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Marketing Director in Youngstown, OH

Marketing Director Job Description

The marketing director is part analyst, part strategist and part manager. This professional supervises a marketing team responsible for developing promotional communications strategy and materials for a company or product. The marketing director’s role can vary depending on a company’s needs and the industry focus, but generally, it centers on managing the marketing process from research and planning to execution and analysis. Duties may also include overseeing the operation of a company’s website or email marketing program and reviewing analytics. This position requires excellent communication, analytical and managerial skills. An MBA is often preferred, as is 5 to 10 years of applicable experience.

Typical marketing director duties:

Preparing short- and long-term marketing plans, including promotional calendars and programs, developing pricing policies and setting budgetsDirecting marketing messaging activities and ensuring marketing programs align with public relations initiativesTracking and evaluating the results of marketing campaigns and identifying opportunities to drive improvement and grow target market share

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Salary for Marketing Director in Youngstown, OH

90263 - 136535

Low
90263
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
109768
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
136535
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 141515 169528 206463 Vice President of Marketing 122633 144005 164548 Product Manager 76983 98978 115578 Product Marketing Manager 74493 93790 113710 Marketing Manager 74908 89640 105825 Marketing Coordinator 41708 51668 62873 Brand Manager 67023 80095 95865 Project Manager 57685 68475 83000 Customer Experience Marketing Manager 49593 62250 74493 Market Researcher 48970 60798 74700 Media Director 80510 97318 113710 Media Buyer 51045 58930 71588 Media Planner 50008 58100 69720 Communications Manager 64533 75738 87150 Communications Specialist 45235 53328 64740 Event Manager 46480 57063 70135 Event Coordinator 36520 42330 49593

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.