We are looking for a Financial Analyst to join a growing team in Belleville, Michigan and provide meaningful insight that supports planning and business performance. In this role, you will work closely with finance and operational leaders to evaluate results, strengthen reporting, and guide informed decision-making. This position is well suited for someone who enjoys turning financial data into clear recommendations and contributing to both routine planning cycles and special projects.<br><br>Responsibilities:<br>• Lead budgeting and periodic forecast activities by gathering inputs, organizing assumptions, and helping management plan effectively.<br>• Create monthly financial reports, performance summaries, and dashboard views that give leaders a clear picture of business results.<br>• Examine financial performance against plans and historical trends, highlighting key drivers behind changes in revenue, cost, and profitability.<br>• Build and refine financial models and what-if analyses to support operational choices, investment decisions, and strategic planning.<br>• Prepare cash flow projections and assess working capital trends to help maintain strong liquidity visibility.<br>• Collaborate with operational teams to evaluate sales performance, gross margin, expenses, inventory movement, and other core metrics.<br>• Support analysis tied to a recently acquired business and assist with incorporating its financial data into company-wide reporting.<br>• Maintain and enhance spreadsheet-based tools and reporting models to improve accuracy, consistency, and usability.<br>• Partner with accounting to validate financial information and strengthen the reliability of reporting outputs.<br>• Deliver ad hoc analysis, business case support, and process improvement recommendations that increase financial transparency for management.
<p>We are seeking a data-driven Marketing Analyst to join our team. The Marketing Analyst will be responsible for collecting, analyzing, and interpreting marketing data to provide actionable insights that improve campaign performance, customer engagement, and overall business results. This role works closely with marketing, sales, and leadership teams to measure effectiveness, identify trends, and support strategic decision-making.</p><p>Key Responsibilities</p><ul><li>Analyze marketing campaign performance across digital and traditional channels, including email, social media, paid advertising, website traffic, and lead generation.</li><li>Develop and maintain reports, dashboards, and KPIs to track marketing effectiveness and ROI.</li><li>Monitor customer behavior, market trends, and competitive activity to identify opportunities for growth.</li><li>Gather, clean, and interpret data from multiple sources, including CRM systems, marketing automation platforms, web analytics tools, and databases.</li><li>Provide recommendations to optimize marketing strategies, audience targeting, and campaign performance.</li><li>Conduct ad hoc analyses and present findings to stakeholders in a clear and actionable manner.</li><li>Partner with cross-functional teams including marketing, sales, finance, and operations to support business objectives.</li><li>Measure customer acquisition, retention, engagement, and conversion metrics.</li><li>Assist with forecasting, budgeting, and marketing performance planning.</li><li>Ensure data accuracy and maintain reporting integrity across platforms.</li></ul><p>Qualifications</p><ul><li>Bachelor's degree in Marketing, Business, Statistics, Economics, Data Analytics, or a related field.</li><li>2+ years of experience in marketing analytics, business intelligence, digital marketing, or a related analytical role.</li><li>Strong analytical and problem-solving skills with the ability to translate data into business insights.</li><li>Experience with reporting and visualization tools such as Tableau, Power BI, Looker, or Google Data Studio.</li><li>Proficiency in Microsoft Excel, including pivot tables, formulas, and data analysis functions.</li><li>Experience working with CRM and marketing automation platforms such as Salesforce, HubSpot, Marketo, or Pardot.</li><li>Familiarity with web analytics platforms, including Google Analytics.</li><li>Strong communication and presentation skills.</li><li>Ability to manage multiple projects and deadlines in a fast-paced environment.</li></ul><p>Key Performance Indicators (KPIs)</p><ul><li>Campaign ROI</li><li>Lead generation performance</li><li>Conversion rates</li><li>Cost per lead/customer acquisition cost</li><li>Website traffic and engagement metrics</li><li>Marketing-sourced pipeline and revenue</li><li>Customer retention and engagement metrics</li></ul><p><br></p>