<p>Robert Half has a client seeking an experienced Digital Marketing / Paid Media Specialist for an ongoing part-time freelance engagement. This individual will be responsible for the hands-on management, optimization, testing, and reporting of paid digital campaigns. Working onsite in Plymouth Meeting, PA is required.</p><p> </p><p>The ideal candidate has strong recent experience directly managing Google Ads, paid search, and Performance Max campaigns with meaningful advertising budgets. Paid search expertise is the highest priority, with additional experience across Meta and LinkedIn strongly preferred.</p><p> </p><p>This person must be comfortable working directly within advertising platforms rather than operating solely from a strategy or account-management perspective.</p><p> </p><p>Responsibilities will include monitoring campaign performance, making day-to-day optimizations, developing testing plans, analyzing results, and translating campaign data into actionable insights and recommendations.</p><p>Experience with Looker Studio is preferred, along with strong reporting and analytical capabilities.</p><p> </p>
<p>We are looking for a Digital Marketing Specialist to support campaign operations for a retail organization in New Jersey. This Long-term Contract position focuses on keeping digital media execution organized, accurate, and on schedule through strong coordination with internal teams, vendors, and platform partners. The role will contribute to campaign setup, tracking oversight, billing follow-up, and data validation to help ensure reliable reporting and smooth day-to-day media operations.</p><p><br></p><p>Responsibilities:</p><p>• Oversee daily coordination with media vendors and internal stakeholders to keep campaign activity moving efficiently from setup through reporting.</p><p>• Monitor invoices, billing support, and delivery records, partnering with finance contacts and vendors to resolve mismatches or missing documentation.</p><p>• Review campaign details submitted by partners to confirm naming standards, tracking requirements, and supporting materials are complete and consistent.</p><p>• Validate performance and delivery data across platforms and measurement sources to identify issues that could affect reporting accuracy.</p><p>• Assist with ad server configuration, placement organization, and tracking tag implementation to support proper campaign measurement.</p><p>• Provide trafficking and creative deployment support across media platforms, helping campaigns launch on time and according to approved specifications.</p><p>• Maintain campaign trackers, status updates, and action logs so internal teams and external partners have clear visibility into progress and open items.</p><p>• Enter and update budgets, dates, placements, and other media plan details within planning tools and platforms to reflect approved investment changes.</p><p><br></p><p>2720-0013529134</p><p><br></p>
We are looking for an experienced Marketing Automation Specialist to support marketing technology initiatives in Doylestown, Pennsylvania. This Long-term Contract position will focus on strengthening automated campaign execution, improving audience targeting, and expanding the value of Salesforce Marketing Cloud across the organization. The ideal candidate brings a practical, hands-on approach to optimizing platform performance and partnering with stakeholders to deliver effective, scalable marketing programs.<br><br>Responsibilities:<br>• Design and maintain automated marketing journeys that support customer acquisition, onboarding, and retention efforts.<br>• Create refined audience segments and structured data frameworks to enable highly targeted campaign execution.<br>• Develop and manage platform queries and related processes to ensure accurate campaign audiences and reliable performance.<br>• Collaborate with cross-functional teams to connect Salesforce Marketing Cloud with other business systems and improve data movement between platforms.<br>• Evaluate current automation workflows and recommend enhancements that increase efficiency, scalability, and campaign impact.<br>• Work closely with marketing partners to launch initiatives, translate business goals into platform solutions, and encourage broader use of marketing automation capabilities.<br>• Monitor campaign results and identify opportunities to improve engagement, delivery, and overall platform effectiveness.
We are looking for a Marketing Communications Coordinator to support brand visibility and customer engagement from our location. This role blends creative storytelling, digital content execution, and hands-on coordination across marketing initiatives. The ideal candidate is comfortable producing high-quality written and visual materials, managing online content, and helping deliver campaigns, media outreach, and event support with consistency and attention to detail.<br><br>Responsibilities:<br>• Create original written and visual marketing content for digital and print use, including website copy, blog articles, advertisements, and branded imagery.<br>• Photograph products and refine images using design tools to develop lifestyle assets for social platforms, catalogs, and web pages.<br>• Maintain website content by adding new items, updating descriptions, images, and pricing, and removing products that are no longer available.<br>• Manage day-to-day social media activity by planning, publishing, and monitoring posts across key channels to strengthen audience engagement.<br>• Support email and digital marketing efforts through content preparation and campaign coordination using relevant marketing platforms.<br>• Prepare promotional materials such as brochures, flyers, handouts, and catalogs to support product launches and broader marketing initiatives.<br>• Draft press releases, media alerts, and related communications while tracking coverage and compiling performance insights for campaigns and announcements.<br>• Respond to customer and audience interactions across digital channels to help maintain a consistent brand voice and positive public presence.<br>• Coordinate logistics and marketing support for trade shows, photo shoots, and other events, including materials preparation and collaboration with vendors and internal teams.<br>• Work closely with sales, product development, and external partners to keep marketing projects on schedule and aligned with business goals.
We are looking for a Marketing Assistant to support a busy healthcare organization in New York, New York through a Contract assignment. This role is ideal for someone who enjoys coordinating campaigns, managing promotional efforts, and contributing to both digital and in-person marketing initiatives. The position offers the opportunity to work across a variety of outreach activities that help strengthen audience engagement and brand visibility.<br><br>Responsibilities:<br>• Assist with the planning, execution, and follow-up of email marketing initiatives to improve audience communication and campaign performance.<br>• Coordinate logistics and on-site support for events, helping ensure promotional activities run smoothly and reflect brand standards.<br>• Contribute to day-to-day marketing operations by organizing materials, tracking timelines, and supporting campaign deliverables.<br>• Help develop and carry out direct marketing efforts designed to increase awareness and reach target audiences effectively.<br>• Support social media activity by preparing content, scheduling posts, and monitoring engagement across relevant platforms.<br>• Collaborate with internal stakeholders to maintain consistency in messaging across multiple marketing channels.<br>• Track campaign outcomes and prepare basic reports to help evaluate the success of marketing activities.<br>• Assist with the creation and distribution of promotional content that aligns with organizational goals in the healthcare sector.