<p><strong>Location:</strong> Phoenix, AZ</p><p><strong>Job Type:</strong> Contract-to-Hire</p><p><strong>Pay:</strong> $36–$45/hour</p><p><strong>Schedule:</strong> Full-time | Hybrid</p><p>About the Role</p><p>We’re seeking a Paid Media Specialist to take hands-on ownership of paid search and paid social campaigns for a growing organization in the Phoenix area.</p><p>This role will manage campaign execution, optimization, reporting, audience strategy, and budget performance across Google and Meta.</p><p>The ideal candidate has 3–5 years of paid media experience and can point to measurable improvements they’ve personally driven.</p><p>What You’ll Do</p><ul><li>Build, manage, and optimize Google Ads campaigns</li><li>Manage paid social campaigns through Meta Ads Manager</li><li>Monitor campaign budgets and daily performance</li><li>Conduct keyword research and competitive analysis</li><li>Build prospecting and retargeting audiences</li><li>Optimize bidding, targeting, creative, and campaign structure</li><li>Partner with designers and copywriters on advertising creative</li><li>Conduct A/B testing across ads and landing pages</li><li>Track conversion performance through GA4 and Google Tag Manager</li><li>Analyze lead quality and campaign ROI</li><li>Monitor CPL, CPA, CAC, CTR, conversion rates, and ROAS</li><li>Build weekly and monthly performance reports</li><li>Present recommendations based on campaign data</li></ul><p><br></p>
<p>Our client, a growing and innovative organization in the Phoenix area, is seeking a Marketing Coordinator to support the execution of marketing initiatives that drive brand awareness, customer engagement, and business growth. This role is ideal for a detail-oriented marketing professional who enjoys managing multiple projects, coordinating campaigns, creating content, and collaborating across departments.</p><p>The Marketing Coordinator will play a key role in supporting digital marketing efforts, event coordination, content development, social media management, and marketing analytics. The ideal candidate is highly organized, creative, and comfortable working in a fast-paced environment.</p><p>Key Responsibilities</p><ul><li>Assist in the planning, execution, and tracking of marketing campaigns across digital and traditional channels.</li><li>Coordinate marketing projects and ensure deadlines, deliverables, and budgets are met.</li><li>Create and update marketing materials including presentations, email campaigns, brochures, and promotional content.</li><li>Manage and maintain social media platforms, including content scheduling, community engagement, and performance reporting.</li><li>Support website updates and collaborate with internal or external teams on content management and optimization.</li><li>Coordinate trade shows, conferences, customer events, and other marketing initiatives.</li><li>Assist with email marketing efforts, including audience segmentation, campaign deployment, and performance analysis.</li><li>Monitor campaign results and compile reports on key performance metrics.</li><li>Maintain brand consistency across all marketing communications and materials.</li><li>Conduct market research and competitive analysis to identify trends and opportunities.</li><li>Collaborate with sales and business development teams to support lead generation and customer engagement efforts.</li><li>Manage marketing assets, databases, and promotional inventory.</li></ul><p><br></p>
<p>The Digital Marketing Specialist executes and optimizes online marketing programs designed to increase traffic, leads, conversions, and revenue. This person usually works across several digital channels including paid search, paid social, SEO, email, websites, analytics, and conversion optimization.</p><p><br></p><p>Typical Responsibilities</p><ul><li>Plan, launch, and optimize digital marketing campaigns</li><li>Manage Google Ads, Meta Ads, LinkedIn Ads, or other paid platforms</li><li>Monitor website traffic and conversion performance</li><li>Perform keyword research and support SEO initiatives</li><li>Develop landing pages and campaign funnels</li><li>Track campaign performance through GA4 and other analytics platforms</li><li>Conduct A/B testing and conversion-rate optimization</li><li>Partner with content and creative teams on campaign assets</li><li>Produce performance reports and recommendations</li><li>Manage campaign budgets and optimize spend</li></ul><p><br></p><p><br></p>