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6 results for Media Planner in Phoenix, AZ

Marketing Director
  • Tempe, AZ
  • onsite
  • Permanent / Full Time
  • 150000 - 175000 USD / Yearly
  • <p>We are looking for an experienced Marketing Director to join a high-tech engineering organization in Tempe, Arizona.</p><p>The Marketing Director is responsible for developing and executing the organization&#39;s brand strategy, market positioning, and portfolio messaging to strengthen customer engagement, support business growth, and enhance overall market presence. This role leads corporate communications, content strategy, digital marketing initiatives, public relations, website management, events, and executive messaging to ensure consistent and impactful communication across all external channels. [Corporate...g Director | Word]</p><p>As a strategic partner to executive leadership and cross-functional teams, the Corporate Marketing Director develops compelling value propositions, go-to-market messaging, and brand narratives that clearly communicate the organization&#39;s capabilities and competitive advantages. The ideal candidate combines strategic marketing leadership with a hands-on approach, driving both high-level strategy and day-to-day execution. [Corporate...g Director | Word]</p><p>Key Areas of Responsibility</p><ul><li>Corporate Brand Strategy and Positioning</li><li>Marketing Communications and Public Relations</li><li>Digital Marketing and Website Management</li><li>Executive Communications and Corporate Messaging</li><li>Demand Generation and Market Engagement</li><li>Events, Conferences, and Industry Outreach</li><li>Content Development and Thought Leadership</li><li>Market Research and Competitive Intelligence</li></ul><p>Essential Duties and Responsibilities</p><ul><li>Develop and execute a comprehensive corporate marketing strategy that drives brand awareness, supports growth initiatives, and strengthens market presence.</li><li>Define and maintain the organization&#39;s brand identity, positioning framework, and messaging architecture across all internal and external communications.</li><li>Partner with leadership teams to develop differentiated value propositions, market messaging, and customer-focused content.</li><li>Lead the planning and execution of integrated marketing campaigns across digital, web, social, content, and traditional channels.</li><li>Oversee website strategy, content governance, search optimization, and user experience enhancements.</li><li>Manage external communications, including media relations, press releases, corporate announcements, and thought leadership initiatives.</li><li>Plan, coordinate, and evaluate participation in conferences, trade shows, customer events, webinars, and other marketing programs.</li><li>Develop marketing collateral, presentations, case studies, white papers, and sales enablement materials.</li><li>Conduct market research and competitive analysis to identify trends, customer needs, opportunities, and market positioning strategies.</li><li>Collaborate closely with sales, business development, product, and operational teams to ensure alignment between marketing efforts and organizational objectives.</li><li>Establish key performance indicators and marketing metrics to measure campaign effectiveness, brand performance, engagement, and return on investment.</li><li>Manage relationships with external agencies, consultants, media partners, and vendors.</li><li>Lead marketing budgets, resource planning, and process improvement initiatives.</li><li>Ensure brand consistency and messaging alignment across all marketing channels and touchpoints.</li></ul><p><br></p>
  • 2026-09-29T00:00:00Z
Digital Marketing Manager
  • Glendale, AZ
  • onsite
  • Temporary / Contract
  • 30 - 40 USD / Hourly
  • <p>Robert Half is hiring a <strong>Digital Marketing Manager</strong> for one of our major clients in Arizona. This role will be responsible for developing, executing, and optimizing integrated digital marketing strategies designed to increase brand visibility, generate qualified traffic and leads, improve customer engagement, and support overall revenue growth.</p><p>The ideal candidate is a data-driven marketer who understands how multiple digital channels work together and can move comfortably between strategy, campaign execution, performance analysis, and optimization. This person should have hands-on experience across areas such as paid media, SEO/SEM, email, website optimization, social media, marketing automation, and analytics.</p><p><br></p><p>Key Responsibilities</p><ul><li>Develop and execute multi-channel digital marketing strategies aligned with business, brand, and revenue objectives.</li><li>Plan, launch, manage, and optimize digital campaigns across paid search, paid social, display, email, organic search, and web channels.</li><li>Manage SEO and SEM initiatives to increase organic visibility, qualified website traffic, conversions, and lead generation.</li><li>Monitor campaign performance and use data to improve targeting, messaging, creative, spend, and conversion rates.</li><li>Partner with content, creative, sales, product, and agency teams to execute integrated marketing campaigns.</li><li>Manage website content, landing pages, forms, conversion paths, and other digital customer touchpoints.</li><li>Build audience segmentation and targeting strategies based on customer behavior, campaign data, and business objectives.</li><li>Track and report on KPIs including traffic, conversions, cost per lead, customer acquisition cost, return on ad spend, engagement, and marketing-influenced revenue.</li><li>Manage relationships with digital agencies, vendors, technology partners, and media platforms as needed.</li><li>Identify new digital channels, technologies, AI tools, and optimization opportunities that can improve marketing performance.</li><li>Maintain campaign budgets and make recommendations on channel and media allocation.</li><li>Develop dashboards and communicate campaign results and recommendations to marketing and business leadership.</li></ul><p><br></p>
  • 2026-09-18T00:00:00Z
Media Relations Manager
  • Scottsdale, AZ
  • onsite
  • Temporary / Contract
  • 48 - 52 USD / Hourly
  • <p>Robert Half is hiring a <strong>Media Relations Manager</strong> for one of our major clients. This individual will develop and execute proactive media strategies designed to strengthen corporate reputation, increase earned media visibility, position company executives as industry thought leaders, and support key business initiatives.</p><p>The ideal candidate has established experience working with journalists and understands how to identify compelling stories, develop strong pitches, prepare executives for interviews, and manage communications during high-visibility situations.</p><p><br></p><p>Responsibilities</p><ul><li>Develop and execute proactive media relations strategies.</li><li>Build and maintain relationships with national, trade, regional, and industry journalists.</li><li>Identify compelling corporate, product, customer, and executive stories.</li><li>Write press releases, media pitches, briefing documents, talking points, FAQs, and executive messaging.</li><li>Secure earned media opportunities and manage inbound media requests.</li><li>Prepare executives and subject matter experts for interviews and media appearances.</li><li>Monitor relevant news cycles, industry developments, competitors, and emerging issues.</li><li>Coordinate media activity surrounding company announcements, product launches, research, events, and milestones.</li><li>Support issues management and crisis communications when needed.</li><li>Measure earned media coverage, sentiment, share of voice, message penetration, and campaign performance.</li></ul><p><br></p>
  • 2026-09-18T00:00:00Z
Marketing Analyst
  • Phoenix, AZ
  • onsite
  • Temporary / Contract
  • 0 - 0 USD / Yearly
  • <p>We are seeking a data-driven Marketing Analyst to join a growing team in the Phoenix area. This individual will play a key role in transforming marketing data into actionable insights that drive customer acquisition, engagement, retention, and overall business growth. The ideal candidate combines strong analytical skills with a solid understanding of digital marketing channels and performance measurement.</p><p>This position offers the opportunity to collaborate with marketing, sales, leadership, and cross-functional teams to evaluate campaign effectiveness, identify market trends, and support strategic decision-making through data-driven recommendations.</p><p>Key Responsibilities</p><ul><li>Analyze marketing campaign performance across digital and traditional channels, including email, paid media, social media, SEO, and web analytics.</li><li>Develop and maintain dashboards, reports, and visualizations to communicate key performance indicators (KPIs) and campaign results.</li><li>Monitor customer acquisition, conversion, engagement, and retention metrics to identify opportunities for optimization.</li><li>Perform market research and competitive analysis to evaluate industry trends and customer behavior.</li><li>Partner with marketing and business stakeholders to define measurement strategies and reporting requirements.</li><li>Utilize data from various sources to identify actionable insights and support strategic initiatives.</li><li>Conduct A/B testing and evaluate campaign effectiveness to improve marketing performance.</li><li>Track and report on marketing ROI, attribution, and customer journey metrics.</li><li>Present findings and recommendations to leadership and cross-functional teams.</li><li>Ensure data accuracy, consistency, and integrity across reporting platforms and systems.</li></ul><p><br></p>
  • 2026-09-18T00:00:00Z
CONTENT STRATEGY MANAGER
  • Scottsdale, AZ
  • onsite
  • Temporary / Contract
  • 45 - 55 USD / Hourly
  • <p>Robert Half is hiring a <strong>Content Strategy Manager</strong> for one of our major clients. This individual will be responsible for developing and executing a comprehensive content strategy that strengthens brand positioning, increases audience engagement, supports demand generation, and drives measurable business results.</p><p>The ideal candidate is both a strategic thinker and strong operator who understands how to turn business objectives, audience insights, SEO data, and performance analytics into compelling content programs across multiple channels.</p><p>Responsibilities</p><ul><li>Develop and own an integrated content strategy aligned with marketing and business objectives.</li><li>Create and manage editorial calendars across web, blog, email, social media, thought leadership, and campaign channels.</li><li>Partner with product marketing, demand generation, sales, creative, and executive stakeholders to identify content opportunities.</li><li>Translate complex products, services, or technical concepts into clear and engaging customer-facing content.</li><li>Conduct audience, keyword, competitor, and content-gap research to guide strategy.</li><li>Establish content themes, messaging frameworks, and brand voice standards.</li><li>Manage external writers, agencies, freelancers, and other content partners as needed.</li><li>Optimize existing content based on SEO, engagement, conversion, and pipeline performance.</li><li>Develop thought leadership programs involving executives and subject matter experts.</li><li>Define and report on content KPIs, including traffic, engagement, lead generation, conversion, and influenced pipeline.</li></ul><p><br></p><p><br></p><p><br></p>
  • 2026-09-18T00:00:00Z
SEO/SEM Manager
  • Tempe, AZ
  • onsite
  • Temporary / Contract
  • 30 - 40 USD / Hourly
  • <p>Robert Half is hiring an <strong>SEO/SEM Manager</strong> for one of our major clients in Arizona. This individual will lead organic and paid search strategy with responsibility for increasing search visibility, qualified website traffic, conversions, and measurable marketing performance.</p><p><br></p><p>The ideal candidate combines strong technical SEO knowledge with hands-on paid search expertise and understands how search behavior is evolving across traditional search engines and AI-powered discovery platforms.</p><p><br></p><p>This person should be equally comfortable developing strategy, analyzing performance data, identifying technical issues, managing paid campaigns, and partnering with content and development teams to improve search performance.</p><p><br></p><p>Key Responsibilities</p><ul><li>Develop and execute integrated SEO and SEM strategies aligned with marketing, lead-generation, and revenue objectives.</li><li>Manage paid search campaigns across Google Ads, Microsoft Advertising, and other relevant platforms.</li><li>Conduct keyword research, competitive analysis, audience research, and search-intent analysis.</li><li>Perform technical SEO audits and identify opportunities related to crawlability, indexation, site architecture, page speed, structured data, and internal linking.</li><li>Develop on-page SEO recommendations for website pages, landing pages, articles, and other digital content.</li><li>Partner with content teams to develop search-informed editorial strategies.</li><li>Monitor organic rankings, paid search performance, conversions, cost per acquisition, return on ad spend, and other KPIs.</li><li>Manage campaign budgets, bidding strategies, keyword targeting, negative keywords, and audience segmentation.</li><li>Develop and execute A/B tests for ad copy, landing pages, calls to action, and conversion paths.</li><li>Partner with web developers and technical teams to implement SEO recommendations.</li><li>Monitor changes to search algorithms, AI-generated search experiences, and emerging search behavior.</li><li>Identify opportunities to improve visibility across answer engines and AI-powered search platforms.</li><li>Create dashboards and provide clear performance reporting and recommendations to marketing leadership.</li><li>Manage agency or vendor relationships when applicable.</li></ul><p><br></p>
  • 2026-09-18T00:00:00Z