We are looking for a Marketing Automation Manager to lead the strategy and execution of scalable, data-driven campaign programs in Alpharetta, Georgia. This role combines technical platform expertise with a strong understanding of customer journeys, lead management, and performance analysis to improve marketing effectiveness. You will work across marketing, sales operations, content, and analytics to build efficient automation processes and turn campaign data into meaningful business insights.<br><br>Responsibilities:<br>• Lead the development and ongoing refinement of automated campaigns, nurture streams, trigger programs, and lifecycle workflows within Marketo.<br>• Manage connections between Marketo, NetSuite, and other business platforms using tools such as Dell Boomi, LaunchPoint, and Zapier to support reliable data flow.<br>• Establish standards for audience segmentation, tailored messaging, dynamic content, testing approaches, email deliverability, and regulatory compliance.<br>• Track campaign and funnel performance, interpret results, and recommend improvements that strengthen engagement and conversion outcomes.<br>• Partner with content, creative, analytics, and broader marketing teams to align program execution with messaging strategy and business goals.<br>• Oversee database quality by maintaining clean records, standardizing fields, reducing duplicates, and monitoring overall system health.<br>• Create and maintain documentation, including process guides, workflow instructions, and operating procedures for marketing automation activities.<br>• Keep current with platform enhancements and emerging marketing automation practices to identify opportunities for continuous improvement.<br>• Provide direction and support to less experienced team members involved in marketing operations or campaign automation work.
We are looking for an Online Marketing Specialist-Performance Marketing to lead paid search initiatives that increase relevant traffic and support measurable business growth. This role is based in Georgia and is ideal for a marketing specialist who combines analytical thinking with hands-on campaign management. The successful candidate will use data, testing, and performance insights to refine digital advertising efforts and uncover opportunities for stronger results.<br><br>Responsibilities:<br>• Develop and manage paid search campaigns designed to attract high-intent visitors and increase online revenue.<br>• Analyze campaign performance regularly and adjust bidding, targeting, keywords, and ad copy to improve return on ad spend and lower acquisition costs.<br>• Plan and run structured tests to evaluate new strategies, uncover performance trends, and support continuous optimization.<br>• Identify opportunities to expand successful campaigns and increase relevant traffic across digital marketing channels.<br>• Create dashboards and reporting tools that provide clear visibility into campaign outcomes, spend efficiency, and growth opportunities.<br>• Collaborate with internal stakeholders to align paid media efforts with broader marketing activities and campaign goals.<br>• Monitor search marketing trends, platform updates, and competitive activity to recommend improvements to performance marketing strategy.<br>• Support the development of digital assets and messaging by coordinating with creative resources and using insights from campaign data.
<p>We are working with a client who is looking to hire a Marketing Specialist to support a fast‑paced marketing team across property launches, company initiatives, content, and marketing operations. This role serves as a central point of coordination, ensuring campaigns, communications, and content are executed accurately and on schedule.</p><p><br></p><p><br></p><p>THIS ROLE IS 5 DAYS ONSITE IN METRO ATLANTA</p><p><br></p><p><br></p><p>What you’ll do:</p><ul><li>Coordinate marketing launches for investment opportunities nationwide</li><li>Build, update, and maintain listings across marketing platforms</li><li>Create and distribute email campaigns and marketing communications</li><li>Manage listing status updates and ensure consistency across all channels</li><li>Support company marketing initiatives, including social media, website updates, and brand communications</li><li>Promote milestones, announcements, awards, and thought leadership content</li><li>Assist with content planning, scheduling, and repurposing across digital channels</li><li>Manage marketing calendars, timelines, and competing deadlines</li><li>Maintain marketing databases, records, and workflows</li><li>Support marketing efforts tied to events and conferences</li></ul><p><br></p>
We are looking for a strategic digital marketing leader to drive demand generation and elevate the company’s online presence. This role will guide paid media strategy, website performance, and conversion-focused landing page development to help strengthen pipeline growth and brand visibility. The ideal candidate brings strong experience in B2B marketing, analytics, and direct response campaigns, with the ability to turn marketing investment into measurable business results.<br><br>Responsibilities:<br>• Lead end-to-end demand generation efforts designed to increase lead volume and support revenue goals.<br>• Oversee the company’s digital presence, ensuring the website reflects the brand effectively and delivers a strong user experience.<br>• Direct paid advertising initiatives across channels such as Google, Meta, and relevant industry platforms to maximize reach and performance.<br>• Manage a substantial marketing budget and continuously optimize spending based on campaign results and business priorities.<br>• Create and refine landing pages that improve conversion rates and align with campaign objectives.<br>• Implement and maintain tracking frameworks, including UTM structures, to measure channel effectiveness and attribution.<br>• Use analytics and performance data to evaluate campaign outcomes, identify opportunities, and inform strategy adjustments.<br>• Partner with internal stakeholders to strengthen brand visibility while supporting direct response marketing objectives.
<p>We are looking for a highly skilled <strong>Email Automation Specialist</strong> for a 3–6 month contract with a dynamic client based in Atlanta. This role is built for a marketing operations professional who excels at building, deploying, and optimizing sophisticated lifecycle campaigns and automated workflows. You will take ownership of the technical execution of marketing campaigns, ensuring precise audience targeting and flawless delivery.</p><p>The ideal candidate must be local to the Atlanta area and comfortable working onsite three days a week, collaborating directly with cross-functional teams.</p>