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3 results for Email Marketing Specialist in Carlsbad, CA

Digital Marketing Specialist

Irvine, CA
onsite
Temporary to Hire
26.9135 - 31.163 USD / Hourly
We are looking for a Digital Marketing Specialist to join a growing team on a contract-to-permanent basis. This role is ideal for a marketing specialist who combines strong campaign execution skills with strong written communication and a data-driven mindset. You will help elevate digital outreach efforts across paid and email channels while using performance insights to refine strategy and improve results. Responsibilities: • Develop and manage digital marketing initiatives across paid search, email, and related online channels to support business growth. • Create compelling marketing copy and campaign content that aligns with brand voice and engages target audiences. • Monitor campaign performance using analytics tools and translate findings into practical optimization recommendations. • Oversee Google Ads and search advertising activities, including campaign setup, budget tracking, keyword refinement, and performance improvement. • Build, schedule, and evaluate email campaigns to strengthen audience engagement and drive measurable response. • Partner with internal stakeholders to coordinate marketing priorities, timelines, and deliverables across ongoing projects. • Analyze channel metrics and prepare clear reporting that highlights trends, outcomes, and next steps for improvement.
2026-06-30T00:00:00Z

Digital Marketing Specialist

Costa Mesa, CA
onsite
Temporary to Hire
29.2885 - 33.913 USD / Hourly
We are looking for a Digital Marketing Specialist to join our team in Costa Mesa, California in a contract capacity with the potential for a long-term opportunity. This role is ideal for a marketing specialist with hands-on experience building digital campaigns, developing compelling content, and supporting brand visibility across multiple channels. The position offers the opportunity to contribute to B2B marketing initiatives through email, social media, paid advertising, and event support while collaborating closely with internal stakeholders. Responsibilities: • Develop and manage digital marketing initiatives across email, paid search, social media, and content channels to increase engagement and lead generation. • Create written and visual marketing materials that support brand messaging, campaign goals, and audience outreach efforts. • Oversee email marketing activities in HubSpot, including campaign setup, audience targeting, scheduling, and performance tracking. • Monitor and optimize Google Ads and other digital advertising campaigns to improve reach, conversion rates, and return on investment. • Use Google Analytics and related reporting tools to evaluate campaign effectiveness and recommend data-driven improvements. • Coordinate trade show and event marketing logistics, including promotional materials, timelines, and cross-functional communication. • Support LinkedIn marketing efforts by planning posts, refining messaging, and strengthening the company’s presence. • Partner with team members on project coordination to keep marketing deliverables organized, on schedule, and aligned with business priorities.
2026-07-09T00:00:00Z

Marketing Automation Manager

Irvine, CA
onsite
Permanent / Full Time
120000 - 140000 USD / Yearly
Role is based in Irvine 5 days/week onsite with a growing higher education company. Reporting to a Senior Marketing Manager, the Salesforce Marketing Cloud Developer is responsible for designing, developing, and deploying advanced marketing automation solutions across email, journey orchestration, mobile push, and analytics platforms. This includes architecting multi-channel journeys, developing data extensions, configuring automation workflows, enabling mobile push messaging, and building analytics dashboards to support enrollment and student engagement goals. The Salesforce Marketing Cloud Developer will work closely with marketing, admissions, and IT teams to translate business requirements into scalable, data-driven SFMC solutions. About the Role Essential Functions & Responsibilities Design, develop, and maintain responsive HTML email templates, dynamic content blocks, and reusable Content Builder assets aligned to brand standards and accessibility requirements.Work with clients to understand their needs and develop creative concepts.Configure and manage mobile push notification campaigns in MobilePush, including audience targeting, message personalization, and in-app messaging using AMPscript and JSON.Conduct quality assurance testing across email clients, mobile devices, and journey entry/exit conditions; ensure compliance with CAN-SPAM, TCPA, and institutional communication policies prior to deployment.Work closely with the marketing team to gather requirements, brainstorm ideas, and execute email marketing campaigns.Test and debug email campaigns before they are sent out to subscribers.Build and maintain analytics reporting using SFMC Intelligence (Datorama), Email Studio tracking, and custom SQL queries; develop performance dashboards and deliver actionable insights to stakeholders on open rates, click-through rates, journey conversions, and campaign ROI.Develop and maintain Salesforce Marketing Cloud integrations with other systems.Troubleshoot and resolve email deliverability, journey logic, automation failure, and mobile push deployment issues; monitor sender reputation, bounce management, and suppression list hygiene.Work with IT to create data extensions and troubleshoot any issues that arise.Stay up-to-date on the latest design trends and technologies.Collaborate with other team members including designers, developers, and marketing professionals.Maintains regular and timely attendance, reports to work as scheduled and as required to meet the needs of the College/University and assures time worked and/or time-off is recorded properly.Exercises care, proper use and maintenance of department equipment and supplies and identifies unsafe conditions and makes appropriate adjustments.Adheres to College/University policies and procedures and conducts job responsibilities in accordance with the standards set out in the College/University's Code of Ethical Conduct, Compliance Agreement, Sexual Harassment Policy or any of its policies and procedures, applicable federal and state laws, and applicable professional standards.May be involved in managing personnel planning for the function, including interviewing, selection, counseling, and evaluation of performance to ensure effective operations and staff engagement.Explores enrichment opportunities for staff such as seminars, specialized training and mentorships.Performs other duties as assigned.
2026-07-09T00:00:00Z