8 results for Marketing in Washington, DC

Salesforce Marketing Cloud (SFMC

Springfield, VA
onsite
Temporary
50 - 65 USD / Hourly
Robert Half is seeking an experienced Salesforce Marketing Cloud (SFMC) Specialist for a contract engagement with one of our healthcare industry clients. This role is ideal for a marketing automation professional who excels at building, optimizing, and managing data‑driven campaigns within SFMC to support patient engagement, provider communications, and organizational growth initiatives. Key Responsibilities<ul><li>Develop, execute, and optimize multi‑channel campaigns within Salesforce Marketing Cloud, including Email Studio, Journey Builder, Automation Studio, and Mobile Studio</li><li>Build and maintain dynamic, personalized email templates, automations, and customer journeys aligned with healthcare communication standards</li><li>Collaborate with marketing, CRM, analytics, and compliance teams to translate business requirements into scalable SFMC solutions</li><li>Manage subscriber data, segmentation, and audience targeting to ensure accurate and compliant outreach</li><li>Monitor campaign performance, generate insights, and recommend improvements to enhance engagement and conversion</li><li>Ensure all communications adhere to HIPAA, privacy, and healthcare regulatory guidelines</li><li>Troubleshoot technical issues related to data flows, automations, and integrations</li><li>Support ongoing platform enhancements, documentation, and best‑practice governance</li></ul>
2026-03-23T00:00:00Z

Digital Marketing Analyst

Alexandria, VA
onsite
Temporary
48 - 55 USD / Hourly
Robert Half is seeking a data-driven and strategic Digital Marketing Analyst to support one of our clients in Washington, DC. This contract opportunity is ideal for a marketing professional who enjoys turning data into meaningful insights that drive smarter marketing decisions.In this role, you will partner with cross-functional marketing teams to analyze digital campaign performance, identify optimization opportunities, and deliver insights that strengthen overall marketing strategy. The ideal candidate is both analytical and creative—someone who understands the numbers behind marketing while also appreciating the strategy and storytelling that make campaigns successful.This position offers an exciting opportunity to work in a fast-paced marketing environment where your insights will directly influence campaign performance, audience engagement, and digital growth. Key Responsibilities• Analyze and evaluate performance across multiple digital marketing channels including paid media, search, social media, email marketing, and website traffic.• Track, monitor, and report on campaign KPIs such as conversions, engagement, impressions, traffic, and lead generation.• Develop dashboards and performance reports that provide actionable insights for marketing and leadership teams.• Identify trends, patterns, and opportunities to optimize digital marketing strategies and improve ROI.• Collaborate closely with marketing managers, content teams, and digital strategists to support campaign planning and optimization.• Conduct A/B testing and performance experiments to improve marketing outcomes.• Use analytics tools to monitor user behavior and identify opportunities to enhance the customer journey.• Support SEO and paid advertising initiatives by analyzing keyword performance, search traffic, and campaign effectiveness.• Translate complex data into clear, easy-to-understand recommendations for stakeholders.• Assist with forecasting performance and providing data-driven recommendations for future campaigns.
2026-03-09T00:00:00Z

Email Marketing Specialist

Springfield, VA
onsite
Temporary
50 - 55 USD / Hourly
Our client, a leading organization in the DC area, is seeking a skilled Email Marketing Specialist with strong Salesforce Marketing Cloud (SFMC) and landing page development experience. This role is ideal for a detail‑oriented digital marketer who can build, test, and optimize email campaigns and landing pages that drive engagement and conversions.You’ll collaborate with marketing, design, and technical teams to execute high‑quality digital assets within SFMC and related platforms. Key Responsibilities<ul><li>Build, deploy, and optimize email marketing campaigns within Salesforce Marketing Cloud</li><li>Develop and maintain responsive landing pages using HTML/CSS and SFMC tools</li><li>Manage audience segmentation, personalization, and automation journeys</li><li>Conduct QA testing for email rendering, deliverability, and functionality</li><li>Analyze campaign performance and provide actionable insights</li><li>Ensure brand consistency and compliance with digital marketing best practices</li><li>Collaborate with cross‑functional teams to support broader marketing initiatives</li></ul>
2026-03-16T00:00:00Z

Digital Marketing Coordinator

Sterling, VA
onsite
Temporary
22.8 - 26.4 USD / Hourly
A client of Robert Half in the construction and architectural industry is seeking a Digital Marketing Coordinator to support their growing marketing team. This role is ideal for someone who enjoys executing digital campaigns, managing content, and supporting brand visibility across multiple channels.You will work closely with internal teams to help drive marketing initiatives, maintain digital assets, and support campaign performance tracking in a fast-paced environment.Key Responsibilities<ul><li>Assist in the execution of digital marketing campaigns across web, email, and social media channels</li><li>Update and manage website content through CMS platforms</li><li>Coordinate marketing materials and digital assets across teams</li><li>Support content creation for social media, blogs, newsletters, and marketing collateral</li><li>Track and report on campaign performance and key marketing metrics</li><li>Assist with marketing events, promotions, and brand initiatives</li><li>Maintain organized marketing documentation and project timelines</li></ul>
2026-03-17T00:00:00Z

Product Manager

Falls Church, VA
onsite
Temporary
55 - 80 USD / Hourly
About the RoleWe are looking for a Technical Product Manager to join our team and help drive the development of innovative technology products. In this role, you will work closely with engineering, design, and business teams to define product strategy, translate customer needs into technical requirements, and guide products from concept to launch.The ideal candidate combines strong product management skills with a solid technical background, enabling them to collaborate effectively with developers while maintaining a strong focus on user value and business outcomes. Key ResponsibilitiesProduct Strategy & Roadmap<ul><li>Define and maintain the product vision, strategy, and roadmap</li><li>Identify opportunities for product improvements and innovation</li><li>Align product initiatives with company goals and customer needs</li></ul>Technical Collaboration<ul><li>Work closely with engineering teams to translate business needs into technical solutions</li><li>Participate in architecture and system design discussions</li><li>Evaluate technical trade-offs to ensure scalable and reliable solutions</li></ul>Product Development<ul><li>Write clear product requirements, technical specifications, and user stories</li><li>Prioritize features and manage the product backlog in Agile development environments</li><li>Oversee the product lifecycle from ideation to launch and iteration</li></ul>Data-Driven Decision Making<ul><li>Analyze product metrics and user feedback to guide improvements</li><li>Track key performance indicators such as adoption, performance, and customer satisfaction</li><li>Conduct experiments and testing to optimize product performance</li></ul>Cross-Functional Collaboration<ul><li>Coordinate with engineering, design, marketing, and operations teams</li><li>Communicate product updates and timelines to stakeholders</li><li>Support product launches and ensure successful delivery of new features</li></ul>
2026-03-16T00:00:00Z

Product Manager

Kensington, MD
onsite
Temporary
55 - 80 USD / Hourly
About the RoleWe are looking for a Technical Product Manager to join our team and help drive the development of innovative technology products. In this role, you will work closely with engineering, design, and business teams to define product strategy, translate customer needs into technical requirements, and guide products from concept to launch.The ideal candidate combines strong product management skills with a solid technical background, enabling them to collaborate effectively with developers while maintaining a strong focus on user value and business outcomes. Key ResponsibilitiesProduct Strategy & Roadmap<ul><li>Define and maintain the product vision, strategy, and roadmap</li><li>Identify opportunities for product improvements and innovation</li><li>Align product initiatives with company goals and customer needs</li></ul>Technical Collaboration<ul><li>Work closely with engineering teams to translate business needs into technical solutions</li><li>Participate in architecture and system design discussions</li><li>Evaluate technical trade-offs to ensure scalable and reliable solutions</li></ul>Product Development<ul><li>Write clear product requirements, technical specifications, and user stories</li><li>Prioritize features and manage the product backlog in Agile development environments</li><li>Oversee the product lifecycle from ideation to launch and iteration</li></ul>Data-Driven Decision Making<ul><li>Analyze product metrics and user feedback to guide improvements</li><li>Track key performance indicators such as adoption, performance, and customer satisfaction</li><li>Conduct experiments and testing to optimize product performance</li></ul>Cross-Functional Collaboration<ul><li>Coordinate with engineering, design, marketing, and operations teams</li><li>Communicate product updates and timelines to stakeholders</li><li>Support product launches and ensure successful delivery of new features</li></ul>
2026-03-16T00:00:00Z

Product Manager

Greenbelt, MD
onsite
Temporary
55 - 80 USD / Hourly
About the RoleWe are looking for a Technical Product Manager to join our team and help drive the development of innovative technology products. In this role, you will work closely with engineering, design, and business teams to define product strategy, translate customer needs into technical requirements, and guide products from concept to launch.The ideal candidate combines strong product management skills with a solid technical background, enabling them to collaborate effectively with developers while maintaining a strong focus on user value and business outcomes. Key ResponsibilitiesProduct Strategy & Roadmap<ul><li>Define and maintain the product vision, strategy, and roadmap</li><li>Identify opportunities for product improvements and innovation</li><li>Align product initiatives with company goals and customer needs</li></ul>Technical Collaboration<ul><li>Work closely with engineering teams to translate business needs into technical solutions</li><li>Participate in architecture and system design discussions</li><li>Evaluate technical trade-offs to ensure scalable and reliable solutions</li></ul>Product Development<ul><li>Write clear product requirements, technical specifications, and user stories</li><li>Prioritize features and manage the product backlog in Agile development environments</li><li>Oversee the product lifecycle from ideation to launch and iteration</li></ul>Data-Driven Decision Making<ul><li>Analyze product metrics and user feedback to guide improvements</li><li>Track key performance indicators such as adoption, performance, and customer satisfaction</li><li>Conduct experiments and testing to optimize product performance</li></ul>Cross-Functional Collaboration<ul><li>Coordinate with engineering, design, marketing, and operations teams</li><li>Communicate product updates and timelines to stakeholders</li><li>Support product launches and ensure successful delivery of new features</li></ul>
2026-03-16T00:00:00Z

Product Manager

Washington, DC
onsite
Temporary
55 - 80 USD / Hourly
About the RoleWe are looking for a Technical Product Manager to join our team and help drive the development of innovative technology products. In this role, you will work closely with engineering, design, and business teams to define product strategy, translate customer needs into technical requirements, and guide products from concept to launch.The ideal candidate combines strong product management skills with a solid technical background, enabling them to collaborate effectively with developers while maintaining a strong focus on user value and business outcomes. Key ResponsibilitiesProduct Strategy & Roadmap<ul><li>Define and maintain the product vision, strategy, and roadmap</li><li>Identify opportunities for product improvements and innovation</li><li>Align product initiatives with company goals and customer needs</li></ul>Technical Collaboration<ul><li>Work closely with engineering teams to translate business needs into technical solutions</li><li>Participate in architecture and system design discussions</li><li>Evaluate technical trade-offs to ensure scalable and reliable solutions</li></ul>Product Development<ul><li>Write clear product requirements, technical specifications, and user stories</li><li>Prioritize features and manage the product backlog in Agile development environments</li><li>Oversee the product lifecycle from ideation to launch and iteration</li></ul>Data-Driven Decision Making<ul><li>Analyze product metrics and user feedback to guide improvements</li><li>Track key performance indicators such as adoption, performance, and customer satisfaction</li><li>Conduct experiments and testing to optimize product performance</li></ul>Cross-Functional Collaboration<ul><li>Coordinate with engineering, design, marketing, and operations teams</li><li>Communicate product updates and timelines to stakeholders</li><li>Support product launches and ensure successful delivery of new features</li></ul>
2026-03-16T00:00:00Z