<p>We are looking for a detail-oriented and data-driven <strong>Email Marketing Specialist</strong> to join our team. The ideal candidate has experience building, executing, and optimizing email campaigns that drive engagement, conversions, and customer retention. This role requires a strong understanding of email marketing platforms, customer segmentation, A/B testing, and analytics. You will work closely with cross-functional teams to deliver high-quality, on-brand communications that support business objectives.</p><p><strong>Key Responsibilities:</strong></p><ul><li>Build, schedule, and deploy <strong>email campaigns, newsletters, and automated workflows</strong> using an ESP (e.g., HubSpot, Marketo, Mailchimp, Salesforce Marketing Cloud, Constant Contact).</li><li>Segment audiences and develop targeted campaigns to improve <strong>open rates, CTRs, and conversions</strong>.</li><li>Conduct <strong>A/B testing</strong> on subject lines, creative, and CTAs to optimize performance.</li><li>Ensure all emails are optimized for <strong>deliverability, mobile responsiveness, and accessibility (WCAG/ADA compliance)</strong>.</li><li>Collaborate with content, design, and marketing teams to create compelling <strong>copy, visuals, and calls-to-action</strong>.</li><li>Monitor and analyze <strong>email campaign performance</strong>; provide regular reports with actionable insights.</li><li>Maintain <strong>list hygiene</strong> and manage subscriber preferences, opt-ins, and compliance with <strong>CAN-SPAM, GDPR, and other regulations</strong>.</li><li>Assist in developing and enhancing <strong>email marketing strategy</strong>, including nurture campaigns and lifecycle communications.</li><li>Stay updated on <strong>email marketing best practices, trends, and emerging technologies</strong>.</li></ul><p><br></p>
We are looking for an experienced Email Marketing Specialist to join our team in Atlanta, Georgia. In this long-term contract position, you will play a vital role in creating and managing impactful email campaigns that drive engagement and deliver measurable results. If you are passionate about leveraging email marketing strategies and possess strong expertise in Salesforce Marketing Cloud, we encourage you to apply.<br><br>Responsibilities:<br>• Develop and execute lifecycle email campaigns, ensuring optimal delivery, mobile responsiveness, and accessibility.<br>• Design and implement segmentation strategies, suppression lists, and deployment schedules to target specific audiences effectively.<br>• Monitor and maintain email list health, including domain authentication and compliance with industry standards.<br>• Conduct thorough quality assurance checks to ensure accuracy and functionality across email campaigns.<br>• Manage templates, integrations, and platform configurations within Salesforce Marketing Cloud.<br>• Collaborate with internal teams to align email marketing efforts with broader organizational goals.<br>• Analyze campaign performance metrics and provide actionable insights to improve future strategies.<br>• Stay updated on email marketing trends and best practices to enhance campaign effectiveness.<br>• Troubleshoot and resolve technical issues related to email platform functionality.
<p>Email Marketing Specialist — Contract — Atlanta, GA (Hybrid)</p><p>We’re looking for an Email Marketing Specialist to develop and execute engaging email campaigns from concept to deployment. This role blends creative thinking with technical precision, supporting customer acquisition and retention initiatives.</p><p><strong>Responsibilities:</strong></p><ul><li>Plan, build, and deploy automated email campaigns (welcome series, re-engagement, promotions).</li><li>Create responsive HTML templates and ensure proper rendering across devices.</li><li>Manage segmentation, list hygiene, and compliance (CAN-SPAM, GDPR).</li><li>Partner with creative, analytics, and product teams to align messaging and visuals.</li><li>Track performance metrics, analyze results, and present data-driven insights.</li></ul><p><br></p><p><br></p>
<p>Contract Email Marketing Specialist (Hybrid)</p><p>Location: Miami, Florida (Hybrid: 3 days onsite, 2 days remote)</p><p>Job Type: Contract (3+ Months)</p><p><br></p><p>We are seeking a highly skilled and results-driven Contract Email Marketing Specialist to join our marketing team in Miami. This is a crucial 3-month (or longer) contract role focused on the tactical execution, optimization, and reporting of complex email marketing campaigns and automated customer journeys.</p><p><br></p><p>The ideal candidate must be an expert in at least one enterprise-level Marketing Automation Platform and thrive in a fast-paced, hybrid work environment.</p><p><br></p><p>Key Responsibilities</p><p>Campaign Execution & Management</p><ul><li>Own the end-to-end execution of marketing, transactional, and promotional email campaigns, including template building, list segmentation, QA, and deployment.</li><li>Implement and manage complex automated workflows and drip campaigns (e.g., welcome series, lead nurturing, retention, and win-back) within the required marketing automation platform.</li><li>Conduct meticulous quality assurance (QA) checks on all campaigns, ensuring accuracy in content, links, personalization, segmentation logic, and proper rendering across all major email clients and mobile devices.</li><li>Ensure all email communications adhere to CAN-SPAM, GDPR, and other global data privacy regulations.</li></ul><p><br></p><p>Optimization & Strategy</p><ul><li>Design and execute rigorous A/B and multivariate tests on subject lines, body copy, creative elements, timing, and segmentation to continuously improve key metrics (Open Rate, CTR, Conversion Rate, Deliverability).</li><li>Utilize data to perform audience segmentation and list hygiene, managing data extensions, suppression lists, and subscriber preferences.</li><li>Collaborate with content and design teams to ensure email creative and copy are brand-aligned, compelling, and optimized for engagement.</li></ul><p><br></p><p>Reporting & Analytics</p><ul><li>Monitor daily, weekly, and monthly campaign performance, compiling reports and dashboards for stakeholders.</li><li>Provide actionable insights and data-driven recommendations to refine the email marketing strategy and maximize ROI.</li><li>Assist in troubleshooting deliverability issues and technical integration errors as needed.</li></ul><p><br></p><p><br></p>
We are looking for a skilled Digital Marketing Specialist to join our team on a contract basis in Calabasas, California. In this role, you will support key marketing initiatives and assist in maintaining high-performing digital campaigns. This is a great opportunity to contribute to a dynamic environment while utilizing your expertise in email marketing, digital advertising, and analytics.<br><br>Responsibilities:<br>• Develop and execute targeted email campaigns to engage audiences and drive conversions.<br>• Manage and optimize digital advertising campaigns using Google Ads and Google AdWords.<br>• Analyze campaign performance through Google Analytics and other tools, providing actionable insights.<br>• Coordinate with teams using project management platforms such as Asana to ensure timely delivery of marketing tasks.<br>• Utilize Salesforce Marketing Cloud (SFMC) to create and track marketing initiatives.<br>• Assist in creating visually appealing email templates, leveraging tools like Stripo.<br>• Monitor and report on key performance metrics to evaluate the success of marketing strategies.<br>• Collaborate with cross-functional teams to align marketing efforts with organizational goals.<br>• Stay updated on industry trends to implement innovative strategies.<br>• Support other digital marketing tasks as needed during team transitions.
<p>Digital Marketing Specialist — Contract — Atlanta, GA (Onsite)</p><p>Join a fast-paced marketing team executing multi-channel digital campaigns that drive engagement and growth.</p><p><strong>Responsibilities:</strong></p><ul><li>Coordinate campaigns across email, social, and display advertising.</li><li>Support creative asset production and content scheduling.</li><li>Monitor analytics dashboards, optimize for conversion and ROI.</li><li>Collaborate with cross-functional partners to align messaging and timing.</li></ul><p><br></p><p><br></p>
<p>We’re looking for a highly creative and strategic Email Marketing Manager to lead the development and execution of compelling email campaigns that engage, inform, and convert. This role is ideal for someone who thrives at the intersection of storytelling, design, and digital strategy, and who understands how to craft content that resonates with diverse audiences.</p><p><br></p><p>Key Responsibilities</p><ul><li>Content Strategy & Creation</li><li>Develop and manage the editorial calendar for email campaigns, ensuring alignment with brand voice, seasonal trends, and marketing goals.</li><li>Write and edit engaging email copy that drives action and reflects our brand personality.</li><li>Collaborate with design teams to produce visually appealing email templates and assets.</li><li>Campaign Management</li><li>Own the end-to-end process of email campaign execution—from concept to deployment.</li><li>Segment audiences and personalize content to improve engagement and conversion rates.</li><li>Monitor campaign performance metrics (open rates, click-through rates, conversions) and use insights to refine content and strategy.</li><li>Conduct A/B testing on subject lines, content, and design elements to continuously improve results.</li><li>Stay current on email marketing trends, tools, and best practices.</li></ul><p><br></p><p><br></p>
We are looking for an experienced Shopify eComm Digital Marketing Specialist to join our team on a contract basis in Atlanta, Georgia. In this role, you will oversee eCommerce operations, manage digital marketing campaigns, and maintain the company's Shopify Plus platform. This is a part-time position requiring 20-30 hours per week, with occasional onsite work.<br><br>Responsibilities:<br>• Manage and update the company's Shopify Plus website, including creating and optimizing templates.<br>• Develop and execute effective digital marketing campaigns across multiple platforms, including Google Ads and email marketing.<br>• Analyze website traffic and performance using Google Analytics to identify trends and opportunities.<br>• Implement and optimize Google AdWords strategies to drive targeted traffic and increase conversions.<br>• Collaborate with internal teams to ensure seamless eCommerce operations and customer experiences.<br>• Utilize coding skills to troubleshoot and enhance website functionalities as needed.<br>• Monitor and report on campaign performance, providing actionable insights to improve outcomes.<br>• Stay current with industry trends and best practices in digital marketing and eCommerce.<br>• Coordinate onsite work as needed, ensuring alignment with company goals.<br>• Manage part-time hours effectively to prioritize tasks and meet deadlines.
We are looking for a creative and detail-oriented Marketing Specialist to join our team in Duluth, Georgia. In this role, you will oversee the development and execution of marketing initiatives designed to enhance brand visibility and drive engagement across various digital platforms. Your expertise in campaign management and digital marketing strategies will play a key role in achieving our business goals.<br><br>Responsibilities:<br>• Develop and implement marketing campaigns to effectively promote products or services.<br>• Manage email campaigns, ensuring content aligns with brand messaging and drives customer engagement.<br>• Collaborate with cross-functional teams to coordinate and execute marketing activities.<br>• Design and produce creative assets using Adobe Creative Cloud tools for digital and print use.<br>• Monitor campaign performance and analyze data to optimize strategies and improve results.<br>• Conduct market research and stay updated on industry trends to inform marketing decisions.<br>• Maintain a consistent brand presence across all digital channels, including social media.<br>• Assist in creating and managing budgets for marketing initiatives.<br>• Provide regular reports on campaign effectiveness and propose actionable recommendations.
<p>We are a privately owned and operated property management group with a diverse portfolio of residential and multifamily properties across Miami with headquarters in Coral Gables. Our team takes pride in providing high-quality housing and exceptional service to our residents while maintaining a family-oriented, collaborative workplace.</p><p><br></p><p>Position Overview:</p><p>The Digital Marketing Specialist will develop, implement, and optimize digital marketing strategies to drive occupancy, strengthen brand awareness, and enhance tenant engagement. The ideal candidate will have experience in the real estate or housing industry and be bilingual (English/Spanish). This role requires a creative, tech-savvy marketer with strong analytical skills and the ability to work independently in a fast-paced, entrepreneurial environment.</p><p><br></p><p>Key Responsibilities:</p><ul><li>Develop and execute digital marketing campaigns across multiple channels, including social media, email, web, and paid advertising.</li><li>Create engaging content—including graphics, videos, and written posts—to showcase properties, community features, and resident events.</li><li>Manage and optimize property listings on websites, rental platforms, and social media.</li><li>Monitor and analyze marketing metrics and campaign performance; prepare regular reports and recommendations based on data insights.</li><li>Collaborate with leasing and property management teams to ensure marketing efforts align with occupancy goals and community branding.</li><li>Maintain and update websites and digital listings, ensuring accuracy and consistency.</li><li>Coordinate photography, video tours, and virtual marketing materials for new and existing properties.</li><li>Leverage technology platforms such as Yardi, AppFolio, Buildium, or similar to integrate marketing and property data.</li><li>Organize and manage shared drives and files for marketing assets, reports, and creative materials.</li><li>Stay informed on Miami real estate trends, housing market insights, and emerging digital marketing tools.</li></ul><p><br></p><p><strong>QUALIFIED CANDIDATES PLEASE APPLY AND REACH OUT TO STEFANIE FURNISS at 786-897-7903</strong></p>
<p>Digital Marketing Specialist with 2+ years of solid, hands-on digital marketing experience needed for a full-time, fully onsite position with our small agency client in Greater Boston. While this is a fully remote position, only candidates within 100 miles of Boston will be considered. Must be proficient in Google Ads and Google Analytics. Must be familiar with programmatic advertising, streaming, and geofencing. Must have either external or internal client-facing skills. Experience working with clients in the auto, retail, financial, education, legal, and/or professional services industries would also be ideal. Target salary is 65-70K.</p>
We are looking for a Digital Marketing Specialist to join our dynamic team in Princeton, New Jersey. This role is ideal for someone who thrives in a fast-paced environment and is eager to make a significant impact by driving innovative marketing strategies for eCommerce brands. If you have a passion for data-driven storytelling and a desire to shape the future of digital marketing, this position is perfect for you.<br><br>Responsibilities:<br>• Develop and execute effective digital marketing campaigns across multiple platforms, including Google Ads, Meta Ads, and Amazon Seller Central.<br>• Analyze performance metrics using tools like Google Analytics, Adobe Analytics, and Power BI to generate actionable insights.<br>• Create compelling reports and presentations to share data-driven findings with clients and internal teams.<br>• Lead team training sessions to ensure alignment with the latest marketing strategies and technological advancements.<br>• Mentor and guide team members to encourage growth and enhance paid media expertise.<br>• Collaborate with eCommerce clients to understand their goals and recommend tailored marketing strategies.<br>• Utilize advanced AI marketing tools like LXRInsights to optimize campaign performance.<br>• Stay ahead of industry trends, especially in AI and digital marketing, to maintain a competitive edge.<br>• Serve as a subject matter expert, providing strategic guidance to clients and internal teams.
<p>We at Robert Half are looking to add to our pool of Digital Marketing Specialists to develop, manage, and optimize digital campaigns across various platforms. You'll play a key role in tracking performance, implementing advanced analytics, and ensuring that digital marketing efforts are data-driven and effective. We are industry professionals that specialize in recruiting for top talent all over North America. Our dedicated Marketing and Creative team is here to put your needs first and passionately represent you!</p><p> </p><p> </p><p>Location: Nashville, TN (open to hybrid or onsite)</p><p>W2 Pay: $30-$50/hr</p><ul><li>We are looking for someone who is open to PT or FT, Contract, Contract to Hire, or Permanent Placements</li></ul><p> </p><p>Key Responsibilities:</p><ul><li>Set up, manage, and optimize tracking tags using Google Tag Manager across various digital properties.</li><li>Implement and manage Facebook Pixel, Google Analytics, and other tracking tools to ensure accurate performance measurement.</li><li>Develop and manage digital marketing campaigns, including paid search, social media ads, and display ads.</li><li>Collaborate with web developers to ensure proper tag implementation and troubleshooting.</li><li>Create reports and dashboards to track key performance indicators (KPIs) such as traffic, conversions, and ROI.</li><li>Conduct A/B testing to improve ad performance and conversion rates.</li><li>Work closely with cross-functional teams to support marketing initiatives and ensure proper attribution across channels.</li><li>Stay up-to-date with the latest trends and best practices in digital marketing, analytics, and tracking technologies.</li></ul>
<p>We are looking for a detail-oriented Hubspot Digital Marketing Specialist for a ~30 hour per week through end of year. While the work can be done fully remotely, EST hours are required. In this long-term contract role, you will play a crucial part in enhancing digital marketing strategies and optimizing tools to drive impactful campaigns. This position is ideal for someone who thrives in the financial services industry and is eager to contribute their expertise to dynamic marketing projects.</p><p><br></p><p>Responsibilities:</p><p>• Manage and optimize HubSpot marketing tools to ensure effective campaign execution and tracking.</p><p>• Conduct audits and clean-ups within HubSpot to improve platform functionality and data accuracy.</p><p>• Design and implement email marketing campaigns aimed at engaging target audiences and driving conversions.</p><p>• Utilize Google Analytics to analyze campaign performance and generate actionable insights.</p><p>• Collaborate with teams to refine digital marketing strategies and align them with business goals.</p><p>• Work with Google Ads and Google AdWords to create compelling advertisements that increase brand visibility.</p><p>• Leverage expertise in Dynamics and GA4 to enhance integration and reporting capabilities.</p><p>• Monitor and report on key performance indicators (KPIs) to track marketing success and identify improvement areas.</p><p>• Stay updated on industry trends and best practices to bring innovative ideas to the table.</p><p>• Support the implementation of marketing tools and technologies to strengthen overall campaign effectiveness.</p>
<p><strong>Digital Marketing Coordinator - 3+Month Contract - Ongoing! </strong></p><p>Robert Half, Marketing & Creative is looking for a <strong>Digital Marketing Coordinator</strong> for a 3-month contract with a client here in the Dallas-Fort Worth area. The<strong> Digital Marketing Coordinator</strong> will be supporting content authoring, sa well as the sales team on CRM best practices and usage. <strong>Digital Marketing Coordinator </strong>will be documenting and tracking details of all projects and issues, within the CRM tool. <strong>Digital Marketing Coordinator </strong>will be pulling multiple reports to create a master of updates to be customized by the team moving forward. </p><p><br></p><p><br></p><p><br></p>
<p><strong>ONSITE IN HOUSTON, TX</strong></p><p>A leading provider of structural steel and manufacturing solutions is seeking a seasoned<strong> Digital Marketing Manager </strong>to lead and execute digital strategies that drive brand awareness, lead generation, and sales growth. This is a hands-on role ideal for a self-starter with deep experience in digital marketing and a passion for industrial and manufacturing sectors.</p><p>Key Responsibilities:</p><ul><li>Strategy & Execution: Develop, implement, and optimize digital marketing campaigns across Google, Microsoft, email/CRM, and social media platforms.</li><li>Content Collaboration: Partner with internal content creators to produce high-quality digital assets including ads, blog posts, email campaigns, and social media content.</li><li>Social Media Management: Oversee engagement and growth across social platforms to build brand presence and community.</li><li>SEO/SEM: Manage paid advertising and collaborate with web teams to enhance organic search performance.</li><li>Email Marketing: Design and execute targeted email campaigns to nurture leads and drive conversions.</li><li>Analytics & Reporting: Monitor campaign performance, analyze metrics, and present monthly reports to leadership.</li><li>Trend Monitoring: Stay current with digital marketing trends and technologies to maintain a competitive edge.</li></ul>
We are looking for a highly driven and creative Digital Marketing Specialist to join our team in Bethlehem, Pennsylvania. This role offers an exciting opportunity to shape marketing strategies and develop engaging content across multiple platforms. Ideal candidates are motivated self-starters who enjoy collaborating while taking ownership of projects that enhance brand visibility.<br><br>Responsibilities:<br>• Conduct detailed market research to guide strategic marketing decisions and messaging.<br>• Create and implement effective social media campaigns to drive engagement and brand awareness.<br>• Write and edit diverse marketing materials, including blogs, promotional content, and campaign messaging.<br>• Capture and edit video and photography content during field visits to support marketing initiatives.<br>• Oversee billboard advertising and contribute to the execution of broader promotional efforts.<br>• Optimize website content and ensure alignment with SEO best practices.<br>• Coordinate print marketing projects, such as flyers and signage, to support campaigns.<br>• Work closely with company leadership to align marketing strategies with brand objectives.<br>• Manage multiple projects and deadlines efficiently, ensuring timely delivery of all initiatives.<br>• Assist with additional marketing-related tasks as needed to support the team.
<p>Robert Half is seeking a Full Time/Direct Hire Digital Marketing Manager with one of our clients on-site in Atlanta, GA.</p><p><br></p><p>The Digital Marketing Manager drives the execution and optimization of omnichannel marketing campaigns that grow audience engagement, brand awareness, and lead generation. This role oversees the digital strategy across SEO, paid media, email, website optimization, and analytics. The ideal candidate is a data-driven marketer with a strong grasp of digital tools and a creative approach to testing and innovation.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ul><li>Develop and implement a holistic digital marketing strategy across paid search, display, social media, email, and web.</li><li>Lead SEO/SEM initiatives to increase organic traffic and improve search rankings.</li><li>Own the website’s performance, UX enhancements, and content optimization in collaboration with internal or external development teams.</li><li>Plan, launch, and optimize paid media campaigns in Google Ads, Meta, LinkedIn, or programmatic platforms.</li><li>Analyze campaign performance and report on KPIs such as CTR, conversion rate, CAC, and ROI.</li><li>Collaborate with content, creative, and product marketing to ensure consistent messaging and brand alignment across channels.</li><li>Manage marketing tech stack including CRM, CMS, and analytics platforms.</li></ul><p><br></p>
We are looking for a talented Marketing Specialist to join our team on a contract basis in Los Angeles, California. In this role, you will contribute to the creation and execution of impactful marketing campaigns, manage digital content, and assist with design and copywriting tasks. This opportunity is ideal for someone with a strong background in marketing and a keen eye for detail.<br><br>Responsibilities:<br>• Develop and coordinate marketing campaigns across various platforms, ensuring alignment with strategic goals.<br>• Create engaging digital content, including email campaigns and social media posts, to enhance brand visibility.<br>• Utilize Adobe InDesign and other Creative Cloud tools to design marketing assets and materials.<br>• Collaborate with team members to assist in writing and editing marketing copy.<br>• Support administrative tasks related to marketing initiatives, ensuring smooth project execution.<br>• Analyze campaign performance metrics and provide actionable insights to improve future strategies.<br>• Work on asset creation and management, ensuring brand consistency across all materials.<br>• Partner with stakeholders to maintain effective communication and ensure timely delivery of projects.<br>• Adapt quickly to new priorities and contribute to the success of ongoing marketing efforts.
<p>We are looking for a skilled and strategic Digital Marketing Specialist to join our team on a long-term contract basis. This role will focus on creating and managing impactful digital campaigns to support key marketing objectives. Based in San Diego, California, you will collaborate with internal teams and external vendors to drive engagement through various online platforms on a hybrid basis. </p><p><br></p><p>Responsibilities:</p><p>• Design and implement comprehensive digital marketing campaigns across platforms such as Google Ads, LinkedIn, and display advertising.</p><p>• Collaborate with third-party vendors and agencies to optimize campaign performance and ensure alignment with marketing goals.</p><p>• Work closely with product and marketing managers to synchronize digital strategies with product launches and promotional calendars.</p><p>• Analyze audience data to create targeted campaigns tailored to specific customer segments and platforms.</p><p>• Monitor and report on campaign performance, providing insights and recommendations for continuous improvement.</p><p>• Ensure all digital initiatives are well-documented, scalable, and structured for future use.</p><p>• Manage external vendors and agencies to achieve high performance and conversion rates.</p><p>• Maintain a customer-focused approach to ensure all marketing efforts effectively address user needs.</p>
<p>We are looking for a dynamic Digital Marketing Manager to lead the marketing and communication strategies for a biotechnology company in Vancouver, Washington. This role focuses on creating impactful content, managing digital campaigns, and enhancing the company’s online presence through innovative initiatives. The ideal candidate will bring a blend of creativity, technical expertise, and strategic thinking to the team.</p><p><br></p><p>Responsibilities:</p><p>• Manage all aspects of the company’s social media platforms, including scheduling, content creation, and audience engagement.</p><p>• Develop and publish engaging content such as blog posts, newsletters, and web copy, translating complex technical topics into accessible formats.</p><p>• Monitor digital channels for brand mentions and engagement opportunities, ensuring timely and appropriate responses.</p><p>• Stay informed about digital marketing trends and apply best practices tailored to the biotechnology and innovation sectors.</p><p>• Analyze performance metrics for online campaigns, identifying areas for improvement and optimization.</p><p>• Update and maintain website content, ensuring accuracy and a seamless user experience.</p><p>• Create or support the development of visual assets, including basic graphic design, layouts, and videos.</p><p>• Collaborate with internal experts and external partners to source, edit, and produce high-quality technical and brand content.</p><p>• Oversee freelance and contract contributors, ensuring timely and budget-conscious delivery of projects.</p>
We are looking for a dynamic and results-driven Growth Digital Marketing Manager to lead and implement innovative strategies across digital platforms. This contract position, based in North Palm Beach, Florida, offers an exciting opportunity to drive customer engagement, optimize lead generation, and enhance brand visibility. The ideal candidate will bring expertise in leveraging AI tools and advanced marketing technologies to deliver measurable outcomes.<br><br>Responsibilities:<br>• Develop and execute comprehensive digital marketing strategies to achieve lead generation and customer acquisition goals.<br>• Manage and optimize paid media campaigns, including Google Ads and paid social media initiatives.<br>• Oversee email marketing campaigns, ensuring high engagement and conversion rates through targeted messaging.<br>• Utilize Google Analytics and other tools to track, analyze, and report on campaign performance and ROI.<br>• Integrate Artificial Intelligence (AI) into marketing strategies to enhance personalization and efficiency.<br>• Collaborate with cross-functional teams to align marketing efforts with business objectives.<br>• Monitor industry trends and emerging technologies to stay ahead in the digital marketing space.<br>• Conduct A/B testing to refine campaign elements such as ad copy, visuals, and landing pages.<br>• Ensure consistent brand messaging across all digital channels.<br>• Provide insights and recommendations for continuous improvement in marketing processes.
<p>We are looking for an experienced Omnichannel Marketing Manager to lead and execute demand generation strategies while driving growth through innovative campaigns. This role involves designing and managing omnichannel marketing initiatives to enhance brand visibility and audience engagement. The position offers an opportunity to work on cutting-edge paid media strategies and audience segmentation. This role requires HCP audience experience.</p><p><br></p><p>Responsibilities:</p><p>• Develop and implement comprehensive growth marketing strategies to drive demand generation.</p><p>• Manage and optimize omnichannel campaigns, ensuring alignment with brand objectives.</p><p>• Oversee paid media initiatives, including paid social and paid search, to maximize ROI</p><p>• Support lead generation and nurture campaigns targeting pharma brand marketers, media agencies, and omnichannel strategists</p><p>• Develop and execute acquisition strategies that align with audience segmentation, content consumption trends, and specialty focus</p><p>• Build and optimize onboarding flows and lifecycle journeys that drive repeat visits, registration, and engagement</p><p>• Utilize audience segmentation techniques to create targeted and impactful campaigns.</p><p>• Monitor and analyze campaign performance to identify trends and enhance effectiveness.</p><p>• Collaborate with cross-functional teams to align marketing efforts with overall business goals.</p><p>• Leverage automation tools to streamline campaign workflows and improve efficiency.</p><p>• Conduct thorough market research to identify opportunities for audience engagement.</p><p>• Optimize email marketing campaigns and Google Ads for better reach and conversions.</p><p>• Continuously refine strategies based on data insights and analytics.</p>
We are looking for a dedicated Marketing Automation Specialist to join our team on a long-term contract basis. This hybrid role in Minneapolis, Minnesota, offers the opportunity to create and manage impactful marketing automation campaigns using HubSpot. The ideal candidate will combine technical proficiency with creative problem-solving to drive lead engagement and business growth.<br><br>Responsibilities:<br>• Manage and optimize HubSpot workflows, including lead scoring, segmentation, and automated campaigns.<br>• Collaborate with sales and marketing teams to develop strategies that support lead generation and pipeline goals.<br>• Create and maintain dashboards and reports to monitor campaign effectiveness and key performance metrics.<br>• Conduct A/B testing to improve engagement rates and conversion outcomes.<br>• Ensure seamless integration between HubSpot and other systems, such as Salesforce, to enhance data accuracy and efficiency.<br>• Develop compelling email marketing campaigns, including copywriting and audience targeting.<br>• Leverage tools like Google Ads and Google Analytics to bolster digital marketing efforts.<br>• Stay updated on industry trends and emerging technologies to refine marketing automation strategies.<br>• Provide training and support to team members on HubSpot functionalities and best practices.
We are looking for a Marketing Automation Specialist to join our team in Minneapolis, Minnesota. In this role, you will leverage your expertise in HubSpot and marketing automation to optimize campaigns and drive results. This is a long-term contract position, offering an exciting opportunity to contribute to impactful marketing initiatives.<br><br>Responsibilities:<br>• Configure and manage marketing campaigns within the HubSpot platform to achieve business objectives.<br>• Collaborate with cross-functional teams to implement effective marketing automation strategies.<br>• Integrate HubSpot with Salesforce to ensure seamless data flow and accurate reporting.<br>• Analyze campaign performance metrics and provide actionable insights to improve outcomes.<br>• Develop and maintain workflows, email templates, and landing pages to support marketing efforts.<br>• Troubleshoot and resolve technical issues within the marketing automation platform.<br>• Stay updated on the latest trends and best practices in digital marketing and automation tools.<br>• Train and support team members on HubSpot functionalities and marketing automation processes.
