<p>Email Marketing Specialist (Charlotte, NC)</p><p><strong>Overview:</strong></p><p> We are seeking an Email Marketing Specialist to manage campaigns from strategy to analysis. This role will support demand generation and customer engagement efforts.</p><p><strong>Responsibilities:</strong></p><ul><li>Build, test, and send targeted email campaigns.</li><li>Monitor performance metrics including open rates, click-through, and conversions.</li><li>Segment audiences for personalization and improved targeting.</li><li>Collaborate with marketing teams to ensure alignment with campaign goals.</li></ul><p><br></p>
<p>Salesforce Marketing Cloud Specialist (Charlotte, NC)</p><p><strong>Overview:</strong></p><p> We are hiring a Salesforce Marketing Cloud Specialist to lead marketing automation and campaign execution. This role will support personalization, customer engagement, and reporting.</p><p><strong>Responsibilities:</strong></p><ul><li>Build and manage customer journeys and automation workflows in SFMC.</li><li>Create targeted, personalized campaigns across multiple channels.</li><li>Monitor campaign performance and optimize for better results.</li><li>Ensure compliance with marketing best practices and data privacy regulations.</li></ul><p><br></p><p><br></p>
<p>We are looking for a dynamic Content Strategist to join our team for an ongoing 100% remote opportunity. In this long-term contract role, you will play a key part in developing and executing engaging campaigns that align with our business goals. If you have a passion for creating compelling content and enjoy working in a collaborative environment, we encourage you to apply.</p><p><br></p><p>Responsibilities:</p><p>• Develop and execute one creative campaign per week, focusing on special topics to drive engagement.</p><p>• Create high-quality content across various formats, including blogs, social media posts, and landing pages.</p><p>• Design visually appealing graphics using tools such as Adobe Express or Canva to complement content.</p><p>• Manage and optimize social media content, ensuring consistency and relevance across platforms.</p><p>• Write and edit compelling copy for blogs, social media, email marketing, and other digital assets.</p><p>• Collaborate with stakeholders to ensure content aligns with company objectives and audience needs.</p><p>• Utilize HubSpot for marketing automation tasks, including campaign tracking and analytics.</p><p>• Produce 4-5 social media posts weekly to maintain a strong online presence.</p><p>• Conduct research to stay updated on industry trends and incorporate them into content strategies.</p><p>• Optimize landing pages to enhance user experience and conversion rates.</p>
