<p><strong>Email Marketing Specialist (B2B)</strong></p><p><strong>Location:</strong> Remote (9:00 AM – 5:00 PM ET) <strong>Type:</strong> Long-term Contract (Potential for Hire) <strong>Experience:</strong> High-Volume B2B Email Marketing</p><p><br></p><p><strong>The Role</strong></p><p>We are seeking a skilled and efficient <strong>Email Specialist</strong> to drive high-volume B2B digital marketing campaigns across email, SMS, and omni-channel platforms. In this role, you will be the engine behind our transactional and promotional campaigns, directly supporting customer engagement, product adoption, and sales growth.</p><p>Collaborating closely with the Digital Marketing & Operations team, you will plan, develop, and launch a fast-paced schedule of campaigns that reach a global professional audience.</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li><strong>Campaign Execution:</strong> Build, test, and deploy complex lifecycle campaigns. You will optimize every send for delivery, mobile responsiveness, accessibility, and consistent platform rendering.</li><li><strong>Strategic Planning:</strong> Define critical campaign parameters, including audience segmentation, suppression logic, send frequency, and deployment schedules.</li><li><strong>Platform Management:</strong> Oversee the end-to-end setup, template creation, and integration processes within <strong>Salesforce Marketing Cloud (SFMC)</strong>.</li><li><strong>Quality Assurance & Compliance:</strong> Conduct rigorous end-to-end QA checks to ensure outbound accuracy. Maintain list health, domain authentication, and strict adherence to global compliance standards (e.g., CAN-SPAM, GDPR).</li><li><strong>Trend Monitoring:</strong> Stay at the forefront of the industry by monitoring emerging email tools and best practices using resources like Litmus or Email on Acid.</li></ul><p><strong>What You Bring</strong></p><ul><li><strong>Technical Expertise:</strong> Proven experience managing high-volume email marketing campaigns. <strong>Salesforce Marketing Cloud (SFMC)</strong> experience and proficiency with HTML drag-and-drop editors are highly preferred.</li><li><strong>Operational Excellence:</strong> Familiarity with email testing tools and a deep understanding of compliance regulations (CAN-SPAM, GDPR).</li><li><strong>Education:</strong> Bachelor’s degree in Business, Communications, Marketing, IT, or a related field.</li><li><strong>Mindset:</strong> A design-focused eye with extreme attention to detail. You are a multitasker who can manage a high-volume workload without sacrificing quality.</li></ul><p><br></p>
<p>Web Analytics Specialist</p><p>The Web Analytics Specialist gathers and interprets digital performance data to inform marketing and product decisions.</p><p>Responsibilities:</p><p> • Implement tracking and tagging strategies</p><p> • Analyze website traffic and user behavior</p><p> • Build dashboards and performance reports</p><p> • Identify optimization opportunities</p><p> • Collaborate with marketing and product teams</p><p><br></p>
<p><br></p><p>Digital Marketing Analyst</p><p>The Digital Marketing Analyst evaluates campaign performance across channels and provides actionable insights to improve ROI.</p><p>Responsibilities:</p><p> • Analyze paid media, email, and web performance data</p><p> • Develop performance dashboards and reports</p><p> • Identify trends and optimization opportunities</p><p> • Support forecasting and budget allocation decisions</p><p><br></p>
<p>Role Overview</p><p>We are looking for a high-energy, execution-focused Marketing Coordinator to support a rapidly scaling Account-Based Marketing (ABM) program during a critical transition period. This role is built for a "doer"—someone who thrives in a fast-paced environment, can manage a high volume of requests, and is excited to work at the intersection of Marketing and Sales.</p><p>You will support our ABM Contractor and Global Campaigns team in executing outbound plays across nine international regions. This is a hands-on role where you will build campaigns, manage data, and ensure that our Sales team has the assets they need to engage high-value accounts.</p><p><br></p><p>Key Responsibilities</p><ul><li>Campaign Execution: Build and launch outbound ABM campaigns across the full funnel (Top, Mid, and Bottom).</li><li>Sales Request Management: Act as a "traffic controller" for incoming sales requests—managing the high volume of tactical needs for account targeting, campaign activations, and collateral.</li><li>Digital Asset Creation: Build custom landing experiences using Folloze (or similar tools) to support personalized account journeys.</li><li>Platform Orchestration: Use 6sense and other ABM platforms to identify target segments and trigger marketing plays.</li><li>Data & Reporting: Assist in tracking account engagement and campaign ROI using Salesforce and Power BI.</li><li>Administrative Support: Coordinate between Marketing, Sales, and Business Intelligence (BI) teams to ensure data integrity and program alignment.</li></ul><p><br></p><p><br></p>
<p>Marketing Automation Manager</p><p>The Marketing Automation Manager owns strategy and execution of automated marketing programs to drive lead generation and customer engagement.</p><p>Responsibilities:</p><p> • Design and implement automated workflows</p><p> • Manage CRM and marketing automation integrations</p><p> • Develop lead scoring models</p><p> • Analyze campaign performance and optimize funnels</p><p> • Partner with sales to improve lead quality</p><p><br></p>
We are looking for an experienced ABM Marketing Manager to join our team in Atlanta, Georgia, for a long-term contract position. In this role, you will play a pivotal part in bridging the gap between marketing and sales by driving targeted campaigns and nurturing valuable sales relationships. This position offers the opportunity to work with international teams, manage multi-regional marketing programs, and contribute to scaling our foundational processes.<br><br>Responsibilities:<br>• Develop and execute account-based marketing strategies that align with sales objectives and business goals.<br>• Collaborate with sales teams to identify key accounts and create tailored marketing campaigns to drive engagement.<br>• Utilize tools like 6sense and Folloze to design and track targeted campaigns, ensuring data-driven decision-making.<br>• Manage outbound marketing requests from international sales teams, ensuring timely delivery and alignment with regional needs.<br>• Monitor and analyze campaign performance using platforms such as Power BI and Salesforce to optimize results.<br>• Coordinate with cross-functional teams to ensure seamless integration of marketing efforts throughout the sales funnel.<br>• Create and manage custom landing pages for vertical campaigns to enhance audience targeting and engagement.<br>• Support the scaling of marketing programs by improving existing processes and introducing innovative solutions.<br>• Build and maintain strong relationships with sales teams to demonstrate the value of marketing initiatives.<br>• Contribute to the development of metrics and reporting frameworks to track the effectiveness of marketing activities.
