<p><strong>Overview</strong></p><p>The Marketing Automation Manager is responsible for designing, building, and optimizing automated marketing programs that drive customer engagement, lead generation, conversion, and retention. This role oversees the end‑to‑end execution of automated campaigns, manages the marketing tech stack, partners with cross‑functional teams, and ensures that all programs are executed with precision, alignment, and measurable ROI.</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Own the strategy, development, and execution of multi‑channel marketing automation campaigns (email, SMS, in‑app messaging, nurture flows, lead scoring, etc.).</li><li>Build and manage workflows, segmentation strategies, and triggered lifecycle campaigns using tools such as HubSpot, Marketo, Pardot, Eloqua, Klaviyo, or similar platforms.</li><li>Partner with marketing, sales, and product teams to translate business goals into automated programs that improve funnel performance and pipeline velocity.</li><li>Manage and continuously optimize lead scoring models, routing logic, and database hygiene initiatives.</li><li>Oversee A/B testing strategies and performance analysis to improve open rates, CTR, conversions, and overall customer engagement.</li><li>Ensure compliance with email and data regulations (CAN‑SPAM, GDPR, CASL, CCPA).</li><li>Monitor, report, and forecast performance metrics (MQLs, conversion rates, attribution, lifecycle stage movement).</li><li>Serve as the internal SME on marketing automation tools and best practices.</li><li>Collaborate with RevOps/SalesOps to align automation programs with CRM workflows and data governance.</li><li>Maintain a clean, scalable, and organized marketing automation infrastructure.</li></ul><p><br></p>
We are looking for an experienced Marketing Automation Specialist to support marketing technology initiatives in Doylestown, Pennsylvania. This Long-term Contract position will focus on strengthening automated campaign execution, improving audience targeting, and expanding the value of Salesforce Marketing Cloud across the organization. The ideal candidate brings a practical, hands-on approach to optimizing platform performance and partnering with stakeholders to deliver effective, scalable marketing programs.<br><br>Responsibilities:<br>• Design and maintain automated marketing journeys that support customer acquisition, onboarding, and retention efforts.<br>• Create refined audience segments and structured data frameworks to enable highly targeted campaign execution.<br>• Develop and manage platform queries and related processes to ensure accurate campaign audiences and reliable performance.<br>• Collaborate with cross-functional teams to connect Salesforce Marketing Cloud with other business systems and improve data movement between platforms.<br>• Evaluate current automation workflows and recommend enhancements that increase efficiency, scalability, and campaign impact.<br>• Work closely with marketing partners to launch initiatives, translate business goals into platform solutions, and encourage broader use of marketing automation capabilities.<br>• Monitor campaign results and identify opportunities to improve engagement, delivery, and overall platform effectiveness.
<p>Position Overview</p><p>We are seeking an experienced Salesforce Marketing Cloud Automation Specialist or Manager to support the development, execution, and optimization of automated marketing campaigns and customer lifecycle programs. This professional will leverage Salesforce Marketing Cloud to build personalized customer journeys, manage audience segmentation, automate communications, and drive measurable engagement and business results.</p><p>The ideal candidate has strong hands-on experience within Salesforce Marketing Cloud, including Journey Builder, Automation Studio, Email Studio, and data management. Depending on the engagement, this individual may focus on day-to-day campaign execution, platform administration, automation development, or strategic oversight of marketing automation initiatives.</p><p><br></p><p>Key Responsibilities</p><ul><li>Develop, execute, and optimize automated marketing campaigns using Salesforce Marketing Cloud.</li><li>Build and manage customer journeys, workflows, and triggered communications using Journey Builder.</li><li>Create and maintain automated processes, scheduled campaigns, and data workflows using Automation Studio.</li><li>Develop, test, and deploy personalized email campaigns through Email Studio.</li><li>Manage audience segmentation, subscriber data, data extensions, and contact management.</li><li>Write and optimize SQL queries to support audience segmentation, data selection, and campaign automation.</li><li>Use AMPscript and dynamic content to create personalized, data-driven customer experiences.</li><li>Manage email campaign deployment, testing, quality assurance, and troubleshooting.</li><li>Monitor campaign performance, deliverability, engagement, and conversion metrics.</li><li>Build reports and dashboards to evaluate campaign effectiveness and identify optimization opportunities.</li><li>Partner with marketing, sales, analytics, and technical teams to improve customer data, integrations, and marketing processes.</li><li>Support Salesforce Marketing Cloud implementations, platform enhancements, integrations, and migrations.</li></ul><p><br></p>
<p>The Marketing Automation Manager is responsible for developing, managing, and optimizing marketing automation programs that support lead generation, customer engagement, and revenue growth. This role partners closely with marketing, sales, and other cross-functional teams to build effective campaigns, improve marketing processes, and leverage data to drive performance.</p><p><br></p><p>Key Responsibilities</p><ul><li>Develop and manage automated marketing campaigns, workflows, and lead-nurturing programs.</li><li>Build and maintain email campaigns, customer journeys, segmentation, and personalization strategies.</li><li>Manage marketing automation platforms and ensure data, integrations, and workflows function effectively.</li><li>Partner with Marketing and Sales teams to support lead generation, lead scoring, qualification, and lifecycle management.</li><li>Monitor campaign performance and provide reporting and insights on key metrics such as engagement, conversion, pipeline, and ROI.</li><li>Conduct testing and optimization of emails, workflows, landing pages, forms, and other campaign elements.</li><li>Maintain data quality, audience segmentation, and marketing database processes.</li><li>Collaborate with content, creative, digital, and analytics teams to execute integrated campaigns.</li><li>Identify opportunities to improve marketing processes through automation, personalization, and technology.</li><li>Stay current on marketing automation trends, best practices, and emerging technologies.</li></ul><p><br></p>
We are looking for a Marketing Automation Manager to lead the strategy and execution of scalable, data-driven campaign programs in Alpharetta, Georgia. This role combines technical platform expertise with a strong understanding of customer journeys, lead management, and performance analysis to improve marketing effectiveness. You will work across marketing, sales operations, content, and analytics to build efficient automation processes and turn campaign data into meaningful business insights.<br><br>Responsibilities:<br>• Lead the development and ongoing refinement of automated campaigns, nurture streams, trigger programs, and lifecycle workflows within Marketo.<br>• Manage connections between Marketo, NetSuite, and other business platforms using tools such as Dell Boomi, LaunchPoint, and Zapier to support reliable data flow.<br>• Establish standards for audience segmentation, tailored messaging, dynamic content, testing approaches, email deliverability, and regulatory compliance.<br>• Track campaign and funnel performance, interpret results, and recommend improvements that strengthen engagement and conversion outcomes.<br>• Partner with content, creative, analytics, and broader marketing teams to align program execution with messaging strategy and business goals.<br>• Oversee database quality by maintaining clean records, standardizing fields, reducing duplicates, and monitoring overall system health.<br>• Create and maintain documentation, including process guides, workflow instructions, and operating procedures for marketing automation activities.<br>• Keep current with platform enhancements and emerging marketing automation practices to identify opportunities for continuous improvement.<br>• Provide direction and support to less experienced team members involved in marketing operations or campaign automation work.
<p>We are looking for a highly skilled <strong>Email Automation Specialist</strong> for a 3–6 month contract with a dynamic client based in Atlanta. This role is built for a marketing operations professional who excels at building, deploying, and optimizing sophisticated lifecycle campaigns and automated workflows. You will take ownership of the technical execution of marketing campaigns, ensuring precise audience targeting and flawless delivery.</p><p>The ideal candidate must be local to the Atlanta area and comfortable working onsite three days a week, collaborating directly with cross-functional teams.</p>
<p>We are actively building a network of experienced <strong>Marketing Analytics Specialists</strong> for potential upcoming opportunities with our clients. As new needs arise, these professionals will help organizations measure, analyze, and optimize marketing performance across digital channels, websites, and customer acquisition initiatives. The ideal candidate combines expertise in marketing analytics, website tracking, campaign measurement, reporting, and data visualization to deliver actionable insights that drive business growth. This position is focused on data-driven decision-making, marketing performance measurement, and business intelligence rather than campaign execution.</p><p><br></p><p><strong><u>Responsibilities </u></strong></p><ul><li>Implement, maintain, and validate website tracking, tagging, and measurement frameworks across digital properties.</li><li>Monitor website, customer journey, lead generation, conversion, and campaign performance metrics.</li><li>Develop dashboards, reports, and analyses that provide actionable insights to marketing and business stakeholders.</li><li>Measure and evaluate digital marketing performance, attribution, audience engagement, and return on investment across channels.</li><li>Partner with marketing, development, agency, and business teams to ensure data accuracy and support data-driven decision-making.</li><li>Conduct analytics audits, troubleshoot tracking issues, and maintain measurement documentation and reporting standards.</li><li>Support testing, optimization, and performance improvement initiatives across websites, campaigns, and customer experiences.</li><li>Recommend enhancements to analytics infrastructure, reporting capabilities, and measurement strategies.</li></ul><p><br></p>
<p>The Marketing Specialist supports the development and execution of marketing campaigns designed to increase brand awareness, generate leads, and support business growth. This role works across digital and traditional channels, helps create content, monitors campaign performance, and collaborates with internal teams and external partners.</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Plan, execute, and optimize marketing campaigns across email, web, social media, paid advertising, and events.</li><li>Create and coordinate marketing content, including blog posts, email copy, social media posts, presentations, and promotional materials.</li><li>Track, analyze, and report on campaign performance using marketing and web analytics tools.</li><li>Support brand management efforts and ensure consistency across all marketing materials.</li><li>Conduct market research to identify customer trends, competitor activity, and growth opportunities.</li><li>Partner with sales and other departments to align marketing initiatives with business goals.</li><li>Help manage the content calendar and campaign timelines.</li><li>Coordinate with designers, vendors, agencies, and other stakeholders as needed.</li><li>Assist with lead generation and nurturing activities.</li><li>Maintain marketing databases, contact lists, and campaign records.</li></ul><p><br></p>
We are looking for a Marketing Specialist to help shape and expand the market presence of a growing commercial litigation firm in Coral Gables, Florida. This role combines strategic marketing, business development support, digital visibility, and hands-on coordination across a wide range of initiatives. The ideal candidate will be comfortable working directly with attorneys and external partners while building scalable programs that strengthen brand awareness and support continued growth.<br><br>Responsibilities:<br>• Develop and carry out integrated marketing initiatives that support the firm’s growth goals and elevate its presence in the services market.<br>• Strengthen the firm’s brand identity by refining messaging, coordinating content creation, and managing distribution across websites, social platforms, directories, and targeted advertising channels.<br>• Partner with attorneys to create practical networking and business development plans that generate relationship-building opportunities, client meetings, and new matters.<br>• Design repeatable processes and supporting tools that expand business development participation across attorneys at different career stages while reducing reliance on manual activity tracking.<br>• Lead efforts to improve the firm’s visibility in AI-driven and digital search environments by working with web partners on content enhancements and maintaining an ongoing optimization plan.<br>• Identify relevant conferences, industry events, continuing education opportunities, and directory placements, then secure attorney engagement aligned with the firm’s marketing priorities.<br>• Coordinate responses to client RFPs by organizing submissions, drafting initial content for attorney review, finalizing materials, and monitoring progress through completion.<br>• Manage selected marketing operations and administrative projects such as CLE reporting support, client gifting coordination, branded materials, event logistics, and communication standardization across staff.<br>• Collaborate with outside vendors and internal stakeholders to keep marketing projects moving efficiently and ensure consistent execution across multiple channels.
<p>We are looking for a Senior Marketing & Communications Specialist to join our team and support a growing healthcare technology business through events, communications, and sales-focused marketing initiatives. This position plays a central role in coordinating customer-facing programs, strengthening field enablement resources, and helping ensure marketing activities are consistent, effective, and aligned with business goals. The ideal candidate brings strong project management skills, sound judgment, and the ability to work effectively with cross-functional teams in a fast-moving environment.</p><p><br></p><p>Responsibilities:</p><p>• Organize and execute a range of commercial programs, including customer events, product demonstrations, site visits, engagement activities, and industry conferences.</p><p>• Coordinate event logistics from planning through follow-up, including vendor communication, attendee management, promotional support, and onsite preparation when needed.</p><p>• Collaborate with sales and clinical partners to shape event plans that support customer relationships, account priorities, and broader commercial objectives.</p><p>• Develop and manage pre-event and post-event outreach efforts designed to increase participation, strengthen engagement, and encourage timely follow-up.</p><p>• Monitor event performance by tracking leads, meetings, action items, and potential business opportunities generated through each program.</p><p>• Act as a connection point across marketing, creative, sales, and clinical teams to keep customer-facing tools current, compliant, and easy for field teams to access.</p><p>• Maintain an organized repository of approved collateral and sales materials so representatives can confidently use the latest versions.</p><p>• Assist in creating tailored materials for customer presentations, evaluations, executive discussions, proposals, and post-meeting communications.</p><p>• Draft, review, and refine external marketing communications and digital content while coordinating approvals with relevant stakeholders.</p><p>• Travel domestically as needed to provide support at select trade shows and customer events during the year.</p>
<p>What Will You Be Doing?</p><p><br></p><ul><li>Own the Hollister style hub program and lead the day-to-day management and long-term evolution of the Hollister Style Hub creator ambassador program.</li><li>Develop strategies to recruit, engage, retain, and activate creator ambassadors across key customer segments and markets.</li><li>Drive membership growth while maintaining a highly engaged and authentic creator community.</li><li>Establish annual and seasonal program roadmaps aligned to brand priorities and key business moments.</li><li>Responsible for creator community & relationship management</li><li>Serve as the primary lead point of contact for Style Hub members, fostering strong relationships and a sense of belonging within the community.</li><li>Create meaningful experiences that strengthen brand affinity and encourage ongoing advocacy.</li><li>Identify and nurture high-potential creators, helping them grow into long-term Hollister ambassadors.</li><li>Develop tiered recognition, rewards, and incentive programs that increase participation, retention, and advocacy.</li><li>Responsible for content & campaign activation by activating Style Hub members in support of key brand campaigns, product launches, and cultural moments.</li><li>Develop briefs, challenges, content opportunities, and creator activations that inspire authentic storytelling.</li><li>Partner with Social Media, Creative, PR, Paid Affiliate, and Brand Marketing teams to ensure Style Hub creators are incorporated into integrated marketing plans.</li><li>Source creator-generated content that can be leveraged across Hollister-owned channels.</li><li>Responsible for developing advocacy, referral & affiliate growth strategy</li><li>Drive creator participation in affiliate and referral programs.</li><li>Identify opportunities to increase creator-driven traffic, engagement, customer acquisition, and revenue contribution.</li><li>Develop strategies that encourage creators to become advocates both online and within their local communities and campuses.</li><li>Partner with affiliate teams to optimize creator storefront participation and commission-based opportunities.</li><li>Lead the planning and execution of creator-focused experiences, events, brand trips, and exclusive access opportunities.</li><li>Integrate Style Hub creators into tentpole activations, campus initiatives, and experiential programs.</li><li>Create opportunities for creators to connect with each other and deepen relationships with the brand.</li><li>Lead reviews and approvals of influencer content ensuring deliverables are brand-right and adheres to FTC guidelines.</li><li>Responsible for executing legal contracts with agencies & vendors</li><li><br></li></ul><p>Insights & Reporting</p><p><br></p><ul><li>Establish KPIs to measure program effectiveness, including membership growth, engagement, content creation, referrals, affiliate contribution, and brand advocacy.</li><li>Analyze creator behavior and community performance to identify opportunities for improvement.</li><li>Develop executive-ready reporting and insights that demonstrate business impact.</li><li>Continuously test and optimize engagement strategies, incentives, and program structure.</li><li>Continuously monitor industry trends, consumer behavior, and competitor activity to ensure the brands stay at the forefront of creator community marketing</li></ul>
We are looking for a resourceful Marketing Specialist to help drive brand and digital marketing efforts for a growing organization in Wayzata, Minnesota. In this role, you will support a broad mix of campaigns, content, and marketing operations while working closely with internal partners and outside vendors. This position is well suited for someone who is highly organized, comfortable managing multiple priorities, and eager to expand their experience across digital marketing, brand stewardship, and campaign coordination.<br><br>Responsibilities:<br>• Support the planning and delivery of marketing initiatives across digital, brand, and promotional channels.<br>• Manage content schedules by organizing submissions, refining copy, selecting appropriate visuals, and preparing materials for web publication.<br>• Refresh and maintain brand assets such as presentations, collateral, and other marketing resources to keep materials accurate and current.<br>• Review marketing pieces across online, print, and presentation formats to ensure alignment with brand expectations and quality standards.<br>• Work with outside agencies, suppliers, and creative partners to develop marketing deliverables from initial concept through final production.<br>• Contribute to event-related promotions, branded merchandise coordination, and additional marketing programs as business needs arise.<br>• Track campaign results, assemble performance data, and summarize findings to help inform future marketing decisions.<br>• Provide day-to-day project support for the marketing team, including administrative coordination and follow-up on active initiatives.
We are looking for a Marketing Operations Specialist to join a growing team in San Ramon, California on a contract basis with the potential to become permanent. This position supports the day-to-day execution of marketing programs by bringing structure to projects, improving coordination across stakeholders, and ensuring campaigns and events stay on track. The role is ideal for someone who enjoys organizing complex workstreams, maintaining accurate data, and helping marketing efforts move from concept through delivery with consistency and accountability.<br><br>Responsibilities:<br>• Coordinate the full marketing workflow by organizing timelines, deliverables, ownership, and milestones across multiple initiatives.<br>• Maintain centralized visibility into active marketing projects so teams can easily track priorities, progress, dependencies, and upcoming actions.<br>• Partner with marketing leadership to turn business goals and campaign ideas into practical execution plans with clear follow-up and accountability.<br>• Oversee operational planning for meetings, webinars, recruiting activities, client events, and other marketing programs, including logistics, vendor communication, attendee coordination, and materials preparation.<br>• Work closely with creative and content partners to support invitations, branded assets, presentation materials, and event-related communications.<br>• Prepare and maintain recurring reports and dashboards that measure campaign results, event participation, lead activity, and areas for future optimization.<br>• Manage marketing tools, databases, lists, and tracking systems to help ensure accurate segmentation, clean records, and reliable campaign data.<br>• Develop and refine repeatable processes for intake requests, campaign coordination, event execution, and reporting while identifying opportunities to streamline workflows.<br>• Serve as a key point of contact for advisor and internal marketing requests by communicating timelines, status updates, competing priorities, and next steps clearly.
<p>Robert Half's Marketing & Creative client is seeking a Digital Marketing Specialist for a 3-6 month, on-site contract opportunity based in the Harrison, ME area. This role will support a mission-driven organization by overseeing website content, digital marketing initiatives, social media management, and brand communications. The ideal candidate is a versatile marketer who can wear multiple hats, manage competing priorities, and contribute across digital, creative, and communications functions. </p><p><br></p><p><strong>Responsibilities:</strong></p><ul><li>Manage and maintain website content, ensuring information remains accurate, engaging, and optimized for user experience and engagement.</li><li>Own day-to-day social media execution, including content planning, creation, publishing, and performance monitoring across multiple channels.</li><li>Support digital marketing initiatives, including SEO, SEM, paid social campaigns, and campaign performance reporting.</li><li>Partner with external marketing agencies and vendors to coordinate campaign execution, creative assets, and ongoing marketing efforts.</li><li>Collaborate with internal stakeholders to ensure marketing communications align with brand standards and organizational goals.</li><li>Coordinate photography, video, and other creative content production to support marketing campaigns.</li><li>Track website, social, and campaign performance using analytics tools and provide recommendations for optimization.</li><li>Create and update marketing materials for both print and digital channels.</li></ul>
<p>We are looking for a Digital Marketing Specialist to support web experience improvements and digital campaign execution for a long-term contract assignment. This role focuses on maintaining website content, assisting with experimentation and optimization efforts, coordinating quality checks, and helping teams deliver effective online experiences. The position is well suited for someone who is organized, detail focused, and comfortable working across content publishing, analytics support, and website operations. This is a Long-term Contract position.</p><p><br></p><p>Responsibilities:</p><p>• Manage website pages and digital content within the content management system, ensuring updates are accurate, timely, and aligned with brand standards.</p><p>• Assist with landing page creation, page revisions, and ongoing site upkeep to support marketing initiatives and user engagement goals.</p><p>• Contribute to testing programs by helping prepare experiments, reviewing implementations, and tracking performance of website variations.</p><p>• Perform quality reviews for new pages, site updates, and digital features across browsers and devices to confirm consistency and usability.</p><p>• Record, communicate, and help resolve site issues, defects, and content errors with marketing, design, analytics, and development partners.</p><p>• Support campaign and website performance efforts by coordinating tagging, reporting inputs, and other analytics-related tasks.</p><p>• Work with cross-functional teams to schedule and publish web updates while maintaining content accuracy and experience quality.</p><p>• Participate in content audits and recommend improvements that strengthen conversion performance, accessibility, and operational efficiency.</p>
<p>We are looking for a Digital Marketing Specialist to support campaign operations for a retail organization in New Jersey. This Long-term Contract position focuses on keeping digital media execution organized, accurate, and on schedule through strong coordination with internal teams, vendors, and platform partners. The role will contribute to campaign setup, tracking oversight, billing follow-up, and data validation to help ensure reliable reporting and smooth day-to-day media operations.</p><p><br></p><p>Responsibilities:</p><p>• Oversee daily coordination with media vendors and internal stakeholders to keep campaign activity moving efficiently from setup through reporting.</p><p>• Monitor invoices, billing support, and delivery records, partnering with finance contacts and vendors to resolve mismatches or missing documentation.</p><p>• Review campaign details submitted by partners to confirm naming standards, tracking requirements, and supporting materials are complete and consistent.</p><p>• Validate performance and delivery data across platforms and measurement sources to identify issues that could affect reporting accuracy.</p><p>• Assist with ad server configuration, placement organization, and tracking tag implementation to support proper campaign measurement.</p><p>• Provide trafficking and creative deployment support across media platforms, helping campaigns launch on time and according to approved specifications.</p><p>• Maintain campaign trackers, status updates, and action logs so internal teams and external partners have clear visibility into progress and open items.</p><p>• Enter and update budgets, dates, placements, and other media plan details within planning tools and platforms to reflect approved investment changes.</p><p><br></p><p>2720-0013529134</p><p><br></p>
We are looking for a digitally savvy, detail-oriented marketing specialist to support product messaging, launch readiness, and customer engagement initiatives for a B2B environment in Tennessee. This long-term contract position is ideal for someone who can combine strong writing skills, project coordination, and hands-on use of AI and marketing automation tools to move work forward efficiently. The role will partner with cross-functional teams to turn complex product information into clear content that supports launches, education, and ongoing customer communication.<br><br>Responsibilities:<br>• Partner with product managers, launch stakeholders, and business teams to build marketing materials that support B2B product introductions and promotions.<br>• Convert technical details into clear, customer-oriented messaging for product pages, sales enablement materials, digital content, and supporting communications.<br>• Prepare launch assets across multiple channels, including e-commerce content, visual support elements, and distributor-facing or direct customer materials.<br>• Plan and manage several marketing assignments at once while maintaining schedules, priorities, and key deliverables from kickoff through completion.<br>• Oversee content calendars and launch timelines, providing regular updates, identifying risks early, and helping teams stay on track.<br>• Create onboarding resources, educational materials, and engagement content that help customers understand product value, capabilities, and service offerings.<br>• Contribute to webinars, training initiatives, product update communications, and other lifecycle marketing activities that strengthen customer engagement.<br>• Use AI platforms such as Claude, ChatGPT, and related tools to accelerate content creation while ensuring all outputs remain aligned with brand standards.<br>• Support campaign planning and automated customer communication strategies through Salesforce Marketing Cloud or similar platforms, including segmentation and nurture-focused outreach.
<p>About the Role</p><p>We are seeking a Digital Marketing Manager to develop, execute, and optimize multi-channel marketing campaigns that drive brand awareness, lead generation, and customer engagement.</p><p>Responsibilities</p><ul><li>Manage digital campaigns across paid search, social media, email, and display advertising</li><li>Develop SEO and SEM strategies to increase website traffic</li><li>Monitor campaign performance and make data-driven recommendations</li><li>Collaborate with creative, sales, and leadership teams</li><li>Manage digital marketing budgets and reporting</li></ul><p><br></p>
We are looking for a Digital Marketing Manager to lead data-driven initiatives that strengthen brand visibility and customer engagement in Atlanta, Georgia. This role oversees multi-channel campaign strategy across email, paid media, and performance marketing while using analytics to guide decision-making. The ideal candidate brings a strong understanding of digital channels and a practical approach to optimizing results across the marketing funnel.<br><br>Responsibilities:<br>• Develop and manage integrated digital marketing plans that support audience growth, lead generation, and brand awareness goals.<br>• Lead the execution of email marketing programs, including campaign planning, audience segmentation, testing, and performance review.<br>• Oversee paid media efforts across Google Ads and paid social platforms, adjusting budgets and targeting to improve return on investment.<br>• Track, interpret, and report campaign performance using Google Analytics and other measurement tools to identify actionable insights.<br>• Partner with internal stakeholders to align digital initiatives with broader business objectives and promotional priorities.<br>• Monitor market trends, channel performance, and competitor activity to refine campaign strategy and uncover new opportunities.<br>• Optimize landing pages, ad creatives, and messaging based on engagement data, conversion metrics, and testing outcomes.
<p>We are seeking an experienced Digital Marketing Manager to develop, execute, and optimize digital marketing strategies that drive brand awareness, lead generation, and customer engagement. The ideal candidate will have strong experience with <strong>HubSpot</strong>, digital campaign management, marketing automation, and performance analytics.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and execute digital marketing campaigns across email, social media, paid advertising, and web channels.</li><li>Manage <strong>HubSpot</strong> for email marketing, marketing automation, lead nurturing, and campaign tracking.</li><li>Oversee website content, SEO/SEM strategies, and digital marketing initiatives.</li><li>Analyze campaign performance using Google Analytics and other reporting tools to optimize ROI.</li><li>Collaborate with sales and creative teams to align marketing initiatives with business goals.</li><li>Manage digital marketing budgets, timelines, and campaign deliverables.</li></ul><p><br></p><p><br></p>
<p>We are actively building a network of experienced <strong>Digital Marketing Managers</strong> for potential upcoming opportunities with our clients. As new needs arise, these professionals will lead the planning, execution, and optimization of digital marketing initiatives that drive brand awareness, customer engagement, lead generation, and business growth. The ideal candidate combines expertise in digital strategy, paid media, website performance, marketing analytics, and marketing automation to deliver measurable results across multiple channels. This position is focused on developing and executing data-driven marketing strategies that support business objectives and revenue growth.</p><p><br></p><p><strong><u>Responsibilities</u></strong></p><ul><li>Lead and develop digital marketing teams, providing strategic direction, coaching, and performance management.</li><li>Own website content, user experience, CMS management, landing pages, and ongoing digital platform optimization.</li><li>Develop and execute lead generation strategies while tracking lead volume, conversion rates, and cost-per-lead performance.</li><li>Manage email marketing campaigns, drip programs, customer nurture journeys, and marketing automation initiatives.</li><li>Create and oversee digital content strategies, including blogs, SEO content, website content, and audience engagement campaigns.</li><li>Monitor and report on digital marketing KPIs, including website traffic, leads, engagement, conversions, and ROI.</li><li>Manage digital advertising partners, website vendors, agencies, photographers, videographers, and other third-party marketing partners.</li><li>Oversee SEO, SEM, local listings, digital mapping platforms, and online directory management.</li><li>Research and implement new digital marketing channels, technologies, AI tools, and automation opportunities.</li><li>Develop marketing workflows, reporting processes, and SOPs to improve efficiency, consistency, and scalability.</li></ul>
We are looking for a strategic Digital Marketing Manager to guide brand growth and customer engagement for a manufacturing organization in Eagan, Minnesota. This position will shape integrated marketing programs that connect retail, ecommerce, and direct-to-consumer audiences while strengthening overall market presence. The ideal candidate brings strong leadership in brand development, campaign execution, and performance-driven digital marketing, along with the ability to collaborate across teams and translate business goals into effective marketing initiatives.<br><br>Responsibilities:<br>• Direct brand planning and market positioning across product categories and customer touchpoints to ensure a consistent and compelling presence.<br>• Build and execute multi-channel marketing programs that support awareness, engagement, and revenue objectives across online and offline environments.<br>• Lead launch planning for new products, coordinating messaging, channel strategy, and execution for retail, ecommerce, and direct sales pathways.<br>• Manage campaigns across paid, owned, earned, and social channels, refining tactics to improve reach, response, and conversion.<br>• Partner with sales and internal stakeholders to create shopper-focused initiatives that strengthen customer relationships and support business growth.<br>• Oversee digital efforts such as email campaigns, paid social, Google Ads, website promotion, and customer acquisition programs to expand demand and online sales.<br>• Guide content development across formats including web copy, social posts, visual assets, product education materials, and campaign storytelling.<br>• Supervise external partners and internal marketing resources while keeping projects aligned with timelines, budgets, and brand standards.<br>• Analyze campaign performance, engagement trends, and key marketing metrics using tools such as Google Analytics to inform optimization and investment decisions.
<p>About the Role</p><p>We are seeking a Digital Marketing Manager to develop, execute, and optimize multi-channel marketing campaigns that drive brand awareness, lead generation, and customer engagement.</p><p>Responsibilities</p><ul><li>Manage digital campaigns across paid search, social media, email, and display advertising</li><li>Develop SEO and SEM strategies to increase website traffic</li><li>Monitor campaign performance and make data-driven recommendations</li><li>Collaborate with creative, sales, and leadership teams</li><li>Manage digital marketing budgets and reporting</li></ul><p><br></p>
<p>Robert Half's marketing & creative client is seeking a Marketing & Production Specialist for a 12+ month contract opportunity in Providence, RI. This is a hybrid, 40-hour-per-week opportunity; candidates must be willing and able to work onsite 1 - 3 days-per-week. This role will support the creation, production, and execution of marketing materials across print and digital channels. The Marketing & Production Specialist will also partner with internal stakeholders and external vendors to deliver high-quality marketing assets, manage multiple projects simultaneously, and ensure brand consistency across customer-facing communications.</p><p><br></p><p><strong>Responsibilities</strong></p><ul><li>Create print and digital marketing materials within Adobe Creative Suite</li><li>Manage multiple creative projects and priorities simultaneously</li><li>Support integrated marketing and communications campaigns across channels</li><li>Coordinate with external vendors, printers, and creative partners to execute deliverables</li><li>Partner with stakeholders to gather requirements, track progress, and ensure timely completion of projects</li><li>Support presentations, community outreach efforts, and other marketing initiatives</li><li>Maintain brand consistency across all communications and touchpoints</li><li>Adapt to shifting priorities and support additional marketing projects as needed</li></ul>
<p>We are seeking an experienced Communications Manager / Brand Transition Lead to support a major brand integration and portfolio transition initiative. This role will be responsible for driving internal and external communications, coordinating brand transition activities, supporting content development, and ensuring consistency across messaging, assets, and materials.</p><p>The ideal candidate is a strategic communicator and strong project manager with significant experience leading complex brand, communications, and go-to-market initiatives. <strong>Experience in the semiconductor industry is required.</strong></p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Lead internal communications efforts to ensure alignment with organizational strategy and key business initiatives</li><li>Keep employees engaged and informed throughout brand and portfolio transition activities</li><li>Develop and publish content across websites, blogs, videos, photography, presentations, and related communication channels</li><li>Ensure consistency across all communications, branding, and messaging</li><li>Manage brand transition assets and coordinate with external agency partners as needed</li><li>Support website content development for a unified portfolio and brand presence</li><li>Coordinate trademark and brand registration processes in partnership with legal teams</li><li>Oversee brand transition activities across multiple office and building locations</li><li>Develop and update sales enablement materials, including brochures, customer-facing collateral, pitch decks, and landing pages</li><li>Create thought leadership and media messaging to support broader communications goals</li><li>Partner with leadership and cross-functional teams to determine what information should be shared, when it should be released, and how it should be communicated</li><li>Measure, analyze, and present the effectiveness of communication efforts</li><li>Publish timely company information including memos, directives, and organizational updates</li><li>Support value proposition development and articulation for combined offerings</li><li>Lead project management activities including weekly meetings, timelines, progress reporting, and stakeholder coordination</li></ul><p><br></p>