How Canadian Companies Can Celebrate Customer Service Week 2025 and Improve Team Retention

Great customer service is a powerful tool for any company, especially in today’s evolving business environment. Beyond the quality of the product or service being sold, it may be the single most critical influencer for brand loyalty, buying behavior and future business opportunities.

Customer Service Week (October 6–10, 2025) is a strategic opportunity to recognize the people who shape your brand’s reputation every day. Whether they’re answering phones, resolving issues, or guiding customers through complex processes, your customer service professionals are the heartbeat of your business.

So, when Customer Service Week comes around every October, take note. Use the opportunity to recognize your employees who interact with customers on the front line, from receptionists to call center specialists, customer service managers and enrollment specialists.

If you're looking to hire for customer service roles in Canada, Robert Half can help.

Explore talent solutions

What is Customer Service Week?
Why customer service matters more than ever
How to celebrate Customer Service Week in 2025
Case study: How Robert Half can help with customer service
Frequently asked questions (FAQ)

What is Customer Service Week?

Established by the U.S. Congress in 1992, Customer Service Week is celebrated annually in over 60 countries and calls attention to the importance of customer service and the people who provide it, with these goals:

Boost employee recognition and teamwork

Reward employees for the significant work they do

Raise awareness of the value of customer service

Reinforce your company’s commitment to customer satisfaction.

Why customer service matters more than ever

According to Salesforce, customer service is no longer just a support function, it’s a core business driver. In today’s experience economy, 88 per cent of customers say the experience a company provides is as important as its products or services (Source: Salesforce Canada, What Is Customer Service?). That means every interaction counts.

Great customer service builds trust, loyalty, and long-term value. It’s also a key differentiator in competitive markets, especially when products and pricing are similar. Investing in your customer service team is investing in your brand.

celebrate customer service week october 6-10 2025

How to celebrate customer service week in 2025

Here are five impactful ways to recognize your team and strengthen your customer service culture:

1. Public Recognition

Celebrate wins – big and small. Share success stories in team meetings, newsletters, or on your intranet. A simple “thank you” from leadership can go a long way.

2. Professional Development

Support your team’s growth by offering:

Access to online courses or workshops

Reimbursement for certifications

Mentorship opportunities.

This not only raises employee morale but also improves service quality.

3. Incentives and Rewards

Consider gift cards, extra time off, or team lunches. Tailor rewards to what motivates your team. Even small gestures can make a big impact.

4. Salary Benchmarking

Ensure your compensation is competitive. According to the latest Robert Half Salary Guide, here are updated ranges for key customer service roles in Canada:

Receptionist: $48,000–$58,500

Customer Service Specialist: $56,250–$61,750

Call Centre Manager: $70,500–$92,500

5. Flexible Work Options

While most administrative and customer support jobs remain on-site (80 per cent according to the latest Labour Market Overview), hybrid models are gaining traction. Offering flexibility, even part-time, can improve retention and attract candidates in competitive regions like Toronto, Montreal, Vancouver, or Calgary.

Additional resources:

Use the Salary Calculator to benchmark pay and attract top talent.

See more Administrative and Customer Service compensation trends in the latest Salary Guide

Need hiring help?

Connect now

Case Study: How Robert Half Can Help with Customer Service

Delivering an exceptional customer service experience has never been more important for today’s companies. Customer expectations are high and the choices are many. As we celebrate Customer Service Week, we want to take this opportunity to share an example of how Robert Half helps clients deliver these exceptional experiences by partnering on talent solutions.

Delivering rapid response and scalable staffing for Government Client

CHALLENGE

A provincial government agency in Edmonton faced a high-priority, time-sensitive project requiring immediate staffing support and execution. The initiative began with a request to source and onboard 15 Customer Service Representatives, but as the project scope evolved, the need quickly expanded to 40 roles for a three-month engagement, all within a compressed timeline.

SOLUTION

Robert Half Canada’s Edmonton Contract Finance and Accounting, Administrative and Customer Support, and Business Support teams, a group of eight talent solutions professionals, mobilized quickly to deliver a high-touch, end-to-end staffing solution for the client. The team worked in close coordination across recruitment, onboarding, and client communication to make sure every detail was managed with care.

Key actions included:

Accelerated sourcing and interviewing of highly-skilled candidates aligned with the project’s scope and timeline.

Streamlined onboarding processes to help candidates be equipped with the necessary tools, documentation, and context before their first day.

Real-time communication with the client to maintain transparency and alignment throughout the engagement.

IMPACT

The project was delivered on time, with candidates fully prepared and ready to integrate into the client’s operations from day one. This seamless execution helped the client maintain momentum on a critical initiative and business continuity without disruption.

Following the successful launch, the client shared positive feedback, highlighting the professionalism, responsiveness, and quality of service provided throughout the engagement. The strength of this teamwork has also opened the door to potential future collaboration, with the client expressing interest in continuing to work with Robert Half on upcoming initiatives, including a potential 200+ hires for another critical project.

Robert Half is your trusted partner for delivering talent solutions

Our expertise in recruitment and consulting, combined with our deep understanding of the customer service industry, enables us to provide tailored solutions that meet your unique needs.

Whether you're facing rapid growth, seasonal fluctuations, or unexpected challenges, Robert Half can help you find the right talent to deliver exceptional customer experiences. Contact us today to learn more about how we can support your recruitment and consulting needs, for customer service and beyond.

Frequently asked questions (FAQ)

What is Customer Service Week?

Customer Service Week is celebrated annually in over 60 countries to recognize the contributions of customer service professionals and reinforce the importance of customer satisfaction.

How can Canadian companies celebrate Customer Service Week 2025?

Canadian companies can celebrate by recognizing frontline staff, offering professional development, benchmarking salaries, and providing flexible work options.

Why is customer service important in today's business environment?

Customer service is a core business driver that influences brand loyalty, buying behavior, and long-term success. 88% of customers say experience is as important as products or services.

How does Robert Half support customer service hiring in Canada?

Robert Half provides tailored staffing solutions, rapid deployment of qualified candidates, and strategic workforce planning to help Canadian companies meet customer service demands.