<p> </p><p>Robert Half is seeking a talented and experienced Marketing Manager for our client in Detroit. As a Marketing Manager, you will be responsible for leading and implementing strategic marketing initiatives to promote the company's products and services. </p><p> </p><p>Responsibilities: </p><p> </p><p>Develop and execute comprehensive marketing plans aligned with the company's objectives and target audience. </p><p>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media. </p><p>Conduct market research to identify customer needs, trends, and competitors' activities. </p><p>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts. </p><p>Manage the marketing budget and allocate resources effectively to achieve marketing goals. </p><p>Analyze marketing campaign performance using metrics and KPIs to measure effectiveness. </p><p>Provide leadership and guidance to the marketing team, fostering a collaborative and innovative environment. </p><p>Stay up to date with industry trends and best practices to drive continuous improvement in marketing strategies. </p><p>Present marketing strategies and campaign results to stakeholders and management. </p>
<p>We are currently supporting an innovative client based out of Southfield, Michigan, who is searching for a strategic Digital Product Manager to join their evolving team. If you are customer-focused, comfortable making data-driven decisions, and passionate about developing new digital solutions, this opportunity is for you. </p><p> </p><p>Responsibilities: </p><p> </p><p>Define, lead and execute digital product strategies and roadmaps to drive product growth and engagement. </p><p>Gather and manage product requirements, using feedback, user insights, and data analysis to guide product development. </p><p>Work closely with cross-functional teams, including design, engineering, and marketing to deliver a final product that meets user and business needs. </p><p>Track and measure product performance, making decisions based on critical metrics. </p>
<p>We are looking for a detail-oriented Marketing Assistant to support our client's Marketing team in Southfield, Michigan. This is a long-term contract position ideal for someone eager to contribute to marketing operations and support creative and administrative tasks. The role is perfect for individuals with a strong grasp of marketing tools and software who thrive in a collaborative environment. If you are a Marketing Assistant with an administrative and sales support background, who is also immediately available, please apply today! </p><p><br></p><p>Responsibilities:</p><p>• Assist in the creation and editing of marketing materials using Adobe Acrobat and Adobe InDesign.</p><p>• Perform data entry tasks to ensure accurate and organized information management.</p><p>• Update and maintain templates and Word documents to support marketing initiatives.</p><p>• Collaborate with team members to streamline marketing workflows and processes.</p><p>• Utilize Microsoft Excel to analyze data and generate reports.</p><p>• Support the planning and execution of marketing campaigns and events.</p><p>• Ensure consistency in branding across all marketing materials.</p><p>• Communicate effectively with internal teams to align on project goals and deadlines.</p>
We are seeking a skilled and experienced Email Marketing, CRM, or Marketing Automation Consultant to collaborate with our diverse pool of clients across industries. As a consultant, you will bring your expertise in designing and implementing strategic email marketing campaigns, setting up and optimizing Customer Relationship Management (CRM) platforms, and developing automated marketing workflows that drive engagement and conversions. This role is perfect for detail-oriented professionals passionate about leveraging technology to enhance marketing performance and client success. Key Responsibilities: Email Marketing: Advise clients on best practices for email campaign development, list segmentation, A/B testing, and deliverability optimization. Create and execute email strategies aligned with client goals, ensuring effective messaging and alignment with brand guidelines. Monitor campaign performance metrics (open rates, click-through rates, conversions) and provide actionable recommendations for improvement. Customer Relationship Management (CRM): Guide clients in selecting, implementing, and optimizing CRM platforms to manage and nurture customer relationships effectively. Develop custom workflows, dashboards, and analytics to maximize CRM usage. Train client teams on CRM functionality and provide ongoing support as needed. Marketing Automation: Architect and implement automated workflows to streamline lead nurturing, onboarding, upselling, and other key marketing processes. Develop data-driven strategies that integrate automation with platforms like HubSpot, Marketo, Salesforce Marketing Cloud, or other leading software tools. Troubleshoot automation challenges and optimize performance through testing and iteration.
<p>We are looking for an experienced Social Media Coordinator or Manager to join our client's fast-growing marketing team in Ann Arbor, Michigan. In this role, you will play a pivotal part in shaping the organization's social media presence, managing both organic and paid campaigns, and ensuring consistent, high-quality content across multiple social platforms. This position offers the opportunity to collaborate with external partners and the community, and requires flexibility to work outside standard hours to stay aligned with emerging trends. This is an exciting role for a social media coordinator looking to partner with big brands, well-established Detroit based organizations, and support social media growth for the organization. Apply today if you are driven and motivated by content creation to make an impact in the Ann Arbor community! </p><p><br></p><p>Responsibilities:</p><p>• Develop and execute comprehensive social media strategies that align with organizational goals.</p><p>• Manage and optimize content across platforms such as Meta, Instagram, LinkedIn, X (formerly Twitter), TikTok, Reddit, and YouTube.</p><p>• Create, curate, and schedule engaging content, including short-form videos, reels, copy, and hashtags, to enhance audience engagement.</p><p>• Oversee paid social media campaigns and monitor their performance to ensure maximum ROI.</p><p>• Collaborate with external partners, community leaders, and well-known brands in Michigan, to amplify the organization’s presence and engagement.</p><p>• Utilize digital asset management tools to organize and maintain media assets.</p><p>• Monitor social media trends and adjust strategies to capitalize on emerging opportunities.</p><p>• Maintain a content calendar to ensure consistent posting and strategic alignment.</p><p>• Provide after-hours availability for timely responses and trend-based content creation during evenings and weekends.</p><p>• Work with video and photo editing tools to produce high-quality multimedia content.</p>
Are you a GA4 expert with agency experience, passionate about driving insights and optimizing digital marketing campaigns? Robert Half is seeking GA4 professionals with an agency background for exciting contract and permanent opportunities. If you have experience implementing and analyzing GA4 setups for clients, we’d love to connect! What You’ll Be Doing: Implementing and configuring GA4 for client websites and mobile apps, ensuring precise tracking of user behavior, events, and conversions. Setting up UTM parameters and custom event tracking to measure the effectiveness of client campaigns across multiple channels. Analyzing GA4 data to provide actionable insights that support client marketing strategies and performance optimization. Creating and customizing dashboards and reports in GA4 to track key performance metrics, including user engagement, traffic sources, and ecommerce performance. Collaborating with internal teams (marketing, creative, development) and clients to ensure data accuracy and alignment with business objectives. Troubleshooting and optimizing GA4 setup to ensure accurate reporting and seamless integration with other marketing technologies. Providing insights and recommendations to clients on how to improve campaign performance based on GA4 data.
<p>Robert Half is seeking a talented and creative Contract Graphic Designer to work with our client in Ann Arbor, Michigan. As a Graphic Designer, you will play a key role in creating visually compelling and effective design assets to support our client's marketing and branding initiatives. </p><p> </p><p>Responsibilities: </p><p> </p><p>Collaborate with the marketing team to understand project objectives and design requirements. </p><p>Create eye-catching and on-brand visual materials, including print and digital assets such as brochures, flyers, banners, social media graphics, and more. </p><p>Use design software, such as Adobe Creative Suite (Photoshop, Illustrator, InDesign), to develop high-quality designs. </p><p>Ensure that all design work adheres to brand guidelines and maintains a consistent visual identity. </p><p>Handle multiple design projects simultaneously and meet project deadlines. </p><p>Collaborate with cross-functional teams and stakeholders to gather feedback and make design revisions as needed. </p><p>Stay current with design trends and emerging technologies to bring fresh and innovative ideas to the table. </p>
Robert Half is seeking an experienced Ecommerce Marketing Specialist for a contract to permanent position with our client in Southfield, Michigan. As an Ecommerce Marketing Specialist, you will be responsible for driving online sales and optimizing the client's ecommerce platform to enhance the customer shopping experience. Responsibilities: Develop and execute ecommerce marketing strategies to increase online traffic, conversion rates, and revenue. Manage and optimize the ecommerce platform, ensuring product listings are accurate and up to date. Collaborate with the marketing team to create compelling product descriptions and engaging content. Conduct market research and analyze competitor activities to identify opportunities and trends. Implement SEO and SEM best practices to improve the website's search engine rankings. Utilize analytics tools to measure website performance, track KPIs, and identify areas for improvement. Work within ecommerce platforms like Woocommerce, Salesforce Commerce Cloud, Shopify, Squarespace, Amazon Seller Central. Coordinate with cross-functional teams to plan and execute promotional campaigns. Monitor and respond to customer feedback and inquiries to enhance customer satisfaction. Stay up to date with ecommerce industry trends and best practices.
