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8 results for Marketing Analytics Specialist in Columbia, MD

Digital Marketing Specialist

Washington, DC
remote
Temporary / Contract
31.6635 - 38 USD / Hourly
Our agency client is seeking a Digital Marketing Specialist to join a detail-oriented Services team on a contract basis. This role supports the execution of digital campaigns, audience engagement initiatives, and content programs by managing project coordination, refining messaging, and keeping teams aligned on priorities and deadlines. The ideal candidate is highly organized with hands-on experience in social media, digital content, and marketing performance tools.This role sits at the intersection of content creation, digital marketing, and project coordination, helping translate complex, mission-driven work into clear, engaging, and performance-driven content across email, web, social media, and events. The ideal candidate is a strong writer, detail-oriented, and comfortable working in a fast-paced, collaborative environment. Key Responsibilities<ul><li>Support planning and execution of marketing campaigns across multiple workstreams</li><li>Track timelines, deliverables, and action items while flagging risks as needed</li><li>Coordinate meetings, agendas, notes, and cross-functional communication</li><li>Create and adapt content for email, social media, web, blogs, and basic graphics</li><li>Repurpose long-form content into channel-ready assets (social posts, emails, web updates)</li><li>Support social media calendars and contribute ideas for short-form content and campaigns</li><li>Assist with light video editing and digital content formatting</li><li>Monitor digital trends and basic performance metrics to inform optimization</li><li>Support event content capture, including photos, video, and live updates</li><li>Provide day-to-day support across clients and internal teams, ensuring smooth execution of marketing initiatives </li></ul>
2026-05-18T00:00:00Z

Marketing Manager

Gaithersburg, MD
onsite
Permanent / Full Time
80000 - 95000 USD / Yearly
We are looking for a results-oriented Marketing Manager to lead and elevate our e-commerce marketing efforts in Gaithersburg, Maryland. This position is ideal for someone who can combine strategic thinking with hands-on execution, using data to improve channel performance and drive profitable growth. You will take ownership of campaign strategy, optimization, and reporting across key digital platforms while helping bring greater consistency and structure to the marketing function. Responsibilities: • Lead day-to-day marketing activity across priority digital channels, with a strong focus on improving performance in Meta, Amazon, TikTok, and Shopify-driven initiatives. • Build, launch, and refine paid campaigns that support revenue growth while increasing return on advertising spend. • Analyze campaign, channel, and site performance regularly to uncover trends, identify gaps, and recommend high-impact actions. • Run structured testing initiatives, including creative, audience, and offer experiments, to improve conversion and overall efficiency. • Organize existing marketing assets and guide the development of performance-focused content that strengthens paid media results. • Establish a consistent reporting rhythm with clear performance insights, actionable recommendations, and measurable progress against business goals. • Manage marketing budgets responsibly, adjusting investment across channels based on results and growth opportunities. • Partner with leadership to shape marketing priorities, bring forward new ideas, and create a more disciplined, data-informed approach to execution. • Support promotions, product launches, and broader e-commerce initiatives by aligning campaigns with business objectives and customer demand.
2026-05-06T00:00:00Z

Marketing Manager

Gaithersburg, MD
onsite
Temporary to Hire
38 - 44 USD / Hourly
We are looking for an experienced Marketing Manager to lead strategic initiatives and drive impactful campaigns for our organization. This is a contract position with the potential to become permanent, based in Gaithersburg, Maryland, offering an exciting opportunity to work on diverse projects that enhance brand visibility and engage target audiences. The ideal candidate will bring a strong background in B2B marketing, digital strategies, and campaign management. Responsibilities: • Develop and implement comprehensive marketing campaigns to support business objectives and increase brand awareness. • Create and oversee B2B marketing strategies tailored to target audiences. • Manage the execution of email campaigns, including content creation, audience segmentation, and performance tracking. • Collaborate with cross-functional teams to align marketing efforts with broader company goals. • Analyze campaign performance metrics to optimize strategies and ensure maximum impact. • Drive digital marketing initiatives, including paid media, SEO, and social media efforts. • Plan and execute marketing activities that enhance brand positioning and customer engagement. • Conduct market research to identify trends and opportunities for growth. • Manage budgets and allocate resources effectively for various marketing projects. • Monitor industry developments to stay ahead of marketing best practices and innovations.
2026-05-13T00:00:00Z

Digital Marketing & Communications Manager

Towson, MD
remote
Temporary / Contract
22.838 - 26.444 USD / Hourly
We are looking for a Digital Marketing & Communications Manager to lead integrated marketing efforts that strengthen brand visibility, expand audience engagement, and support organizational growth in Towson, Maryland. This Long-term Contract position is ideal for a strategic marketer who can shape campaign direction, refine messaging, and bring high-impact initiatives to life across digital platforms. The role blends planning and execution, with a focus on building effective campaigns, guiding cross-functional collaboration, and using performance insights to improve results. Responsibilities: • Develop and lead multi-channel marketing campaigns that promote programs, services, and key initiatives while aligning content, timing, and audience strategy. • Establish clear messaging frameworks and market positioning that help teams communicate consistently across digital and promotional channels. • Plan and oversee email marketing initiatives, including audience segmentation, content coordination, deployment, and performance optimization. • Manage paid digital advertising efforts such as Google Ads and paid social campaigns to increase reach, engagement, and conversion opportunities. • Analyze campaign performance using Google Analytics and related reporting tools, then translate findings into actionable recommendations. • Partner with internal stakeholders to define campaign goals, prioritize high-value initiatives, and support execution within established marketing standards. • Provide hands-on leadership for select high-priority projects, ensuring deliverables are completed effectively and on schedule. • Create practical guidance and campaign structures that enable staff to execute marketing activities with consistency and measurable impact.
2026-05-18T00:00:00Z

AI Marketing Specialist

Rockville, MD
onsite
Temporary / Contract
28.5 - 33 USD / Hourly
We are looking for an AI Marketing Specialist to join a construction and contractor organization in Rockville, Maryland on a Contract basis. This position focuses on combining strong document editing skills with AI-enabled content development to produce accurate and comprehensive resume materials for key personnel. The ideal candidate brings advanced proficiency in Microsoft Word, hands-on experience with tools such as Copilot or Claude, and the communication skills needed to review content carefully and ensure a high standard of quality. Responsibilities: • Convert resume source files into finalized PDF documents using Adobe InDesign materials provided by the team. • Upload finalized resume files into Microsoft Word systems and AI platforms such as Copilot or Claude for content development. • Use AI tools to consolidate information from multiple resume versions into a single, comprehensive profile for key personnel. • Examine generated resume content closely to confirm completeness, consistency, and factual accuracy before finalization. • Edit and refine draft materials to improve readability, structure, and overall presentation. • Coordinate with internal stakeholders to clarify missing details or resolve discrepancies in resume content when needed.
2026-05-14T00:00:00Z

Financial Analyst

McLean, VA
onsite
Permanent / Full Time
90000 - 115000 USD / Yearly
Large and rapidly growing construction and engineering firm is seeking a Financial Analyst to join their team. This is a newly created position for an organization that has a strong history of promoting from within and providing a terrific culture, professional growth and competitive compensation packages resulting in long tenure within the team. The Financial Analyst will be based out of the corporate HQ in Tysons Corner. Core Responsibilities include: Project Cost ControlCollaborate with project management team to create accurate budgets and manpower forecast for multi-year construction projects.Monitor and control indirect costs by performing budget to actual variance analysis weekly, identifying and eliminating root cause for variances.Establish accurate cash flow forecast to ensure the project is cash positive for the duration.Ensure accurate and timely complex multi-million-dollar billing submission on monthly basis. Project Procurement PlanningLead procurement planning effort for the project. Work closely with project management team to develop detailed procurement plan for the project after award ensuring compliance and logistics are included.Help project team procure the job according to plan.Perform monthly analysis of actual bought vs. plan. Work Breakdown Structure:Assist project management team in establishing Work Breakdown Structure (WBS) at the time of award.Assist with maintenance of WBS responsibilities at the project level.Ensure WBS is maintained throughout the project duration. Project Controls:Assist project team with monthly financial forms including providing cost analysis with explanation for variances, ensure acceptable justification for variances and help in preparation of monthly financials for review. Please apply directly to this posting or contact Lee Chernett, VP at Robert Half Finance & Accounting, via LinkedIn
2026-04-27T00:00:00Z

Financial Analyst

Crofton, MD
onsite
Permanent / Full Time
80000 - 100000 USD / Yearly
Financial AnalystA growing organization is seeking a Financial Analyst to join its finance team in a high-visibility role focused on cash flow analysis, liquidity planning, and financial modeling. This is an excellent opportunity for someone who enjoys working at the intersection of financial operations and strategic analysis, with direct exposure to company performance, cash forecasting, and executive decision support. This role is ideal for an analytical, proactive professional who wants to go beyond standard reporting and play a key part in understanding how cash moves through the business. You’ll work closely with finance and operational teams to improve visibility into cash position, forecast future needs, and support broader financial planning initiatives. Key Responsibilities:<ul><li>Analyze daily cash activity and help monitor the organization’s overall cash position</li><li>Build, maintain, and improve short-term and longer-range cash flow models</li><li>Support liquidity planning by identifying trends in inflows, outflows, and working capital activity</li><li>Perform financial modeling related to cash usage, operating performance, and future funding needs</li><li>Assist with analysis tied to borrowing activity, repayment planning, and capital allocation decisions</li><li>Track key financial obligations, payment schedules, and related reporting metrics</li><li>Partner with accounting and finance teams to connect operational activity to cash flow and forecast assumptions</li><li>Prepare reporting and analysis used by leadership to support financial planning and business decisions</li><li>Contribute to process improvements and help create structure in a dynamic, evolving environment</li><li>Support ad hoc financial analysis and special projects as needed</li></ul>Why Apply:<ul><li>High-impact role with strong visibility to leadership</li><li>Opportunity to own meaningful analysis tied to cash flow and business performance</li><li>Broad exposure across finance, operations, and strategic planning</li><li>Strong fit for someone who enjoys building models, improving processes, and helping guide decisions in a growing company</li></ul>If you’re a finance professional who enjoys digging into cash flow, building meaningful models, and partnering across the business to improve financial visibility, apply immediately! Send your resume to Tracy Kaszuba on LInkedIn or to Tracy.Kaszuba at RobertHalf.
2026-05-08T00:00:00Z

Financial Analyst

Manassas, VA
onsite
Permanent / Full Time
110000 - 120000 USD / Yearly
Large and rapidly growing design build firm is seeking a Senior Financial Analyst to join their team. This is a newly created position for an organization that has a strong history of promoting from within and providing a terrific culture, professional growth and competitive compensation packages resulting in long tenure within the team. The Senior Financial Analyst will be based out of a satellite location in Manassas, VA with future growth opportunities at the corporate HQ in Tysons Corner. Core Responsibilities include: Project Cost ControlCollaborate with project management team to create accurate budgets and manpower forecast for multi-year construction projects.Monitor and control indirect costs by performing budget to actual variance analysis weekly, identifying and eliminating root cause for variances.Establish accurate cash flow forecast to ensure the project is cash positive for the duration.Ensure accurate and timely complex multi-million-dollar billing submission on monthly basis. Project Procurement PlanningLead procurement planning effort for the project. Work closely with project management team to develop detailed procurement plan for the project after award ensuring compliance and logistics are included.Help project team procure the job according to plan.Perform monthly analysis of actual bought vs. plan. Project Controls:Assist project team with monthly financial forms including providing cost analysis with explanation for variances, ensure acceptable justification for variances and help in preparation of monthly financials for review. Please apply directly to this posting or contact Lee Chernett, VP at Robert Half Finance & Accounting, via LinkedIn
2026-05-19T00:00:00Z