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Vice President of Marketing in Red Bank, NJ

Vice President of Marketing Job Description

The vice president of marketing oversees an organization’s marketing strategy and the teams responsible for the development and execution of marketing business plans, including the definition of new markets, branding initiatives, advertising, digital strategy and pricing. This marketing leadership position may report directly to the chief marketing officer (CMO) or CEO. Ten years of marketing experience and five years of management experience are preferred. An MBA may be required.

Typical vice president of marketing duties:

Collaborating with marketing research and analytics teams to collect customer insights that will inform the marketing strategyManaging and optimizing the development of products and services to help ensure they meet customers’ needsMeasuring the success of all marketing efforts, including their impact on the company’s overall revenue, and sharing results with business leadership

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Salary for Vice President of Marketing in Red Bank, NJ
177300 - 237900
Low
177300
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
208200
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
237900
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 204600 245100 298500 Marketing Director 130500 158700 197400 Product Manager 111300 143100 167100 Product Marketing Manager 107700 135600 164400 Marketing Manager 108300 129600 153000 Marketing Coordinator 60300 74700 90900 Brand Manager 96900 115800 138600 Project Manager 83400 99000 120000 Customer Experience Marketing Manager 71700 90000 107700 Market Researcher 70800 87900 108000 Media Director 116400 140700 164400 Media Buyer 73800 85200 103500 Media Planner 72300 84000 100800 Communications Manager 93300 109500 126000 Communications Specialist 65400 77100 93600 Event Manager 67200 82500 101400 Event Coordinator 52800 61200 71700

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.