We are looking for a creative and innovative Art Director with a passion for producing impactful social media content. In this role, you will leverage your expertise in visual storytelling to create engaging materials aligned with brand identity and current social trends. This is a Contract-to-Permanent position based in Los Angeles, California.<br><br>Responsibilities:<br>• Develop and implement compelling visual content strategies tailored to align with brand identity and maximize engagement across social media platforms, particularly Instagram.<br>• Stay informed about evolving social media trends and algorithm changes, utilizing insights to create relevant and discoverable content.<br>• Collaborate with marketing, product, and influencer teams to ensure cohesive storytelling and consistency in branding across various channels.<br>• Analyze performance metrics to refine creative strategies, employing data-driven insights to improve audience engagement and reach.<br>• Build and manage relationships with content creators, photographers, and videographers to scale content production while maintaining quality standards.<br>• Design and execute creative concepts for product launches and campaigns, focusing on platform-specific content formats such as Reels, Stories, and carousel posts.<br>• Experiment with A/B testing for visuals and content formats to continuously optimize social media performance.<br>• Ensure that all produced content aligns with brand guidelines, maintaining a high standard of creative excellence.
We are looking for an experienced and innovative Marketing Director to lead and enhance our marketing initiatives in Irwindale, California. This role offers an exciting opportunity to drive brand growth while implementing strategic campaigns that resonate with our target audience. If you excel in digital marketing and branding within the Consumer Packaged Goods (CPG) sector, we invite you to bring your expertise to our team.<br><br>Responsibilities:<br>• Develop comprehensive marketing strategies that align with organizational goals and drive brand awareness.<br>• Oversee digital marketing campaigns to ensure optimal performance and audience engagement.<br>• Conduct market research to identify emerging trends and opportunities in the CPG industry.<br>• Collaborate with cross-functional teams to execute integrated marketing plans.<br>• Manage and optimize budgets for marketing initiatives, ensuring cost-effectiveness and maximum impact.<br>• Lead the development of creative content across various channels to strengthen brand identity.<br>• Analyze campaign performance metrics and provide actionable insights for improvement.<br>• Establish and maintain strong relationships with external partners and vendors.<br>• Guide the marketing team, fostering growth and ensuring alignment with company objectives.<br>• Monitor competitor activities and adjust strategies to maintain a competitive edge.
<p>A fully integrated digital marketing and branding agency is seeking a Social Media Manager to join their team. They are a team of strategists, creatives, and media professionals who thrive on crafting exceptional brands, campaigns, and experiences. Through creative problem-solving and dynamic storytelling, we aim to inspire real connections and deliver measurable results for our diverse client portfolio—all while fostering a fun and collaborative work environment.</p><p><br></p><p><strong>About the Role:</strong></p><p>In this key leadership role, you will focus on developing and executing comprehensive social media strategies for our diverse client base, especially within the real estate industry. Reporting to the Director of Client Success and Senior Vice President of Strategy, you’ll also lead our talented social media team, managing content creation initiatives and driving meaningful engagement across a range of platforms. Our client seeks a creative thinker with a strategic mindset who is passionate about social media innovation and thrives in a fast-paced environment.</p><p><br></p><p><strong>What You’ll Do:</strong></p><ul><li><strong>Strategic Leadership:</strong> Lead the development and implementation of social media strategies, ensuring alignment with client goals and overarching marketing objectives.</li><li><strong>Content Creation Oversight:</strong> Oversee and guide the creation of editorial content calendars and organic social media initiatives that embody unique client brands.</li><li><strong>Client Success:</strong> Act as a senior community manager for key client accounts, ensuring optimal performance and engagement across platforms like Facebook, Instagram, TikTok, LinkedIn, YouTube, and Pinterest.</li><li><strong>Performance Optimization:</strong> Analyze data and metrics to refine strategies, optimize campaigns, and integrate fresh ideas.</li><li><strong>Competitive Analysis:</strong> Conduct competitive research and industry exploration to identify emerging trends and propose innovative social media tactics.</li><li><strong>Collaboration:</strong> Work closely with internal teams, including creative, copy, video/animation, and digital media groups, to produce engaging and impactful content.</li><li><strong>Team Leadership:</strong> Mentor and collaborate with junior team members, including the Social Media Coordinator, to foster professional development and a results-driven team environment.</li></ul><p><br></p>
