br>• Collaborate closely with senior client stakeholders to translate complex data into clear and actionable narratives and strategic recommendations.<br>• Craft compelling, executive-ready storylines for regular reports, business reviews, and strategic engagements.<br>• Identify and proactively highlight emerging risks, narrative trends, and stakeholder shifts to ensure clients stay ahead of potential challenges.<br>• Integrate diverse data sources, including media signals, market trends, regulatory updates, and financial performance metrics, to create holistic insights.<br>• Advise clients on measurement strategies and key performance indicators, transitioning their focus from activity-based metrics to outcomes-oriented approaches.<br>• Present insights confidently to senior executives and C-suite audiences, tailoring content to suit varying data literacy levels.<br>• Collaborate with analytics teams to design, refine, and interpret analyses including segmentation, trend identification, and advanced metrics.<br>• Utilize tools like Tableau and Python to perform exploratory data analysis, validate hypotheses, and ensure findings are robust.<br>• Contribute to the development of intuitive templates and visual frameworks that make complex data accessible to non-technical audiences.
<p><strong>Location:</strong> Downtown Baltimore, MD (Hybrid)</p><p><strong>Duration:</strong> Approximately 4 Months (Mid-July through Mid-November)</p><p><strong>Employment Type:</strong> Contract</p><p><br></p><p>We are seeking an experienced <strong>Interim Communications & Marketing Manager</strong> to provide leadership and operational support during a temporary leave coverage assignment. This contract role will oversee day-to-day marketing and communications activities, collaborate across multiple teams, and ensure continuity of campaigns, content, events, reporting, and communication initiatives throughout the engagement. </p><p>Key Responsibilities</p><p><br></p><ul><li>Lead day-to-day communications and marketing operations.</li><li>Provide guidance and support to communications, content, and marketing team members.</li><li>Manage editorial calendars, content planning, and project priorities.</li><li>Review, edit, and approve marketing and communication materials for quality, accuracy, and consistency.</li><li>Oversee recurring communications, including newsletters, email campaigns, and digital content.</li><li>Support conference and event marketing efforts, including promotional activities, lead follow-up, and logistics coordination.</li><li>Review and support paid advertising initiatives and campaign execution.</li><li>Prepare and analyze marketing performance reports, registrations, leads, conversions, and campaign activity.</li><li>Collaborate with cross-functional stakeholders to support content development, presentations, surveys, website updates, and special projects.</li><li>Ensure seamless communication and coordination across marketing, events, and creative teams.</li></ul><p><br></p>