We are looking for a Social Media Manager to lead digital storytelling for a fast-paced entertainment venue in Miami, Florida. This position blends strategic planning with hands-on execution, requiring someone who can shape brand presence, guide a team, and capture the energy of live experiences across major social platforms. The ideal candidate brings strong creative instincts, deep knowledge of platform trends, and the ability to turn nightlife moments into content that drives engagement and audience growth.<br><br>Responsibilities:<br>• Build and drive the social media direction across platforms such as Instagram, Facebook, X, TikTok, YouTube, and new channels as they emerge.<br>• Create campaign plans that support event promotions, artist appearances, brand collaborations, and ongoing venue programming.<br>• Track performance metrics, evaluate audience behavior, and adjust content approaches using analytics and reporting insights.<br>• Manage day-to-day audience interaction by maintaining a consistent brand voice and ensuring timely community engagement.<br>• Supervise and support the social media team, offering direction, feedback, and leadership in a high-energy environment.<br>• Partner with internal stakeholders and creative contributors to develop photo, video, and short-form content designed for mobile audiences.<br>• Provide live social coverage during events, performances, and activations while ensuring strong real-time storytelling from the venue.<br>• Maintain a forward-looking content calendar that keeps messaging aligned with upcoming programming and marketing priorities.<br>• Guide creative development for captions, trend-driven content, short-form video, and collaborations with external creators.<br>• Work on-site in Miami, Florida with availability for evening and weekend coverage based on event schedules.
<p>Marketing Automation Manager</p><p>Position Overview</p><p>We are seeking a results-driven Marketing Automation Manager to lead the strategy, execution, and optimization of marketing automation initiatives that support customer acquisition, engagement, retention, and revenue growth.</p><p>This role will be responsible for developing automated customer journeys, managing marketing technology platforms, optimizing lead nurturing programs, and delivering data-driven insights to improve campaign performance. The ideal candidate combines technical expertise, analytical thinking, and marketing strategy to create personalized customer experiences across multiple channels.</p><p><br></p><p>Key Responsibilities</p><p>Marketing Automation Strategy</p><ul><li>Develop and execute marketing automation strategies aligned with business objectives.</li><li>Design and optimize automated customer journeys across the customer lifecycle.</li><li>Identify opportunities to improve lead generation, lead nurturing, customer retention, and customer engagement.</li><li>Create scalable automation frameworks that support growth initiatives.</li></ul><p>Campaign Management</p><ul><li>Build, launch, and manage automated marketing campaigns across email, SMS, mobile, and digital channels.</li><li>Develop lead nurturing programs, drip campaigns, and behavioral-triggered communications.</li><li>Manage audience segmentation and personalization strategies.</li><li>Monitor campaign performance and recommend optimization opportunities.</li></ul><p>Customer Journey Optimization</p><ul><li>Map and improve customer journeys across key touchpoints.</li><li>Develop lifecycle marketing programs to increase engagement and conversion rates.</li><li>Implement customer segmentation strategies based on behavior, demographics, and engagement data.</li><li>Support testing and optimization initiatives to improve customer experience.</li></ul><p>Data & Analytics</p><ul><li>Analyze campaign performance and customer engagement metrics.</li><li>Develop dashboards and reports to track KPIs and marketing effectiveness.</li><li>Measure conversion rates, customer acquisition, customer retention, and return on marketing investment.</li><li>Conduct A/B testing and implement data-driven recommendations.</li></ul><p>Marketing Technology Management</p><ul><li>Serve as the subject matter expert for marketing automation platforms and CRM integrations.</li><li>Manage platform configuration, workflows, data integrations, and automation processes.</li><li>Ensure data quality, system performance, and campaign accuracy.</li><li>Collaborate with IT, analytics, and digital teams to enhance marketing technology capabilities.</li></ul><p>Cross-Functional Collaboration</p><ul><li>Partner with marketing, sales, product, digital, analytics, and customer experience teams.</li><li>Align automation strategies with broader business and marketing objectives.</li><li>Provide guidance on automation best practices and campaign execution.</li><li>Support stakeholder reporting and performance reviews.</li></ul>