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11 results for Digital Marketing Manager in Wilmington, DE

Director of Digital Marketing
  • Fort Washington, PA
  • remote
  • Permanent
  • 160000.00 - 170000.00 USD / Yearly
  • <p>We’re seeking a strategic and hands-on <strong>Director of Omnichannel Marketing</strong> to lead the development and execution of cohesive, data-driven marketing campaigns across multiple channels. This role will start as a player/coach, building the foundation for omnichannel excellence and evolving into a leadership position with a growing team.</p><p><br></p><p>You’ll be responsible for unifying our messaging across platforms, leveraging customer data platforms (CDPs), and driving audience intelligence to inform segmentation, journey design, and campaign execution. This is a high-impact role for someone who thrives in fast-paced environments and is passionate about marketing technology, customer insights, and innovation.</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Lead and grow a high-performing omnichannel marketing team</li><li>Develop and execute unified marketing strategies across email, SMS, social media, and emerging channels.</li><li>Own message mapping to ensure consistent and cohesive communication across all touchpoints.</li><li>Design and optimize customer journeys using 1P/3P data and CDPs (e.g., Segment, mParticle, Tealium).</li><li>Collaborate with analytics teams to interpret marketing performance reports and present insights to executive leadership.</li><li>Launch and expand presence across social media platform</li><li>Expertise driving acquisition and retention strategies using platforms like Iterable, Braze, SFMC, Marketo, Adobe, or HubSpot.</li><li>Build and refine audience segmentation and lifecycle marketing strategies.</li><li>Partner cross-functionally with product, sales, and data teams to align marketing efforts with business goals.</li></ul><p><br></p>
  • 2025-10-09T13:23:46Z
Director of Marketing
  • Philadelphia, PA
  • onsite
  • Permanent
  • 120000.00 - 150000.00 USD / Yearly
  • <p>We are looking for an experienced Director of Marketing to lead and execute strategic marketing initiatives for our client in Philadelphia. This role requires a dynamic leader with expertise in brand development, digital marketing, and communications strategy, particularly within law firm/legal services industry. You will be responsible for driving brand awareness, optimizing marketing operations, and implementing innovative strategies to achieve business goals.</p><p><br></p><p>Responsibilities:</p><p>• Develop and oversee comprehensive marketing strategies that enhance brand visibility and align with organizational goals.</p><p>• Lead the creation and execution of digital marketing campaigns, including SEO, paid search, and paid social initiatives.</p><p>• Manage brand development and ensure consistency across all marketing channels.</p><p>• Implement effective marketing automation tools to improve campaign efficiency and deliver measurable results.</p><p>• Build and execute a robust content strategy that supports business growth and engages target audiences.</p><p>• Drive social media marketing efforts to expand reach and foster meaningful engagement.</p><p>• Analyze marketing performance using tools like Google Analytics to identify opportunities for improvement.</p><p>• Collaborate with cross-functional teams to ensure alignment with business objectives and industry best practices.</p><p>• Develop and maintain strong relationships with external partners and vendors to support marketing initiatives.</p><p>• Monitor industry trends and competitor activities to inform strategic decisions.</p>
  • 2025-10-07T20:29:06Z
Email Marketing Manager
  • Warminster, PA
  • onsite
  • Permanent
  • 80000.00 - 85000.00 USD / Yearly
  • <p>We’re looking for a highly creative and strategic Email Marketing Manager to lead the development and execution of compelling email campaigns that engage, inform, and convert. This role is ideal for someone who thrives at the intersection of storytelling, design, and digital strategy, and who understands how to craft content that resonates with diverse audiences.</p><p><br></p><p>Key Responsibilities</p><ul><li>Content Strategy & Creation</li><li>Develop and manage the editorial calendar for email campaigns, ensuring alignment with brand voice, seasonal trends, and marketing goals.</li><li>Write and edit engaging email copy that drives action and reflects our brand personality.</li><li>Collaborate with design teams to produce visually appealing email templates and assets.</li><li>Campaign Management</li><li>Own the end-to-end process of email campaign execution—from concept to deployment.</li><li>Segment audiences and personalize content to improve engagement and conversion rates.</li><li>Monitor campaign performance metrics (open rates, click-through rates, conversions) and use insights to refine content and strategy.</li><li>Conduct A/B testing on subject lines, content, and design elements to continuously improve results.</li><li>Stay current on email marketing trends, tools, and best practices.</li></ul><p><br></p><p><br></p>
  • 2025-09-18T14:28:54Z
Senior Manager, Member Experience
  • Edgewood, MD
  • onsite
  • Permanent
  • 93000.00 - 125000.00 USD / Yearly
  • We are looking for a Senior Manager, Member Experience to lead initiatives that enhance the overall experience for credit union members. In this role, you will serve as a champion for member satisfaction, leveraging insights to drive strategic changes and optimize key interactions. If you have a passion for improving customer journeys and a strong analytical mindset, this position in Edgewood, Maryland, offers the opportunity to make a meaningful impact.<br><br>Responsibilities:<br>• Lead efforts to identify trends and root causes impacting member satisfaction, transforming insights into actionable strategies.<br>• Advocate for the member perspective in organizational initiatives, ensuring alignment with the credit union’s mission and values.<br>• Facilitate workshops and training sessions to foster empathy and deepen understanding of the member experience.<br>• Collaborate with teams across operations, digital, marketing, and lending to address friction points and enhance the member journey.<br>• Prioritize improvements based on organizational goals and member satisfaction metrics, ensuring impactful results.<br>• Develop and maintain journey maps and experience blueprints to guide optimization efforts across various channels.<br>• Establish and monitor key experience metrics, including Member Satisfaction and Net Promoter Score, to track progress.<br>• Analyze industry benchmarks and member feedback to recommend improvements and stay ahead of competitors.<br>• Present insights and recommendations to executive leadership and the board, supporting informed decision-making.<br>• Drive initiatives to expand the diversity and volume of member feedback sources, using advanced tools like AI for deeper analysis.
  • 2025-09-23T13:44:06Z
Digital Strategist
  • Philadelphia, PA
  • onsite
  • Temporary
  • 52.25 - 55.00 USD / Hourly
  • We are looking for a skilled Digital Strategist to join our team on a long-term contract basis in Philadelphia, Pennsylvania. In this role, you will play a key part in designing and executing impactful digital campaigns that align with brand standards and drive client engagement. This position offers an exciting opportunity to collaborate with internal teams, external agencies, and compliance partners to optimize digital strategies and ensure seamless customer experiences.<br><br>Responsibilities:<br>• Develop engaging content to nurture prospects and strengthen relationships with existing clients.<br>• Collaborate with cross-functional teams to plan and execute multi-channel campaigns, including digital, social media, and events.<br>• Ensure all digital touchpoints deliver a cohesive and compliant experience, guiding prospects through the client journey.<br>• Conduct keyword research and integrate priority keywords into web and content assets to enhance visibility.<br>• Create messaging and content that aligns with brand guidelines and adheres to compliance standards.<br>• Partner with external media and creative agencies to implement campaign concepts and refine targeting strategies.<br>• Review creative assets, ad copy, and targeting strategies to ensure alignment with campaign goals and compliance requirements.<br>• Monitor campaign performance using engagement and conversion data, recommending optimizations to improve results.<br>• Utilize data-driven insights and marketing automation tools to enhance campaign effectiveness and customer engagement.
  • 2025-09-22T18:34:19Z
Director of Social Media
  • Blue Bell, PA
  • remote
  • Contract / Temporary to Hire
  • 50.00 - 55.00 USD / Hourly
  • <p>Robert Half has a client seeking a Social Media Director with strong experience in the pharmaceutical industry. This is a long-term consulting opportunity that can be done remotely (EST). You will develop and implement digital strategies to connect with patients and healthcare professionals, while ensuring strict compliance with industry regulations. You will be responsible for creating compliant and engaging content, monitoring social channels for adverse events and patient feedback, managing paid advertising campaigns, and analyzing data to optimize performance and build brand trust, all while collaborating closely with legal and compliance teams.</p><p> </p><p>Responsibilities include:</p><ul><li>Develop and execute a social media strategy, create a content calendar, and produce engaging and compliant content for platforms like LinkedIn, X (formerly Twitter), and others. </li><li>Ensure all social media content and activities comply with complex pharmaceutical regulations, working closely with Legal, Medical, and Regulatory (MLR) teams. </li><li>Actively monitor social channels to identify and respond to adverse events, product complaints, patient inquiries, and misinformation.</li><li>Run and manage paid social media campaigns, optimizing ad spend and targeting to reach the right audiences.</li><li>Track key performance indicators (KPIs), analyze campaign data, and prepare reports to demonstrate success and inform future strategies.</li></ul><p><br></p>
  • 2025-09-25T21:04:31Z
Communications Program Manager
  • Philadelphia, PA
  • onsite
  • Temporary
  • 32.00 - 36.00 USD / Hourly
  • <p>Robert Half is partnering with a leading enterprise organization to hire a <strong>Communications Program Manager</strong> to join their newly established Communications Operations team. This role plays a pivotal part in shaping customer engagement strategies and optimizing the customer communications journey across multiple channels—including email, SMS, and push notifications. The ideal candidate will be highly analytical, detail-oriented, and proactive—someone who thrives in a data-driven environment and enjoys turning audience insights into actionable strategies that drive engagement, retention, and business impact.</p><p><br></p><p><strong>Location:</strong> Philadelphia, PA (hybrid)</p><p><strong>Duration: </strong>6+ month contract w/ potential to convert to full-time hire</p><p><strong>Hours: </strong>40 hours/week</p><p><strong>Pay Rate: </strong>$32-36/hour</p><p><br></p><p><strong>Key Responsibilities:</strong></p><p><strong><em>Audience Health & Analytics</em></strong></p><ul><li>Monitor and report on the health and performance of customer communication channels (email, SMS, push).</li><li>Track and visualize key metrics such as:</li><li>Addressable audience size and engagement reach</li><li>Channel performance trends over time</li><li>Audience acquisition, churn, and reactivation rates</li><li>Develop and execute strategies to improve audience reach, engagement, and retention, including re-engagement campaigns and customer data optimization initiatives.</li><li>Build and maintain dashboards and performance reports to support decision-making.</li><li>Present actionable insights and recommendations to leadership and cross-functional stakeholders.</li></ul><p><strong><em>Journey Optimization & Project Delivery</em></strong></p><ul><li>Manage the migration of communication programs to a unified platform while ensuring seamless delivery across existing systems.</li><li>Partner with analytics, marketing, and operations teams to define and measure KPIs across the customer lifecycle.</li><li>Oversee communication planning, prioritization, and execution to ensure timeliness and quality across all touchpoints.</li><li>Lead A/B testing and experimentation to improve messaging performance.</li><li>Implement AI and automation tools to streamline workflow, improve creative testing, and enhance personalization.</li></ul><p><strong><em>Cross-Functional Collaboration</em></strong></p><ul><li>Collaborate with teams across data, engineering, campaign operations, and analytics to align strategies and deliver consistent customer experiences.</li><li>Translate complex analytics into insights that inform creative, messaging, and operational decisions.</li><li>Support both marketing and service communication efforts to ensure cohesive, data-informed strategies across channels.</li></ul>
  • 2025-10-13T19:24:10Z
Social Media Coordinator
  • Philadelphia, PA
  • onsite
  • Temporary
  • 31.66 - 36.66 USD / Hourly
  • <p>Robert Half has a client seeking a Social Media Specialist local to the Philadelphia area for a part-time opportunity (10–20 hours per week). This role is ideal for a creative and strategic communicator with a passion for digital storytelling and audience engagement across healthcare-related topics.</p><p> </p><p>Key Responsibilities:</p><p> </p><ul><li>Develop compelling and visually engaging content tailored for Meta (Facebook and Instagram), X (formerly Twitter), and LinkedIn, targeting both healthcare providers and patient communities.</li><li>Adapt and repurpose existing content from the company website and other sources into platform-specific social media posts.</li><li>Collaborate with the team to brainstorm fresh content ideas and execute them effectively.</li><li>Design graphics and multimedia assets using tools such as Canva and/or Adobe Photoshop.</li><li>Highlight patient experiences and success stories through impactful social media campaigns.</li></ul><p><br></p>
  • 2025-10-10T14:23:44Z
VP Growth Marketing
  • Philadelphia, PA
  • onsite
  • Permanent
  • 180000.00 - 190000.00 USD / Yearly
  • <p>We’re seeking a strategic and hands-on VP of Growth Marketing to lead and execute go-to-market (GTM) initiatives that drive customer acquisition, engagement, and retention. This role requires a deep understanding of payments ecosystem, strong technical marketing skills, and experience with tools like Salesforce, Marketing Cloud, WordPress, and Google Analytics. Looking for expertise in B2B SaaS industry. Candidates must be commutable to Philadelphia.</p><p><br></p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li><strong>GTM Strategy & Execution</strong>: Develop and implement data-driven go-to-market strategies for new product launches, feature rollouts, and market expansion.</li><li><strong>Demand Generation</strong>: Own and optimize multi-channel campaigns across email, paid media, SEO, and content marketing to drive qualified leads.</li><li><strong>Marketing Automation</strong>: Leverage Salesforce and Marketing Cloud to build automated workflows, lead scoring models, and personalized customer journeys.</li><li><strong>Website & Analytics</strong>: Manage and optimize the company’s WordPress site for performance, SEO, and conversion. Use Google Analytics and other tools to track KPIs and generate actionable insights.</li><li><strong>Payments Ecosystem Expertise</strong>: Collaborate with product and sales teams to craft messaging and campaigns that resonate with financial decision-makers and align with industry trends.</li><li><strong>Cross-functional Collaboration</strong>: Partner with Sales, Product, and Customer Success to align marketing efforts with business goals and customer needs.</li></ul>
  • 2025-10-07T15:04:42Z
Revenue Manager
  • Philadelphia, PA
  • onsite
  • Permanent
  • 90000.00 - 100000.00 USD / Yearly
  • <p>Robert Half is looking for a Revenue Manager to take charge of strategic pricing initiatives that drive rental income and maximize property performance. This Revenue Manager role requires an individual with strong attention to detail who can analyze market trends, forecast revenue, and implement competitive pricing strategies. As a key collaborator across departments, the Revenue Manager ensures alignment between Asset Management, Operations, and Property Management to achieve business objectives.</p><p><br></p><p>Responsibilities:</p><ul><li>Develop and modify pricing strategies based on current market conditions and trends using specialized revenue tools.</li><li>Analyze competitive rent data and economic indicators to optimize pricing decisions.</li><li>Evaluate performance metrics to determine the effectiveness of pricing actions and project future outcomes.</li><li>Facilitate weekly regional pricing calls to review and adjust strategies.</li><li>Organize monthly renewal discussions, including setting pricing parameters and evaluating upcoming offers.</li><li>Conduct quarterly competitive reviews to refine positioning and ensure weights within pricing systems are accurate.</li><li>Serve as the primary point of coordination between Asset Management, Operations, and Property Management to ensure unified pricing execution.</li><li>Educate teams on pricing tools, strategies, and implementation methods.</li></ul><p><br></p>
  • 2025-10-09T20:28:47Z
Relationship Manager
  • Moorestown, NJ
  • onsite
  • Permanent
  • 70000.00 - 90000.00 USD / Yearly
  • <p>Are you passionate about building strong relationships and driving financial success? Join our client's dynamic team as a Relationship Manager, where you'll play a pivotal role in helping clients achieve their financial goals while fostering trust and collaboration. In this exciting position, you'll leverage your expertise in financial solutions and client engagement to manage and grow a diverse portfolio of clients. If you're a proactive problem solver with exceptional communication skills and a deep understanding of the financial industry, we want to hear from you! Take the next step in your career and be part of an organization that values innovation, teamwork, and client-centric success.</p><p><br></p><p>Responsibilities: </p><ul><li>Manage and maintain client relationships effectively</li><li>Communicate clearly and efficiently with clients and team members</li><li>Ensure strict adherence to compliance regulations within the company</li><li>Utilize Series 65 skills in managing client portfolios</li><li>Implement wealth management strategies for clients</li><li>Resolve client inquiries promptly and in a detail-oriented manner</li><li>Monitor client accounts regularly and take necessary actions</li><li>Process client applications accurately and efficiently.</li></ul>
  • 2025-10-10T15:38:47Z