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Market Researcher in Portland, OR

Market Researcher Job Description

Market researchers conduct research to determine the level of demand for a product or service, which audiences are likely to buy those items, and at what price. Their various research techniques include conducting surveys, one-on-one interviews and focus groups to help guide brand strategy. This role requires strong analytical, writing and presentation skills; a marketing background; and an understanding of data analysis software. An MBA is a plus.

Typical market researcher duties:

Analyzing a company’s demographics and monitoring competitors’ activities and market conditionsWorking closely with brand/product managers to help assess customer needs and new product opportunitiesConsolidating market research findings in detailed reports or presentations and sharing information with stakeholders

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Salary for Market Researcher in Portland, OR
66080 - 100800
Low
66080
The candidate is new to the role or has limited experience and is building necessary skills.
Mid
82040
The candidate has moderate experience in the role, meets most requirements or has equivalent transferable skills, and may also have relevant certifications.
High
100800
The candidate has extensive experience and advanced skills for the role, and may also have specialized certifications.
Projected salaries for related positions Job title Low Mid High Chief Marketing Officer 190960 228760 278600 Vice President of Marketing 165480 194320 222040 Marketing Director 121800 148120 184240 Product Manager 103880 133560 155960 Product Marketing Manager 100520 126560 153440 Marketing Manager 101080 120960 142800 Marketing Coordinator 56280 69720 84840 Brand Manager 90440 108080 129360 Project Manager 77840 92400 112000 Customer Experience Marketing Manager 66920 84000 100520 Media Director 108640 131320 153440 Media Buyer 68880 79520 96600 Media Planner 67480 78400 94080 Communications Manager 87080 102200 117600 Communications Specialist 61040 71960 87360 Event Manager 62720 77000 94640 Event Coordinator 49280 57120 66920

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Our starting salary projections come from a rigorous, multistep process so that our numbers accurately reflect the marketplace. They are based on actual compensation for professionals Robert Half has matched with employers across the country and third-party job posting data from Textkernel that we use to independently validate the salary levels. Starting compensation—pay for someone new to a role—can vary significantly based on a candidate’s skills, experience and certifications, as well as other factors including industry, company size and revenue, and demand for the role. To reflect this variability, we report our salary data in three levels: low, mid and high.