5 results for Performance Marketing Manager in Reading, PA

Marketing/Communications Manager

Plymouth Meeting, PA
onsite
Permanent
70000 - 80000 USD / Yearly
We are looking for an experienced Marketing/Communications Manager to lead dynamic marketing strategies and enhance brand visibility. This role requires a creative, detail-oriented individual with expertise in crafting compelling campaigns, managing communication channels, and driving audience engagement. Join us in Plymouth Meeting, Pennsylvania, to make an impact with your innovative ideas and leadership skills. Responsibilities: • Develop and implement marketing campaigns across various channels, including email, social media, and digital platforms. • Oversee the creation and distribution of engaging content tailored to target audiences. • Manage social media accounts, ensuring consistent branding and audience growth. • Collaborate with internal teams to align marketing strategies with business objectives. • Analyze campaign performance and provide insights to improve future initiatives. • Create and edit compelling copy for advertisements, newsletters, and other marketing materials. • Lead the planning and execution of communication strategies to enhance brand reputation. • Stay updated on industry trends and incorporate best practices into marketing efforts. • Build and maintain relationships with stakeholders and external partners. • Coordinate with designers and other team members to produce high-quality marketing assets.
2026-02-19T00:00:00Z

Sales Manager

Telford, PA
onsite
Permanent
100000 - 120000 USD / Yearly
Reputable, industry-leading client seeks a data-driven Sales Manager with strong analytical skills. In this role, you will oversee and develop the sales team, review sales data, maintain accurate sales forecasts, pipelines, and CRM data, resolve customer inquiries, create pricing strategies, uphold customer relationships, prepare regular sales reports & KPI dashboards, track sales targets, and withhold and implement standard compliance procedures. Ideally, we are looking for a Sales Manager who can drive revenue growth by leading and executing sales strategies within a manufacturing and distribution environment. Major Responsibilities· Analyze and optimize logistical procedures· Maintain client pipeline· Implement sales strategies· Ensure accurate demand forecasting and pipeline management· Oversee sales cycle· Communicate with nationwide suppliers· Perform market research· Ensure prompt and proper movement of products· Coach, train, and mentor staff
2026-03-10T00:00:00Z

Media Planner/Strategist

Kennett Square, PA
onsite
Temporary
0 - 0 USD / Yearly
We’re seeking an experienced Senior Media Planner/Strategist to support campaign planning and execution with a Pharma client in Philadelphia. This role will manage media activities from partner vetting through launch, ensuring campaigns meet compliance requirements, perform effectively, and align with overall brand strategy. The ideal candidate brings deep healthcare media expertise and thrives in a fast‑paced, highly regulated environment. Key Responsibilities<ul><li>Lead end‑to‑end media planning for DTC and HCP campaigns across oncology brands.</li><li>Develop RFPs, build tactical media plans, and support vendor evaluation and presentations.</li><li>Provide strategic input on channel mix, partner selection, and initial budget allocations.</li><li>Oversee media partner onboarding, campaign setup, performance monitoring, and optimization.</li><li>Coordinate with internal teams and external partners on campaign launches, reporting, and in‑flight adjustments.</li><li>Maintain media flowcharts, manage creation of traffic workbooks, and track creative assets.</li><li>Execute technical deliverables, including creative specs, brand safety requirements, and ad verification setup.</li><li>Ensure all campaigns adhere to pharma regulations and internal compliance standards.</li><li>Assist with partner negotiations and maintain strong agency/vendor relationships.</li></ul>
2026-03-06T00:00:00Z

Sr. Product Manager

Fort Washington, PA
remote
Permanent
125000 - 155000 USD / Yearly
We are looking for an experienced and strategic Senior Product Manager to lead the development and execution of product initiatives for Label Traxx. This role involves crafting a clear product vision, driving a roadmap that aligns with business objectives, and collaborating across teams to deliver impactful solutions that enhance customer value and foster company growth. Ideal candidates will possess industry expertise in labels and packaging, coupled with a strong ability to translate business and customer needs into innovative product strategies. Responsibilities: • Develop and oversee the product vision, strategy, and roadmap for Label Traxx, ensuring alignment with organizational goals. • Collaborate with leadership teams to integrate product initiatives into broader business objectives. • Gather insights from customer feedback, market trends, and competitive analysis to inform product decisions. • Define and prioritize product requirements, including epics and user stories, to guide development efforts. • Work closely with Engineering, UX, Sales, and Support teams to ensure seamless product delivery. • Manage sprint planning, backlog grooming, and release schedules to optimize development workflows. • Establish and monitor key performance indicators to evaluate product success and performance. • Coordinate go-to-market strategies in collaboration with Marketing and Sales teams. • Communicate product updates, strategic plans, and roadmap progress to internal and external stakeholders. • Serve as the subject matter expert for Label Traxx features and industry developments.
2026-03-05T00:00:00Z

Digital Marketing Analyst

Conshohocken, PA
remote
Contract / Temporary to Hire
33.25 - 38.5 USD / Hourly
We are looking for a skilled Digital Marketing Analyst to join our team in Conshohocken, Pennsylvania. This Contract to permanent position is ideal for someone with a strong technical background in digital analytics and a passion for optimizing data tracking and reporting processes. You will play a pivotal role in ensuring accurate and efficient analytics implementation across a variety of websites, collaborating closely with cross-functional teams to meet business objectives. Responsibilities: • Oversee the implementation and management of website tagging using Google Tag Manager, ensuring accurate tracking of pageviews, events, and conversions. • Develop and maintain custom tags, variables, and JavaScript configurations to support advanced tracking requirements. • Configure and manage Google Analytics 4 properties, including custom definitions, channel groupings, and audience segmentation. • Implement tracking solutions for embedded video players, form submissions, and other interactive website elements. • Perform regular quality assurance audits to validate tagging accuracy and resolve any discrepancies. • Create and maintain comprehensive documentation of website interactions, tag setups, and audit logs for consistency and future reference. • Ensure compliance with data privacy regulations by configuring cookie consent platforms such as OneTrust or Google Consent Mode. • Collaborate with development, marketing, and account teams to align tracking strategies with business goals. • Support cross-domain tracking and server-side tagging setups for enhanced data collection. • Assist in integrating tags with advertising platforms like Google Ads to optimize campaign performance.
2026-03-09T00:00:00Z