<p>We are seeking a <strong>Digital Strategist</strong> to join a growing B2B-focused marketing agency. This role is ideal for someone who enjoys blending strategic thinking, client consulting, and hands-on digital marketing execution. The position is primarily remote, with a weekly team meeting in Dallas.</p><p><br></p><p>The ideal candidate will have experience developing and optimizing paid media strategies, supporting demand generation initiatives, and translating campaign performance into actionable business insights for clients.</p><p><br></p><p><strong>Key Responsibilities:</strong></p><ol><li>Develop and execute integrated digital marketing strategies across multiple B2B client accounts.</li><li>Create strategic recommendations for paid media initiatives, including paid social, paid search, programmatic advertising, and ABM campaigns.</li><li>Analyze campaign performance and deliver client-facing reports, insights, and presentations.</li><li>Partner with internal teams and clients to identify opportunities for lead generation and demand generation growth.</li><li>Manage and optimize digital media campaigns while ensuring alignment with client business objectives.</li><li>Support media planning and help guide overall digital strategy across customer acquisition programs.</li></ol><p><br></p>
<p><strong>Digital Strategist - 20 hours a week, ASAP, 3+ Months! </strong></p><p><br></p><p>Responsibilities:</p><p>• Oversee paid media activity across platforms such as Google Ads, Performance Max, metasearch, display, and paid social to drive measurable business outcomes for corporate clients.</p><p>• Monitor campaign delivery and performance trends, then adjust targeting, bidding, budget allocation, and messaging to improve conversions and return on ad spend.</p><p>• Translate campaign data into clear, client-ready insights that demonstrate performance, explain value, and support next-step recommendations.</p><p>• Work closely with Account Managers to strengthen client partnerships and align digital strategy with customer goals and expectations.</p><p>• Implement updates to ads, creative assets, and campaign settings as needed to maintain relevance and improve results.</p><p>• Prepare annual and on-demand budget guidance for clients based on historical performance, market conditions, and growth opportunities.</p><p>• Maintain accurate sales and account information in Salesforce, including opportunities, quotes, contracts, and related customer records.</p><p>• Contribute to recurring business review meetings by presenting results, strategic insights, and recommendations for future campaign direction.</p><p>• Coordinate with platform representatives, including Google partners, to identify optimization opportunities and apply channel-specific best practices.</p>
<p>Robert Half Marketing and Creative has a cleint looking for a Digital Growth Strategist to guide the digital expansion of a youth mental health initiative. This Long-term Contract position is designed for a strategic marketing specialist who can assess channel performance, uncover audience growth opportunities, and shape data-informed recommendations that strengthen engagement. The role centers on analytics, platform strategy, and advisory support rather than day-to-day posting or content production.</p><p><br></p><p>Responsibilities:</p><p>• Evaluate current performance across social platforms and deliver a detailed assessment of audience behavior, engagement patterns, and channel effectiveness.</p><p>• Build tailored growth plans for Instagram, Facebook, TikTok, and LinkedIn that reflect the needs of youth, parents, schools, and community organizations.</p><p>• Define measurable performance indicators and create a practical framework for tracking digital progress over time.</p><p>• Research relevant nonprofit, youth-focused, and public health campaigns to identify successful tactics and apply those insights to future strategy.</p><p>• Recommend ethical audience engagement approaches, including segmentation methods and community participation opportunities appropriate for youth audiences.</p><p>• Provide monthly reporting that translates analytics into clear recommendations, emerging trends, and actionable next steps.</p><p>• Advise stakeholders during recurring planning sessions to support campaign direction, content prioritization, and broader digital alignment.</p><p>• Outline strategies for boosting visibility through partner collaboration, amplified content, and stronger connections between social channels, website traffic, and search performance.</p><p>• Assess opportunities related to Google for Nonprofits and Google Ad Grants and offer strategic guidance on how those tools may support campaign goals.</p>