We are looking for an experienced Content Strategist to shape and enhance digital experiences for our customers in Irvine, California. This role is pivotal in transforming marketing strategies and consumer insights into engaging and impactful digital content. The ideal candidate will excel at bridging creative production with customer experience, ensuring content resonates across various channels.<br><br>Responsibilities:<br>• Develop and implement content strategies that align with marketing objectives and enhance the customer journey.<br>• Collaborate with cross-functional teams, including Product, Marketing, Digital, and Analytics, to ensure cohesive content delivery.<br>• Create compelling digital assets, including visuals, videos, and interactive media, tailored to target audiences.<br>• Analyze customer insights and data to refine content strategies and improve engagement.<br>• Oversee content production workflows to ensure timely and high-quality output.<br>• Optimize content distribution across multiple channels to maximize reach and impact.<br>• Ensure all content aligns with brand guidelines and strengthens brand perception.<br>• Monitor and evaluate the performance of content to identify opportunities for improvement.<br>• Lead storytelling initiatives that resonate with diverse audiences and drive purchasing decisions.<br>• Stay updated on industry trends and digital innovations to enhance content strategies.
<p>We are looking for a skilled Web Manager to oversee and optimize the performance of our digital platforms, ensuring an exceptional user experience for both B2B and B2C audiences. In this role, you will drive technical and creative strategies to enhance website functionality, visibility, and scalability, while maintaining alignment with global brand standards. Your expertise will be vital in delivering state-of-the-art solutions that support long-term growth and innovation.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement a strategic roadmap to enhance website performance, user experience, and technical functionality across B2B and B2C platforms.</p><p>• Optimize site architecture and content to align with AI-driven search trends and improve visibility through advanced SEO techniques.</p><p>• Lead initiatives to ensure seamless platform and database migrations, maintaining data integrity and minimizing downtime.</p><p>• Collaborate with global teams to align on shared technological goals and ensure consistency across digital properties.</p><p>• Manage and mentor a team of developers and designers to deliver high-quality web projects that meet business objectives.</p><p>• Translate complex business needs into actionable technical requirements, bridging the gap between marketing, sales, and IT.</p><p>• Monitor website analytics and performance metrics to identify areas for improvement and implement data-driven solutions.</p><p>• Establish standards for code quality, site maintenance, and security to ensure reliable and stable digital operations.</p><p>• Stay updated on emerging technologies and best practices to maintain a competitive edge in web development.</p>
<p><strong><em>Robert Half is partnering with a leading global entertainment organization to identify a Marketing Coordinator to support a high-impact Communications, Special Projects & Events team. This role will play a key part in executing tentpole events and publicity initiatives that drive earned media, social buzz, and audience engagement across a portfolio of well-known entertainment brands.</em></strong></p><p><br></p><p><strong>Duration: </strong>9-month contract</p><p><strong>Hours: </strong>40 hours/week</p><p><strong>Location: </strong>Burbank, CA (onsite)</p><p><strong>Pay Rate:</strong> $35-40/hour (W2)</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Support end-to-end execution of communications-driven events, including creative ideation, venue research, contract coordination, guest list management, and onsite logistics</li><li>Assist in planning and managing tentpole events and special projects, ensuring timelines, deliverables, and creative execution are met</li><li>Coordinate with external partners and agencies to support event production and execution</li><li>Build and maintain relationships with influencers, tastemakers, and media contacts to support earned media opportunities</li><li>Manage event itineraries, executive communications, and attendance logistics across internal stakeholders</li><li>Partner closely with cross-functional teams including marketing, publicity, corporate communications, executive communications, and CSR</li><li>Provide onsite event support, including evenings or weekends as needed</li><li>Assist with tracking deliverables, budgets, and post-event recaps/reporting</li></ul><p><br></p><p><strong>What Makes This Role Unique:</strong></p><ul><li>Opportunity to support high-visibility, large-scale events within a globally recognized entertainment portfolio</li><li>Exposure to cross-functional collaboration across marketing, publicity, and executive teams</li><li>Hands-on experience with influencer engagement and earned media strategy</li><li>Fast-paced environment with strong potential for skill growth and career development</li></ul>
<p>We’re seeking a strategic, results-driven <strong>Digital Marketing Manager</strong> to lead and scale a growing digital ecosystem for a well-established brand. This role will own digital strategy, agency management, website experience, and CRM implementation—driving measurable impact across a global B2B network.</p><p>Key Responsibilities</p><ul><li><strong>Website & Agency Leadership:</strong> Own UX, performance, and ongoing optimization of the corporate website in partnership with an external agency; drive traffic, engagement, and conversion through content and experience improvements.</li><li><strong>CRM & Marketing Automation:</strong> Lead implementation and optimization of Oracle CRM and Eloqua to power email campaigns, lead management, and customer engagement.</li><li><strong>Digital Strategy:</strong> Develop and execute integrated campaigns across SEO, SEM, paid media, and social.</li><li><strong>Campaign Management:</strong> Plan and optimize digital and print advertising to maximize ROI and measurable outcomes.</li><li><strong>Social Media Leadership:</strong> Oversee strategy and execution across key platforms, managing day-to-day support resources.</li><li><strong>Analytics & Reporting:</strong> Track KPIs across channels, delivering insights and recommendations for continuous improvement.</li><li><strong>Cross-Functional Collaboration:</strong> Partner with IT, sales, and external agencies to deliver digital initiatives.</li></ul><p>Technical & Systems Focus</p><ul><li>Support development of a <strong>dealer portal</strong> (Azure App Services) with real-time inventory and ordering functionality</li><li>Guide <strong>systems integration</strong> between CRM (lead/account management) and ERP (order processing) via secure APIs</li></ul><p><br></p>
<p>We are looking for a skilled Digital Marketing Manager to oversee and execute innovative strategies that drive engagement, growth, and results across digital platforms. Based in Cerritos, California (in office T, W, R), this role requires a self-motivated, detail-oriented individual with a strong background in digital marketing, project management, and data analysis. The ideal candidate will excel in managing multiple projects simultaneously while collaborating effectively with cross-functional teams to achieve business objectives.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement comprehensive digital marketing strategies tailored to mobile app promotion and user engagement.</p><p>• Manage and optimize paid social campaigns, Google Ads, and email marketing efforts to maximize ROI.</p><p>• Oversee UX/UI design initiatives for mobile applications, ensuring a seamless user experience and interface.</p><p>• Collaborate with internal teams to define project goals, timelines, and deliverables.</p><p>• Analyze marketing performance data using tools like Google Analytics to identify trends and opportunities for improvement.</p><p>• Monitor app store performance metrics and implement strategies to enhance visibility and downloads.</p><p>• Address project challenges and bottlenecks promptly to maintain smooth workflows.</p><p>• Provide regular updates and reports to stakeholders on campaign performance and project progress.</p><p>• Stay up-to-date with industry trends and emerging digital marketing technologies.</p><p>• Support additional marketing initiatives as needed to align with broader team objectives.</p>