<p><strong>Job Posting: Marketing Coordinator</strong></p><p><strong>Location:</strong> Atlanta, GA (Hybrid)</p><p><br></p><p><strong>About the Opportunity</strong></p><p>Are you a creative and highly organized individual with a passion for driving impactful marketing initiatives? We are partnering with a leading organization to hire a <strong>Brand Marketing Coordinator</strong> in Atlanta, GA. In this role, you will play a vital part in the coordination and execution of social media campaigns, email marketing, website updates, and other digital content projects. You'll collaborate with cross-functional teams to maintain timelines, ensure brand consistency, and help agents grow their business.</p><p><br></p><p><strong>Qualifications</strong></p><ul><li>1–3 years of experience in marketing, content coordination, or related fields.</li><li>Proficient in social media platforms; experience with scheduling tools (e.g., Buffer) is a plus.</li><li>Familiarity with email marketing tools and CRMs.</li><li>Understanding of website CMS platforms (basic coding ability is a bonus).</li><li>Knowledge of Google Analytics and ability to interpret reporting data.</li><li>Experience with PPC campaign management (Google Ads, Meta Ads Manager) is helpful.</li><li>Canva or Adobe Creative Suite experience is an advantage.</li><li>Strong written and verbal communication skills.</li><li>Outstanding organizational and time management abilities.</li><li>Previous experience in real estate marketing or a service-driven industry is a plus, though not required.</li></ul>
We are looking for a dynamic Brand Specialist to join our team in Pompano Beach, Florida. In this Contract-to-permanent position, you will play a vital role in maintaining and enhancing our brand reputation, ensuring consistent messaging across social media and customer interactions. This is an exciting opportunity to collaborate with marketing experts and engage directly with our audience to foster a positive brand image.<br><br>Responsibilities:<br>• Manage and curate content across key social media platforms, including TikTok, LinkedIn, and Instagram, to promote brand awareness.<br>• Respond to customer inquiries and resolve issues efficiently, ensuring exceptional service and maintaining the brand's positive reputation.<br>• Analyze brand performance metrics to assess public perception and engagement, providing actionable insights.<br>• Collaborate closely with the Digital Marketing Manager to align branding efforts with overall marketing strategies.<br>• Act as the brand’s voice, delivering consistent messaging and maintaining a strong connection with the audience.<br>• Provide concierge-level services during client engagements and events to enhance brand representation.<br>• Attend conferences and networking events to represent the brand and build meaningful relationships.<br>• Utilize Shopify and other tools to support branding and marketing initiatives.<br>• Keep up-to-date with social media trends and best practices to optimize campaign performance.
<p><strong>Job Description:</strong></p><p>We are looking for a results-oriented <strong>Marketing Automation Specialist</strong> to join our team and streamline our marketing efforts through cutting-edge automation tools and processes. As a Marketing Automation Specialist, you will be responsible for designing, implementing, and optimizing marketing automation workflows to enhance campaign efficiency and performance. This role requires technical expertise in automation platforms, a strong understanding of marketing processes, and the ability to analyze and act on campaign data.</p><p>Your work will play a key role in driving personalized customer engagement, improving lead generation, and growing brand awareness. If you are passionate about leveraging technology to scale marketing performance, apply now to make an impactful contribution to our team.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li><strong>Implement and Manage Automation Tools:</strong> Configure, integrate, and administer marketing automation platforms such as HubSpot, Marketo, Pardot, or Eloqua to support campaigns effectively.</li><li><strong>Develop Automation Workflows:</strong> Design and maintain workflows for email marketing, lead nurturing, CRM integrations, and other digital marketing efforts.</li><li><strong>Analyze Campaign Data:</strong> Track and evaluate campaign performance by analyzing KPIs, including open rates, click-through rates, and conversions, to identify optimization opportunities.</li><li><strong>Personalized Marketing Campaigns:</strong> Assist in developing segmentation strategies to deliver personalized, data-driven content to defined audience segments.</li><li><strong>Optimize Lead Scoring Models:</strong> Collaborate with sales and marketing teams to refine lead scoring processes and improve sales alignment.</li><li><strong>Enhance Customer Journeys:</strong> Map and improve customer journeys by leveraging automation tools to deliver engaging, relevant content.</li><li><strong>Collaborate Across Teams:</strong> Work closely with content creators, designers, and digital marketing teams to align automation strategies with broader marketing initiatives.</li><li><strong>Maintain Data Integrity:</strong> Ensure CRM and automation platforms are updated with accurate and compliant data to streamline workflows and regulatory compliance.</li><li><strong>Support Campaign Launches:</strong> Troubleshoot technical issues related to automation and ensure timely execution of campaigns.</li><li><strong>Stay Updated:</strong> Research and recommend new automation tools, technologies, and strategies to stay ahead in the digital marketing landscape.</li></ul><p><br></p>
<p>Do you have a passion for marketing and social media? Are you eager to learn and grow professionally in an exciting, fast-paced environment? We’re seeking a Marketing Assistant to join a dynamic team in the York area! This role is perfectly suited for recent graduates who have an enthusiasm for digital marketing and want to make an impact with their creativity and organizational skills.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Assist in planning, executing, and monitoring marketing campaigns across various channels, including email, social media, and digital advertising.</li><li>Create engaging content for social media platforms (including Instagram, LinkedIn, Facebook, TikTok, and Twitter), ensuring alignment with the brand's voice and goals.</li><li>Monitor social media trends, analytics, and performance metrics to optimize campaign effectiveness.</li><li>Schedule and manage posts across platforms using marketing automation tools.</li><li>Help maintain and update the company website, including blogs, landing pages, and event calendars.</li><li>Support the coordination of marketing materials, presentations, and newsletters.</li><li>Conduct research on competitors, industry trends, and target audiences to aid marketing strategy development.</li><li>Assist with administrative tasks such as managing calendars, tracking campaign budgets, and preparing reports.</li></ul><p><br></p>
<p><strong>Digital Marketing Specialist</strong></p><p>Our client is seeking a <strong>Digital Marketing Specialist</strong> to help grow and manage our digital presence. This role touches all things digital—email, web, social media, content, and analytics—and is ideal for someone creative, tech-savvy, and highly organized.</p><p><br></p><p><strong>What You’ll Do:</strong></p><ul><li>Develop and execute digital marketing campaigns across web, email, and social platforms</li><li>Analyze campaign performance using GA4 and other analytics tools</li><li>Manage and update website content (ForneyInd.com & IndustrialPro.net)</li><li>Build and deploy email campaigns via MailChimp</li><li>Create SEO-friendly content and engaging visuals</li><li>Support brand awareness efforts alongside consultants and PR</li><li>Plan and maintain social content calendars and monitor channel performance</li><li>Capture and edit video and photography using Adobe Premiere, Lightroom, and After Effects</li></ul><p><strong>What You Bring:</strong></p><ul><li>Bachelor's degree in Marketing, Communications, or related field</li><li>2+ years of experience in digital marketing or PR (consumer goods preferred)</li><li>Strong skills in Adobe Creative Suite, Google Analytics, Microsoft Office</li><li>Experience with social media platforms and email marketing tools</li><li>Bonus: SuiteCommerce/NetSuite, HTML/CSS, TikTok/Pinterest, or metalworking knowledge</li></ul><p><strong>Key Traits:</strong></p><ul><li>Excellent written and verbal communication</li><li>Detail-oriented and self-motivated</li><li>Strong project management and problem-solving skills</li><li>Collaborative, creative, and flexible under deadlines</li></ul><p><strong>Success in this Role Means:</strong></p><ul><li>Increased social media engagement and reach</li><li>Timely execution of digital campaigns</li><li>Enhanced brand visibility and audience growth</li></ul><p><br></p>
<p>Robert Half Marketing and Creative is hiring for an <strong>Email Marketing Specialist </strong>with a client in Atlanta. This is a direct hire position.</p><p><br></p><p>We’re hiring an <strong>Email Marketing Specialist</strong> with <strong>4+ years of experience</strong> to own our email strategy, improve engagement, and drive revenue. You’ll work on everything from campaign planning and automation to segmentation and deliverability. If you love data-driven marketing and know how to craft emails that convert, we want to hear from you.</p><p><br></p><p><strong>What You’ll Do</strong></p><ul><li><strong>Own the end-to-end email marketing process</strong> – from campaign strategy to execution, optimization, and reporting.</li><li><strong>Develop, test, and optimize email workflows</strong> (welcome series, re-engagement, cart abandonment, product updates).</li><li><strong>Segment and personalize email campaigns</strong> to improve open rates, CTR, and conversions.</li><li><strong>Manage A/B testing</strong> for subject lines, content, CTAs, and send times.</li><li><strong>Analyze key performance metrics</strong> (deliverability, bounce rates, list growth, churn) and take action based on insights.</li><li><strong>Work with cross-functional teams</strong> (content, design, product, and sales) to align email marketing with broader campaigns.</li><li><strong>Stay ahead of trends</strong> in email marketing, automation, and audience engagement.</li></ul><p><br></p>
<p>Robert Half is seeking a talented and experienced Marketing Manager for our client in Detroit. As a Marketing Manager, you will be responsible for leading and implementing strategic marketing initiatives to promote the company's products and services.</p><p> </p><p>Responsibilities: </p><ul><li>Develop and execute comprehensive marketing plans aligned with the company's objectives and target audience.</li><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media.</li><li>Conduct market research to identify customer needs, trends, and competitors' activities.</li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts.</li><li>Manage the marketing budget and allocate resources effectively to achieve marketing goals.</li><li>Analyze marketing campaign performance using metrics and KPIs to measure effectiveness.</li><li>Provide leadership and guidance to the marketing team, fostering a collaborative and innovative environment.</li><li>Stay up to date with industry trends and best practices to drive continuous improvement in marketing strategies.</li><li>Present marketing strategies and campaign results to stakeholders and management.</li></ul><p><br></p>
<p>Robert Half is seeking a talented and experienced Marketing Manager for our client in Kalamazoo. As a Marketing Manager, you will be responsible for leading and implementing strategic marketing initiatives to promote the company's products and services.</p><p> </p><p>Responsibilities: </p><ul><li>Develop and execute comprehensive marketing plans aligned with the company's objectives and target audience.</li><li>Oversee the creation of engaging marketing campaigns across various channels, including digital, print, and social media.</li><li>Conduct market research to identify customer needs, trends, and competitors' activities.</li><li>Collaborate with cross-functional teams to ensure consistent brand messaging and cohesive marketing efforts.</li><li>Manage the marketing budget and allocate resources effectively to achieve marketing goals.</li><li>Analyze marketing campaign performance using metrics and KPIs to measure effectiveness.</li><li>Provide leadership and guidance to the marketing team, fostering a collaborative and innovative environment.</li><li>Stay up to date with industry trends and best practices to drive continuous improvement in marketing strategies.</li><li>Present marketing strategies and campaign results to stakeholders and management.</li></ul><p><br></p>
<p>Robert Half Marketing and Creative has a b2b client looking for a skilled Content Manager to join our team in Centennial, Colorado. This role focuses on creating, managing, and optimizing content strategies that align with business goals and resonate with our dental industry audience. As part of a collaborative and innovative team, you will play a key role in shaping the brand’s voice and ensuring content is impactful across multiple platforms.</p><p><br></p><p>Responsibilities:</p><p>• Develop and oversee a content calendar that supports campaign timelines and business priorities.</p><p>• Perform regular content audits to identify gaps and opportunities for enhancing the customer journey.</p><p>• Collaborate with cross-functional teams, including sales, customer success, and product, to craft compelling messaging and storytelling.</p><p>• Create targeted content tailored to dental personas and buyer stages, ensuring alignment with channel-specific requirements.</p><p>• Maintain brand consistency by refining tone, voice, and positioning across all marketing assets.</p><p>• Utilize generative AI tools to ideate, draft, and repurpose content while preserving authenticity.</p><p>• Coordinate with design teams to ensure content visually aligns with messaging objectives.</p><p>• Optimize all published content for discoverability and performance, using industry best practices.</p><p>• Manage and enhance the internal content library to ensure teams have easy access to up-to-date resources.</p><p>• Incorporate feedback from sales and product teams to continuously improve content effectiveness.</p>
We are looking for a skilled Market Research Specialist to join our team in Atlanta, Georgia. In this long-term contract role, you will play a key part in managing and executing comprehensive benchmarking surveys, analyzing data, and creating impactful visual presentations. This position offers an excellent opportunity to collaborate with internal experts and external vendors while delivering high-quality insights for decision-making.<br><br>Responsibilities:<br>• Manage and execute multiple benchmarking surveys annually, including organizing data by industry, region, and other key metrics.<br>• Program survey questionnaires using advanced survey programming platforms.<br>• Oversee survey progress by performing data quality checks, cleaning raw data files, and ensuring respondent recruitment quotas are met by third-party vendors.<br>• Compile and analyze data cuts across various industries and geographic regions to support internal leadership and subject-matter experts.<br>• Create visually engaging and concise data presentations to communicate complex findings effectively.<br>• Conduct thorough quality checks on survey programming, data tables, and reports to maintain consistency and accuracy.<br>• Collaborate with stakeholders, including internal teams and external vendors, to ensure project milestones are met.<br>• Utilize tools like Power BI and Microsoft Excel to analyze and visually represent data.<br>• Support the development of internal- and external-facing documents with well-structured data insights.
<p>We’re looking for a motivated, detail-oriented <strong>Creative Marketing Coordinator</strong> to support our growing marketing team. This hybrid position is ideal for an early-career professional looking to gain hands-on experience across a wide range of marketing functions—from content creation to vendor coordination, social media campaigns, and marketing operations.</p><p>In this role, you’ll work closely with our Multimedia Developer and marketing leadership to bring our brand to life across digital and physical touchpoints. If you're a proactive communicator, organized multitasker, and eager to learn and grow in a collaborative environment, we want to hear from you!</p><p><br></p><p><strong>Key Responsibilities</strong></p><p><strong>Administrative & Creative Support</strong></p><ul><li>Provide day-to-day administrative and logistical support to the Multimedia Developer.</li><li>Assist in the coordination and tracking of creative projects and deliverables.</li></ul><p><strong>Vendor & Collateral Management</strong></p><ul><li>Manage relationships with vendors for branded collateral, including apparel, tradeshow materials, sales tools, and promotional items.</li><li>Coordinate timelines, proofs, production, and delivery to ensure brand consistency and on-time execution.</li></ul><p><strong>Communications</strong></p><ul><li>Support development of internal communications, newsletters, and company-wide announcements.</li><li>Assist with crafting and distributing external messaging, ensuring alignment with brand tone and voice.</li></ul><p><strong>Digital & Social Media Marketing</strong></p><ul><li>Assist with planning, writing, and scheduling content for LinkedIn and other social platforms.</li><li>Monitor engagement metrics and support campaign optimization efforts.</li></ul><p><strong>Email Marketing</strong></p><ul><li>Create and manage email campaigns using Mailchimp, from design and content writing to deployment and reporting.</li></ul><p><strong>CRM & Marketing Tools</strong></p><ul><li>Utilize Salesforce for tracking marketing initiatives, contact lists, and campaign performance.</li><li>Collaborate with sales and marketing teams to maintain accurate customer and prospect data.</li></ul>
<p>We are looking for a detail-oriented Communication Specialist to join our team based in Eden Prairie, Minnesota, on a long-term contract basis. In this role, you will play a pivotal part in managing the migration of approximately 200 transactional communications to a new consumer-facing platform, ensuring alignment with brand standards and compliance requirements. This position offers the opportunity to collaborate with creative and marketing teams while overseeing the full lifecycle of communication development, from initial creation to final implementation.</p><p><br></p><p>Responsibilities:</p><p>• Manage the end-to-end process of migrating transactional communications to a new platform, ensuring quality and compliance at every stage.</p><p>• Collaborate with creative and marketing teams to develop communication materials that align with brand and platform standards.</p><p>• Coordinate reviews and approvals with business stakeholders, legal teams, and compliance departments.</p><p>• Input finalized communication materials into systems for deployment by print and digital communication partners.</p><p>• Track and manage individual communication projects, ensuring deadlines and quality standards are met.</p><p>• Provide regular updates on project status, highlighting key achievements and addressing challenges to cross-functional teams.</p><p>• Advocate for process improvements and ensure smooth execution across upstream and downstream dependencies.</p><p>• Utilize project management tools, such as Adobe Workfront, to organize and monitor workflows.</p><p>• Support reporting efforts that detail progress, risks, and outcomes to leadership and stakeholders.</p>
<p>Robert Half is seeking a results-driven Digital Marketing Specialist for a long-term employment opportunity in Southfield, Michigan. As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies to enhance online presence and drive customer engagement.</p><p> </p><p>Responsibilities:</p><ul><li>Plan, execute, and optimize digital marketing campaigns across various channels such as social media, search engine marketing (SEM), email marketing, and display advertising.</li><li>Monitor and analyze campaign performance using analytics tools to identify areas for improvement and optimize conversion rates.</li><li>Conduct market research and competitor analysis to identify digital marketing trends and opportunities.</li><li>Track and report on key metrics to measure the success of digital marketing initiatives.</li></ul><p><br></p>
<p>We are looking for a dynamic Marketing Coordinator to join our client's team in Rochester, New York. In this role, you will contribute to the development of high-quality marketing materials, proposals, and presentations that align with client needs and deadlines. This position offers the opportunity to combine creativity with strategy to drive impactful marketing initiatives.</p><p><br></p><p>Campaign Support & Execution</p><ul><li>Assist in planning and executing marketing campaigns across digital, print, and social media platforms.</li><li>Coordinate promotional activities, events, and trade shows.</li><li>Monitor campaign performance and compile reports on effectiveness.</li></ul><p>Content Creation & Management</p><ul><li>Create and edit marketing materials such as brochures, newsletters, emails, and social media posts.</li><li>Maintain and update website content and blog posts.</li><li>Collaborate with designers and writers to produce engaging content.</li></ul><p>Social Media & Digital Marketing</p><ul><li>Manage company social media accounts (posting, scheduling, monitoring engagement).</li><li>Track analytics and optimize content for reach and engagement.</li></ul><p>Market Research & Analysis</p><ul><li>Conduct market research to identify trends, competitors, and customer preferences.</li><li>Analyze data to inform marketing strategies and decisions.</li><li>Prepare reports and presentations for internal stakeholders.</li></ul><p>Administrative & Coordination Tasks</p><ul><li>Maintain marketing calendars and ensure deadlines are met.</li><li>Coordinate with vendors, agencies, and internal teams.</li><li>Manage inventory of promotional materials and marketing supplies.</li></ul><p>CRM & Email Marketing</p><ul><li>Assist with email marketing campaigns</li><li>Maintain and segment contact databases.</li><li>Track open rates, click-through rates, and conversions.</li></ul><p>Event Planning & Support</p><ul><li>Help organize webinars, conferences, and community events.</li><li>Coordinate logistics, registration, and promotional materials.</li><li>Provide on-site support when needed.</li></ul><p><br></p><p><strong>For immediate confidential consideration, apply today or contact Hannah Savage with Robert Half's Rochester, NY branch today! </strong></p>
<p><strong>Robert Half </strong>is actively partnering with an Austin-based client to identify a<strong> Marketing Coordinator (contract)</strong>. In this role, you will support the execution of marketing campaigns, coordinate events, manage content calendars, and help drive brand awareness across multiple channels. <strong>This role is on-site</strong>.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Assist in the planning and execution of marketing campaigns across digital, social, and traditional channels</li><li>Coordinate content creation, including blog posts, email newsletters, and social media updates</li><li>Maintain and update the marketing calendar and ensure timely delivery of assets</li><li>Support event planning and logistics for trade shows, webinars, and promotional events</li><li>Track and report on campaign performance metrics and KPIs</li><li>Collaborate with internal teams and external vendors to ensure brand consistency</li><li>Conduct market research and competitor analysis to inform strategy</li></ul><p><br></p>
<p>Robert Half's marketing & creative client is looking for a Digital Marketing Coordinator for a 3-6+ month contract in the Greater Boston area. This is a hybrid, 40-hour-per-week opportunity; candidates must be willing and able to work onsite 2 days per week. The Digital Marketing Coordinator will play a pivotal role in developing and executing digital marketing strategies to promote consumer and trade engagement for specialty brands.</p><p><br></p><p>Key Responsibilities:</p><ul><li>Develop and execute digital marketing campaigns across paid media, social, and organic platforms</li><li>Track and manage budgets</li><li>Monitor campaign performance</li><li>Manage and maintain U.S. product listings</li><li>Lead social media strategies to grow brand presence and engagement</li><li>Oversee email marketing campaigns</li><li>Support digital trade marketing programs and product launches</li><li>Leverage Salesforce tools to enhance program execution and reporting</li></ul><p><br></p>
<p>Marketing Specialist with 3-5+ years of relevant experience needed for a full-time, fully onsite position with our client in Western Massachusetts. Salary is 65-75K with some flex to 80K for the right skillset and experience. Must have B2B experience and ideally B2B services experience. Must be skilled in Google Analytics and have experience using a CRM. Looking for someone who understands value propositions and being able to tell an organization’s story.</p><p><strong> </strong></p><p>The Marketing Specialist supports the development and execution of marketing strategies and campaigns to increase brand visibility and promote organizational services. This role focuses on product positioning, campaign management, sales enablement, and storytelling to drive engagement and business outcomes. This position is ideal for a creative and organized marketer with strong communication and analytical abilities, who thrives in a fast-paced, collaborative environment.</p><p> </p><p><strong>Key Responsibilities:</strong></p><ul><li><strong>Product Positioning:</strong> Craft effective product messaging and marketing collateral, including launch plans and promotional materials, to appeal to target audiences.</li><li><strong>Campaign Management:</strong> Plan and execute marketing campaigns based on competitor analysis and market trends, ensuring timely delivery and cross-team alignment.</li><li><strong>Sales Enablement:</strong> Maintain and update sales tools such as presentations and sales kits, empowering the sales team to communicate product benefits effectively.</li><li><strong>Storytelling:</strong> Collaborate with internal teams to understand and articulate value propositions, creating engaging materials that reflect customer needs and preferences.</li><li><strong>Performance Analysis:</strong> Monitor campaign performance, analyze data, and use insights to optimize strategies and improve outcomes. Provide timely performance reports.</li><li><strong>Trade Shows & Events:</strong> Support sales initiatives by promoting and participating in events, trade shows, and user meetings.</li></ul><p> </p>
<p><strong>Job Description:</strong></p><p><strong>We are seeking a detail-oriented and data-driven Marketing Analytics Specialist</strong> to join our marketing team. In this role, you will be responsible for designing, executing, and optimizing marketing performance analyses. Your work will help drive data-informed business decisions by measuring the effectiveness of marketing campaigns, identifying trends, and highlighting opportunities for growth. Ideal candidates will have a strong background in data analytics, marketing strategies, and advanced tools to provide actionable insights for cross-functional teams.</p><p><br></p><p><strong>Key Responsibilities</strong>:</p><ul><li>Collect and analyze data from various marketing touchpoints, including digital advertising, website traffic, email campaigns, social media, and CRM platforms.</li><li>Interpret and report on key performance indicators (KPIs) to measure campaign effectiveness and ROI.</li><li>Develop dashboards, visualization tools, and comprehensive reports to communicate insights and recommendations to marketing and leadership teams.</li><li>Collaborate with the marketing team to refine customer segmentation using data-driven models.</li><li>Identify and recommend opportunities for improving campaign strategies, workflows, or audience targeting.</li><li>Monitor and report industry trends, benchmarking competitors’ performance.</li><li>Ensure data accuracy and compliance with privacy laws and regulations, including GDPR and CCPA.</li><li>Partner with cross-departmental teams to integrate marketing analytics into broader business strategies.</li><li>Stay up-to-date on marketing technology tools, analytics platforms, and data acquisition methods.</li></ul><p><br></p>
<p>We are looking for a creative and detail-oriented Marketing Assistant to join our team in Santa Barbara, California. In this long-term contract role, you will play a key part in managing social media platforms, coordinating marketing efforts, and supporting the overall growth of our brand presence. If you have a passion for marketing and enjoy working in a collaborative environment, this is an excellent opportunity to contribute your skills.</p><p><br></p><p>Responsibilities:</p><p>• Create and publish engaging content across Instagram and other social media platforms to enhance brand visibility.</p><p>• Collaborate with the leadership team, to align on content strategies and ensure messaging consistency.</p><p>• Coordinate and execute email marketing campaigns to effectively reach target audiences.</p><p>• Support direct marketing efforts by creating impactful campaigns to engage potential clients and stakeholders.</p><p>• Monitor social media channels for engagement opportunities and respond to inquiries in a timely manner.</p><p>• Analyze the performance of marketing activities and campaigns to identify areas for improvement.</p><p>• Stay updated on social media trends and best practices to optimize content and strategies.</p><p><br></p>
<p>We are seeking a skilled and experienced Email Marketing, CRM, or Marketing Automation Consultant to collaborate with our diverse pool of clients across industries. As a consultant, you will bring your expertise in designing and implementing strategic email marketing campaigns, setting up and optimizing Customer Relationship Management (CRM) platforms, and developing automated marketing workflows that drive engagement and conversions. This role is perfect for detail-oriented professionals passionate about leveraging technology to enhance marketing performance and client success.</p><p><br></p><p>Key Responsibilities:</p><ul><li>Email Marketing:</li><li>Advise clients on best practices for email campaign development, list segmentation, A/B testing, and deliverability optimization.</li><li>Create and execute email strategies aligned with client goals, ensuring effective messaging and alignment with brand guidelines.</li><li>Monitor campaign performance metrics (open rates, click-through rates, conversions) and provide actionable recommendations for improvement.</li><li>Customer Relationship Management (CRM):</li><li>Guide clients in selecting, implementing, and optimizing CRM platforms to manage and nurture customer relationships effectively.</li><li>Develop custom workflows, dashboards, and analytics to maximize CRM usage.</li><li>Train client teams on CRM functionality and provide ongoing support as needed.</li><li>Marketing Automation:</li><li>Architect and implement automated workflows to streamline lead nurturing, onboarding, upselling, and other key marketing processes.</li><li>Develop data-driven strategies that integrate automation with platforms like HubSpot, Marketo, Salesforce Marketing Cloud, or other leading software tools.</li><li>Troubleshoot automation challenges and optimize performance through testing and iteration.</li></ul><p><br></p>
<p>We are looking for an experienced Product Marketing Manager to lead the strategic development and execution of marketing initiatives for B2B banking products. This role involves driving product positioning, market segmentation, and lifecycle management to ensure successful product launches and sustained market growth. The ideal candidate will have a strong background in product management and marketing, coupled with expertise in developing strategies that resonate with target audiences. B2B banking product specific experience is required. This position is 3 days per week in the office. </p><p><br></p><p>Responsibilities:</p><p>• Develop and implement marketing strategies for B2B banking products, focusing on positioning, pricing, and segmentation.</p><p>• Manage the complete product lifecycle, from ideation to launch and ongoing market performance.</p><p>• Collaborate with cross-functional teams to design and execute new product development and implementation plans.</p><p>• Conduct market research to identify customer needs and emerging trends, ensuring products remain competitive.</p><p>• Lead the creation of compelling marketing content to support product launches and campaigns.</p><p>• Monitor and analyze product performance metrics to refine strategies and optimize results.</p><p>• Partner with sales teams to align product marketing strategies with business objectives and drive revenue growth.</p><p>• Coordinate product launch efforts, ensuring all aspects of the rollout are executed seamlessly.</p><p>• Develop and maintain strong relationships with stakeholders to ensure clear communication and alignment.</p><p>• Provide insights and recommendations to senior leadership based on market analysis and competitive positioning.</p>
<p>Robert Half is partnering with a leading global technology company to hire a <strong>Marketing Program Manager</strong> to support product marketing initiatives, new product launches, and sustainability programs. This role requires a strong communicator with proven experience driving go-to-market strategies from concept through execution—ideally within the hardware or technology industry.</p><p><br></p><p><strong>Location</strong>: Remote (PST hours - must be located in PST time zone)</p><p><strong>Duration</strong>: 4-month contract</p><p><strong>Pay Rate</strong>: $50–55/hour</p><p><strong>Hours</strong>: 40/week</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Lead go-to-market programs to support new product launches, ensuring alignment across marketing, product, and sales teams.</li><li>Manage sustainability marketing content for new launches, integrating messaging into product positioning and campaigns.</li><li>Plan and deliver integrated campaigns, including email marketing, web placements, and partner site activations.</li><li>Develop product marketing collateral and sales enablement tools to support direct sales teams, events, and customer education.</li><li>Collaborate with designers and content teams to create website and digital marketing assets that highlight product features and benefits.</li><li>Monitor, analyze, and report on campaign performance metrics, identifying opportunities to improve effectiveness and ROI.</li><li>Partner cross-functionally to prioritize and manage multiple marketing projects in a fast-paced environment.</li></ul>
<p><strong>Job Title: Marketing Director</strong></p><p><strong>Location: Dallas, TX (On-site)</strong></p><p><br></p><p><strong>Position Overview</strong></p><p>Our client is seeking a strategic and hands-on Marketing Director to lead B2B marketing initiatives across their portfolio, with a primary focus on a recently acquired distribution company. This is a unique opportunity to shape and elevate the brand presence of a growing business while laying the foundation for a broader marketing function across future acquisitions.</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Develop and execute B2B marketing strategies to drive brand awareness and engagement, primarily through LinkedIn.</li><li>Collaborate with executive leadership to define brand messaging and content strategy.</li><li>Create and refine marketing content using tools like Canva and existing design assets.</li><li>Elevate existing brand materials to a professional standard, ensuring consistency and clarity.</li><li>Craft compelling messaging aligned with each brand’s identity and values.</li><li>Monitor campaign performance and adjust strategies to optimize results.</li><li>Build and lead a marketing team as the company scales.</li></ul><p><strong>Ideal Candidate Profile</strong></p><ul><li>Entrepreneurial and self-directed, with a proactive and collaborative mindset.</li><li>Proven success in B2B marketing, particularly with LinkedIn campaigns.</li><li>Experience in brand development and content creation for professional audiences.</li><li>Comfortable working in a values-driven, conservative, and Christian-based organizational culture.</li><li>Able to balance startup agility with the structure of an established business environment.</li></ul><p><br></p>
<p>Email Marketing Specialist (Atlanta, GA)</p><p><strong>Overview:</strong></p><p> We are hiring an Email Marketing Specialist to manage the planning, execution, and optimization of email campaigns. This role will ensure campaigns are targeted, effective, and aligned with overall marketing objectives.</p><p><strong>Responsibilities:</strong></p><ul><li>Build, test, and deploy email campaigns, including automated journeys.</li><li>Conduct A/B testing to improve performance and deliverability.</li><li>Monitor campaign metrics and provide insights for optimization.</li><li>Maintain compliance with email marketing best practices and data regulations.</li></ul><p><br></p>
<p>We are looking for an experienced Email Marketing Specialist to lead and optimize email marketing strategies for a dynamic company in Livonia, Michigan. In this role, you will leverage your expertise to design impactful campaigns, improve customer engagement, and drive measurable business outcomes. The ideal candidate will bring a strong background in email marketing platforms, campaign development, and strategic planning.</p><p><br></p><p>Responsibilities:</p><p>• Develop, execute, and optimize email marketing campaigns to engage target audiences and achieve business objectives.</p><p>• Utilize advanced email marketing platforms to design and implement campaigns, ensuring high delivery and engagement rates.</p><p>• Craft visually appealing and responsive HTML emails that align with brand guidelines and resonate with recipients.</p><p>• Conduct A/B testing and analyze campaign performance to refine strategies and maximize effectiveness.</p><p>• Collaborate with cross-functional teams to align email marketing efforts with broader CRM and marketing initiatives.</p><p>• Maintain and enhance customer databases to improve segmentation and targeting.</p><p>• Lead strategic planning for email marketing, setting clear goals and KPIs to measure success.</p><p>• Stay updated on industry trends and best practices to continuously improve email marketing performance.</p><p>• Manage Adobe Campaigns and other tools to streamline campaign workflows and automate processes.</p><p>• Monitor and ensure compliance with email marketing regulations, including CAN-SPAM and GDPR.</p>
