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2 results for Social Media Specialist in Burbank, CA
- Brea, CA
- onsite
- Temporary / Contract
- 49.4 - 57.2 USD / Hourly
- We are looking for an experienced marketing leader to drive strategic B2B initiatives for a wholesale distribution business serving dental professionals, practices, and institutional customers across North America. This Long-term Contract position is based in Brea, California, and focuses on building integrated campaigns that expand market visibility, strengthen audience engagement, and generate strong pipeline opportunities. The role works closely with sales, product, creative, and events partners to deliver measurable marketing outcomes and sharpen messaging for key buyer segments.<br><br>Responsibilities:<br>• Lead the development and execution of full-funnel B2B marketing programs designed to increase awareness, consideration, and revenue opportunities among dental practices and institutional accounts.<br>• Produce high-impact sales and marketing materials, including customer success stories, product summaries, presentation decks, email nurture content, and event support assets that help move prospects through the buying journey.<br>• Partner with event and brand stakeholders to extend the value of trade shows, conferences, and industry programs through coordinated pre-event promotion, onsite support, and post-event follow-up activities.<br>• Monitor campaign performance by evaluating lead movement, conversion trends, channel results, and sales feedback, then apply insights to improve future marketing effectiveness.<br>• Adapt brand messaging to resonate with both clinical audiences and organizational decision-makers while maintaining a consistent market presence across channels.<br>• Collaborate with cross-functional teams to support priority commercial initiatives, product-focused promotions, and integrated go-to-market efforts tied to business growth goals.<br>• Work closely with sales teams to strengthen enablement efforts, align campaign strategy with field needs, and improve the quality of lead engagement across the funnel.
- 2026-11-06T00:00:00Z
- Pasadena, CA
- onsite
- Temporary to Hire
- 55.4135 - 64.163 USD / Hourly
- We are looking for an experienced Search Engine Optimizer/Marketer to help expand the reach of a digital news platform through thoughtful search strategy, audience insights, and performance-driven content optimization. This contract position with potential for a permanent role is based in Pasadena, California, and is ideal for someone who can blend editorial awareness with technical SEO and emerging answer engine optimization practices. The person in this role will work closely with newsroom and business stakeholders to improve discoverability, strengthen engagement, and adapt content strategy to evolving search behavior.<br><br>Responsibilities:<br>• Shape and guide search-focused audience growth efforts by using analytics, trend research, and reader behavior insights to increase visibility and site engagement.<br>• Work with editors, writers, and cross-functional partners to embed SEO and AEO best practices into daily publishing, enterprise stories, and fast-moving news coverage.<br>• Identify timely opportunities to improve content discoverability before, during, and after major events, and recommend practical editorial actions to capture audience interest.<br>• Review performance metrics, search patterns, and competitive activity to turn data into clear recommendations for coverage planning and content optimization.<br>• Create recurring reports that highlight emerging topics, audience opportunities, and areas where content strategy can better align with reader demand.<br>• Assess metadata, page structure, taxonomy, and other on-site elements that influence rankings, and collaborate with product and technology teams on improvements.<br>• Serve as a trusted internal resource on search and answer engine optimization by coaching colleagues and promoting effective editorial standards.<br>• Test new audience development tactics, measure outcomes, and share successful approaches that can be applied more broadly across the organization.<br>• Stay informed on changes in traditional search, AI-driven discovery, and generative answer experiences, translating those developments into actionable strategies.<br>• Contribute to broader initiatives involving digital growth, analytics, marketing, and innovation that support long-term audience expansion.
- 2026-11-02T00:00:00Z