<p>Robert Halfs enterprise client is looking for an experienced Marketing Product Manager to lead the strategic direction of marketing technology products. In this role, you will be responsible for defining and prioritizing product roadmaps while ensuring an exceptional user experience for marketing tools. This is a long-term contract position based in Philadelphia, Pennsylvania.</p><p><br></p><p>Responsibilities:</p><ul><li>Define and own the marketing product roadmap for a new AI solution, ensuring alignment with company goals and customer needs.</li><li>Lead the creation of a new solution by outlining critical product features, customer journey flows, and configurable options for diverse client profiles.</li><li>Collaborate with internal marketing stakeholders and external vendors to co-develop a seamless onboarding experience leveraging AI to reduce customer setup effort.</li><li>Transition into supporting engineering alignment by contributing to the documentation and refining the scope for technical execution.</li><li>Partner with engineering teams to validate product feasibility, define priorities, and assist with pilot deployment planning.</li><li>Drive strategic thinking and clarity in ambiguous environments, ensuring consistent progress toward key milestones.</li><li>Serve as an advocate for end-user experience, ensuring marketing technology products deliver intuitive and impactful benefits for customers.</li></ul>
We are looking for a highly motivated and strategic Product Manager to join our team in Philadelphia, Pennsylvania. This Contract-to-Permanent position offers the opportunity to lead the development and management of innovative B2B physical goods, driving growth and market differentiation. If you have a passion for product lifecycle management, cross-functional collaboration, and delivering value to customers, this role is perfect for you.<br><br>Responsibilities:<br>• Oversee the full product lifecycle, including ideation, development, and launch, ensuring alignment with customer needs and market trends.<br>• Lead product launches and enhancements, focusing on innovation and cost optimization.<br>• Conduct competitive benchmarking to identify market opportunities and refine product positioning.<br>• Collaborate with manufacturing teams to implement quality improvements and cost-efficiency measures.<br>• Develop and manage demand forecasts, budgets, and assortment plans to support business goals.<br>• Partner with sales and marketing teams to deliver product training and enhance customer confidence.<br>• Optimize product presentation across digital platforms to enhance visibility and appeal.<br>• Analyze market trends and customer insights to shape go-to-market strategies.<br>• Monitor product quality and address any issues to maintain high standards and market leadership.<br>• Track category performance, identify growth opportunities, and ensure alignment with strategic objectives.
<p>We are looking for an experienced Product Marketing Manager to lead the strategic development and execution of marketing initiatives for B2B banking products. This role involves driving product positioning, market segmentation, and lifecycle management to ensure successful product launches and sustained market growth. The ideal candidate will have a strong background in product management and marketing, coupled with expertise in developing strategies that resonate with target audiences. B2B banking product specific experience is required. This position is 3 days per week in the office. </p><p><br></p><p>Responsibilities:</p><p>• Develop and implement marketing strategies for B2B banking products, focusing on positioning, pricing, and segmentation.</p><p>• Manage the complete product lifecycle, from ideation to launch and ongoing market performance.</p><p>• Collaborate with cross-functional teams to design and execute new product development and implementation plans.</p><p>• Conduct market research to identify customer needs and emerging trends, ensuring products remain competitive.</p><p>• Lead the creation of compelling marketing content to support product launches and campaigns.</p><p>• Monitor and analyze product performance metrics to refine strategies and optimize results.</p><p>• Partner with sales teams to align product marketing strategies with business objectives and drive revenue growth.</p><p>• Coordinate product launch efforts, ensuring all aspects of the rollout are executed seamlessly.</p><p>• Develop and maintain strong relationships with stakeholders to ensure clear communication and alignment.</p><p>• Provide insights and recommendations to senior leadership based on market analysis and competitive positioning.</p>
<p>We are looking for an experienced Omnichannel Marketing Manager to lead and execute demand generation strategies while driving growth through innovative campaigns. This role involves designing and managing omnichannel marketing initiatives to enhance brand visibility and audience engagement. The position offers an opportunity to work on cutting-edge paid media strategies and audience segmentation. This role requires HCP audience experience.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement comprehensive growth marketing strategies to drive demand generation.</p><p>• Manage and optimize omnichannel campaigns, ensuring alignment with brand objectives.</p><p>• Oversee paid media initiatives, including paid social and paid search, to maximize ROI</p><p>• Support lead generation and nurture campaigns targeting pharma brand marketers, media agencies, and omnichannel strategists</p><p>• Develop and execute acquisition strategies that align with audience segmentation, content consumption trends, and specialty focus</p><p>• Build and optimize onboarding flows and lifecycle journeys that drive repeat visits, registration, and engagement</p><p>• Utilize audience segmentation techniques to create targeted and impactful campaigns.</p><p>• Monitor and analyze campaign performance to identify trends and enhance effectiveness.</p><p>• Collaborate with cross-functional teams to align marketing efforts with overall business goals.</p><p>• Leverage automation tools to streamline campaign workflows and improve efficiency.</p><p>• Conduct thorough market research to identify opportunities for audience engagement.</p><p>• Optimize email marketing campaigns and Google Ads for better reach and conversions.</p><p>• Continuously refine strategies based on data insights and analytics.</p>
<p>Robert Half is partnering with a leading global media and technology company to hire an <strong>Audience Experience Manager</strong> in Philadelphia, PA. In this role, you’ll be responsible for building, managing, and optimizing audience segments within Adobe Experience Platform to support omnichannel marketing campaigns and customer engagement strategies. You will work closely with cross-functional teams to roadmap audience strategy and deliver seamless inbound and outbound customer experiences.</p><p><br></p><p><strong>Location</strong>: Philadelphia, PA (4 days onsite, 1 day remote)</p><p><strong>Duration</strong>: Contract-to-hire (likely to convert)</p><p><strong>Hours</strong>: 40 hours/week </p><p><strong>Pay Rate</strong>: $47 – $50/hour</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Build, configure, and manage audience segments within Adobe Experience Platform (AEP) and Adobe CDP to enable targeted campaigns.</li><li>Partner with the GTO, marketing, and product teams to define and execute audience strategies and roadmap initiatives.</li><li>Collaborate with campaign operations, analytics, and engineering teams to ensure accurate data flows and seamless integration for targeted communications.</li><li>Leverage tools including Adobe Campaign Manager and Adobe Journey Optimizer to support audience activation and campaign execution.</li><li>Translate marketing requirements into technical audience specifications and ensure proper setup for outbound communications.</li><li>Analyze data flows and data lineage to maintain audience accuracy and troubleshoot segmentation discrepancies.</li><li>Manage approximately five concurrent audience requests at any given time while supporting multiple projects for the residential marketing team.</li><li>Provide strategic recommendations and act consultatively to guide best practices for omnichannel campaign strategies.</li><li>Support both B2C campaigns and multi-channel initiatives, including dot-com, email, and digital advertising campaigns.</li></ul>
<p>Robert Half is looking for a Revenue Manager to take charge of strategic pricing initiatives that drive rental income and maximize property performance. This Revenue Manager role requires an individual with strong attention to detail who can analyze market trends, forecast revenue, and implement competitive pricing strategies. As a key collaborator across departments, the Revenue Manager ensures alignment between Asset Management, Operations, and Property Management to achieve business objectives.</p><p><br></p><p>Responsibilities:</p><ul><li>Develop and modify pricing strategies based on current market conditions and trends using specialized revenue tools.</li><li>Analyze competitive rent data and economic indicators to optimize pricing decisions.</li><li>Evaluate performance metrics to determine the effectiveness of pricing actions and project future outcomes.</li><li>Facilitate weekly regional pricing calls to review and adjust strategies.</li><li>Organize monthly renewal discussions, including setting pricing parameters and evaluating upcoming offers.</li><li>Conduct quarterly competitive reviews to refine positioning and ensure weights within pricing systems are accurate.</li><li>Serve as the primary point of coordination between Asset Management, Operations, and Property Management to ensure unified pricing execution.</li><li>Educate teams on pricing tools, strategies, and implementation methods.</li></ul><p><br></p>
<p>We are looking for a skilled Web Content Manager to join our client in Philadelphia, PA. This role requires a creative and analytical individual who excels in managing website content, optimizing user experiences, and leveraging content strategies to support organizational goals. If you are passionate about web development and crafting engaging online experiences, this position offers an exciting opportunity to make a significant impact.</p><p><br></p><p>Responsibilities:</p><p>• Develop, manage, and maintain website content using WordPress and other content management systems.</p><p>• Create and optimize landing pages to enhance user engagement and conversion rates.</p><p>• Implement A/B testing strategies to evaluate and improve UX functionality.</p><p>• Collaborate with stakeholders to align web content with organizational goals and strategies.</p><p>• Monitor and analyze website performance to identify areas for improvement.</p><p>• Ensure website content adheres to SEO best practices to increase online visibility.</p><p>• Coordinate web development projects, ensuring timely and accurate implementation.</p><p>• Write, edit, and publish high-quality content that resonates with the target audience.</p><p>• Conduct regular audits to ensure web content is up-to-date and functioning properly.</p><p>• Provide technical support and troubleshoot issues related to website functionality.</p>
<p>Our client, a 100+ year old company in central Montgomery County is looking for a highly motivated Director of Finance specializing in FP& A and Sales Finance to join our dynamic team in the Lansdale, Pennsylvania area. In this leadership role, you will spearhead pricing strategies, trade planning, and financial analysis to drive profitability and strengthen market competitiveness. With a focus on collaboration and innovation, you will have the opportunity to shape the financial direction of the organization while mentoring a dedicated team.</p><p><br></p><p>Responsibilities:</p><p>• Lead the development and execution of pricing strategies across all sales channels, ensuring alignment with market trends and organizational goals.</p><p>• Manage annual budgeting, quarterly forecasting, and long-term financial planning, incorporating market and commodity data to optimize financial outcomes.</p><p>• Oversee trade and promotional planning, including new product pricing models and compliance with established pricing guidelines.</p><p>• Analyze gross margins and provide actionable insights to senior leadership to support informed decision-making.</p><p>• Identify financial risks and opportunities, leveraging data to enhance business performance and strategic direction.</p><p>• Mentor and develop a team of four direct reports, fostering collaboration, growth, and high performance.</p><p>• Collaborate with Sales, Marketing, and Product teams to ensure seamless execution of pricing and trade strategies.</p><p>• Ensure adherence to financial planning and analysis processes while driving continuous improvements in efficiency.</p><p>• Utilize ERP systems and tools, such as SAP, to streamline financial processes and reporting.</p><p>• Support brand and marketing promotions by aligning financial strategies with organizational objectives.</p>
<p>Industry-leading company seeks a Director of Customer Experience with proven expertise in customer experience, customer service, customer success and leadership. As the Director of Customer Experience, you will oversee the proper operations of the customer service department and ensure customers are receiving timely, accurate and professional service. This candidate will also monitor target revenues, implement sales strategies, create annual department budgets and forecast, manage department expenses, handle employee performance reviews, direct data management, develop and implement customer service policies, prepare monthly tracking reports, draft internal correspondence, maintain customer records, and assist other departments as needed for customer service functions. The ideal candidate for this role should have corporate customer service experience, strong multi-tasking capabilities, and excellent problem-solving skills.</p><p><br></p><p>What you get to do everyday</p><p>· Account/Database Management</p><p>· Order Management</p><p>· Resolve customer inquiries/billing disputes</p><p>· Develop and implement customer service strategies</p><p>· Oversee training and research programs</p><p>· Collaborate cross-functionally with other departments</p><p>· Troubleshoot data performance inquiries</p><p>· Train, Coach, and Mentor Customer Service Team</p>
We are looking for a skilled and detail-oriented Marketing Database Specialist to join our team on a long-term contract basis. This position involves managing, maintaining, and enhancing the health of our marketing database to support effective campaign execution, segmentation, and reporting. The ideal candidate should have a strong background in data management, compliance with global privacy standards, and hands-on experience with marketing automation platforms.<br><br>Responsibilities:<br>• Oversee the accuracy, integrity, and ongoing maintenance of the marketing database through regular monitoring and validation.<br>• Prepare, format, and manipulate data in Excel prior to importing into systems such as Pardot or Salesforce.<br>• Execute routine database cleanup, list management, and campaign-related data processes.<br>• Develop and manage dynamic lists, suppression lists, automation rules, and completion actions within marketing automation tools.<br>• Ensure compliance with global data privacy regulations by implementing proper governance and segmentation practices.<br>• Collaborate with global marketing managers and stakeholders to support reporting and insights initiatives.<br>• Conduct extensive training to familiarize yourself with systems, processes, and stakeholders during the initial onboarding period.<br>• Identify opportunities to improve database workflows and implement best practices for operational efficiency.<br>• Monitor and enforce adherence to data governance policies to ensure consistent platform usage.<br>• Support the team with ad hoc data tasks and reporting needs as required.
