We are looking for a Marketing Automation Manager to lead the strategy and execution of scalable, data-driven campaign programs in Alpharetta, Georgia. This role combines technical platform expertise with a strong understanding of customer journeys, lead management, and performance analysis to improve marketing effectiveness. You will work across marketing, sales operations, content, and analytics to build efficient automation processes and turn campaign data into meaningful business insights.<br><br>Responsibilities:<br>• Lead the development and ongoing refinement of automated campaigns, nurture streams, trigger programs, and lifecycle workflows within Marketo.<br>• Manage connections between Marketo, NetSuite, and other business platforms using tools such as Dell Boomi, LaunchPoint, and Zapier to support reliable data flow.<br>• Establish standards for audience segmentation, tailored messaging, dynamic content, testing approaches, email deliverability, and regulatory compliance.<br>• Track campaign and funnel performance, interpret results, and recommend improvements that strengthen engagement and conversion outcomes.<br>• Partner with content, creative, analytics, and broader marketing teams to align program execution with messaging strategy and business goals.<br>• Oversee database quality by maintaining clean records, standardizing fields, reducing duplicates, and monitoring overall system health.<br>• Create and maintain documentation, including process guides, workflow instructions, and operating procedures for marketing automation activities.<br>• Keep current with platform enhancements and emerging marketing automation practices to identify opportunities for continuous improvement.<br>• Provide direction and support to less experienced team members involved in marketing operations or campaign automation work.
We are looking for an Email Marketing Manager to lead high-impact digital outreach initiatives for a long-term contract opportunity based in Atlanta, Georgia. This role focuses on building effective email strategies, improving audience targeting, and delivering effective campaigns that support broader marketing goals. The ideal candidate will collaborate closely with cross-functional teams while ensuring each campaign meets brand, technical, and performance standards.<br><br>Responsibilities:<br>• Develop and manage end-to-end email marketing programs that align with campaign objectives and audience needs.<br>• Partner with internal stakeholders to plan messaging, timelines, and execution for recurring and one-time marketing initiatives.<br>• Create and refine email content and layout concepts to improve engagement, readability, and brand consistency.<br>• Use email marketing platforms and Salesforce-based tools to build, schedule, and deploy campaigns accurately.<br>• Apply audience segmentation strategies to deliver targeted communications that increase relevance and response rates.<br>• Perform thorough quality checks on links, formatting, personalization, and rendering before launch.<br>• Monitor campaign performance and share insights that help optimize future marketing efforts.<br>• Coordinate with internal teams to resolve production issues and maintain smooth campaign delivery.
<p>Marketing Coordinator</p><p><strong>Location:</strong> Atlanta, GA</p><p> <strong>Work Arrangement:</strong> Hybrid</p><p> <strong>Employment Type:</strong> Contract</p><p>We are seeking a highly organized Marketing Coordinator to support day-to-day marketing initiatives, project coordination, and campaign execution.</p><p><strong>Responsibilities:</strong></p><ul><li>Coordinate marketing projects and deliverables</li><li>Assist with campaign planning and execution</li><li>Maintain project timelines and status updates</li><li>Coordinate creative assets and approvals</li><li>Support email, digital, social, and promotional initiatives</li><li>Collaborate with internal teams and external partners</li></ul><p><br></p><p><br></p>