Add your latest resume to match with open positions.
1 result for Email Marketing Manager in Edison, NJ
- New York, NY
- onsite
- Permanent / Full Time
- 150000 - 250000 USD / Yearly
- <p>The Vice President of Digital Marketing & Marketing Analytics will oversee the strategy, execution, optimization, and measurement of digital marketing programs while advancing marketing technology and analytics capabilities.</p><p>This individual will champion innovation, foster a culture of continuous improvement and experimentation, and leverage emerging technologies, including AI-powered marketing solutions, to improve effectiveness, efficiency, and business outcomes.</p><p>Success in this role requires a strong balance of leadership, technical expertise, business acumen, and the ability to influence stakeholders at all levels of the organization.</p><p><br></p><ul><li>Develop and lead a comprehensive digital marketing strategy across multiple channels, platforms, and audience segments.</li><li>Align marketing initiatives with organizational growth objectives, customer acquisition goals, and revenue targets.</li><li>Build, mentor, and lead a high-performing digital marketing team.</li><li>Drive innovation and best practices across digital marketing programs.</li><li>Evaluate industry trends and emerging technologies to maintain a competitive advantage.</li><li>Assess and optimize the marketing technology ecosystem, identifying opportunities to improve scalability, automation, and performance.</li><li>Develop a strategic roadmap for marketing technology investments and platform enhancements.</li><li>Partner with technology teams to ensure seamless integration, governance, security, and data management.</li><li>Lead the evaluation and implementation of emerging marketing technologies and AI-powered solutions.</li><li>Promote innovation through responsible adoption of automation, predictive analytics, and personalization technologies.</li><li>Establish and oversee marketing analytics frameworks that connect activities directly to business outcomes.</li><li>Develop KPI dashboards, reporting structures, and executive-level performance insights.</li><li>Utilize attribution modeling, testing methodologies, and performance analytics to optimize marketing investments.</li><li>Deliver actionable recommendations that improve campaign effectiveness and return on investment.</li><li>Drive a culture of data-informed decision making throughout the marketing function.</li><li>Lead digital demand generation, lead acquisition, and conversion optimization initiatives.</li><li>Oversee SEO, SEM, paid media, content distribution, email marketing, and digital acquisition programs.</li><li>Improve customer journeys and digital experiences to maximize engagement and conversion.</li><li>Partner with sales and business development leaders to strengthen lead quality and pipeline performance.</li><li>Ensure alignment between marketing and sales metrics, reporting, and growth objectives.</li><li>Serve as a trusted advisor to executive leadership on marketing strategy, technology investments, and growth initiatives.</li><li>Develop compelling business cases and ROI analyses for strategic investments.</li><li>Present performance insights and recommendations to senior stakeholders.</li><li>Foster strong collaboration across marketing, sales, technology, and operations teams.</li><li>Balance innovation with fiscal responsibility and measurable business impact.</li></ul>
- 2026-09-08T00:00:00Z